Customer stories

Product Business Settings

Nexxen is popular in Food & Beverages, Automotive, and Media Production industries and is widely used by .

Integrations

Data Management Platform
Publisher Ad Management
Other

Nexxen Product Overview

Amobee, now known as Nexxen, delivers a comprehensive advertising platform that integrates TV, programmatic, digital, and social channels. This unification allows businesses to streamline their advertising efforts across multiple platforms, enhancing their reach and engagement. By leveraging data expertise, Amobee empowers advertisers and broadcasters to target well-defined audiences, ensuring more effective media investments. The platform's automated capabilities facilitate cross-screen reach, optimizing advertising strategies for improved business outcomes. With a focus on growth and optimization, Amobee supports businesses in achieving their advertising goals efficiently.

How satisfied the customers are with Nexxen use-cases

Reviews

"...The creative and data-driven approach Amobee had for the Dell Enterprise Storage Campaign gave us the ability to go beyond traditional B2B marketing and engage business decision makers with exciting digital experiences that resulted in significant brand lift and campaign performance...." Peer review by Ana Villegas, Marketing Director, North America Commercial Business, Dell EMC

Nexxen Customer Insights, Testimonials and Case Studies

How does Nexxen address your Engagement Management Challenges?

What makes Nexxen ideal for Channel Marketing?

How can Nexxen enhance your Media Buying process?

How does Nexxen address your Competitive Intelligence Challenges?

What is Nexxen?

Amobee is an advertising platform that understands how people consume content. It optimizes outcomes for advertisers and media companies while providing a better consumer experience. Through this platform, customers are helped to further their audience development, optimize their cross channel performance across all TV, connected TV, and digital media, and drive new customer growth through detailed analytics and reporting. Amobee is a wholly-owned subsidiary of Singtel, one of the largest communications technology companies in the world.

Amobee is an Advertiser Campaign Management Software. Amobee is a technology company that transforms the way brands and agencies make marketing decisions. Amobee's patented Brand intelligence technology measures digital engagement to provide a deeper understanding of audiences, their mindsets and interests.

Its unified platform enables marketers to seamlessly plan, and activate cross-channel, programmatic media campaigns using Brand Intelligence and includes ads API integrations with Facebook, Twitter, Instagram, Pinterest and Snapchat. The key features incude Target audiences across channels and devices and Access to direct publisher inventory.

It allows to understand and optimally influence consumers' decision journey across any stage. Amobee enhances opportunities to reach potential cunsumers with timely messaging by merging owned data assets with Amobee's robust second and third-party data marketplace.

What is Nexxen used for?

Nexxen is a Cross Channel Advertising Software mainly used by its customers to Improve Digital And Social Presence and Improve ROI by Advertisement, Engagement Management and Channel Marketing .

What are the top features of Nexxen?

Personalization, Dashboard are some of the top features of Nexxen.

Who uses Nexxen?

Nexxen is used by Food & Beverages, Automotive and Media Production among other industries.

What are Nexxen alternatives?

Taptica, Epom Ad Server, Kintegra Platform and The Trade Desk are popular alternatives for Nexxen.

Where is Nexxen located?

Nexxen is headquartered at Redwood City- HQ 100 Redwood Shores Parkway 3rd Floor Redwood City, CA 94065.

11 buyers and buying teams have used Cuspera to assess how well Nexxen solved their Cross Channel Advertising needs. Cuspera uses 681 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Cross Channel Advertising needs.

Toyota - Automotive - Very Large

Nexxen's unified platform helped Toyota achieve over $600 return on ad spend (ROAS) by connecting digital media exposure to verified offline vehicle sales. Toyota used Nexxen DSP, SSP, and Smart Cont...extual Targets to reach new buyers and exclude current owners. The solution gave Toyota faster monthly insights and shifted measurement from proxy KPIs to real business results. The campaign delivered transparency, efficiency, and measurable impact for Toyota's automotive marketing.

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Guild - Education

Guild wanted to increase brand awareness among frontline workers and upskillers. They worked with Nexxen and used its unified full-stack solution for a targeted awareness campaign. The campaign focus...ed on reaching adults aged 18-54 in key industries. Guild used Nexxen's data solutions to engage live sports audiences across CTV, OLV, and display. The goal was to connect more people with career advancement opportunities through workforce education.

