Zoho Campaigns Overview

This is a summary of the comprehensive capabilities and benefits of Zoho Campaigns based on over 4195 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Zoho Campaigns, Robly, Brevo, iContact, Emma Email Marketing, etc., all belong to a category of solutions that help Email Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Zoho Campaigns is right for your needs? Our Cuspera AI engine can evaluate how Zoho Campaigns fits your specific business needs, industry, and context. Get your personalized assessment report today.

Zoho Campaigns supports business activities such as:

  • Campaign Management
  • Communication Management
  • Engagement Management
  • Workflow Management
  • Social Media Management

Zoho Campaigns can help you with many business goals, such as Acquire Customers, Enhance Customer Relationships, Increase Sales & Revenue, Scale Best Practices, Launch New Products, etc. It can help manage these activities if you use E-Mail and Social Media for these needs. As a solution, Zoho Campaigns's capabilities include Templates, Personalization, Dashboard, etc.

Zoho Campaigns was founded in 1996. Computer Software Vertical is its biggest customer base.

Reviews

"My favorite thing about Zoho Campaigns is their terrific support. " - Joann Farb

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Zoho Campaigns solved their Email Marketing needs. Cuspera uses 4195 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Email Marketing needs.

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities peers achieved using Zoho Campaigns.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Build Brand Awareness
  • Grow Market Share
  • Improve ROI
  • Improve Internal Communications
  • Improve Brand Engagement
  • Reduce Bounce
  • Improve Efficiency
  • Improve Digital And Social Presence
See all business priorities See less business priorities

Use Cases

Peers recommend Campaign Management , Communication Management , Engagement Management , as the business use cases that they have been most satisfied while using Zoho Campaigns.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Campaign Management with E-Mail

4.91/5

Read Reviews (253)

"...We use Zoho Campaigns in our company to drive our email marketing campaigns, as Zoho campaigns in all its aspects is very functional compared to other software and allows us to do our job perfectly, in general Zoho Campaigns offers customer growth for any organization through email marketing campaigns in a very short period of time and with great efficiency, in general with all the years that we have both personally and my marketing team we feel very pleased with their service...."
campaign analytics

4.80/5

Read Reviews (53)

"...Gaining insights from campaign reports: After every campaign, they analyze the reports to understand the audience and make their next campaign better...."
campaign monitoring

4.71/5

Read Reviews (31)

"...Zoho Campaigns tracks campaigns by email, it is a tool that helps us gain the trust of our customers...."
Communication Management with E-Mail

4.09/5

Read Reviews (220)

"...This site is a great, as it allows me to send emails to customers and follow them and revise misleading mail and real mail ......"
sending & publishing communications

3.89/5

Read Reviews (176)

"...The email templates also made it way faster to put together a nice looking email to send out...."
tracking & monitoring communications

4.90/5

Read Reviews (37)

"...The most I like about the zoho campaign is the email tracking report, number of clicks, number of unique clicks, locations, reach in social media, Bounces rates, unopened, unsubscribes , and so many. which makes as to visualize how the impact of your customer email base, how is the response from your customer base. ...."
Engagement Management with E-Mail and Social Media

4.88/5

Read Reviews (155)

"...With creativity, this tool is wonderful of marketing, customer engagement,etc. ...."
engaging and following up

4.87/5

Read Reviews (124)

"...Email Campaigns are helping us a lot as we need to engage with people with our daily updates and features...."
engaging with scheduling & cadence

3.80/5

Read Reviews (2)

"...Icon Email cadence...."
PEER EXPERIENCES
Campaign Management with E-Mail

4.91/5

Read Reviews (253)

"...We use Zoho Campaigns in our company to drive our email marketing campaigns, as Zoho campaigns in all its aspects is very functional compared to other software and allows us to do our job perfectly, in general Zoho Campaigns offers customer growth for any organization through email marketing campaigns in a very short period of time and with great efficiency, in general with all the years that we have both personally and my marketing team we feel very pleased with their service...." Peer review by Toshiya K, Marketing Specialist, Entertainment
campaign analytics

4.91/5

Read Reviews (53)

campaign monitoring

4.91/5

Read Reviews (31)

Communication Management with E-Mail

4.09/5

Read Reviews (220)

"...This site is a great, as it allows me to send emails to customers and follow them and revise misleading mail and real mail ......" Peer review by Executive Sponsor
sending & publishing communications

4.09/5

Read Reviews (176)

tracking & monitoring communications

4.09/5

Read Reviews (37)

Engagement Management with E-Mail and Social Media

4.88/5

Read Reviews (155)

"...With creativity, this tool is wonderful of marketing, customer engagement,etc. ...." Peer review by María Fernanda C., Coordinator, Marketing and Advertising
engaging and following up

4.88/5

Read Reviews (124)

engaging with scheduling & cadence

4.88/5

Read Reviews (2)

