WooCommerce Overview

WooCommerce adds comprehensive online store features to any WordPress website. Extensive customization options and integrations are provided.

Use Cases

Customers recommend Products & Pricelist Management, Engagement Management, Promotion Management, as the business use cases that they have been most satisfied with while using WooCommerce.

Other use cases:

  • Social Media Management
  • Communication Management
  • Discount Management
  • Content Management
  • Order Management
  • Loyalty Management
  • Helpdesk Management
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Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using WooCommerce.

Other priorities:

  • Enhance Customer Relationships
  • Improve Digital And Social Presence
  • Scale Best Practices
  • Grow Market Share
  • Build Brand Awareness
  • Launch New Products
  • Improve Efficiency
  • Improve ROI
  • Enter New Markets Internationally Or Locally
  • Improve Brand Engagement
  • Increase Customer Life Time Value
  • Increase Average Basket Value
  • Improve Internal Communications
  • Improve Navigation
  • Manage Risk
  • Improve Consistency
  • Reduce Bounce
  • Improve Visibility
See all business priorities See less business priorities

WooCommerce Use-Cases and Business Priorities: Customer Satisfaction Data

WooCommerce works with different mediums / channels such as Offline. Point Of Sale. Website etc.

WooCommerce's features include Widgets, Templates, SEO, etc. and WooCommerce support capabilities include Chat Support, Phone Support, Email Support, etc. also WooCommerce analytics capabilities include Analytics, and Custom Reports.

Reviews

"No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows." - Chris Lema

WooCommerce, ShippingEasy, Shippo, Skubana, ShipStation, etc., all belong to a category of solutions that help E-Commerce Platform. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for WooCommerce

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Mid Market
  • Enterprise

WooCommerce is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on WooCommerce Use Cases

How does WooCommerce facilitate Products & Pricelist Management?

How does WooCommerce facilitate Engagement Management?

How efficiently Does WooCommerce manage your Promotion Management?

What makes WooCommerce ideal for Social Media Management?

What Are the key features of WooCommerce for Communication Management?

73+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well WooCommerce solved their E-Commerce Platform needs. Cuspera uses 18537 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific E-Commerce Platform needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling
CUSTOMERS TESTIMONIALS
WooCommerce testimonial

Chris Lema

chrislema.com
No other eCommerce platform allows people to start for free and grow their store as their business grows. More importantly, WooCommerce doesn't charge you a portion of your profits as your business grows. Testimonial By Chris Lema
WooCommerce testimonial

Kathy Darling

kathyisawesome.com
WooCommerce's greatest strength is its extensibility. Theres very little I can't build with WooCommerce. Given enough time and resources WooCommerce can be finely tailored to even your store's most niche feature. Testimonial By Kathy Darling

Case Studies

Consumer Services

CASE STUDY Errorless Service Dogs

Dawn Scott, a single mom of six, started Errorless Service Dogs after her divorce. She needed a new business to support her family. Dawn used Blaze for WordPress to advertise her service dog training... company. Blaze was affordable and easy for her to use. She turned $6,135 in advertising into $480,000 in sales, achieving a 7,724% ROI. This success allowed her to focus more on training dogs, her passion.

Read more →
Non-Profit Organization Management

CASE STUDY Ideas Beyond Borders (IBB)

Ideas Beyond Borders (IBB) was founded to promote critical thinking and civil rights in the Middle East. They use open source tools to share information and establish covert schools. Automattic's ser...vices like WordPress, Jetpack, and Akismet help IBB stay secure. Jetpack and Akismet have blocked over 130,000 attacks on IBB's website. IBB launched an interactive map to show their global impact.

Read more →

CASE STUDY Science of People

Vanessa Van Edwards wanted to improve her people skills using science. She created Science of People to help others connect through research-backed insights. As the site grew, she moved it to Automat...tic's Pressable hosting platform. She also used Sensei LMS to create People School, an online course. Students praised the learning experience as the best they've had.

Read more →
Restaurants

CASE STUDY noma

noma, a renowned Copenhagen restaurant, uses a WordPress website hosted on Pressable to enhance its dining experience. The site features a fresh, minimal design that reflects noma's aesthetic and cha...nges with the seasons, similar to the restaurant's menu. Visitors can explore behind-the-scenes videos, blog posts, and join the mailing list via MailPoet. The website serves as an online representation of noma's ethos, offering a beautiful and functional way to connect with the restaurant.

Read more →
Non-Profit Organization Management

CASE STUDY Little Sun

Little Sun, a nonprofit company, provides solar-powered lamps to off-grid communities, offering clean and affordable light. This helps children study, healthcare workers provide care, and families wi...th their routines. The company also creates jobs and fosters economic growth. Automattic helped Little Sun relaunch their websites using WordPress, Jetpack CRM, and WooCommerce, all hosted on Pressable. This integration supports their small team and aids their expansion into 200 community energy hubs in Zambia.

Read more →
Professional Training & Coaching

CASE STUDY Jeff Gothelf

Jeff Gothelf needed a multi-functional website to support his coaching and training services. He chose WordPress with Sensei, WooCommerce, and VideoPress to create, launch, and sell his online course...s. This setup allowed him to manage everything from one interface, simplifying his operations. With WooPayments, he can also process payments easily. Jeff describes his online platform as 'simple,' thanks to WordPress's extensive plugin ecosystem.

Read more →

Frequently Asked Questions(FAQ)

for WooCommerce

What is WooCommerce?

WooCommerce is an open-source platform for developers and entrepreneurs to create an online ecommerce platform.

It comes with powerful search and customization capabilities. It also provides ability for product ratings and reviews, product sorting and filtering, built-in blogging and themes.

It is fully open source with a worldwide community. It is built on WordPress and provides REST API with documentation. It also has built-in plugins and comes with WP-CLI to manage stores.

What is WooCommerce used for?

WooCommerce is a E-Commerce Platform Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Products & Pricelist Management, Engagement Management and Promotion Management .

What are the top features of WooCommerce?

Widgets, Templates and SEO are some of the top features of WooCommerce.

Who uses WooCommerce?

WooCommerce is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are WooCommerce alternatives?

ShippingEasy, Shippo, Skubana and ShipStation are popular alternatives for WooCommerce.
lightning

Peers used WooCommerce for products & pricelist management and engagement management

WooCommerce Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.91/5 ★

Read Reviews (4)
Analytics

3.85/5 ★

Read Reviews (260)
Custom Reports

3.36/5 ★

Read Reviews (2234)

Software Failure Risk Guidance

?

for WooCommerce

Overall Risk Meter

Low Medium High

Top Failure Risks for WooCommerce

Automattic Inc. News

Executive

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Automattic CEO Matt Mullenweg hints at a potential takeover of WP Engine amid escalating tensions over licensing and trademark issues.

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Automattic Inc. Profile

Company Name

Automattic Inc.

Company Website

//automattic.com

Year Founded

2005

HQ Location

Employees

501-1000

Social

Facebook Linkedin Twitter

Financials

PRIVATE