Klaviyo Overview
Klaviyo integrates email marketing and SMS within a CRM framework tailored for consumer brands. It stands out by embedding a Customer Data Platform (CDP) to unify customer data, enabling personalized and scalable engagement strategies. This platform is particularly beneficial for teams aiming to enhance customer relationships through targeted communication. Klaviyo supports over 169,000 brands, emphasizing data-driven insights to fuel growth. A unique aspect is its AI capabilities, which provide actionable insights for marketing teams to refine their strategies. This makes Klaviyo a valuable tool for businesses seeking to deepen customer connections and drive measurable growth.
Use Cases
Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Klaviyo.
Business Priorities
Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Klaviyo.
Klaviyo Use-Cases and Business Priorities: Customer Satisfaction Data
Klaviyo works with different mediums / channels such as E-Mail. Social Media. and Facebook.
Klaviyo's features include Personalization, Templates, Micro Customer Segmenting, etc. and Klaviyo support capabilities include Email Support, AI Powered, Chat Support, etc. also Klaviyo analytics capabilities include Analytics, and Custom Reports.
Reviews
"I've really enjoyed using Klaviyo as a platform to connect with our customers. It's very intuitive once you get familiar with the tools and their support team is incredibly helpful." - Jenny Durre
Klaviyo, AgencyAnalytics, Yespo Оmnichannel CDP, ExpertSender, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Klaviyo enables intelligent email marketing, SMS, and automation for efficient growth. Customer data is turned into hyper-personalized messages that engage people.
Popular Business Setting
for Klaviyo
Top Industries
- Consumer Goods
- Retail
- Design
Popular in
- Small Business
- Mid Market
- Enterprise
Klaviyo is popular in Consumer Goods, Retail, and Design and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Klaviyo Use Cases
What Are the key features of Klaviyo for Engagement Management?
How can Klaviyo optimize your Communication Management Workflow?
How efficiently Does Klaviyo manage your Campaign Management?
What benefits does Klaviyo offer for Advertisement?
How efficiently Does Klaviyo manage your Segmentation And Targeting?
23 buyers and buying teams have used Cuspera to assess how well Klaviyo solved their Marketing Automation needs. Cuspera uses 5837 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
I've really enjoyed using Klaviyo as a platform to connect with our customers. It's very intuitive once you get familiar with the tools and their support team is incredibly helpful. Testimonial By Jenny Durre |
|
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
|
Klaviyo has been a real game changer for us. We used to think our old ESP (Infusionsoft) did the job but we didn’t realize until we switched a world of features we were missing for our ecommerce business. Testimonial By Justin Lapidus |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Jenny Durre Digital Coordinator Beardbrand |
I've really enjoyed using Klaviyo as a platform to connect with our customers. It's very intuitive once you get familiar with the tools and their support team is incredibly helpful. Testimonial By Jenny Durre |
|
Jonathan Bayme CMO & Co-Founder Theory-11 |
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
|
Justin Lapidus General Manager Brookinen |
Klaviyo has been a real game changer for us. We used to think our old ESP (Infusionsoft) did the job but we didn’t realize until we switched a world of features we were missing for our ecommerce business. Testimonial By Justin Lapidus |
Case Studies
CASE STUDY Smile Brilliant
CASE STUDY Dollar Shave Club
CASE STUDY Rebecca Minkoff
CASE STUDY Tibi
CASE STUDY Naturium
CASE STUDY Briogeo
Frequently Asked Questions(FAQ)
for Klaviyo
What is Klaviyo?
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises.
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
What is Klaviyo used for?
What are the top features of Klaviyo?
Who uses Klaviyo?
What are Klaviyo alternatives?
Where is Klaviyo located?
Peers used Klaviyo for engagement management and communication management
Klaviyo Competitors
Klaviyo Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
Klaviyo Integrations
Klaviyo integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Klaviyo
Software Failure Risk Guidance
?for Klaviyo
Overall Risk Meter
Top Failure Risks for Klaviyo
Klaviyo, Inc News
Domaine Worldwide Named Winner of the 2025 Klaviyo Global Agency ...
Domaine Worldwide was awarded the 2025 Klaviyo Global Agency Partner of the Year at Klaviyos K:BOS event. The award recognizes agencies that drive significant business results using Klaviyos platform. Domaine Worldwide excelled in delivering data-driven customer experiences through its Shopify design and development expertise, enhancing growth and customer loyalty across North America and EMEA.
Klaviyo Advances AI-first B2C CRM with the Launch of Marketing Agent and Customer Agent - Silicon Canals
Klaviyo Advances AI-first B2C CRM with the Launch of Marketing Agent and Customer Agent - Silicon Canals
Klaviyo Recognized in IDC MarketScape for AI-Enabled Marketing Platforms
Klaviyo has been recognized as a Leader in the IDC MarketScape for AI-Enabled Marketing Platforms for Small Businesses and as a Major Player for Midsize Businesses. The platform's strengths include AI-driven marketing automation for email, SMS, and WhatsApp, seamless integration with commerce platforms like Shopify, and real-time data processing through the Klaviyo Data Platform. These capabilities enhance personalization and customer engagement, driving measurable growth for brands.
Klaviyo Launches Conversational AI Agent to Meet Growing Consumer Demand for AI-Powered Shopping Assistance
Klaviyo Launches Conversational AI Agent to Meet Growing Consumer Demand for AI-Powered Shopping Assistance
Klaviyo, Inc Profile
HQ Location
225, Franklin St, Boston, MA 02110
Employees
1001-5000
Social
Financials
SERIES D
