Taptica Overview
Taptica is a global end-to-end mobile advertising platform that helps the world’s top brands reach their most valuable users with the widest range of traffic sources available today. It leverages big data to enable quality media targeting at scale. It works with brands, ad agencies and app developers to help them engage and acquire valuable mobile users through its proprietary data-driven algorithm.
It powers data-driven solutions for stronger targeting and mobile campaign analyses, delivers the right ads to the right users, delivers relevant audiences at scale with precision targeting capabilities and reengagement tools. Its in-house creative studio supports campaigns with custom creative, and offers individually dedicated account managers who take a hands-on approach to campaign strategy and provide support at every step of the way.
Cuspera Reviews
8 buyers and buying teams have used Cuspera to assess how well Taptica solved their Cross Channel Advertising needs. Cuspera uses 134 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.
Business Priorities
Build Brand Awareness and Improve Efficiency are the most popular business priorities peers achieved using Taptica.
Use Cases
Peers recommend Advertisement , Engaging And Following Up , Campaign Management , as the business use cases that they have been most satisfied while using Taptica.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Advertisement with Mobile, Social Media, Mobile App and Facebook |
4.82/5 ★ |
"...Taptica rocks our social advertising...." Peer review by Olof Larsson, Marketing Manager, YEAY |
| Engaging And Following Up with Video and Mobile |
4.46/5 ★ |
"...Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences, staying ahead of the competition. ...." Peer review |
| Campaign Management with Social Media |
4.55/5 ★ |
"...With Taptica, we get really great and specific reports on individual campaigns...." Peer review by Erik Ahlberg, Advisor, Vera&John Casino |
| campaign analytics |
3.88/5 ★ |
| PEER EXPERIENCES | |
|---|---|
| Advertisement with Mobile, Social Media, Mobile App and Facebook |
4.82/5 ★ |
"...Taptica rocks our social advertising...." Peer review by Olof Larsson, Marketing Manager, YEAY |
|
| Engaging And Following Up with Video and Mobile |
4.46/5 ★ |
"...Taptica creates a single arena in which brands can scale and engage more relevantly with mobile audiences, staying ahead of the competition. ...." Peer review |
|
| Campaign Management with Social Media |
4.55/5 ★ |
"...With Taptica, we get really great and specific reports on individual campaigns...." Peer review by Erik Ahlberg, Advisor, Vera&John Casino |
|
| campaign analytics |
4.55/5 ★ |
11+ more Business Use Cases
Our AI advisor, Wyz, harnessed 134 insights from peers and experts to help you assess how these Taptica use cases fit your Cross Channel Advertising needs.
Peers used Taptica to Build brand awareness and Improve efficiency
IT and Other Capabilities
for Taptica
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (8) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (8) |
| Data Export | Read Reviews (2) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (1) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| 24/7 Support | Read Reviews (1) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Custom Reports | Read Reviews (11) |
| Analytics | Read Reviews (5) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (1) |
| Custom Reports | Read Reviews (11) |
| Analytics | Read Reviews (5) |
Software Failure Risk Guidance
?for Taptica
Top Failure Risks for Taptica
Vendor Profile Details
Company Name
Taptica
Company Website
https://www.taptica.com/HQ Location
115 Sansome St., Suite #810, San Francisco, CA 94104, US
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