Epom Ad Server - Cross Channel Advertising: Use Cases, Capabilities & Competitors

BreakRoom used Epom DSP to introduce programmatic advertising to betting, iGaming, and FinTech brands in East Africa. Most local brands relied only on Google Ads and Meta, lacking exposure to program...matic options. BreakRoom focused on media buying, guiding clients through one campaign at a time and building trust. Epom's white-label access and strong support helped BreakRoom offer a transparent, branded experience. The team is preparing for growth as more clients adopt programmatic, especially during the football season.
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Epom DSP helped Stackmedia, a small Abuja-based agency, reduce client cost per lead by 38%. Rising CPCs and algorithm changes on Meta and Google made results unpredictable for Stackmedia's SMB client...s. Epom DSP offered low entry costs, transparent reporting, and responsive support. Stackmedia could now show clients exactly where ads ran and how budgets were spent. Programmatic campaigns outperformed Meta and Google, giving Stackmedia a new selling point and reducing platform dependency.
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Epom DSP helped SportsThread expand ad reach beyond its app, email, and SMS channels. The platform enabled centralized retargeting and managed campaigns for over 50 clients with a single CPC-based wo...rkflow. SportsThread replaced a complex in-house SSP with Epom, reducing manual work and simplifying onboarding. Advertisers in sports, fitness, and events saw improved ticket sales and broader audience targeting. The stable interface allowed quick training and consistent campaign management.
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Epom DSP helped a Polish agency access premium local ad inventory for e-commerce brands. The agency used a two-layer strategy: CPM banners for brand presence and CPC campaigns for measurable traffic.... They achieved 1.2 million monthly impressions and a 68% session retention rate. Average CPC was $0.01, with about 45,000 monthly clicks per advertiser. The agency expanded this model to four Eastern European markets using Epom DSP's geo-targeting.
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Epom ad server helped a UK-based medical review site build a premium ad channel managed by a single business development manager. The platform rejected programmatic ads to keep control and relevance ...for its 9,000 daily doctor users. With Epom, they set up direct deals, charging advertisers a fixed £1,000 per month, achieving a 7x higher yield than programmatic. The intuitive system allowed solo ad ops with no developer support. Advertisers rotate with precise logic, ensuring trust and engagement from the medical audience.
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Epom Ad Server helped a European media agency cut advertiser setup time from 2 hours to 10 minutes. The agency switched from manual CMS and Google Ad Manager to Epom for better CPC pricing and flexib...le reporting. With Epom, campaign launch time dropped by 85% and reporting became instant. The agency doubled its advertiser count to over 100. Fast, responsive support made daily operations smoother.
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