Kochava Overview

Kochava equips advertisers and publishers with powerful tools for omnichannel measurement, crucial for driving actionable insights and achieving key performance indicators. Businesses using Kochava can effectively track and analyze outcomes across multiple channels, ensuring privacy-compliant growth. This capability is particularly valuable for teams aiming to optimize their marketing strategies by understanding the performance of various advertising efforts. Kochava's platform is designed to serve both advertisers and publishers, offering them the ability to measure what truly matters in their campaigns. A surprising detail is Kochava's partnerships with leading industry trade groups, which reinforces its credibility and alignment with industry standards.

Use Cases

Customers recommend Advertisement, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Kochava.

Other use cases:

  • Campaign Management
  • Contact List Management
  • Competitive Intelligence
  • Training & Onboarding
  • Segmentation And Targeting
  • Social Media Analytics
  • Digital Marketing
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Kochava.

Other priorities:

  • Improve ROI
  • Grow Market Share
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Stakeholder Relations
  • Establish Thought Leadership
  • Scale Best Practices
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Improve Visibility
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Kochava Use-Cases and Business Priorities: Customer Satisfaction Data

Kochava works with different mediums / channels such as Mobile.

Kochava's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc. and Kochava support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Kochava analytics capabilities include Analytics, and Custom Reports.

Reviews

"...The Kochava platform for mobile and connected devices gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations...." Peer review

Kochava, GMass, Adobe Marketo Measure (formerly Bizible), ZeroBounce, Simpletexting, etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Kochava is the industry leader for mobile app attribution and analytics. It helps achieve measurable growth through mobile user acquisition research.

Popular Business Setting

for Kochava

Top Industries

  • Marketing and Advertising
  • Internet
  • Financial Services

Popular in

  • Mid Market
  • Large Enterprise
  • Small Business

Kochava is popular in Marketing And Advertising, Internet, and Financial Services and is widely used by Mid Market, Large Enterprise, and Small Business.

Comprehensive Insights on Kochava Use Cases

What makes Kochava ideal for Engagement Management?

How can Kochava optimize your Sending & Publishing Communications Workflow?

How does Kochava address your Campaign Management Challenges?

What Are the key features of Kochava for Contact List Management?

32+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Kochava solved their Marketing Attribution needs. Cuspera uses 1038 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Case Studies

COMPANY INDUSTRY CASE STUDIES
Kochava case study
Entertainment
Entertainment
CASE STUDY Funovus

Funovus achieved over $125K in in-app purchase revenue, 5 million ad views, and gained over 200K new users in 30 days through enhanced mobile measurement and attribution.

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Kochava case study
Food & Beverages
Food & Beverages
CASE STUDY Moe’s Southwest Grill

Moe’s Southwest Grill increased app users by over 80,000 and achieved an average revenue per user (ARPU) exceeding $19 in 30 days using mobile rewards.

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Kochava case study
NA
CASE STUDY Smart TV Platform

Smart TV Platform Empowers Performance Marketing on CTV With Outcomes Measurement

Read More

Video

Contextual Advertising & Privacy-Safe Growth–Kochava: Dataseat: GumGum: and M&C Saatchi Performance

Video Thumbnail

Frequently Asked Questions(FAQ)

for Kochava

What is Kochava?

Kochava is the leading mobile data attribution platform that gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations

It helps customers establish identity, define and activate audiences, and measure and optimize all aspects of their marketing. Kochava provides enterprise brands with a consolidated Unified Audience Platform including data management and onboarding, cross-device configurable attribution, analytics, engagement, industry-leading fraud protection, and data enrichment.

Kochava enables people-based marketers to establish and enrich user identities, segment and activate audiences, and measure and optimize their campaigns across all connected devices.

What is Kochava used for?

Kochava is a Marketing Attribution Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Advertisement, Engagement Management and Sending & Publishing Communications .

What are the top features of Kochava?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Kochava.

Who uses Kochava?

Kochava is used by Marketing And Advertising, Internet and Financial Services among other industries.

What are Kochava alternatives?

GMass, Adobe Marketo Measure (Formerly Bizible), ZeroBounce and Simpletexting are popular alternatives for Kochava.

Where is Kochava located?

Kochava is headquartered at 201 Church Street, Sandpoint, ID 83864, US.
lightning

Peers used Kochava for advertisement and engagement management

Kochava Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.43/5

Read Reviews (6)
Analytics

4.61/5

Read Reviews (151)
Custom Reports

4.27/5

Read Reviews (167)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.43/5

Read Reviews (6)
Analytics

4.61/5

Read Reviews (151)
Custom Reports

4.27/5

Read Reviews (167)

Software Failure Risk Guidance

?

for Kochava

Overall Risk Meter

Low Medium High

Top Failure Risks for Kochava

Kochava Inc News

Executive

Ad Veteran Peter Naylor Joins Kochava Board, and Sees Opportunity in Market Flux

Peter Naylor, former Netflix executive, has joined the board of Kochava. His appointment brings deep advertising technology expertise to Kochava as the company navigates shifts in the ad tech market. Naylors move signals Kochavas intent to strengthen its position amid industry changes and increased competition among ad measurement and attribution platforms.

Product

Kochava Product & Partnership Updates Bulletin: Q1 2025

Kochava provides updates on its products and partnerships, including solutions for measurement, attribution, deep linking, user engagement, data analytics, and fraud prevention.

Comscore and Kochava announced partnership - MarTech Cube

Comscore, Inc., a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data solutions ...

Apple’s AI Moment: WWDC24 Key Takeaways

The post Apple’s AI Moment: WWDC24 Key Takeaways appeared first on Kochava.

Kochava Inc Profile

Company Name

Kochava Inc

Company Website

https://www.kochava.com/

HQ Location

201 Church Street, Sandpoint, ID 83864, US

Employees

51-100

Social

Financials

PRIVATE