Oracle Eloqua Overview

Oracle Eloqua enables B2B marketers to create optimized, personalized campaigns across channels with intelligent campaign management and data handling. It offers features like cross-channel orchestration, targeting and segmentation, lead scoring, and marketing impact measurement.

Use Cases

Customers recommend Campaign Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Eloqua.

Other use cases:

  • Lead Nurturing
  • Generation Of New Leads
  • Social Media Management
  • Lead Management
  • Workflow Management
  • Contact List Management
  • Account Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Eloqua.

Other priorities:

  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve ROI
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Establish Thought Leadership
  • Launch New Products
  • Improve Brand Engagement
  • Build Brand Awareness
  • Improve Stakeholder Relations
  • Manage Risk
  • Shorten Ramp Up Time
  • Improve Digital And Social Presence
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

Oracle Eloqua Use-Cases and Business Priorities: Customer Satisfaction Data

Oracle Eloqua works with different mediums / channels such as E-Mail. and Website.

Oracle Eloqua's features include Landing Page, Personalization, Templates, etc. and Oracle Eloqua support capabilities include Email Support, Chat Support, Phone Support, etc. also Oracle Eloqua analytics capabilities include Analytics, and Custom Reports.

Reviews

"Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns." - Claire Crowley

Oracle Eloqua, AgencyAnalytics, omnisend, VBOUT, Klaviyo, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Oracle Eloqua

Top Industries

  • Computer Software
  • Financial Services
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Large Enterprise

Oracle Eloqua is popular in Computer Software, Financial Services, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.

Oracle Eloqua Customer wins, Customer success stories, Case studies

Why is Oracle Eloqua the best choice for Campaign Management?

How does Oracle Eloqua facilitate Engagement Management?

How does Oracle Eloqua facilitate Communication Management?

What Are the key features of Oracle Eloqua for Lead Nurturing?

What solutions does Oracle Eloqua provide for Generation Of New Leads?

11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.

CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Nancy Wang

Director, Digital Marketing Specialist Committee

Sinoexpo Informa Markets

Oracle Eloqua will now be our first resort for faster decision-making in any marketing effort. Testimonial By Nancy Wang
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright
CUSTOMERS TESTIMONIALS
Oracle Eloqua testimonial

Claire Crowley

Director of Brand and Marketing

Victoria University

Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley
Oracle Eloqua testimonial

Nancy Wang

Director, Digital Marketing Specialist Committee

Sinoexpo Informa Markets

Oracle Eloqua will now be our first resort for faster decision-making in any marketing effort. Testimonial By Nancy Wang
Oracle Eloqua testimonial

Elida VanSledright

Senior Marketing Campaigns Associate

Prophet

Oracle DataFox has enabled us to become more data-driven, allowing us to refine our marketing approach and reach our target audiences more effectively. Testimonial By Elida VanSledright

Oracle Eloqua - Form Spam Protection

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Frequently Asked Questions(FAQ)

for Oracle Eloqua

What is Oracle Eloqua?

Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.

Oracle Eloqua provides marketers with intelligent campaign management, workable data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel.

Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.

What is Oracle Eloqua used for?

Oracle Eloqua is a Marketing Automation Software mainly used by its customers to Acquire Customers and Increase Sales & Revenue by Campaign Management, Engagement Management and Communication Management .

What are the top features of Oracle Eloqua?

Landing page, Personalization and Templates are some of the top features of Oracle Eloqua.

Who uses Oracle Eloqua?

Oracle Eloqua is used by Computer Software, Financial Services and Information Technology And Services among other industries.

What are Oracle Eloqua alternatives?

AgencyAnalytics, Omnisend, VBOUT and Klaviyo are popular alternatives for Oracle Eloqua.

Where is Oracle Eloqua located?

Oracle Eloqua is headquartered at 500 Oracle Parkway Redwood Shores, CA 94065.
lightning

Peers used Oracle Eloqua for campaign management and engagement management

Oracle Eloqua Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.11/5 ★

Read Reviews (8)
Analytics

3.88/5 ★

Read Reviews (362)
Custom Reports

3.25/5 ★

Read Reviews (991)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.11/5 ★

Read Reviews (8)
Analytics

3.88/5 ★

Read Reviews (362)
Custom Reports

3.25/5 ★

Read Reviews (991)

Oracle Eloqua Integrations

Oracle Eloqua integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

3.25/5 ★

Read Reviews (253)
Data Import

3.15/5 ★

Read Reviews (763)

Software Failure Risk Guidance

?

for Oracle Eloqua

Overall Risk Meter

Low Medium High

Top Failure Risks for Oracle Eloqua

Oracle Corporation News

Partnership

Apps Associates Advances OneOracle+AI with Customers on a Cloud Journey

Apps Associates, a key Oracle partner, enhances its OneOracle+AI strategy, integrating Oracle Fusion Applications, Oracle Cloud Infrastructure, and AI to support customer cloud transformations. This approach aids organizations in modernizing workloads and activating AI-driven insights, with services now available across various sectors.

Awards

Oracle Recognized as a Leader in Two Gartner Magic Quadrant Reports Assessing Agentic Finance and AI Capabilities

Oracle has been recognized as a Leader in the 2025 Gartner Magic Quadrant for Cloud ERP for both Service-Centric and Product-Centric Enterprises. This recognition highlights Oracle's capabilities in agentic finance, driven by Oracle Fusion Cloud ERP's AI-powered features. The platform enhances finance operations with intelligent agents, predictive insights, and streamlined processes, benefiting organizations like Hearst, Black & Veatch, and PwC.

Partnership

Oracle Collaborates With Microsoft To Enhance Supply Chain Efficiency

Oracle and Microsoft have partnered to enhance supply chain efficiency by integrating Oracle Fusion Cloud SCM with Microsoft Azure IoT Operations and Microsoft Fabric. This integration aims to improve manufacturers' decision-making and operational efficiency by connecting real-time production data to enterprise workflows, enabling faster responses and reducing downtime.

Product

Fall event highlight - Oracle partners press ahead with AI app building, and air out the do's and don'ts of AI agents

Oracle announced its Fusion Applications AI Agent Marketplace, featuring launch partners like Apex IT and Auditoria.AI. This initiative enables partners to build AI applications tailored to specific customer needs, enhancing Oracle's AI ecosystem. The marketplace facilitates seamless integration across Oracle's platforms, reducing costs and complexity for customers. Partners benefit from Oracle's data connectivity, enabling faster and more efficient AI agent development.

Oracle Corporation Profile

Company Name

Oracle Corporation

Year Founded

1977

HQ Location

500 Oracle Parkway Redwood Shores, CA 94065

Employees

10001+

Social

Financials

IPO