Real-World Case Studies and Customer Success Stories with Meltwater

Meltwater Consumer Insights helped WWF boost its Twitter impressions to 1. 9 million. WWF used Meltwater to identify key audiences...during the UN General Assembly. The tool enabled targeted messaging and creative content for relevant profiles and influencers. WWF saw a 12-fold increase in followers and improved engagement rates. The solution made it easy to reach influential groups at critical campaign moments.
Show More..

Meltwater helped WASH United track the impact of their Menstrual Hygiene Day campaign. Before using Meltwater, the team struggled to... monitor campaign reach and message effectiveness. The platform gave them detailed, real-time data and easy-to-use dashboards. This made reporting to donors and partners much easier. WASH United now finds important insights quickly and improves their global awareness work.
Show More..

Meltwater's Media Intelligence platform helps See Me, a Scottish mental health charity, monitor all press and broadcast coverage in one place. Before Meltwater, See... Me missed key media mentions and struggled with incomplete data from other tools. Now, the team tracks every mention in real time and builds targeted media lists to reach journalists. They save time, justify their work with clear reports, and connect with influential voices to spread their message. Meltwater gives See Me confidence that no media coverage is missed.
Show More..

Meltwater helped Search for Common Ground boost news features by 50-70% in major and small media outlets. Before Meltwater, finding... press contacts was slow and manual. The team used Meltwater's media database and press outreach tools to target journalists and send news releases faster. Dashboard analytics showed a big rise in press mentions and coverage. SFCG reached top outlets like The New York Times and The Washington Post, plus 260+ others.
Show More..

Meltwater helps Save the Children track media coverage and measure share of voice. The team uses Meltwater to monitor news... about child welfare topics and their own campaigns. Custom dashboards let them compare their media exposure to other NGOs. Meltwater's tools help them target journalists and share news coverage on their website. Monthly reports support fundraising and advocacy by showing campaign impact.
Show More..

Meltwater helped SANBS manage all social media channels from one platform. The non-profit needed faster response times and better analytics... to engage blood donors. Meltwater's tools let SANBS post quickly, track mentions, and monitor media performance. The team now uses detailed analytics to improve content and maintain donor loyalty. SANBS increased efficiency without growing its team.
Show More..

The Salvation Army uses Meltwater media monitoring to track mentions in editorial and social media. They analyze this data to... guide their communication strategy and benchmark against competitors. Meltwater's press tool helps them find and contact relevant journalists, boosting their media exposure. The solution saves time and improves the efficiency of their outreach. This leads to better awareness and supports their mission.
Show More..

Meltwater helps KNBF monitor media mentions and track boating topics. KNBF uses Meltwater to find journalists interested in boating and... safety. The tool helps KNBF build targeted media lists and send segmented press releases. KNBF gains insights into its media presence and key industry topics. This supports their goal of raising awareness about life jacket use at sea.
Show More..

Meltwater helps Plan International Latin America track and analyze media coverage for their Girls Get Equal campaign. The platform lets... them monitor mentions and measure campaign impact in each country. Plan International uses Meltwater to create detailed media reports and engage girls' rights advocates as influencers. The team values Meltwater's advanced search and reporting tools for understanding media trends. Early results show strong engagement and new opportunities for advocacy.
Show More..

Meltwater helped PIJAC track legislation and news affecting the pet industry. PIJAC used Meltwater to create a weekly newsletter, "First... Look," powered by automated keyword searches. In the first 6 months, members read over 10,000 articles from the newsletter. The Meltwater dashboard provided trending themes and sentiment analysis. PIJAC used these insights to take action, including helping pass a law for pets on Amtrak trains.
Show More..

Meltwater helped OUTA move from manual media monitoring to real-time analytics. OUTA used to rely on manual research and an... external agency, which was slow and costly. With Meltwater, OUTA can now track press release reach and respond faster to news. The Influencer Contact Manager lets them target journalists who care about their topics. OUTA saw big improvements in brand reach and social media growth.
Show More..

Meltwater helped OIV share wine industry news faster. OIV needed to reach a bigger audience with fresh updates. Their old... paper newsletter was slow and limited. With Meltwater, OIV now collects and shares news using keywords and RSS feeds. They send a digital newsletter to members and the public. This keeps experts and fans informed about wine news worldwide. Feedback is positive and OIV is now seen as a trusted source.
Show More..

Meltwater helps the Muscular Dystrophy Association boost brand visibility and campaign impact. The marketing team uses media intelligence and social... listening to measure brand awareness and audience sentiment. Real-time analytics guide campaign adjustments, like expanding ALS Awareness Month efforts. Influencer marketing tools help scale outreach for seasonal and special campaigns. Insights from Meltwater reporting shape future strategies and messaging.
Show More..

Meltwater helped Medicines Sans Frontier (MSF) improve media monitoring and sentiment analysis. MSF wanted to boost brand awareness and track... public health conversations in India. Using Meltwater, MSF efficiently monitored news and mentions about crises worldwide. The platform made it easier to follow important issues and find relevant journalists. MSF found Meltwater's support team responsive and helpful, especially during urgent situations.
Show More..

Meltwater helped Markenverband move from manual media monitoring to a digital solution. Before, the team spent a lot of time... searching newspapers and collecting clippings by hand. With Meltwater, they now track media coverage in real time and analyze their market position. The team uses the platform to improve both internal communication and public visibility. Markenverband can now respond faster to news and strengthen its leadership in the German brand sector.
Show More..

Meltwater helps Make-A-Wish America track media coverage across 58 chapters. The platform replaced older tools that missed key stories and... slowed down reporting. Meltwater lets teams run unlimited searches and share digest reports with leadership. Make-A-Wish uses Meltwater data to support corporate partnerships and show brand value. The solution also helps chapters connect with journalists and reach more families.
Show More..

Meltwater helps Yogurt Top Marketing track online conversations and news. The agency uses Meltwater to map customer journeys and build... content strategies. Meltwater's media monitoring tool helps them find influencers and brand advocates. They use data from Meltwater to optimize campaigns and measure success. Historical insights from Meltwater let them analyze trends for new clients. Accurate search features help them track mentions and improve content planning.
Show More..

VisitBritain used Meltwater Influencer Marketing to run its Value Project Europe campaign. The team needed to find and vet travel... influencers, track campaign content, and measure engagement. Meltwater helped VisitBritain recruit 15 influencers from 10 countries. These influencers created 135 posts, generating 180,000 engagements and a true reach of 1.7 million. The campaign showed influencer marketing delivers better ROI than traditional methods.
Show More..

Meltwater helped VC Inc. Marketing save hours on media research. The agency used Meltwater's contact database to quickly identify and... reach key reporters. This led to faster media placements and more coverage for clients. The platform's live chat support made learning new features easy. VC Inc. Marketing found Meltwater more affordable and efficient than their previous tool. ROI was measured in hours, not weeks.
Show More..

Ruth, an advertising agency, used Meltwater API to combine internal and external data for their client Kommunal. They integrated real-time... media monitoring with their own systems. This let them track member sentiment and measure satisfaction using social media insights. Ruth could react quickly to changes and deliver up-to-date reports to their client. Meltwater API helped Ruth provide deeper insights and improve campaign results.
Show More..

Red Havas used Meltwater to unify data from paid, earned, social, and interactive media. The agency improved workflows and saved... costs by consolidating tools for global teams. Meltwater enabled Red Havas to create data-driven pitches and develop new business opportunities. The platform supported real-time crisis monitoring and reputation management for clients. Red Havas built custom influencer strategies and reporting using Meltwater's analytics.
Show More..

Reboot Online used Meltwater to improve its digital PR campaigns. The agency gained a 25% boost in research efficiency. Meltwater's... media intelligence and social listening tools helped Reboot win new business by providing deep insights and competitor analysis. The platform enabled faster, more precise research for client pitches and campaigns. Reboot also used Meltwater for accurate, custom PR reporting to prove results to clients.
Show More..

Meltwater helped Ogilvy & Mather Namibia automate social media monitoring and reporting. Manual tracking was no longer possible as the... agency grew. Meltwater's platform saved time and improved report quality. Ogilvy gained better insights into brand strength and campaign performance. The agency saw a sharp rise in media mentions, with 74 articles in one year. Their digital strategies team expanded, making them a digital leader in their market.
Show More..

Naga DDB Tribal used Meltwater to track brand sentiment in Malaysia's multicultural market. The agency leveraged social listening to monitor... consumer behavior and cultural trends for their clients. Meltwater's dashboards and real-time data helped Naga identify new business opportunities and improve client service. The platform made it easier to analyze evolving sentiment and validate insights beyond traditional advertising. Naga valued Meltwater's fair pricing, support, and easy-to-use interface.
Show More..

Meltwater helped Digital Business Lab find the right influencers for Moroccanoil in South Korea. The agency used Meltwater’s influencer database... and analytics to target profiles with the right demographics. This made it easier to run influencer campaigns and report results to stakeholders. Social media engagement increased by 26.8K and reach grew by 272.5K on average compared to previous campaigns. Meltwater’s platform supported better influencer selection and campaign tracking.
Show More..

Meltwater helped 株式会社メンバーズ measure digital marketing campaign results across all media channels. The agency used Meltwater's Explore tool to analyze... social media trends and user sentiment in real time. This enabled them to support client companies' SNS accounts and improve engagement. Staff training and mentoring on Meltwater tools increased team expertise. The partnership led to higher quality support for clients and stronger agency reputation.
Show More..

Meltwater helps MediaCom plan and measure advertising campaigns for clients. The Content Strategy team uses Meltwater to understand target audiences... and support campaign proposals with data. The Social Media team identifies influencers for blogger outreach. Meltwater analyzes billions of social posts, letting MediaCom track brand conversations and campaign impact. This helps MediaCom adjust messaging and prove campaign ROI to clients.
Show More..

Meltwater helps Mediabrands Content Studio track real-time social conversations. The agency uses Meltwater for social listening and sentiment analysis. Teams... monitor brand and competitor mentions for crisis management. Integrated dashboards let analysts share insights and track metrics together. Custom dashboards and real-time alerts support fast, data-driven decisions. This improves content strategy and reporting for clients.
Show More..

Mailchimp used Meltwater's social media monitoring to improve its content strategy. The team identified trends and topics for better planning.... Meltwater helped automate many social media tasks. This let Mailchimp focus on more strategic work. The platform made meetings and team preparation smarter. Mailchimp gained more value from its social media efforts.
Show More..

Meltwater’s influencer marketing solution helped Woodloch Resort boost press coverage by 2,100%. The resort automated influencer tracking and reporting, saving... time and increasing productivity. In one campaign, they earned over $251,800 in earned media value and reached 251,900 users. Meltwater enabled partnerships with more than 250 influencers, growing brand awareness and bookings. The solution streamlined influencer discovery and improved ROI for holiday campaigns.
Show More..

Meltwater helps VisitNorthsealand track and analyze media coverage. The platform shows where their marketing works best. VisitNorthsealand uses Meltwater reports... to guide global campaigns. They adjust strategies based on real-time insights. This helps them build awareness for North Sealand as a travel spot.
Show More..

Meltwater helped Visit Baton Rouge monitor media coverage and social conversations. The team used real-time alerts to respond quickly to... negative news and shape public sentiment. Meltwater's analytics dashboard let them measure PR impact and share results with stakeholders. After using Meltwater, Visit Baton Rouge saw a 30% increase in year-over-year media coverage. The platform also enabled them to engage with influencers and reach new audiences.
Show More..

Rixos Hotels used Meltwater to improve its global PR and media relations. The platform helped the team track media mentions... and manage brand reputation in real time. AI-powered features saved time and resources by alerting the team to issues before they grew. Rixos Hotels built stronger relationships with journalists and expanded its reach worldwide. The team used analytics to design better PR campaigns and report results to stakeholders.
Show More..

Meltwater Influencer Marketing helped Quebec Tourism Industry Alliance during COVID-19. The Alliance launched the #PourUnInstant campaign to promote travel and... unity while people stayed home. The campaign encouraged sharing window views with a hashtag, building community online. Using Meltwater, they measured the campaign's reach and engagement. The campaign reached 2.3 million users, generated 225,200 engagements, and earned about $1 million in media value.
Show More..

Meltwater helped Peermont Hotels, Casinos and Resorts track and measure their PR efforts. Peermont needed accurate publicity reports and competitor... insights to stay ahead in the hospitality industry. With Meltwater, they now receive monthly reports that show PR performance and trends. The mobile app lets them access coverage and share news with executives in real time. Peermont can now easily monitor ROI and competitor activity.
Show More..

Meltwater helps Newman-Dailey Resort Properties monitor local markets and connect with influencers. The company switched from Cision to Meltwater for... better media outreach and analytics. They use Meltwater to track keywords like vacation rentals and property management. The platform helps them generate more traffic and build targeted press releases. Monthly calls with Meltwater support new initiatives and connect them with top travel writers.
Show More..

Meltwater helps Millat Group unify social and media monitoring, analytics, and reporting. The group faced fragmented data and lacked analytics... insights before using Meltwater. Now, they save time and resources by managing media relations and reporting in one platform. Teams can plan content, distribute press releases, and track results globally. Customizable reports make it easy to show PR impact to leadership.
Show More..

Meltwater’s Media Intelligence solution helped Madame Tussauds Hong Kong track campaign performance. The marketing team used social listening to analyze... international and Chinese media channels. They identified celebrities like Jackson Wang to boost visitor interest, generating over 23,000 social media mentions in six months. Meltwater enabled precise reporting on marketing campaigns, including pre, during, and post-launch analysis. The team now shows clear ROI and adapts campaigns to stay competitive in Hong Kong’s tourism market.
Show More..

Meltwater helped Ynsect track media coverage and monitor their market. Before, Ynsect struggled to measure campaign results and spent hours... searching for press mentions. With Meltwater, they quickly see all media mentions and save time. The platform also helps them watch competitors and spot trends. Ynsect uses Meltwater to prepare for international growth by finding relevant journalists.
Show More..

Meltwater Engage helped 株式会社ラグノオささき manage their Twitter account for the "ポロショコラ" product. They used the tool to track conversations and... identify influencers. After launching the official Twitter account, followers grew from 200 to over 5,000 through two campaigns. Insights from social media were shared internally, boosting staff motivation and informing product development. The company now analyzes the link between Twitter activity and sales.
Show More..

Pernod Ricard uses Meltwater to put digital data and consumer insights at the center of business decisions. The company leverages... Meltwater for structured data collection and audience analysis across marketing, operations, and communications. Meltwater helps Pernod Ricard track brand mentions, analyze seasonal trends, and understand consumer behavior in real time. The platform enables the team to spot emerging trends, identify new flavor combinations, and improve product innovation. Meltwater's social listening tools support proactive, data-driven marketing and product development.
Show More..

Meltwater Influencer Marketing helped Nuun Hydration save 300 hours each year. The team used to spend 8 hours on tasks... that now take just 2 hours. Nuun automated influencer discovery and campaign reporting. They quickly found and vetted 50 influencers at a time. Meltwater also improved campaign analysis and reporting, especially for Instagram Stories. The team ran a campaign with about 200 influencers using Meltwater's tools.
Show More..

Nicolas Feuillatte used Meltwater to boost its global brand awareness through influencer marketing. The marketing team needed a tool to... identify and recruit relevant influencers and to report on campaign results. Meltwater helped them find the right influencers by providing detailed audience and engagement data. The platform also made campaign planning and reporting easier, saving time and improving internal communication. After a successful campaign in Italy, other markets wanted to replicate the strategy.
Show More..

Meltwater helped Michel et Augustin track the impact of their marketing campaigns. Before using Meltwater, they measured media coverage by... hand, which took a lot of time and missed key articles. With Meltwater, they now see all online press, blog, and social media mentions in one place. The platform lets them quickly review campaign results and spot which actions work best. They also use it to connect with bloggers and engage their most active community members.
Show More..

Meltwater helped 井筒まい泉株式会社 monitor online news and social media. The company used Meltwater to track brand reputation and manage risks.... With the Explore feature, they listened to customer voices on social media in real time. This led to product improvements and stronger fan engagement. User-generated content boosted brand appeal and sales of seasonal products.
Show More..

University of Miami used Meltwater to track media coverage during March Madness, reporting tens of millions of dollars in earned media impact. The communications team... leveraged AI-powered tools to draft press releases and pitches in just 30 minutes, landing national NPR coverage for their Coral Reef Futures Lab. Meltwater helped break down silos by integrating media monitoring across departments, enabling strategic collaboration. The platform’s data and automation features let the team prove the value of their PR efforts and refine strategies for greater visibility.
Show More..

