Klaviyo Overview
Klaviyo integrates email marketing and SMS within a CRM framework tailored for consumer brands. It stands out by embedding a Customer Data Platform (CDP) to unify customer data, enabling personalized and scalable engagement strategies. This platform is particularly beneficial for teams aiming to enhance customer relationships through targeted communication. Klaviyo supports over 169,000 brands, emphasizing data-driven insights to fuel growth. A unique aspect is its AI capabilities, which provide actionable insights for marketing teams to refine their strategies. This makes Klaviyo a valuable tool for businesses seeking to deepen customer connections and drive measurable growth.
Use Cases
Customers recommend Engagement Management, Communication Management, Campaign Management, as the business use cases that they have been most satisfied with while using Klaviyo.
Business Priorities
Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Klaviyo.
Klaviyo Use-Cases and Business Priorities: Customer Satisfaction Data
Klaviyo works with different mediums / channels such as E-Mail. Social Media. and Facebook.
Klaviyo's features include Personalization, Templates, Micro Customer Segmenting, etc. and Klaviyo support capabilities include Email Support, AI Powered, Chat Support, etc. also Klaviyo analytics capabilities include Analytics, and Custom Reports.
Reviews
"We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service." - Ben LoBlue
Klaviyo, AgencyAnalytics, Yespo Оmnichannel CDP, ExpertSender, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Klaviyo enables intelligent email marketing, SMS, and automation for efficient growth. Customer data is turned into hyper-personalized messages that engage people.
Popular Business Setting
for Klaviyo
Top Industries
- Consumer Goods
- Retail
- Design
Popular in
- Small Business
- Mid Market
- Enterprise
Klaviyo is popular in Consumer Goods, Retail, and Design and is widely used by Small Business, Mid Market, and Enterprise.
Klaviyo Customer wins, Customer success stories, Case studies
How does Klaviyo facilitate Engagement Management?
How can Klaviyo optimize your Communication Management Workflow?
How can Klaviyo optimize your Campaign Management Workflow?
How can Klaviyo enhance your Advertisement process?
What makes Klaviyo ideal for Segmentation And Targeting?
23 buyers and buying teams have used Cuspera to assess how well Klaviyo solved their Marketing Automation needs. Cuspera uses 5837 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service. Testimonial By Ben LoBlue |
|
Other email software is for sending emails. Klaviyo is for making money. Testimonial By Fred Perrotta |
|
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
| CUSTOMERS | TESTIMONIALS |
|---|---|
Ben LoBlue Director of Ecommerce Sportique |
We chose Klaviyo for their easy integration, & amazing content editor, having an immediate positive impact on our branding & customer service. Testimonial By Ben LoBlue |
Fred Perrotta CEO & Co-Founder Tortuga |
Other email software is for sending emails. Klaviyo is for making money. Testimonial By Fred Perrotta |
Jonathan Bayme CMO & Co-Founder Theory-11 |
Outstanding, simple, sleek system that is intuitive, streamlined, and effective. Testimonial By Jonathan Bayme |
Brodo - Food & Beverages
Read more →Cara Cara - Apparel & Fashion
Read more →Coffee Beanery - Food & Beverages
Read more →Daily Harvest - Food & Beverages
Read more →Elk Springs Resort - Hospitality
Read more →Harney & Sons - Food & Beverages
Read more →Frequently Asked Questions(FAQ)
for Klaviyo
What is Klaviyo?
Klaviyo is a Marketing and E-mail Automation software for online / e-commerce businesses, (entrepreneurs, marketers, brand managers, product managers, digital marketers), to grow their sales. It can be used by businesses of any size, ranging from start-ups to large enterprises.
The software helps the business owner understand the customer better by building customer profiles, segmenting them, analyzing them and engaging with them effectively using various campaigns such as call, email and social media, with a data-driven analytical approach.
Some salient features include One-click integrations, ROI-based reporting, E-mail Personalization, profiles segmentation, customer analytics, pre-built autoresponders, Facebook advertising, website tracking, dynamic data blocks, product recommendations, custom activity fields, drag-and-drop email design, smart sending, responsive e-mail templates, E-mail newsletters, automated list imports, real-time tracking of e-mail campaigns and AB Testing to optimize.
What is Klaviyo used for?
What are the top features of Klaviyo?
Who uses Klaviyo?
What are Klaviyo alternatives?
Where is Klaviyo located?
Klaviyo Competitors
Klaviyo Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (43) |
| Analytics | Read Reviews (315) |
| Custom Reports | Read Reviews (837) |
Klaviyo Integrations
Klaviyo integrates with a wide range of software applications through its robust data import and export capabilities.
Few API Integrations for Klaviyo
Software Failure Risk Guidance
?for Klaviyo
Overall Risk Meter
Top Failure Risks for Klaviyo
Klaviyo, Inc News
GO7 launches Marketing Triggers with Klaviyo to unlock new revenue opportunities for airlines
GO7 and Klaviyo have launched Marketing Triggers, a marketing automation solution tailored for airlines. This tool integrates Klaviyo's CRM capabilities with GO7's platform, enabling airlines to enhance customer engagement and boost revenue through personalized, data-driven interactions. The solution has demonstrated success in increasing booking conversions and ancillary revenue while reducing bounce rates.
Klaviyo to Announce Third Quarter 2025 Results on November 5, 2025
Klaviyo will announce its third quarter 2025 financial results on November 5, 2025, with a live webcast scheduled for 4:30 p.m. ET. The results and webcast link will be available on Klaviyo's investor relations website.
Klaviyo expands AI capabilities with Marketing Agent and Customer Agent
Klaviyo has launched the Marketing Agent and expanded the availability of the Customer Agent, enhancing its AI-driven B2C CRM capabilities. The Marketing Agent autonomously manages campaigns and personalizes content, while the Customer Agent offers 24/7 support across multiple channels. Additional updates include integration with external AI models and enhanced reporting features.
Domaine Worldwide Named Winner of the 2025 Klaviyo Global Agency ...
Domaine Worldwide was awarded the 2025 Klaviyo Global Agency Partner of the Year at Klaviyos K:BOS event. The award recognizes agencies that drive significant business results using Klaviyos platform. Domaine Worldwide excelled in delivering data-driven customer experiences through its Shopify design and development expertise, enhancing growth and customer loyalty across North America and EMEA.
Klaviyo, Inc Profile
HQ Location
225, Franklin St, Boston, MA 02110
Employees
1001-5000
Social
Financials
SERIES D