HubSpot CRM Overview

HubSpot’s free CRM streamlines business operations with features like live chat, meeting scheduling, and email tracking. Customer support, sales, and marketing are efficiently powered.

Use Cases

Customers recommend Communication Management, Engagement Management, Contact List Management, as the business use cases that they have been most satisfied with while using HubSpot CRM.

Other use cases:

  • Lead Tracking
  • Social Media Management
  • Workflow Management
  • Lead Management
  • Sales Call Management
  • Generation Of New Leads
  • Content Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using HubSpot CRM.

Other priorities:

  • Increase Sales & Revenue
  • Improve ROI
  • Scale Best Practices
  • Grow Market Share
  • Improve Internal Communications
  • Enter New Markets Internationally Or Locally
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Improve Efficiency
  • Build Brand Awareness
  • Improve Visibility
  • Launch New Products
  • Shorten Ramp Up Time
  • Establish Thought Leadership
  • Improve Consistency
  • Improve Brand Engagement
  • Increase Customer Life Time Value
See all business priorities See less business priorities

HubSpot CRM Use-Cases and Business Priorities: Customer Satisfaction Data

HubSpot CRM works with different mediums / channels such as E-Mail. and Phone Calls.

HubSpot CRM's features include Templates, Personalization, Recording, etc. and HubSpot CRM support capabilities include Email Support, Phone Support, Chat Support, etc. also HubSpot CRM analytics capabilities include Analytics, and Custom Reports.

Reviews

"You’re dealing with one contact record. There are no sync issues, no messing around with the APIs, no deciding which system is the master and which system can overwrite data in the other system. This has empowered us to stop wasting time on integrat...ion challenges and focus on getting the process right." - Matthew Wellschlager

HubSpot CRM, Less Annoying CRM, Teamgate CRM, ClickUp, Freshsales, etc., all belong to a category of solutions that help CRM. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for HubSpot CRM

Top Industries

  • Information Technology and Services
  • Marketing and Advertising
  • Computer Software

Popular in

  • Small Business
  • Mid Market
  • Enterprise

HubSpot CRM is popular in Information Technology And Services, Marketing And Advertising, and Computer Software and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on HubSpot CRM Use Cases

How can HubSpot CRM enhance your Communication Management process?

How can HubSpot CRM enhance your Engagement Management process?

What benefits does HubSpot CRM offer for Contact List Management?

How can HubSpot CRM optimize your Lead Tracking Workflow?

How efficiently Does HubSpot CRM manage your Social Media Management?

93+ more Business Use Cases

399 buyers and buying teams have used Cuspera to assess how well HubSpot CRM solved their CRM needs. Cuspera uses 41798 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific CRM needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Matthew Wellschlager

VP of Marketing

Ceros
You’re dealing with one contact record. There are no sync issues, no messing around with the APIs, no deciding which system is the master and which system can overwrite data in the other system. This has empowered us to stop wasting time on integration challenges and focus on getting the process ri...ght.

Testimonial By Matthew Wellschlager
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content
Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive
Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer
CUSTOMERS TESTIMONIALS
HubSpot CRM testimonial

Matthew Wellschlager

VP of Marketing

Ceros
You’re dealing with one contact record. There are no sync issues, no messing around with the APIs, no deciding which system is the master and which system can overwrite data in the other system. This has empowered us to stop wasting time on integration challenges and focus on getting the process ri...ght.

Testimonial By Matthew Wellschlager
HubSpot CRM testimonial

João Dobbin

Manager of Business Enablement

Rock Content
Rock Content had been using Intercom for customer messaging and Strikedeck for customer success — along with other proprietary platforms and manual processes. This resulted in information silos and many inefficiencies. Testimonial By João Dobbin
HubSpot CRM testimonial

Elizabeth Archer

Senior Manager, Marketing Operations

Momentive
Our HubSpot support was a dream team,I’ve worked with three other major marketing automation systems and have never experienced that level of support before. Testimonial By Elizabeth Archer

Case Studies

CASE STUDY 2030 Builders

2030 Builders used HubSpot to grow sales and get paid faster. They faced challenges in managing sales and payments. HubSpot provided an all-in-one platform for marketing, sales, and customer service.... With HubSpot, 2030 Builders improved their sales process and payment speed. The solution helped them organize customer data and automate key tasks. As a result, they saw faster payments and better sales outcomes.

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Hospitality

CASE STUDY me&u

me&u used HubSpot and AWS to grow from an Australian startup to a global leader in mobile ordering and payments for hospitality. The company faced the challenge of scaling during the COVID-19 pandemi...c. They used AWS for reliable hosting, scalability, and technical support. This helped them serve over 6,000 venues and 13 million users. me&u raised over $100 million AUD and became a household name in Australia and beyond.

