Oracle Eloqua Overview

Oracle Eloqua enables B2B marketers to create optimized, personalized campaigns across channels with intelligent campaign management and data handling. It offers features like cross-channel orchestration, targeting and segmentation, lead scoring, and marketing impact measurement.

Use Cases

Customers recommend Campaign Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Eloqua.

Other use cases:

  • Lead Nurturing
  • Generation Of New Leads
  • Social Media Management
  • Lead Management
  • Workflow Management
  • Contact List Management
  • Account Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Oracle Eloqua Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Eloqua works with different mediums / channels such as E-Mail. and Website.

Oracle Eloqua's features include Landing Page, Personalization, Templates, etc. and Oracle Eloqua support capabilities include Email Support, Chat Support, Phone Support, etc. also Oracle Eloqua analytics capabilities include Analytics, and Custom Reports.

Reviews

"Oracle Eloqua has enabled us to build scalable segmentation practices and lead scoring models across our B2B brands and different offerings. We’ve realized continuous business growth with data-driven improvements and from scaling these effective dat...a driven nurture strategies on a declining print market going digital." - Michael Aho

Oracle Eloqua, AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Eloqua is popular in Computer Software, Financial Services, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

Oracle Eloqua Customer wins, Customer success stories, Case studies

What Are the key features of Oracle Eloqua for Campaign Management?

What Are the key features of Oracle Eloqua for Engagement Management?

How efficiently Does Oracle Eloqua manage your Communication Management?

What benefits does Oracle Eloqua offer for Lead Nurturing?

What solutions does Oracle Eloqua provide for Generation Of New Leads?

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Michael Aho

Marketing Automation Competence Leader

Bonnier News

Oracle Eloqua has enabled us to build scalable segmentation practices and lead scoring models across our B2B brands and different offerings. We’ve realized continuous business growth with data-driven improvements and from scaling these effective data driven nurture strategies on a declining print m...arket going digital.

Testimonial By Michael Aho
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber
CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Michael Aho

Marketing Automation Competence Leader

Bonnier News

Oracle Eloqua has enabled us to build scalable segmentation practices and lead scoring models across our B2B brands and different offerings. We’ve realized continuous business growth with data-driven improvements and from scaling these effective data driven nurture strategies on a declining print m...arket going digital.

Testimonial By Michael Aho
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Derek Weber

Director of Marketing Operations

First Tech Federal Credit Union

Oracle Eloqua’s advantage lies in its ability to process the volume of emails we require as well as the different amounts and types of communications that we send, which can all be personalized and customized. I don't know where we would be without that type of capacity and capability. Testimonial By Derek Weber

Oracle Eloqua - Form Spam Protection

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Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

Oracle Eloqua provides marketers with intelligent campaign management, workable data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel.

Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison and Omnisend are popular alternatives for Oracle Eloqua.

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Eloqua for campaign management and engagement management

Oracle Eloqua Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)

Oracle Eloqua Integrations

Oracle Eloqua integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Oracle Corporation News

Partnership

Oracle and North Macedonias Ministry of Digital Transformation collaborate to expand career-ready digital skills nationwide

Oracle and North Macedonia's Ministry of Digital Transformation have partnered to enhance digital skills nationwide. This collaboration involves Oracle Academy and Oracle University, providing educational resources and free certifications in cloud, AI, and security. The initiative supports North Macedonia's SMART/MK 2030 strategy, aiming to boost digital competences and career readiness.

Product

Oracle Empowers Defense Industrial Base to Innovate at Scale with New Isolated Cloud

Oracle has launched the Defense Industrial Base Isolated Cloud Environment, a secure cloud option for defense contractors to collaborate on classified projects. This new environment supports compliance with U.S. government standards and offers advanced cloud-native capabilities, cost advantages, and faster program execution. It is undergoing security evaluations for Department of War accreditation, with expected authorization by summer 2026.

Product

Oracle and NetSuite Deliver New AI-Powered Solution for Restaurant Operations

Oracle and NetSuite have launched Oracle NetSuite Restaurant Operations, an AI-powered solution designed to enhance restaurant efficiency by unifying back-office functions. This platform integrates inventory, procurement, and cash management, offering real-time insights and scalable workflows. It supports Oracle Simphony Cloud and other POS systems, enabling restaurants to optimize operations and reduce costs globally.

Product

Oracle Unveils AI Data Platform for US Federal Government

Oracle has launched the Oracle AI Data Platform specifically for US federal agencies. This platform integrates Oracle Cloud Infrastructure, Oracle Autonomous AI Database, and OCI Enterprise AI to enhance data unification and AI capabilities. It aims to improve decision-making and operational efficiency by providing real-time insights and automated workflows. The platform is designed to meet stringent federal security and compliance standards, offering features like AI Vector Search and Select AI for advanced data analysis.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO