Zoho Campaigns Overview
Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns.
This platform works on a pay-as-you-go model and offers features like dynamic content, email polls, automated list segmentation, autoresponders to send drip emails, CAN SPAM Compliance, Event Triggered Email, Subscriber Management, Mailing List Management, Reporting/Analytics, Customer Surveys etc. The A/B testing campaigns helps identify the design or subject line that resonates well with the audience.
The marketing automation software offers a real time tracking of email that opens, number of clicks, and forwards. It also automatically manages the unsubscribes and email bounces. The users can choose either drag-and-drop editor or pre-defined email templates to draft responsive email campaigns. Apart from this, the tool helps devise email campaign strategy with insights from historical campaign performances.
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Zoho Campaigns solved their Email Marketing needs. Cuspera uses 4195 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities peers achieved using Zoho Campaigns.
Use Cases
Peers recommend Campaign Management , Communication Management , Engagement Management , as the business use cases that they have been most satisfied while using Zoho Campaigns.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Campaign Management with E-Mail |
4.91/5 ★ |
"...It is the most efficient, simple and effective tool in market that helps us manage our campaigns...." Peer review by Nivin J., System Engineer, Oil & Energy |
| campaign analytics |
4.80/5 ★ |
"...As the url updates the status of email campaign report...." Peer review by Ridhima M, Marketing Manager |
| campaign monitoring |
4.71/5 ★ |
"...I really like zoho campaign features such as reply forearding, campaign tracking and resend condition based options...." Peer review by R K S, Mr |
| Communication Management with E-Mail |
4.09/5 ★ |
"...The email templates also made it way faster to put together a nice looking email to send out...." Peer review by Tina S, Marketing Manager |
| sending & publishing communications |
3.89/5 ★ |
"...The problem that I am solving with this program, is the problem of how to reach all my clients in a comfortable way, this program is useful for that since it allows you to create visually pleasing emails and send them to large numbers of potential clients automatically , without a doubt a quite useful marketing tool for any business since it saves you a lot of time and effort that we can use in any other work activity or with our family...." Peer review by Nick L, Digital Marketing Specialist, Information Technology and Services |
| tracking & monitoring communications |
4.90/5 ★ |
"...We are sending bulk mail through zoho campaigns, we are also tracking which email is opened and user clicked, etc...." Peer review by Deepak B, Technical Specialist, Transportation/Trucking/Railroad |
| Engagement Management with E-Mail and Social Media |
4.88/5 ★ |
"...Zoho campaign brings a plan to coordinate with customers and setting up our newsletter efficiently...." Peer review by Ashish Pawar |
| engaging and following up |
4.87/5 ★ |
"...email marketing and client follow-up...." Peer review by User |
| engaging with scheduling & cadence |
3.80/5 ★ |
"...Icon Email cadence...." Email marketing software |
| PEER EXPERIENCES | |
|---|---|
| Campaign Management with E-Mail |
4.91/5 ★ |
"...It is the most efficient, simple and effective tool in market that helps us manage our campaigns...." Peer review by Nivin J., System Engineer, Oil & Energy |
|
| campaign analytics |
4.91/5 ★ |
| campaign monitoring |
4.91/5 ★ |
| Communication Management with E-Mail |
4.09/5 ★ |
"...The email templates also made it way faster to put together a nice looking email to send out...." Peer review by Tina S, Marketing Manager |
|
| sending & publishing communications |
4.09/5 ★ |
| tracking & monitoring communications |
4.09/5 ★ |
| Engagement Management with E-Mail and Social Media |
4.88/5 ★ |
"...Zoho campaign brings a plan to coordinate with customers and setting up our newsletter efficiently...." Peer review by Ashish Pawar |
|
| engaging and following up |
4.88/5 ★ |
| engaging with scheduling & cadence |
4.88/5 ★ |
53+ more Business Use Cases
Our AI advisor, Wyz, harnessed 4195 insights from peers and experts to help you assess how these Zoho Campaigns use cases fit your Email Marketing needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Zoho Campaigns has been really profitable for us. Our campaigns have achieved very good response rates. Testimonial By Louisa Sando-Patel |
|
3Ding improved their click rate by 100% using Zoho Campaigns. Testimonial By Vijay Srinivas |
|
The Zoho Campaigns support team has been really excellent and there is a great “can do” ethos in the team. Testimonial By Kieran Stafford |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Louisa Sando-Patel Owner Bright Owl Copywriting & Communications |
Zoho Campaigns has been really profitable for us. Our campaigns have achieved very good response rates. Testimonial By Louisa Sando-Patel |
|
Vijay Srinivas Digital Marketer 3Ding |
3Ding improved their click rate by 100% using Zoho Campaigns. Testimonial By Vijay Srinivas |
|
Kieran Stafford Marketing and Design Church Pharmacy |
The Zoho Campaigns support team has been really excellent and there is a great “can do” ethos in the team. Testimonial By Kieran Stafford |
Frequently Asked Questions(FAQ)
for Zoho Campaigns
What is Zoho Campaigns?
What is Zoho Campaigns used for?
What are the top features of Zoho Campaigns?
Who uses Zoho Campaigns?
What are Zoho Campaigns alternatives?
Where is Zoho Campaigns located?
Popular Business Setting
for Zoho Campaigns
Top Industries
- Computer Software
- Hospital & Health Care
- Events Services
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Zoho Campaigns to Acquire customers and Enhance customer relationships
Zoho Campaigns Alternatives
Peer and Expert Opinion on Features
for Zoho Campaigns
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Templates | Read Reviews (292) |
| Personalization | Read Reviews (72) |
| Dashboard | Read Reviews (46) |
| Alerts: popups & Notifications | Read Reviews (19) |
| Recording | Read Reviews (18) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Templates | Read Reviews (292) |
| Personalization | Read Reviews (72) |
| Dashboard | Read Reviews (46) |
| Alerts: popups & Notifications | Read Reviews (19) |
| Recording | Read Reviews (18) |
IT and Other Capabilities
for Zoho Campaigns
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (397) |
| Data Export | Read Reviews (162) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (397) |
| Data Export | Read Reviews (162) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (74) |
| Chat Support | Read Reviews (25) |
| 24/7 Support | Read Reviews (309) |
| Phone Support | Read Reviews (33) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (74) |
| Chat Support | Read Reviews (25) |
| 24/7 Support | Read Reviews (309) |
| Phone Support | Read Reviews (33) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (110) |
| Custom Reports | Read Reviews (724) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (110) |
| Custom Reports | Read Reviews (724) |
Software Failure Risk Guidance
?for Zoho Campaigns
Overall Risk Meter
Top Failure Risks for Zoho Campaigns
Vendor Profile Details
HQ Location
4141 Hacienda Drive, Pleasanton, California 94588, USA
Employees
1001-5000
Social
Financials
Private
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