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Financial Services

CASE STUDY Papaya Global

Papaya Global uses HubSpot and AWS to automate marketing and support rapid growth. The marketing team relies on HubSpot Marketing Hub for automation, data integration, and reporting. This helps them ...run targeted campaigns and manage a large ABM system with a small team. Automation and easy onboarding let them scale operations efficiently. HubSpot's flexibility and AWS's cloud infrastructure support compliance and resilience as Papaya Global grows.

Read more →
Information Technology and Services

CASE STUDY Scrums.com

Scrums.com used HubSpot Sales Workspace to speed up customer development. They closed deals 50% faster after using the platform. The solution helped them organize sales and improve team performance. ...This led to faster growth and better results for their business.

Read more →

CASE STUDY IN-18

HubSpot Starter Customer Platform helped IN-18 find ideal clients and get paid faster. IN-18 used HubSpot to improve sales and marketing. The platform made it easier to reach new customers. IN-18 was... able to speed up payments. The solution helped organize customer data and automate tasks. This led to better business results for IN-18.

Read more →
Education

CASE STUDY Le Wagon

Le Wagon used HubSpot's CAPI integration to deliver more targeted content. The challenge was to improve content targeting for their audience. HubSpot's platform helped Le Wagon automate and personali...ze their marketing. As a result, Le Wagon provided more relevant content to users. This improved their marketing effectiveness. The case highlights the benefits of using HubSpot for content targeting in the education sector.

Read more →

Video

HubSpot CRM Tutorial for Beginners

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Frequently Asked Questions(FAQ)

for HubSpot CRM

What is HubSpot CRM?

HubSpot a free CRM platform with full suite of sales productivity tools to sell more in an efficient manner. It provides full visibility to sales pipeline in real-time. It benefits sales leaders, sales reps, marketers, customer service teams, operations team, and business owners. It helps to acquire customers, manage customer relationships and increase sales and revenue.

HubSpot CRM provides near real-time view of sales pipeline in a easy-to-use visual dashboard. It helps sales leaders manage performance of their team members, get visibility on quota attainment, and provides all performance data to coach the sales team members. It enables sales and marketing teams with tools to increase productivity and get all the tracking, reporting, and third-party integrations required with less work and remove friction from the sales process.

Some of its features include email tracking and notifications, email templates and scheduling, Gmail and Outlook integration, meeting scheduling, company insights, contact management, and many more.

What is HubSpot CRM used for?

HubSpot CRM is a CRM Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Contact List Management .

What are the top features of HubSpot CRM?

Templates, Personalization and Recording are some of the top features of HubSpot CRM.

Who uses HubSpot CRM?

HubSpot CRM is used by Information Technology And Services, Marketing And Advertising and Computer Software among other industries.

What are HubSpot CRM alternatives?

Less Annoying CRM, Teamgate CRM, ClickUp and Freshsales are popular alternatives for HubSpot CRM.

Where is HubSpot CRM located?

HubSpot CRM is headquartered at 25 First Street, 2nd Floor Cambridge, MA 02141 United States.
lightning

Peers used HubSpot CRM for communication management and engagement management

HubSpot CRM Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

3.02/5 ★

Read Reviews (45)
Analytics

4.21/5 ★

Read Reviews (1230)
Custom Reports

3.49/5 ★

Read Reviews (5181)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

3.02/5 ★

Read Reviews (45)
Analytics

4.21/5 ★

Read Reviews (1230)
Custom Reports

3.49/5 ★

Read Reviews (5181)

Software Failure Risk Guidance

?

for HubSpot CRM

Overall Risk Meter

Low Medium High

Top Failure Risks for HubSpot CRM

HubSpot, Inc News

Product

HubSpot Launches First CRM Deep Research Connector to ChatGPT - CMS Wire

HubSpot has introduced its first CRM deep research connector for ChatGPT, enabling users to access and analyze customer relationship data directly within the ChatGPT environment. This integration streamlines customer insights, allowing marketing and sales teams to leverage AI-driven research and automation for enhanced decision-making and customer engagement.

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Partnership

Matrixpoint Consulting Joins Hubspot's Solutions Partner - MarketScreener

Matrixpoint Consulting has joined the HubSpot Solutions Partner Program, expanding HubSpot's network of certified partners. This collaboration enables Matrixpoint to offer HubSpot's CRM and marketing automation solutions to its clients, enhancing digital transformation and customer engagement capabilities.

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Product

HubSpot Expanding Breeze Customer Agent

HubSpot Expanding Breeze Customer Agent

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Product

14 HubSpot updates from April 2025 you dont want to miss

HubSpot has introduced a new integration that lets marketers host HubSpot contentsuch as blogs, landing pages, and case studieson a subfolder of their WordPress site using the HubSpot WordPress plugin. This update helps improve SEO by keeping content on the main domain instead of a subdomain, making it easier to leverage existing backlinks.

Read more →

HubSpot, Inc Profile

Company Name

HubSpot, Inc

Company Website

https://www.hubspot.com/

Year Founded

2006

HQ Location

25 First Street, 2nd Floor Cambridge, MA 02141 United States

Employees

1001-5000

Social

Facebook Linkedin Twitter

Financials

IPO