Klaviyo Overview
Klaviyo integrates email marketing and SMS within a CRM framework tailored for consumer brands. It stands out by embedding a Customer Data Platform (CDP) to unify customer data, enabling personalized and scalable engagement strategies. This platform is particularly beneficial for teams aiming to enhance customer relationships through targeted communication. Klaviyo supports over 169,000 brands, emphasizing data-driven insights to fuel growth. A unique aspect is its AI capabilities, which provide actionable insights for marketing teams to refine their strategies. This makes Klaviyo a valuable tool for businesses seeking to deepen customer connections and drive measurable growth.
Use Cases
Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Klaviyo.
Business Priorities
Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Klaviyo.
Klaviyo Use-Cases and Business Priorities: Customer Satisfaction Data
Klaviyo works with different mediums / channels such as E-Mail. Social Media. and Facebook.
Klaviyo's features include Personalization, Templates, Micro Customer Segmenting, etc. and Klaviyo support capabilities include Email Support, AI Powered, Chat Support, etc. also Klaviyo analytics capabilities include Analytics, and Custom Reports.
Reviews
"Outstanding, simple, sleek system that is intuitive, streamlined, and effective." - Jonathan Bayme
Klaviyo, AgencyAnalytics, Yespo Оmnichannel CDP, ExpertSender, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Klaviyo enables intelligent email marketing, SMS, and automation for efficient growth. Customer data is turned into hyper-personalized messages that engage people.
Popular Business Setting
for Klaviyo
Top Industries
- Consumer Goods
- Retail
- Design
Popular in
- Small Business
- Mid Market
- Enterprise
Klaviyo is popular in Consumer Goods, Retail, and Design and is widely used by Small Business, Mid Market, and Enterprise.
Comprehensive Insights on Klaviyo Use Cases
How can Klaviyo optimize your Engagement Management Workflow?
How does Klaviyo facilitate Communication Management?
How can Klaviyo optimize your Campaign Management Workflow?
Why is Klaviyo the best choice for Advertisement?
How can Klaviyo optimize your Segmentation And Targeting Workflow?
62+ more Business Use Cases
23 buyers and buying teams have used Cuspera to assess how well Klaviyo solved their Marketing Automation needs. Cuspera uses 5837 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
|
Klaviyo is legit. Think: email someone a week after they buy a bike & offer them a lock… Also, their support rules. Very helpful & quick to respond to questions. Testimonial By Jordan Schau |
|
We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service. Testimonial By Ben LoBlue |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Jonathan Bayme CMO & Co-Founder Theory-11 |
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
|
Jordan Schau CEO & Co-Founder Pure Fix |
Klaviyo is legit. Think: email someone a week after they buy a bike & offer them a lock… Also, their support rules. Very helpful & quick to respond to questions. Testimonial By Jordan Schau |
|
Ben LoBlue Director of Ecommerce Sportique |
We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service. Testimonial By Ben LoBlue |
Case Studies
CASE STUDY PrettyLitter
CASE STUDY VIA Institute on Character
CASE STUDY Buoy
CASE STUDY Patrick Ta Beauty
CASE STUDY Tatcha
CASE STUDY Caitlyn Minimalist
Frequently Asked Questions(FAQ)
for Klaviyo
What is Klaviyo?
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises.
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
What is Klaviyo used for?
What are the top features of Klaviyo?
Who uses Klaviyo?
What are Klaviyo alternatives?
Where is Klaviyo located?
Peers used Klaviyo for engagement management and communication management
Klaviyo Competitors
Klaviyo Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
Klaviyo Integrations
Klaviyo integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Klaviyo
Software Failure Risk Guidance
?for Klaviyo
Overall Risk Meter
Top Failure Risks for Klaviyo
Klaviyo, Inc News
Klaviyo Announces First Quarter 2025 Financial Results - Yahoo Finance
Klaviyo reported first quarter 2025 revenue of $280 million, up 33% year-over-year. The company launched Klaviyo B2C CRM, introducing new Marketing Analytics and Customer Hub products. Klaviyo expanded its customer base and highlighted its AI-powered platform for multi-channel marketing automation and analytics tailored to consumer brands.
Klaviyo to Announce Fourth Quarter and Full Year 2024 Results on February 19 , 2025
Klaviyo will announce its fourth quarter and full year 2024 financial results on February 19, 2025.
Best Marketing Automation Tool (2025): Klaviyo's Marketing Automation Platform Recognized by Consumer365 - The Manila Times
Klaviyo's marketing automation platform was named the best marketing automation tool for 2025 by Consumer365, as reported by The Manila Times.
Best AI Marketing Tool (2025): Klaviyo Recognized as Top AI Marketing Software by Consumer365 - The Manila Times
Klaviyo is recognized as the top AI marketing software by Consumer365 in 2025.
Klaviyo, Inc Profile
HQ Location
225, Franklin St, Boston, MA 02110
Employees
1001-5000
Social
Financials
SERIES D
