Customer stories

Product Business Settings

Kochava is popular in Marketing And Advertising, Internet, and Financial Services industries and is widely used by Mid Market, Large Enterprise, and Small Business.

Integrations

Mobile Marketing
Cross Channel Advertising
Data Management Platform
Demand Side Platform

Kochava Product Overview

Kochava equips advertisers and publishers with powerful tools for omnichannel measurement, crucial for driving actionable insights and achieving key performance indicators. Businesses using Kochava can effectively track and analyze outcomes across multiple channels, ensuring privacy-compliant growth. This capability is particularly valuable for teams aiming to optimize their marketing strategies by understanding the performance of various advertising efforts. Kochava's platform is designed to serve both advertisers and publishers, offering them the ability to measure what truly matters in their campaigns. A surprising detail is Kochava's partnerships with leading industry trade groups, which reinforces its credibility and alignment with industry standards.

How satisfied the customers are with Kochava use-cases

Reviews

"...Tracking media campaigns...." Peer review by User

Kochava Customer Insights, Testimonials and Case Studies

How efficiently Does Kochava manage your Engagement Management?

What makes Kochava ideal for Sending & Publishing Communications?

How efficiently Does Kochava manage your Campaign Management?

What makes Kochava ideal for Contact List Management?

What is Kochava?

Kochava is the leading mobile data attribution platform that gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations

It helps customers establish identity, define and activate audiences, and measure and optimize all aspects of their marketing. Kochava provides enterprise brands with a consolidated Unified Audience Platform including data management and onboarding, cross-device configurable attribution, analytics, engagement, industry-leading fraud protection, and data enrichment.

Kochava enables people-based marketers to establish and enrich user identities, segment and activate audiences, and measure and optimize their campaigns across all connected devices.

What is Kochava used for?

Kochava is a Marketing Attribution Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Advertisement, Engagement Management and Sending & Publishing Communications .

What are the top features of Kochava?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Kochava.

Who uses Kochava?

Kochava is used by Marketing And Advertising, Internet and Financial Services among other industries.

What are Kochava alternatives?

GMass, Adobe Marketo Measure (Formerly Bizible), ZeroBounce and Simpletexting are popular alternatives for Kochava.

Where is Kochava located?

Kochava is headquartered at 201 Church Street, Sandpoint, ID 83864, US.

11 buyers and buying teams have used Cuspera to assess how well Kochava solved their Marketing Attribution needs. Cuspera uses 1038 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

 

Intigral STC TV Optimizes Streaming App Acquisition and Engagement for Millions via Kochava

Intigral, a digital entertainment provider in the MENA region, partnered with Kochava to enhance its streaming app acquisition and engagement. By integrating Kochava's omnichannel attribution and ana...lytics, Intigral achieved a unified view of media performance across platforms, leading to a 15% growth in user acquisition and improved conversion rates. Kochava's tools enabled Intigral to optimize campaign strategies and measure the impact of both paid and owned media channels effectively.

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A major smart TV original equipment manufacturer (OEM) - Entertainment

Kochava for Publishers helped a major smart TV OEM measure outcomes for CTV performance marketing. The customer wanted to prove CTV ads could drive direct user actions, not just awareness. Kochava en...abled real-time attribution of ad exposure to app installs and cross-device conversions. The customer saw a 9.5% lift in same-screen app installs and an 8.7% lift in installs across other smart TVs. These results led advertisers to increase their spend and run more campaigns on the platform.

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L&L Creative - Internet

Kochava Free App Analytics® helped L&L Creative track over 40,000 GoFlirt app installs in 30 days. The dating app used omni-channel attribution to see which ad networks drove the best installs. L&L C...reative used Kochava's dashboard to measure campaigns across many ad networks, including Google Ads and Twitter. They segmented data by location, campaign, and user engagement. This let them focus ad spend on top-performing networks and increase user acquisition.

