Zoho Campaigns Overview
Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns.
This platform works on a pay-as-you-go model and offers features like dynamic content, email polls, automated list segmentation, autoresponders to send drip emails, CAN SPAM Compliance, Event Triggered Email, Subscriber Management, Mailing List Management, Reporting/Analytics, Customer Surveys etc. The A/B testing campaigns helps identify the design or subject line that resonates well with the audience.
The marketing automation software offers a real time tracking of email that opens, number of clicks, and forwards. It also automatically manages the unsubscribes and email bounces. The users can choose either drag-and-drop editor or pre-defined email templates to draft responsive email campaigns. Apart from this, the tool helps devise email campaign strategy with insights from historical campaign performances.
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Zoho Campaigns solved their Email Marketing needs. Cuspera uses 4195 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.
Business Priorities
Acquire Customers and Enhance Customer Relationships are the most popular business priorities peers achieved using Zoho Campaigns.
Use Cases
Peers recommend Campaign Management , Communication Management , Engagement Management , as the business use cases that they have been most satisfied while using Zoho Campaigns.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Campaign Management with E-Mail |
4.91/5 ★ |
"...I really like zoho campaign features such as reply forearding, campaign tracking and resend condition based options...." Peer review by R K S, Mr |
| campaign analytics |
4.80/5 ★ |
"...We have a distinct pathway from freemium to premium customers that works and is getting better every month through Zoho Campaigns reports, analytics and application...." Peer review by Damian Hall, CEO, Venue10 |
| campaign monitoring |
4.71/5 ★ |
"...We are able to track our email campaigns, and re target users who are engaging ...." Peer review by Tshepho J., Campaign Manager, Marketing and Advertising |
| Communication Management with E-Mail |
4.09/5 ★ |
"...We are sending bulk mail through zoho campaigns, we are also tracking which email is opened and user clicked, etc...." Peer review by Deepak B, Technical Specialist, Transportation/Trucking/Railroad |
| sending & publishing communications |
3.89/5 ★ |
"...I send emails to my clients with offers...." Peer review by Musat L, MR. |
| tracking & monitoring communications |
4.90/5 ★ |
"...Zoho Campaigns Zoho Campaigns can create, track and send email campaign that builds a brawny customer base...." 10 Best Benchmark Email Alternatives |
| Engagement Management with E-Mail and Social Media |
4.88/5 ★ |
"...A quick follow-up phone call to those prospects has often resulted in a sale!..." Case Study BI Ready |
| engaging and following up |
4.87/5 ★ |
"...Zoho helps us follow up when we need to with prospects...." Peer review by David F, CEO/Risk Management Consultant , Insurance |
| engaging with scheduling & cadence |
3.80/5 ★ |
"...Icon Email cadence...." Email marketing software |
| PEER EXPERIENCES | |
|---|---|
| Campaign Management with E-Mail |
4.91/5 ★ |
"...I really like zoho campaign features such as reply forearding, campaign tracking and resend condition based options...." Peer review by R K S, Mr |
|
| campaign analytics |
4.91/5 ★ |
| campaign monitoring |
4.91/5 ★ |
| Communication Management with E-Mail |
4.09/5 ★ |
"...We are sending bulk mail through zoho campaigns, we are also tracking which email is opened and user clicked, etc...." Peer review by Deepak B, Technical Specialist, Transportation/Trucking/Railroad |
|
| sending & publishing communications |
4.09/5 ★ |
| tracking & monitoring communications |
4.09/5 ★ |
| Engagement Management with E-Mail and Social Media |
4.88/5 ★ |
"...A quick follow-up phone call to those prospects has often resulted in a sale!..." Case Study BI Ready |
|
| engaging and following up |
4.88/5 ★ |
| engaging with scheduling & cadence |
4.88/5 ★ |
53+ more Business Use Cases
Our AI advisor, Wyz, harnessed 4195 insights from peers and experts to help you assess how these Zoho Campaigns use cases fit your Email Marketing needs.
Customer Testimonials
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
We were having trouble communicating with and engaging our customers post sales. Zoho Campaigns has helped us solve this Testimonial By Ross |
|
Salesforce may be a sports car. But I trust Zoho’s family of modules for getting back and forth to work without any worries. Zoho is a solution that works. Testimonial By Eric Duchinsky |
|
Zoho Campaigns is one of the best email marketing software I have ever come across. It's amazing to use, and I am very much impressed with the report system, and it's user friendly as well. Thanks, Zoho. Testimonial By Paneer Selvam Xavier |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Ross CMO Interactive Fitness |
We were having trouble communicating with and engaging our customers post sales. Zoho Campaigns has helped us solve this Testimonial By Ross |
|
Eric Duchinsky Marketing Director BHM Health Care Solutions |
Salesforce may be a sports car. But I trust Zoho’s family of modules for getting back and forth to work without any worries. Zoho is a solution that works. Testimonial By Eric Duchinsky |
|
Paneer Selvam Xavier Productivity optimization Manager Infonet Institute |
Zoho Campaigns is one of the best email marketing software I have ever come across. It's amazing to use, and I am very much impressed with the report system, and it's user friendly as well. Thanks, Zoho. Testimonial By Paneer Selvam Xavier |
Case Studies
| COMPANY | CASE STUDIES |
|---|---|
|
Case Study IPICOLRead More |
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Case Study Infonet InstituteRead More |
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Case Study BI ReadyRead More |
Frequently Asked Questions(FAQ)
for Zoho Campaigns
What is Zoho Campaigns?
What is Zoho Campaigns used for?
What are the top features of Zoho Campaigns?
Who uses Zoho Campaigns?
What are Zoho Campaigns alternatives?
Where is Zoho Campaigns located?
Popular Business Setting
for Zoho Campaigns
Top Industries
- Computer Software
- Hospital & Health Care
- Events Services
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Zoho Campaigns to Acquire customers and Enhance customer relationships
Zoho Campaigns Alternatives
Peer and Expert Opinion on Features
for Zoho Campaigns
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Templates | Read Reviews (292) |
| Personalization | Read Reviews (72) |
| Dashboard | Read Reviews (46) |
| Alerts: popups & Notifications | Read Reviews (19) |
| Recording | Read Reviews (18) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| Templates | Read Reviews (292) |
| Personalization | Read Reviews (72) |
| Dashboard | Read Reviews (46) |
| Alerts: popups & Notifications | Read Reviews (19) |
| Recording | Read Reviews (18) |
IT and Other Capabilities
for Zoho Campaigns
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (397) |
| Data Export | Read Reviews (162) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (397) |
| Data Export | Read Reviews (162) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (74) |
| Chat Support | Read Reviews (25) |
| 24/7 Support | Read Reviews (309) |
| Phone Support | Read Reviews (33) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Email Support | Read Reviews (74) |
| Chat Support | Read Reviews (25) |
| 24/7 Support | Read Reviews (309) |
| Phone Support | Read Reviews (33) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (110) |
| Custom Reports | Read Reviews (724) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (3) |
| Analytics | Read Reviews (110) |
| Custom Reports | Read Reviews (724) |
Software Failure Risk Guidance
?for Zoho Campaigns
Overall Risk Meter
Top Failure Risks for Zoho Campaigns
Vendor Profile Details
HQ Location
4141 Hacienda Drive, Pleasanton, California 94588, USA
Employees
1001-5000
Social
Financials
Private
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