Kochava Overview

Kochava is the industry leader for mobile app attribution and analytics. It helps achieve measurable growth through mobile user acquisition research.

Use Cases

Customers recommend Advertisement, Engagement Management, Sending & Publishing Communications, as the business use cases that they have been most satisfied with while using Kochava.

Other use cases:

  • Campaign Management
  • Contact List Management
  • Competitive Intelligence
  • Training & Onboarding
  • Segmentation And Targeting
  • Social Media Analytics
  • Digital Marketing
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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Kochava.

Other priorities:

  • Improve ROI
  • Grow Market Share
  • Increase Customer Life Time Value
  • Enter New Markets Internationally Or Locally
  • Improve Stakeholder Relations
  • Establish Thought Leadership
  • Scale Best Practices
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Build Brand Awareness
  • Improve Brand Engagement
  • Increase Sales & Revenue
  • Improve Visibility
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Kochava Use-Cases and Business Priorities: Customer Satisfaction Data

Kochava works with different mediums / channels such as Mobile,

Kochava's features include Dashboard, Personalization, Alerts: Popups & Notifications, etc.

Reviews

"...Our audience is comprised of digital marketers, analysts, advertising agencies, and developers...." Peer review from Kochava

Kochava, Adjust, AppsFlyer, LiveRamp, LeadsRX, etc., all belong to a category of solutions that help Marketing Attribution. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Kochava

Top Industries

  • Marketing and Advertising
  • Internet
  • Financial Services

Popular in

  • Mid Market
  • Large Enterprise
  • Small Business

Kochava is popular in Marketing And Advertising, Internet, and Financial Services and is widely used by Mid Market, Large Enterprise, and Small Business.

Comprehensive Insights on Kochava Use Cases

What makes Kochava ideal for Advertisement?

Kochava provides real-time mobile attribution, analytics, and audience insights. It supports advertising campaigns by measuring app performance, providing data across channels, and enabling efficient audience targeting. Limitations include technical issues and potential data exposure.
"...t have experience in detecting anomalies in campaigns advertising...." Motivated traffic, so-called incentivized traffic (installs) is it worth using motivated traffic when promoting a mobile app or mobile game?

How can Kochava optimize your Engagement Management Workflow?

Kochava Engagement Management offers marketers a comprehensive platform for managing mobile app engagement. This platform allows marketers to track user engagement across multiple devices, create targeted audience segments, and deliver personalized messages through push notifications, SMS, and in-app messaging. One limitation is that Kochava Engagement is not a suitable solution for combatting ad fraud.
"...Real-time analytic visualizations give customers a full range of user data points to precisely measure user acquisition, app engagement, and return on investment and create audience segments...." Peer review

How does Kochava facilitate Sending & Publishing Communications?

How does Kochava address your Campaign Management Challenges?

What makes Kochava ideal for Contact List Management?

32+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Kochava solved their Marketing Attribution needs. Cuspera uses 1038 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Attribution needs.

Video

Contextual Advertising & Privacy-Safe Growth–Kochava: Dataseat: GumGum: and M&C Saatchi Performance

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Frequently Asked Questions(FAQ)

for Kochava

What is Kochava?

Kochava is the leading mobile data attribution platform that gives customers access to powerful measurement features and global coverage with thousands of network and publishers integrations

It helps customers establish identity, define and activate audiences, and measure and optimize all aspects of their marketing. Kochava provides enterprise brands with a consolidated Unified Audience Platform including data management and onboarding, cross-device configurable attribution, analytics, engagement, industry-leading fraud protection, and data enrichment.

Kochava enables people-based marketers to establish and enrich user identities, segment and activate audiences, and measure and optimize their campaigns across all connected devices.

What is Kochava used for?

Kochava is a Marketing Attribution Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Advertisement, Engagement Management and Sending & Publishing Communications .

What are the top features of Kochava?

Dashboard, Personalization and Alerts: popups & Notifications are some of the top features of Kochava.

Who uses Kochava?

Kochava is used by Marketing And Advertising, Internet and Financial Services among other industries.

What are Kochava alternatives?

Adjust, AppsFlyer, LiveRamp and LeadsRX are popular alternatives for Kochava.

Where is Kochava located?

Kochava is headquartered at 201 Church Street, Sandpoint, ID 83864, US.
lightning

Peers used Kochava for advertisement and engagement management

Kochava Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.61/5 ★

Read Reviews (151)
Custom Reports

4.27/5 ★

Read Reviews (167)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.43/5 ★

Read Reviews (6)
Analytics

4.61/5 ★

Read Reviews (151)
Custom Reports

4.27/5 ★

Read Reviews (167)

Software Failure Risk Guidance

?

for Kochava

Overall Risk Meter

Low Medium High

Top Failure Risks for Kochava

Kochava News

Comscore and Kochava announced partnership - MarTech Cube

Comscore, Inc., a trusted partner for planning, transacting, and evaluating media cross-channel and Kochava, the leading real-time data solutions ...

19 Jun 2024 - source

Kochava Feeds

Apple’s AI Moment: WWDC24 Key Takeaways

The post Apple’s AI Moment: WWDC24 Key Takeaways appeared first on Kochava.

12 Jun 2024 - source

Revitalizing Vigilance in Ad Fraud Mitigation

The post Revitalizing Vigilance in Ad Fraud Mitigation appeared first on Kochava.

03 Jun 2024 - source

Kochava Profile

Company Name

Kochava

Company Website

https://www.kochava.com/

HQ Location

201 Church Street, Sandpoint, ID 83864, US

Employees

51-100

Social

Facebook Linkedin Twitter

Financials

PRIVATE