Funnel Overview

Here’s the scoop on Funnel! We've gathered over 1490 insights from folks who use it, and know it inside out—from peer reviews to customer testimonials and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Funnel, Improvado, ReportGarden, adverity, Voluum, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Funnel is right for your needs? Our Cuspera AI engine can evaluate how Funnel fits your specific business needs, industry, and context. Get your personalized assessment report today.

Funnel supports business activities such as:

  • Advertisement
  • Competitive Intelligence
  • Campaign Management
  • Social Media Analytics
  • Channel Marketing

Funnel can help you with many business goals, such as Improve ROI, Acquire Customers, Enter New Markets Internationally Or Locally, Increase Sales & Revenue, Scale Best Practices, etc. It can help manage these activities if you use Social Media for these needs. As a solution, Funnel's capabilities include Dashboard, SEM, and Calculator.

Funnel Marketing and Advertising Vertical is its biggest customer base.

Reviews

"With Funnel, we can get the global overview we need from all teams, as well as empower each regional marketing team to stay on top of their performance. " - Yuval Bramson

Funnel Reviews

15 buyers and buying teams have used Cuspera to assess how well Funnel solved their Marketing Data Intelligence needs. Cuspera uses 1490 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Business Priorities

Improve ROI and Acquire Customers are the most popular business priorities peers achieved using Funnel.

Other priorities:

  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Enhance Customer Relationships
  • Launch New Products
  • Grow Market Share
  • Improve Efficiency
  • Increase Customer Life Time Value
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Competitive Intelligence , Campaign Management , as the business use cases that they have been most satisfied while using Funnel.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Social Media

4.88/5

Read Reviews (111)

"...Gather all your data from any platform you are using - Google Ads, Bing, Facebook Ads, Google Analytics...." Data that makes sense to you
Competitive Intelligence with Social Media

4.93/5

Read Reviews (37)

"...Visualisation is done well in existing business intelligence tools once the data is properly prepared...." Funnel closes $47M Series B to prepare marketing data for better reporting and analysis
Campaign Management

4.23/5

Read Reviews (36)

"...Cost data upload into Google Analytics is now much easierWe centralize all our marketing campaign dashboards into Google Analytics...."
campaign analytics

3.61/5

Read Reviews (14)

"...We centralize all our marketing campaign dashboards into Google Analytics...."
PEER EXPERIENCES
Advertisement with Social Media

4.88/5

Read Reviews (111)

"...Gather all your data from any platform you are using - Google Ads, Bing, Facebook Ads, Google Analytics...." Data that makes sense to you
Competitive Intelligence with Social Media

4.93/5

Read Reviews (37)

"...Visualisation is done well in existing business intelligence tools once the data is properly prepared...." Funnel closes $47M Series B to prepare marketing data for better reporting and analysis
Campaign Management

4.23/5

Read Reviews (36)

"...Cost data upload into Google Analytics is now much easierWe centralize all our marketing campaign dashboards into Google Analytics...." Peer review by Amaury Guenant, Computer Software
campaign analytics

4.23/5

Read Reviews (14)

34+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1490 insights from peers and experts to help you assess how these Funnel use cases fit your Marketing Data Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Funnel testimonial

Yuval Bramson

Online Marketing Lead

Appsflyer

With Funnel, we can get the global overview we need from all teams, as well as empower each regional marketing team to stay on top of their performance. Testimonial By Yuval Bramson
Funnel testimonial

Brittany Joiner

Elastic

Funnel is the best thing that has happened to my role. If I ever get a new job else where I will make sure it is in my contract that we get Funnel Testimonial By Brittany Joiner
Funnel testimonial

Shan Zehua

Digital Specialist

Bluebird Media

There aren't many easy ways to mix and match data. Yet Funnel excels in that. Testimonial By Shan Zehua
CUSTOMERS TESTIMONIALS
Funnel testimonial

Yuval Bramson

Online Marketing Lead

Appsflyer

With Funnel, we can get the global overview we need from all teams, as well as empower each regional marketing team to stay on top of their performance. Testimonial By Yuval Bramson
Funnel testimonial

Brittany Joiner

Elastic

Funnel is the best thing that has happened to my role. If I ever get a new job else where I will make sure it is in my contract that we get Funnel Testimonial By Brittany Joiner
Funnel testimonial

Shan Zehua

Digital Specialist

Bluebird Media

There aren't many easy ways to mix and match data. Yet Funnel excels in that. Testimonial By Shan Zehua

Case Studies

COMPANY CASE STUDIES
Funnel case study
Case Study Zonnebrillen

Zonnebrillen uses Funnel as its data hub

Read More
Funnel case study
Case Study trivago

trivago streamlines their reporting process with the help of funnel

Read More
Funnel case study
Case Study Mais Clicks

Mais Clicks streamlines its reporting using funnel

Read More

Video

Funnel - Your Marketing Data Hub

Video Thumbnail

Frequently Asked Questions(FAQ)

for Funnel

What is Funnel?

Funnel is a marketing data intelligence platform for agencies, eCommerce, retail that supports data collection from any marketing or advertising data source and transforms marketing data into automated marketing reports. It helps to improve ROI and acquire customers.

What is Funnel used for?

Funnel is a Marketing Data Intelligence Software mainly used by its customers to Improve ROI and Acquire Customers by Advertisement, Competitive Intelligence and Campaign Management .

What are the top features of Funnel?

Dashboard, SEM and Calculator are some of the top features of Funnel.

Who uses Funnel?

Funnel is used by Marketing And Advertising, Information Technology And Services and Retail among other industries.

What are Funnel alternatives?

Improvado, ReportGarden, Adverity and Voluum are popular alternatives for Funnel.

Where is Funnel located?

Funnel is headquartered at Drottninggatan 89, Stockholm, SE.

Popular Business Setting

for Funnel

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Retail

Popular in

  • Mid Market
  • Small Business
  • Enterprise
lightning

Peers used Funnel to Improve ROI and Acquire customers

Peer and Expert Opinion on Features

for Funnel

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.26/5

Read Reviews (114)
SEM

3.91/5

Read Reviews (12)
Calculator

4.10/5

Read Reviews (7)
FEATURES RATINGS AND REVIEWS
Dashboard

4.26/5

Read Reviews (114)
SEM

3.91/5

Read Reviews (12)
Calculator

4.10/5

Read Reviews (7)

IT and Other Capabilities

for Funnel

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.43/5

Read Reviews (306)
Data Export

4.37/5

Read Reviews (152)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.43/5

Read Reviews (306)
Data Export

4.37/5

Read Reviews (152)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.16/5

Read Reviews (80)
Chat Support

3.71/5

Read Reviews (11)
Email Support

3.55/5

Read Reviews (10)
Phone Support

3.55/5

Read Reviews (10)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.16/5

Read Reviews (80)
Chat Support

3.71/5

Read Reviews (11)
Email Support

3.55/5

Read Reviews (10)
Phone Support

3.55/5

Read Reviews (10)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.65/5

Read Reviews (133)
Custom Reports

4.32/5

Read Reviews (400)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
Analytics

4.65/5

Read Reviews (133)
Custom Reports

4.32/5

Read Reviews (400)

Software Failure Risk Guidance

?

for Funnel

Overall Risk Meter

Low Medium High

Top Failure Risks for Funnel

Vendor Profile Details

Company Name

Funnel.io

Company Website

https://funnel.io/

HQ Location

Drottninggatan 89, Stockholm, SE

Employees

201-500

Social

Financials

SERIES C