Funnel Overview

Funnel is the leading marketing data hub, aiming to unlock the true impact of data. Its vision is to elevate data-driven, actionable insights.

Use Cases

Customers recommend Advertisement, Competitive Intelligence, Campaign Management, as the business use cases that they have been most satisfied with while using Funnel.

Other use cases:

  • Social Media Analytics
  • Channel Marketing
  • Digital Marketing
  • Workflow Management
  • Funnel Analysis
  • Helpdesk Management
  • Communication Management
See all use cases See less use cases

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities that customers and associates have achieved using Funnel.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enhance Customer Relationships
  • Launch New Products
  • Grow Market Share
  • Improve Efficiency
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Funnel Use-Cases and Business Priorities: Customer Satisfaction Data

Funnel works with different mediums / channels such as Social Media,

Funnel's features include Dashboard, SEM, and Calculator.

Reviews

"There aren't many easy ways to mix and match data. Yet Funnel excels in that." - Shan Zehua

Funnel, Improvado, ReportGarden, adverity, Voluum, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Funnel

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Retail

Popular in

  • Mid Market
  • Small Business
  • Enterprise

Funnel is popular in Marketing And Advertising, Information Technology And Services, and Retail and is widely used by Mid Market, Small Business, and Enterprise.

Comprehensive Insights on Funnel Use Cases

What solutions does Funnel provide for Advertisement?

Funnel provides a comprehensive view of online advertising efforts by integrating with multiple advertising platforms and collecting data from them. It enables advertisers to track and analyze advertising performance across various platforms, facilitating cross-channel return on investment comparisons. Funnel's capabilities are limited to advertising networks that have an API connection with the platform.
"...Easily integrates with most advertising platforms as well as Google sheets...." Peer review by Caitlin B., Marketing and Advertising

What benefits does Funnel offer for Competitive Intelligence?

Funnel enables the creation of a global database for media data. This database facilitates benchmarking and allows users to assess campaign performance. The platform provides granular data and benchmark data for media planners to build plans and forecasts.
"...Kevin Rabemananjara, Business Intelligence Project Manager, needed to find a more efficient and sustainable solution for Havas France s data collection and reporting workflow...." Case Study Havas Group

What Are the key features of Funnel for Campaign Management?

What Are the key features of Funnel for Social Media Analytics?

What makes Funnel ideal for Channel Marketing?

34+ more Business Use Cases

15 buyers and buying teams have used Cuspera to assess how well Funnel solved their Marketing Data Intelligence needs. Cuspera uses 1490 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Funnel testimonial

Shan Zehua

Digital Specialist

Bluebird Media

There aren't many easy ways to mix and match data. Yet Funnel excels in that. Testimonial By Shan Zehua
Funnel testimonial

Rebecca Dahl

Performance Marketing Specialist

Ã…hlens

Funnel is like an electric car, cause it runs smoothly and takes me a step into the future. Testimonial By Rebecca Dahl
Funnel testimonial

Brittany Joiner

Elastic

Funnel is the best thing that has happened to my role. If I ever get a new job else where I will make sure it is in my contract that we get Funnel Testimonial By Brittany Joiner
CUSTOMERS TESTIMONIALS
Funnel testimonial

Shan Zehua

Digital Specialist

Bluebird Media

There aren't many easy ways to mix and match data. Yet Funnel excels in that. Testimonial By Shan Zehua
Funnel testimonial

Rebecca Dahl

Performance Marketing Specialist

Ã…hlens

Funnel is like an electric car, cause it runs smoothly and takes me a step into the future. Testimonial By Rebecca Dahl
Funnel testimonial

Brittany Joiner

Elastic

Funnel is the best thing that has happened to my role. If I ever get a new job else where I will make sure it is in my contract that we get Funnel Testimonial By Brittany Joiner

Case Studies

COMPANY CASE STUDIES
Funnel case study
Case Study Samsonite

How implementing Funnel the Samsonite Digital Analytics team has been able to centralize all of their performance marketing data for each country in one place, with the freshest data available being pulled in several times a day.

Read More
Funnel case study
Case Study trivago

trivago streamlines their reporting process with the help of funnel

Read More
Funnel case study
Case Study Havas Group

Havas Media France achieved higher productivity with funnel

Read More

Video

Funnel - Your Marketing Data Hub

Video Thumbnail

Frequently Asked Questions(FAQ)

for Funnel

What is Funnel?

Funnel is a marketing data intelligence platform for agencies, eCommerce, retail that supports data collection from any marketing or advertising data source and transforms marketing data into automated marketing reports. It helps to improve ROI and acquire customers.

Funnel helps marketers automate their data collection so they can focus on analysis and taking actions. It replaces manual reports with software that is always up to date, more detailed, and less error-prone which is beneficial from accuracy and timely reporting on the results of the marketing programs that can often have a big impact on the business.

Funnel features include better, faster, and stronger marketing reports, enable better business decisions by utilizing a data core and focus on secure, scalable, and accurate solutions for data collection and transformation.

What is Funnel used for?

Funnel is a Marketing Data Intelligence Software mainly used by its customers to Improve ROI and Acquire Customers by Advertisement, Competitive Intelligence and Campaign Management .

What are the top features of Funnel?

Dashboard, SEM and Calculator are some of the top features of Funnel.

Who uses Funnel?

Funnel is used by Marketing And Advertising, Information Technology And Services and Retail among other industries.

What are Funnel alternatives?

Improvado, ReportGarden, Adverity and Voluum are popular alternatives for Funnel.

Where is Funnel located?

Funnel is headquartered at Drottninggatan 89, Stockholm, SE.
lightning

Peers used Funnel for advertisement and competitive intelligence

Funnel Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.65/5 ★

Read Reviews (133)
Custom Reports

4.32/5 ★

Read Reviews (400)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.65/5 ★

Read Reviews (133)
Custom Reports

4.32/5 ★

Read Reviews (400)

Software Failure Risk Guidance

?

for Funnel

Overall Risk Meter

Low Medium High

Top Failure Risks for Funnel

Funnel.io Profile

Company Name

Funnel.io

Company Website

https://funnel.io/

HQ Location

Drottninggatan 89, Stockholm, SE

Employees

201-500

Social

Financials

SERIES C