Meltwater helped the University of KwaZulu-Natal transform its digital presence. UKZN needed a single platform for media monitoring, social media... management, and reporting. Meltwater delivered a solution that unified these functions for the university. As a result, UKZN saw a 218% year-over-year increase in social media posting and a 57% growth in impressions. This partnership supports UKZN’s long-term digital strategy and brand goals.
Show More..

Meltwater helps the University of Gävle track media coverage and analyze their public presence. The university uses Meltwater to monitor... both local and international media, including social channels. Annual analysis reports show what is said about their programs and researchers. The platform helps them find relevant journalists and improve media targeting. This led to their research being published in a top industry publication.
Show More..

Old Dominion University used Meltwater to centralize communications for 25,000 students and staff. Before Meltwater, the team missed key media... mentions and competitor news. With Meltwater, they track trending topics, target journalists, and monitor social media in real time. The platform helps them pair university experts with media and measure brand reach. ODU used Meltwater to promote a new museum, gaining international headlines.
Show More..

Ohio State University used Meltwater Social to monitor public conversations during a water quality crisis at Lake Erie. The team tracked... how toxic algae blooms affected communities and shaped their social media engagement strategy. They used insights from social listening to identify key influencers and guide their outreach. The university plans to combine social media research with surveys and focus groups for deeper understanding. Meltwater helped them adapt their communication and education efforts based on real-time data.
Show More..

Meltwater helps NIIT monitor brand mentions in real time. The platform automates daily searches and delivers insights on share of... voice, sentiment, and audience reach. NIIT uses these reports to guide strategy and decision-making. Real-time alerts support crisis management and improve client service. The solution also helps NIIT benchmark against competitors and track campaign success, like a 90% positive sentiment for DigiNxt.
Show More..

Meltwater's Social Influencer Discovery tool helped Yves Rocher's regional marketing team find top influencers faster. Before Meltwater, the team spent... too much time manually searching social media for suitable influencers. With Meltwater, they filtered influencers by interests and demographics, making it easier to match campaign needs. The team used data-driven insights to select influencers and measure campaign impact. This led to more effective influencer marketing and better local market reach.
Show More..

Meltwater helps the Verband der deutschen Rauchtabakindustrie (VdR) monitor media and social channels. The VdR uses Meltwater to track political... and industry topics for its members. They create daily internal newsletters and build an influencer map of key journalists. This supports targeted media communication and keeps members informed. The platform enables fast, comprehensive media monitoring for the association.
Show More..

Meltwater helped Uratex Philippines transform its influencer marketing. The marketing team used to spend a lot of time manually tracking... and evaluating influencers. With Meltwater, they now identify, measure, and monitor influencer campaigns in real time. The Klear platform influences 70% of their decisions on influencer partnerships. Real-time alerts and analytics help Uratex quickly adapt strategies and stay ahead of competitors.
Show More..

Meltwater helped サンリオ track social media conversations about their characters. The marketing team used Meltwater to measure brand awareness and... user-generated content. They shared daily news updates and engagement metrics with internal teams. Custom dashboards and reports made it easy to monitor trends and event success. This improved their digital strategy and supported new product development.
Show More..

Meltwater helped 株式会社ミルボン track global media coverage in real time. The company used Meltwater’s media intelligence tools to monitor news... and social media about their brands. This supported their marketing and PR teams as they expanded internationally. The platform made it easy for a small team to follow trends and competitor activity. Milbon now uses Meltwater to analyze social conversations and SDGs topics.
Show More..

YAPEAL AG used Meltwater to track its brand reputation and media mentions. Before Meltwater, the team struggled to measure communication... impact and manage many channels. Meltwater gave them a full view of their media presence and made it easy to measure communication results. The team now targets media and community outreach more effectively. The personalized dashboard and mobile app help them stay agile and informed.
Show More..

Meltwater's media intelligence tool helps Saxo Bank monitor global media mentions in real time. The platform saves time by automating... brand tracking and connects Saxo Bank with relevant journalists and influencers. Saxo Bank uses Meltwater's influencer database to improve PR outreach and target the right media contacts. This data-driven approach supports better decision-making and enhances international media performance. The solution helps Saxo Bank manage its brand and PR on a global scale.
Show More..

Meltwater helps Santander Río Bank monitor brand mentions across news and social media. The bank uses real-time alerts and sentiment... analysis to track public perception and respond quickly to emerging issues. Meltwater's dashboards and mobile app let teams share insights and coordinate responses from anywhere. Santander Río relies on these tools to shape media strategies and protect its reputation. The platform supports daily decision-making for communications and PR teams.
Show More..

Santander Río Bank uses Meltwater to monitor online mentions and manage its reputation. The bank tracks news and social media... in real time to spot and address negative comments quickly. Meltwater's dashboards and alerts help the communications team share insights and react fast. The platform supports daily planning and long-term media strategies. Santander keeps control of its public image and responds to issues before they grow.
Show More..

Meltwater helped 琉球銀行 monitor online media and social channels in real time. The bank used Meltwater to share news and... social insights with all executives and departments daily. This improved media literacy across the organization. The tool enabled fast responses to customer feedback and website issues. Positive reactions to the bank's mascot on social media led to more customer engagement. Competitor monitoring also provided ideas for service improvement.
Show More..

Meltwater helps Yahlive access real-time data from social and online sources. The marketing team uses the platform to track industry... changes and competitor news. Yahlive can now alert the business development team to new opportunities quickly. The company reduced costs by replacing multiple data providers with Meltwater. Insights from Meltwater support new market expansion and improve client relations.
Show More..

Meltwater helps Safaricom monitor brand mentions in real time. Safaricom uses Meltwater to track online sentiment and measure the reach... of press releases. The platform sends instant alerts and notifications, keeping the team updated on brand perception. Safaricom uses these insights to plan communications and manage media relationships. Meltwater analytics help identify key publishers and improve storytelling efforts.
Show More..

PLDT used Meltwater to improve media monitoring and reputation management. The small corporate communications team needed to track media sentiment... and competitor activity. Meltwater's tools helped them filter stories, measure share of voice, and detect negative commentary quickly. The platform's support for Tagalog made sentiment analysis more accurate. PLDT now delivers more structured reports and gains better competitor intelligence.
Show More..

Meltwater helped NTTドコモ's consumer services PR team track and analyze social media and news in real time. Before, they could... not see how their brand was viewed or measure campaign impact. With Meltwater, they built dashboards to compare their exposure and reputation with competitors. The team now quickly sees customer feedback and campaign results, boosting motivation and making it easier to report to executives. They use these insights to improve future PR strategies and understand their market position.
Show More..

Meltwater helped MyRepublic track competitor and regulatory news in real time. The PR team replaced manual media monitoring with automated... insights. Senior management now receives curated news updates several times a week. The mobile app lets staff tag and summarize news for easy sharing. This keeps executives informed on industry trends and market changes. Meltwater supports MyRepublic’s growth and agility in a fast-moving telecom market.
Show More..

Meltwater helps West Palm Beach Downtown Development Authority find and connect with the right social media influencers. The marketing team... uses Meltwater to segment influencers, monitor media, and share reports. They track communications about the Brightline rail system to attract more visitors. The platform lets them measure the impact of press releases and improve accountability. Sharing alerts and reports is fast and easy for the team.
Show More..

Meltwater helps the U. S. Patent and Trademark Office manage media relations and monitor press coverage. The USPTO uses Meltwater...to track media mentions across many sources and topics. The platform saves time by pulling all media clips into one place and sending regular reports to executives. USPTO builds targeted media lists and sends news to the right journalists using Meltwater. The agency sees better engagement from press contacts and values Meltwater’s responsive support team.
Show More..

Meltwater helps the Queensland Racing Integrity Commission monitor news and social media. The Commission's small media team uses Meltwater's mobile... app to track industry trends and share updates. Staff receive daily newsletters with segmented news, saving time and resources. Social listening tools help the team understand public sentiment and industry changes. The Commission values Meltwater's real-time alerts and proactive support.
Show More..

Meltwater gives the Local Government Association daily news updates from trusted sources. Before, LGA teams spent a lot of time... searching for local news. Now, they get fast, reliable insights that help them support their members. The tool saves time and makes their work more efficient. LGA can also share key findings with their members to help them learn from each other.
Show More..