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Passiontone International (Honeycam) - Internet

Kochava Free App Analytics® helped Honeycam track installs and in-app purchases. Passiontone International used Kochava to segment revenue by user language, location, and purchase price. They identif...ied which users spent the most and targeted campaigns to them. In 30 days, Honeycam saw a 17% increase in total app revenue and a 7% rise in revenue per user. The solution provided real-time analytics and campaign insights.

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The North Face - Retail

Kochava's mobile measurement solutions helped The North Face track all owned media campaigns in one place. The North Face used Kochava to measure SMS, email, QR codes, and website activity for their ...XPLR Pass loyalty program. This unified data showed which channels and in-app events drove the most engagement. In 60 days, The North Face saw a 41% increase in new users and over 60% more users joining the XPLR Pass program through owned media. The app engagement and loyalty grew month over month.

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Univision - Media & Entertainment - Large

Kochava SmartLinks™ for TV helped Univision drive voter engagement during the "Vota Conmigo" campaign. Univision used custom QR codes on five major TV channels, letting viewers scan and access a vote...r portal. The solution enabled real-time analytics and direct response tracking for millions of daily viewers. Univision applied cost-per-install and cost-per-action metrics to measure campaign impact. The campaign leveraged both digital and offline media for maximum reach.

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Contextual Advertising & Privacy-Safe Growth–Kochava: Dataseat: GumGum: and M&C Saatchi Performance

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Peers used Kochava for advertisement and engagement management

Kochava Competitors

Kochava Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.61/5 ★

Read Reviews (151)
Custom Reports

4.27/5 ★

Read Reviews (167)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.61/5 ★

Read Reviews (151)
Custom Reports

4.27/5 ★

Read Reviews (167)

Kochava Integrations

Kochava integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

3.75/5 ★

Read Reviews (87)
Data Export

2.63/5 ★

Read Reviews (48)

Braze

4.39 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

MoEngage

4.37 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Aarki

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

AdsDax

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Taptica

4.6 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Criteo Dynamic Retargeting

4.03 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Few API Integrations for Kochava

xMatters

4.48 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Owler

4.11 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Typeform

4.58 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Seismic

4.53 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

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for Kochava

Overall Risk Meter

Low Medium High

Top Failure Risks for Kochava

Kochava Inc News

Product
 

Kochava Launches Atlas Performance: The Industrys First Supply Performance System for Premium Publishers and Platforms

Kochava has launched Atlas Performance, the first Supply Performance System for premium publishers and platforms, enhanced by StationOne, an AI workspace. This system integrates with existing ad servers to optimize and report on advertiser outcomes while maintaining privacy. It supports a range of buyer outcomes, enabling publishers to achieve significant campaign conversion lifts and improve advertiser partnerships.

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Product
 

New Postback Country Filtering Expands First-Party Data Control

Kochava has introduced Country Filters in its Postbacks dashboard, allowing marketers to control first-party data sharing by country. This update enables adaptation to data sharing policies without app updates or SDK changes. Marketers can choose filtering models per partner, enhancing privacy and fraud mitigation. This feature is unavailable for Free App Analytics accounts.

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Product
 

Kochava Product & Partnership Updates Bulletin: Q4 2025

Kochava introduced several product updates and partnerships in Q4 2025. Key developments include the launch of StationOne, an AI hub for marketing automation, enhancements to the Fraud Console, and new integrations with partners like Comcast and Lyft Media. Kochava also launched a new MMM data validation tool and enhanced SmartLinks for social media compatibility. Additionally, Kochava announced its Certified Partner Program, recognizing partners like Meta and Google Ads.

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Awards
 

Kochava Earns G2 Fastest Implementation Leader Badge

Kochava has received the G2 Fastest Implementation badge for Winter 2026, recognizing its efficient onboarding process in mobile app analytics. This accolade, based on user feedback, highlights Kochava's structured approach with a dedicated onboarding manager, step-by-step guidance, and rapid go-live times, offering app marketers a strategic advantage in campaign tracking and ROI maximization.

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Kochava Inc Profile

Company Name

Kochava Inc

Company Website

https://www.kochava.com/

HQ Location

201 Church Street, Sandpoint, ID 83864, US

Employees

51-100

Social

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Financials

PRIVATE