Oracle Eloqua Overview

This is a summary of the comprehensive capabilities and benefits of Oracle Eloqua based on over 6987 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Oracle Eloqua, Salesforce Account Engagement (Formerly Pardot), Act-On, Adobe Marketo Engage, ActiveCampaign, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Oracle Eloqua is right for your needs? Our Cuspera AI engine can evaluate how Oracle Eloqua fits your specific business needs, industry, and context. Get your personalized assessment report today.

Oracle Eloqua supports business activities such as:

  • Campaign Management
  • Engagement Management
  • Communication Management
  • Lead Nurturing
  • Generation Of New Leads

Oracle Eloqua can help you with many business goals, such as Acquire Customers, Increase Sales & Revenue, Enhance Customer Relationships, Scale Best Practices, Improve ROI, etc. It can help manage these activities if you use E-Mail and Website for these needs. As a solution, Oracle Eloqua's capabilities include Landing Page, Personalization, Templates, etc.

Oracle Eloqua was founded in 1977. Computer Software Vertical is its biggest customer base.

Reviews

"Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. " - Chad Ming

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities peers achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Use Cases

Peers recommend Campaign Management , Engagement Management , Communication Management , as the business use cases that they have been most satisfied while using Oracle Eloqua.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Campaign Management with E-Mail

4.70/5

Read Reviews (372)

"...It was largely being used as the main tool for launching & managing online campaigns...."
campaign analytics

4.26/5

Read Reviews (55)

"...Oracle Eloqua is aggressively advancing our current offerings through recent releases including our new email editor, new landing page editor, dashboard analytics reporting, sales enablement tools, and enhanced user-friendly native integrations with CRM platforms...."
campaign monitoring

4.71/5

Read Reviews (16)

"...Easily keep track of marketing campaigns...."
Engagement Management with E-Mail

4.76/5

Read Reviews (276)

"...Oracle's analytics are so robust; they make delivering leads of engaged audience members so easy and streamlined...."
engaging and following up

4.73/5

Read Reviews (219)

"...Enables our organization to engage with customers and prospects via email marketing, allows the creation of landing pages and forms, and is the single location where all of our marketing prospect data is stored...."
engaging with scheduling & cadence

4.16/5

Read Reviews (2)

"...It allows us to create a specific cadence of contact: an invitation, which generates a registration page, which generates an email confirmation, etc...."
Communication Management with E-Mail and Website

4.51/5

Read Reviews (197)

"...If you just need to send basic company emails, go with something cheaper...."
sending & publishing communications

4.47/5

Read Reviews (137)

"...We use Eloqua to send email, build landing pages and forms...."
tracking & monitoring communications

4.55/5

Read Reviews (48)

"...It's really a great social media monitoring platform...."
PEER EXPERIENCES
Campaign Management with E-Mail

4.70/5

Read Reviews (372)

"...It was largely being used as the main tool for launching & managing online campaigns...." Peer review by Kevin Cannon, Corporate Marketing Analyst, ASG Technologies
campaign analytics

4.70/5

Read Reviews (55)

campaign monitoring

4.70/5

Read Reviews (16)

Engagement Management with E-Mail

4.76/5

Read Reviews (276)

"...Oracle's analytics are so robust; they make delivering leads of engaged audience members so easy and streamlined...." Peer review by Contributor in Marketing
engaging and following up

4.76/5

Read Reviews (219)

engaging with scheduling & cadence

4.76/5

Read Reviews (2)

Communication Management with E-Mail and Website

4.51/5

Read Reviews (197)

"...If you just need to send basic company emails, go with something cheaper...." Peer review by Jeff S., Computer Software
sending & publishing communications

4.51/5

Read Reviews (137)

tracking & monitoring communications

4.51/5

Read Reviews (48)

71+ more Business Use Cases

Our AI advisor, Wyz, harnessed 6987 insights from peers and experts to help you assess how these Oracle Eloqua use cases fit your Marketing Automation needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming

Tamer Hamed

Group Chief Information Officer

Mountain View

Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed

Kim Rabbitts

Senior Demand Center Director

Clarivate

Oracle Eloqua enabled our field marketing teams to leverage our backbone of centralized operational support from subject matter experts, powered by world-leading marketing technology, to scale a regional campaign globally and target a previously ‘hard-to-reach’ audience of key influencers. Testimonial By Kim Rabbitts
CUSTOMERS TESTIMONIALS

Chad Ming

Digital Marketing Manager

Kubota

Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming

Tamer Hamed

Group Chief Information Officer

Mountain View

Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed

Kim Rabbitts

Senior Demand Center Director

Clarivate

Oracle Eloqua enabled our field marketing teams to leverage our backbone of centralized operational support from subject matter experts, powered by world-leading marketing technology, to scale a regional campaign globally and target a previously ‘hard-to-reach’ audience of key influencers. Testimonial By Kim Rabbitts

Case Studies

COMPANY CASE STUDIES
Case Study Victoria University

How Victoria University engages Oracle Eloqua to market Open Day

Read More
Case Study Sinoexpo Informa Markets

How Sinoexpo improves efficiency by 30% and boosts employee satisfaction with Oracle

Read More
Case Study Advisor Group

How Advisor Group pilots pandemic networking and major merger with Oracle Eloqua

Read More

Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Peers used Oracle Eloqua to Acquire customers and Increase sales & revenue

Peer and Expert Opinion on Features

for Oracle Eloqua

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Landing page

4.32/5

Read Reviews (329)
Personalization

4.32/5

Read Reviews (232)
Templates

3.48/5

Read Reviews (108)
Dashboard

2.84/5

Read Reviews (62)
Recording

3.03/5

Read Reviews (59)
FEATURES RATINGS AND REVIEWS
Landing page

4.32/5

Read Reviews (329)
Personalization

4.32/5

Read Reviews (232)
Templates

3.48/5

Read Reviews (108)
Dashboard

2.84/5

Read Reviews (62)
Recording

3.03/5

Read Reviews (59)

IT and Other Capabilities

for Oracle Eloqua

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.25/5

Read Reviews (253)
Data Import

3.15/5

Read Reviews (763)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

3.25/5

Read Reviews (253)
Data Import

3.15/5

Read Reviews (763)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.38/5

Read Reviews (83)
Chat Support

4.25/5

Read Reviews (62)
Phone Support

4.21/5

Read Reviews (57)
24/7 Support

3.42/5

Read Reviews (595)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.38/5

Read Reviews (83)
Chat Support

4.25/5

Read Reviews (62)
Phone Support

4.21/5

Read Reviews (57)
24/7 Support

3.42/5

Read Reviews (595)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.11/5

Read Reviews (8)
Analytics

3.88/5

Read Reviews (362)
Custom Reports

3.25/5

Read Reviews (991)

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Vendor Profile Details

Company Name

Oracle

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO