Total Expert Overview

Total Expert elevates customer engagement for financial institutions by crafting personalized journeys that foster growth and loyalty. This platform is tailored specifically for banks and lenders, supporting over 200 financial entities. It enables these organizations to connect more deeply with their customers, enhancing retention and satisfaction. Total Expert's impact is evident in its adoption by modern financial brands seeking proven results in customer relations. This platform transforms how these institutions interact with their customers, ensuring each engagement is meaningful and sustainable.

Use Cases

Customers recommend Engagement Management, Social Media Management, Communication Management, as the business use cases that they have been most satisfied with while using Total Expert.

Other use cases:

  • Relationship Management
  • Onboarding
  • Campaign Management
  • Generation Of New Leads
  • Workflow Management
  • Capturing Leads
  • Lead Qualification: Technographic
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Business Priorities

Enhance Customer Relationships and Improve ROI are the most popular business priorities that customers and associates have achieved using Total Expert.

Other priorities:

  • Scale Best Practices
  • Acquire Customers
  • Improve Digital And Social Presence
  • Increase Sales & Revenue
  • Grow Market Share
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Stakeholder Relations
  • Launch New Products
  • Establish Thought Leadership
  • Build Brand Awareness
  • Manage Risk
See all business priorities See less business priorities

Total Expert Use-Cases and Business Priorities: Customer Satisfaction Data

Total Expert works with different mediums / channels such as Social Media. Video. E-Mail etc.

Total Expert's features include Personalization, Landing Page, Templates, etc. and Total Expert support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Total Expert analytics capabilities include Analytics, and Custom Reports.

Reviews

"We are able to save a ton of time. We're able to do more. We're able to function better." - Chelsea Vonder Haar

Total Expert, PushEngage, ExpertSender, Experiture Marketing Platform, Lead Liaison, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Total Expert is a customer engagement platform designed for financial institutions. Sustainable growth and increased loyalty are achieved through its purpose-built features.

Popular Business Setting

for Total Expert

Top Industries

  • Financial Services
  • Banking
  • Real Estate

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Total Expert is popular in Financial Services, Banking, and Real Estate and is widely used by Enterprise, Mid Market, and Large Enterprise.

Total Expert Customer wins, Customer success stories, Case studies

How can Total Expert enhance your Engagement Management process?

What solutions does Total Expert provide for Social Media Management?

Why is Total Expert the best choice for Communication Management?

What Are the key features of Total Expert for Relationship Management?

How does Total Expert facilitate Onboarding?

31 buyers and buying teams have used Cuspera to assess how well Total Expert solved their Marketing Automation needs. Cuspera uses 1037 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Total Expert testimonial

Chelsea Vonder Haar

Marketing and Public Relations Manager

DAS Acquisition

We are able to save a ton of time. We're able to do more. We're able to function better. Testimonial By Chelsea Vonder Haar
Total Expert testimonial

Michael Guidotti

Director of Integration and Branch Technology

American Pacific Mortgage

Whether [relationship managers] are communicating via video, via text messaging, they're able to do it all within the Total Expert platform, which creates a more simplistic approach. Testimonial By Michael Guidotti
Total Expert testimonial

Dan Catinella

Chief Digital Officer

Finance of America

We've been able to cultivate prospects stay in front of them through a series of automations and drips throughout the process as soon as they make first contact with us. Testimonial By Dan Catinella
CUSTOMERS TESTIMONIALS
Total Expert testimonial

Chelsea Vonder Haar

Marketing and Public Relations Manager

DAS Acquisition

We are able to save a ton of time. We're able to do more. We're able to function better. Testimonial By Chelsea Vonder Haar
Total Expert testimonial

Michael Guidotti

Director of Integration and Branch Technology

American Pacific Mortgage

Whether [relationship managers] are communicating via video, via text messaging, they're able to do it all within the Total Expert platform, which creates a more simplistic approach. Testimonial By Michael Guidotti
Total Expert testimonial

Dan Catinella

Chief Digital Officer

Finance of America

We've been able to cultivate prospects stay in front of them through a series of automations and drips throughout the process as soon as they make first contact with us. Testimonial By Dan Catinella
 

First Heritage Mortgage Reignites Growth

First Heritage Mortgage (FHM) has re-adopted Total Expert's platform to streamline its marketing operations. The renewed partnership focuses on a centralized marketing hub, customized customer journe...ys, and tech stack integration with tools like Mortgage Coach and Encompass. This strategic move has resulted in higher platform adoption, improved engagement, and operational efficiencies, positioning Total Expert as a key partner in FHM's growth strategy.

Read more →
 

FirstBank Leverages Total Expert to Transform Customer Engagement

FirstBank enhances customer engagement using Total Expert's platform, which offers solutions for mortgage lending, banking, credit unions, and insurance. The platform includes features like lead gene...ration, conversion, onboarding, and retention to improve customer interactions.

Read more →
 

Optimizing Customer Satisfaction: Rates Path to a 4.9-Star Experience with Birdeye & Total Expert

Optimizing Customer Satisfaction: Rates Path to a 4.9-Star Experience with Birdeye & Total Expert

Read more →

VanDyk Mortgage - Financial Services

Total Expert helped VanDyk Mortgage improve customer retention and borrower engagement. The marketing team used the platform to connect sales productivity, marketing automation, compliance, and custo...mer intelligence. The solution integrated with their loan origination and digital mortgage systems. VanDyk Mortgage now has a unified hub for tech integrations and complete customer profiles. This led to more personalized and automated marketing and better business growth.

Read more →

Wintrust Mortgage - Banking

Total Expert helped Wintrust Mortgage modernize its marketing and support loan originators nationwide. Wintrust Mortgage struggled with fragmented CRM and marketing tools, making data hard to manage ...and customer outreach inefficient. Total Expert provided a unified platform for customer data and marketing automation. This allowed Wintrust Mortgage to engage customers better and streamline operations. The solution enabled compliant, automated, and personalized communications. Wintrust Mortgage improved lead nurturing and built stronger client relationships.

Read more →

Mutual of Omaha Mortgage - Financial Services

Total Expert’s Integrated Design Studio helped Mutual of Omaha Mortgage solve marketing challenges. Loan officers needed to create personalized materials fast while staying compliant. Before, making ...a flyer or postcard took 2-3 days and partner collateral took even longer. With Total Expert, they streamlined content creation. Now, loan officers can make their own marketing materials quickly and easily.

Read more →

Total Expert Welcome & Overview

Video Thumbnail

Frequently Asked Questions(FAQ)

for Total Expert

What is Total Expert?

Total Expert is an enterprise marketing and customer engagement platform built for financial services to drive growth and create customers for life with a marketing operating system. It helps to scale best practices and improve digital and social presence.

Total Expert helps to combine marketing and CRM functionality with the proprietary intelligent automation engine, empowering to manage the customer journey across the entire lifecycle.

Total Expert features include nurturing relationships and reach consumers with the right message at the right time on the right channel, deliver a superior experience with automated and personalized email engagement across the customer journey, engage consumers with an integrated SMS marketing strategy that supports customers across the entire journey, develop strategic co-marketing partnerships or unlock cross-sell opportunities across lines of business and many more.

What is Total Expert used for?

Total Expert is a Marketing Automation Software mainly used by its customers to Enhance Customer Relationships and Improve ROI by Engagement Management, Social Media Management and Communication Management .

What are the top features of Total Expert?

Personalization, Landing page and Templates are some of the top features of Total Expert.

Who uses Total Expert?

Total Expert is used by Financial Services, Banking and Real Estate among other industries.

What are Total Expert alternatives?

PushEngage, ExpertSender, Experiture Marketing Platform and Lead Liaison are popular alternatives for Total Expert.

Where is Total Expert located?

Total Expert is headquartered at 1600 Utica Ave S, Suite 600, St. Louis Park, Minnesota 55416, US.
lightning

Peers used Total Expert for engagement management and social media management

Total Expert Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (11)
Analytics

4.65/5 ★

Read Reviews (51)
Custom Reports

4.55/5 ★

Read Reviews (109)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.70/5 ★

Read Reviews (11)
Analytics

4.65/5 ★

Read Reviews (51)
Custom Reports

4.55/5 ★

Read Reviews (109)

Software Failure Risk Guidance

?

for Total Expert

Overall Risk Meter

Low Medium High

Top Failure Risks for Total Expert

Total Expert Inc News

Awards

Total Expert Wins a Pair of Awards at North American FinTech Marketing Awards 2025

Total Expert received two awards at the 2025 North American FinTech Marketing Awards, recognizing its achievements in fintech marketing innovation and customer engagement technology.

Product

Total Expert Launches Empower LOS Integration

Total Expert has launched an integration with Empower Loan Origination System (LOS), enhancing its product offerings for mortgage lending solutions.

Awards

Total Expert Recognized by MortgagePoint as 2025 Tech Excellence Award Recipient

Total Expert has been recognized by MortgagePoint as a recipient of the 2025 Tech Excellence Award.

Partnership

Total Expert and The Baldwin Group Partner at the 2025 Medicarians Conference to Reimagine Medicare Marketing

Total Expert and The Baldwin Group are partnering at the Medicarians Conference.

Total Expert Inc Profile

Company Name

Total Expert Inc

Company Website

//totalexpert.com

HQ Location

1600 Utica Ave S, Suite 600, St. Louis Park, Minnesota 55416, US

Employees

101-250

Social

Financials

SERIES B