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Toyota regional dealer group - Automotive

A Toyota regional dealer group wanted to improve their programmatic media strategy. They used Nexxen’s full-stack platform to streamline operations and enhance targeting. The solution helped them get... better attribution and reach. They saw a 126% increase in recognized conversions using a custom identity graph. They also had 248% more derived actions for CTV and 19% more value in display for eCPM with Nexxen SSP. Using Nexxen Discovery insights, they gained 97% more value in OLV for eCPC and 68% more value in display for eCPC.

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Brown Brothers - Food & Beverages

Brown Brothers wanted to improve awareness and sales for their Prosecco and fruity wines. They needed to adapt to cookieless targeting and keep customers engaged. Working with Hatched and Nexxen, the...y used the Nexxen Data Platform and Hatched ID to manage and use their first-party data. This helped them reach new high-value audiences and run a successful promotion. The campaign was their most successful engagement and on-pack promotion.

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FreshDirect - Food & Beverages

FreshDirect wanted to increase online sales. They used Nexxen Studio to optimize their creative assets for CTV and Nexxen SSP for media buying. Tombras, their agency, worked with Nexxen to reach the ...right audience and improve efficiency. As a result, FreshDirect saw a 22% increase in online sales. The campaign showed that CTV creative can drive measurable results.

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Lexus - Automotive

Lexus wanted to market their electric vehicles to LGBTQ+ and multicultural audiences. There was low awareness of EVs in these groups, even though they liked hybrid cars. Walton Isaacson used Nexxen D...iscovery's audience insights and Nexxen DSP to target these groups. The goal was to reach people likely to take actions like getting price quotes or finding a dealer. The campaign helped Lexus see better results at the lower end of the sales funnel.

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lightning

Peers used Nexxen for advertisement and engagement management

Nexxen Competitors

Nexxen Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.92/5 ★

Read Reviews (9)
Analytics

4.88/5 ★

Read Reviews (109)
Custom Reports

4.76/5 ★

Read Reviews (45)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.92/5 ★

Read Reviews (9)
Analytics

4.88/5 ★

Read Reviews (109)
Custom Reports

4.76/5 ★

Read Reviews (45)

Nexxen Integrations

Nexxen integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import

4.66/5 ★

Read Reviews (30)
Data Export

4.56/5 ★

Read Reviews (12)

Datonics

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

33Across

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

33Across Data Solutions

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Adsquare

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Beachfront Media

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Clinch

4.0 5
 ★ ★ ★ ★ ★  ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

?

for Nexxen

Overall Risk Meter

Low Medium High

Top Failure Risks for Nexxen

Nexxen International Ltd. News

Executive
 

Nexxen Announces Board Transitions Following 2025 Annual General ...

Nexxen announced board transitions following its 2025 Annual General Meeting, with Joanna Parnell and Norm Johnston concluding their terms. The board will now consist of six directors, including five non-executive members. This change aligns with Nexxen's governance review and aims to maintain effective oversight without impacting operations or strategic direction.

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Product
 

Nexxen Launches Nexxen Sports, Connecting Brands with Highly Engaged Live Sports Viewers - Yahoo Finance

Nexxen has introduced Nexxen Sports, a platform designed to connect brands with live sports audiences. This launch aims to enhance brand engagement by leveraging the high viewer engagement typical of live sports events.

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Financial
 

Nexxen Reports Third Quarter 2025 Financial Results - Yahoo Finance

Nexxen reported its Q3 2025 financial results, highlighting a record programmatic revenue of $89.6 million, a 10% increase year-over-year. Despite meeting expectations for the first nine months, Nexxen lowered its full-year 2025 guidance due to reduced activity from DSP partners. The company is focusing on enhancing its DSP and data platform to drive growth and resilience.

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Executive
 

Nexxen Appoints Eric Solomon as Senior Vice President, Product Data to Drive Data-Led Growth

Nexxen has appointed Eric Solomon as Senior Vice President of Product Data. This strategic hire aims to enhance Nexxen's data-driven growth initiatives, leveraging Solomon's expertise to drive product innovation and development in the data sector.

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Nexxen International Ltd. Profile

Company Name

Nexxen International Ltd.

Company Website

https://nexxen.com/

HQ Location

Redwood City- HQ 100 Redwood Shores Parkway 3rd Floor Redwood City, CA 94065

Employees

501-1000

Social

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Financials

SERIES D