Oracle Eloqua Overview
Oracle Eloqua enables B2B marketers to create optimized, personalized campaigns across channels with intelligent campaign management and data handling. It offers features like cross-channel orchestration, targeting and segmentation, lead scoring, and marketing impact measurement.
Use Cases
Customers recommend Campaign Management, Engagement Management, Communication Management, as the business use cases that they have been most satisfied with while using Oracle Eloqua.
Business Priorities
Acquire Customers and Increase Sales & Revenue are the most popular business priorities that customers and associates have achieved using Oracle Eloqua.
Oracle Eloqua Use-Cases and Business Priorities: Customer Satisfaction Data
Oracle Eloqua works with different mediums / channels such as E-Mail. and Website.
Oracle Eloqua's features include Landing Page, Personalization, Templates, etc. and Oracle Eloqua support capabilities include Email Support, Chat Support, Phone Support, etc. also Oracle Eloqua analytics capabilities include Analytics, and Custom Reports.
Reviews
"Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns." - Claire Crowley
Peer review evidence (same sources as the product rating summary)
"...The main part is here in Marketing and Communications Department where we use Eloqua for prospecting and handling the marketing program flows...." Peer review by Pasi Örn, Marketing Automation Manager, Visma
"...With Campaign Canvas for event follow-ups and Program Builder for more complex nurture campaigns, all your bases are covered regarding email...." Peer review by Jeff S., Computer Software
"...It solves the problem of having specific email welcome tracks for those who have purchased our software recently (welcome track)...." Peer review by Verified User, Strategist in Marketing, Computer Software
Oracle Eloqua, AgencyAnalytics, Yespo Оmnichannel CDP, Lead Liaison, omnisend, etc., all belong to a category of solutions that help Marketing Automation. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Popular Business Setting
for Oracle Eloqua
Top Industries
- Computer Software
- Financial Services
- Information Technology and Services
Popular in
- Enterprise
- Mid Market
- Large Enterprise
Oracle Eloqua is popular in Computer Software, Financial Services, and Information Technology And Services and is widely used by Enterprise, Mid Market, and Large Enterprise.
Oracle Eloqua Customer wins, Customer success stories, Case studies
How efficiently Does Oracle Eloqua manage your Campaign Management?
What makes Oracle Eloqua ideal for Engagement Management?
What benefits does Oracle Eloqua offer for Communication Management?
What Are the key features of Oracle Eloqua for Lead Nurturing?
What benefits does Oracle Eloqua offer for Generation Of New Leads?
11 buyers and buying teams have used Cuspera to assess how well Oracle Eloqua solved their Marketing Automation needs. Cuspera uses 6987 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Automation needs.
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley |
|
Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming |
|
Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed |
| CUSTOMERS | TESTIMONIALS |
|---|---|
|
Claire Crowley Director of Brand and Marketing Victoria University |
Oracle Marketing delivers data-driven and unique digital experiences for key audiences, and allows us to personalize, scale, and optimize campaigns. Testimonial By Claire Crowley |
|
Chad Ming Digital Marketing Manager Kubota |
Oracle Eloqua has helped us build up our customer data, know who we’re marketing to, and utilize that data as much as possible to provide value for our company and for our customers. It has really set us up for the future. Testimonial By Chad Ming |
|
Tamer Hamed Group Chief Information Officer Mountain View |
Oracle Eloqua offers us numerous features to run effective marketing campaigns. We can launch more targeted campaigns that help us improve our lead management process and boost sales.” Testimonial By Tamer Hamed |
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Frequently Asked Questions (FAQ)
What buyers ask before choosing Oracle Eloqua
What is Oracle Eloqua?
Oracle Eloqua is an intelligent Campaign Orchestration software for B2B marketers enabling creation of optimized, personalized campaigns across online and offline channels.
Oracle Eloqua provides marketers with intelligent campaign management, workable data management, accurate lead generation, and insightful sales enablement tools to engage buyers when they want to be engaged on their preferred channel.
Oracle Eloqua features Cross-channel Campaign Orchestration to create dynamic, cross-channel campaigns that intrigue buyers and intelligently adapt the experience. Oracle Eloqua's Targeting and Segmentation feature can unite online and offline behavioral and firmographic data from multiple channels or sources to inform, build, filter and segment audiences. Lead Management and Scoring, Sales and Marketing alignment and Marketing measurement providing reporting on marketing impact are the other Eloqua features.
What is Oracle Eloqua used for?
What are the top features of Oracle Eloqua?
Who uses Oracle Eloqua?
What are Oracle Eloqua alternatives?
Where is Oracle Eloqua located?
Peers used Oracle Eloqua for campaign management and engagement management
Oracle Eloqua Competitors
Oracle Eloqua Features
- Low
- Medium
- High
| FEATURE | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (362) |
| Custom Reports | Read Reviews (991) |
| CAPABILITIES | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (8) |
| Analytics | Read Reviews (362) |
| Custom Reports | Read Reviews (991) |
Oracle Eloqua Integrations
Oracle Eloqua integrates with a wide range of software applications through its robust data import and export capabilities.
Software Failure Risk Guidance
?for Oracle Eloqua
Overall Risk Meter
Top Failure Risks for Oracle Eloqua
Oracle Corporation News
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Oracle Critical Security Patch Update June 2026
Oracle's June 2026 Critical Security Patch Update addresses 243 CVEs with 245 patches, including 122 critical updates. Oracle Fusion Middleware received the most patches, highlighting Oracle's focus on enhancing security across its product families. The update aims to mitigate vulnerabilities, including a zero-day in Oracle PeopleSoft, exploited by ShinyHunters.
Oracle’s Second Monthly Security Updates Deliver 245 Patches
Oracle released its June 2026 Critical Security Patch Update, delivering 245 patches for various products, including Fusion Middleware and MySQL. Over 100 vulnerabilities were rated critical, with many exploitable remotely. This update aims to address severe vulnerabilities more frequently, supplementing Oracle's quarterly patches.
Oracle Corporation Profile
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