53+ more Business Use Cases

Our AI advisor, Wyz, harnessed 4195 insights from peers and experts to help you assess how these Zoho Campaigns use cases fit your Email Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Joann Farb

Author

JoAnnFarb.com

My favorite thing about Zoho Campaigns is their terrific support. Testimonial By Joann Farb

Vijay Srinivas

Digital Marketer

3Ding

3Ding improved their click rate by 100% using Zoho Campaigns. Testimonial By Vijay Srinivas

Kieran Stafford

Marketing and Design

Church Pharmacy

The Zoho Campaigns support team has been really excellent and there is a great “can do” ethos in the team. Testimonial By Kieran Stafford
CUSTOMERS TESTIMONIALS

Joann Farb

Author

JoAnnFarb.com

My favorite thing about Zoho Campaigns is their terrific support. Testimonial By Joann Farb

Vijay Srinivas

Digital Marketer

3Ding

3Ding improved their click rate by 100% using Zoho Campaigns. Testimonial By Vijay Srinivas

Kieran Stafford

Marketing and Design

Church Pharmacy

The Zoho Campaigns support team has been really excellent and there is a great “can do” ethos in the team. Testimonial By Kieran Stafford

Case Studies

COMPANY CASE STUDIES
Case Study Kyoyu Printing

How Kyoyu Printing used Zoho Campaigns to increase the subscriber base

Read More
Case Study IPICOL

IPICOL, a Government of Odisha enterprise, sees increased email delivery rate with Zoho Campaigns

Read More
Case Study National Dental Pulp Laboratory

How NDPL uses Zoho Campaigns in email campaigns using it for automating content and responses

Read More

Frequently Asked Questions(FAQ)

for Zoho Campaigns

What is Zoho Campaigns?

Zoho campaigns is an email marketing automation product that helps to drive sales and revenue. The software helps to create, send and track email campaigns.

What is Zoho Campaigns used for?

Zoho Campaigns is a Email Marketing Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Campaign Management, Communication Management and Engagement Management .

What are the top features of Zoho Campaigns?

Templates, Personalization and Dashboard are some of the top features of Zoho Campaigns.

Who uses Zoho Campaigns?

Zoho Campaigns is used by Computer Software, Hospital & Health Care and Events Services among other industries.

What are Zoho Campaigns alternatives?

Robly, Brevo, IContact and Emma Email Marketing are popular alternatives for Zoho Campaigns.

Where is Zoho Campaigns located?

Zoho Campaigns is headquartered at 4141 Hacienda Drive, Pleasanton, California 94588, USA.

Popular Business Setting

for Zoho Campaigns

Top Industries

  • Computer Software
  • Hospital & Health Care
  • Events Services

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Peers used Zoho Campaigns to Acquire customers and Enhance customer relationships

Peer and Expert Opinion on Features

for Zoho Campaigns

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Templates

3.01/5

Read Reviews (292)
Personalization

3.87/5

Read Reviews (72)
Dashboard

4.53/5

Read Reviews (46)
Alerts: popups & Notifications

3.52/5

Read Reviews (19)
Recording

2.74/5

Read Reviews (18)
FEATURES RATINGS AND REVIEWS
Templates

3.01/5

Read Reviews (292)
Personalization

3.87/5

Read Reviews (72)
Dashboard

4.53/5

Read Reviews (46)
Alerts: popups & Notifications

3.52/5

Read Reviews (19)
Recording

2.74/5

Read Reviews (18)

IT and Other Capabilities

for Zoho Campaigns

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5

Read Reviews (397)
Data Export

3.94/5

Read Reviews (162)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.13/5

Read Reviews (397)
Data Export

3.94/5

Read Reviews (162)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.78/5

Read Reviews (74)
Chat Support

4.06/5

Read Reviews (25)
24/7 Support

3.74/5

Read Reviews (309)
Phone Support

3.50/5

Read Reviews (33)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.78/5

Read Reviews (74)
Chat Support

4.06/5

Read Reviews (25)
24/7 Support

3.74/5

Read Reviews (309)
Phone Support

3.50/5

Read Reviews (33)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (3)
Analytics

4.80/5

Read Reviews (110)
Custom Reports

3.67/5

Read Reviews (724)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (3)
Analytics

4.80/5

Read Reviews (110)
Custom Reports

3.67/5

Read Reviews (724)

Software Failure Risk Guidance

?

for Zoho Campaigns

Overall Risk Meter

Low Medium High

Top Failure Risks for Zoho Campaigns

Vendor Profile Details

Company Name

Zoho Corporation

Company Website

https://www.zoho.com/

Year Founded

1996

HQ Location

4141 Hacienda Drive, Pleasanton, California 94588, USA

Employees

1001-5000

Social

Financials

PRIVATE