Real-World Case Studies and Customer Success Stories with Meltwater Consumer Intelligence

Meltwater social listening and analytics helps Big Valley Marketing deliver fast, data-driven insights for B2B tech clients. The agency uses... Meltwater to break down complex data, create custom dashboards, and share real-time information across teams. Meltwater’s AI, Mira, speeds up research tasks from 30 minutes to just five. The platform’s flexibility and AWS-powered performance support Big Valley’s need for reliable, scalable analytics. Big Valley uses Meltwater to guide clients with actionable, data-backed strategies.
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Meltwater helps DIFY track gaming and esports trends fast. DIFY uses Meltwater for media monitoring and real-time analytics. The platform... lets DIFY quickly report campaign results and earned media value to clients. DIFY saves time and gives clients clear PR metrics. Meltwater's dashboard makes reporting easy for DIFY's team.
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Meltwater helps TEAM LEWIS, a global marketing agency, track social conversations and brand mentions. The agency uses Meltwater's analytics to... understand audience demographics and behaviors. They leverage the influencer database to find and manage media partners for digital campaigns. With these tools, TEAM LEWIS delivers data-driven marketing and PR campaigns, saving time and providing in-depth insights for clients. Real-time monitoring and automated reporting support their international client portfolio.
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Meltwater Social helps LEWIS Pulse win new business pitches by providing deep digital insights fast. The agency uses the platform... to analyze social media data, perform competitor audits, and create visually engaging presentations. Meltwater Social offers unlimited keyword searches and historical data, supporting global campaign measurement. LEWIS Pulse identifies key influencers and compares share-of-voice across brands, improving campaign strategy and reporting.
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Meltwater Explore helped Seven A. D., a top advertising agency in the Philippines, win new business by providing real-time social...media insights. The agency used Meltwater to analyze audience sentiment, track digital share-of-voice, and understand consumer trends. This enabled them to craft effective pitches and develop successful digital strategies for clients like SKY Fiber and Chippy Philippines. Automated dashboards saved time on reporting and improved client recommendations. Seven A.D. strengthened client relationships and continued to create authentic campaigns using Meltwater's social listening tools.
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Meltwater helps Red Havas, a global PR agency, streamline workflows and cut costs by consolidating media intelligence, social listening, and influencer marketing tools. The agency uses... Meltwater to align global teams, improve collaboration, and develop data-driven influencer strategies. Meltwater's analytics power Red Havas's Merged Media Score, supporting new business development and custom client reporting. Real-time monitoring and crisis management features enable Red Havas to manage reputation and respond quickly to PR crises.
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Meltwater helped Digital Business Lab run influencer marketing campaigns for INFINITI's Taiwan Instagram launch. DBL needed to find the right... influencers and track campaign results. Meltwater made it easy to identify qualified influencers and monitor post performance. DBL reached 185,200 people and got over 17,000 engagements. The platform gave DBL clear data to guide future marketing actions.
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Meltwater helps Mailchimp track social media trends and themes. The Mailchimp team uses Meltwater's social media monitoring to guide their... content strategy. Meltwater automates much of Mailchimp's social media activity. This lets the team focus on strategic work. Jason Maldonado from Mailchimp says Meltwater makes meetings more productive. The platform supports marketing automation and social media analytics.
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Meltwater helps Hill + Knowlton Strategies with media intelligence. Roxana Tintea needed a tool to make media monitoring easy and... fast. Before Meltwater, she struggled with hard-to-use platforms and limited data. Meltwater is user-friendly and lets her change keyword searches quickly. She uses it to show clients the value of PR, spot trends, and understand the media landscape. The platform helps her create better strategies and respond to brand crises in real time.
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Meltwater helps imageseven, a marketing and communications agency, monitor media and social sentiment for their clients. imageseven needed a tool... to track news, trends, and public opinion in real time. Their previous supplier struggled with paywalls and lacked flexibility. With Meltwater, imageseven can quickly assess crisis situations and manage reputation risks. The team values Meltwater's responsive support and real-time monitoring features.
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Meltwater helped Ogilvy & Mather Namibia improve their media intelligence and social listening. The agency struggled to track online media... and manage digital platforms manually. Meltwater's automated tools saved time and made reports easier to understand. Ogilvy grew their digital strategies department and became a trusted leader in digital marketing. They tracked 74 articles about their work and saw bigger campaign donations.
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Meltwater helped Fifty Acres, a communications agency, track national conversations and measure campaign impact. The platform provided media intelligence, media... relations, and social listening tools. Fifty Acres used Meltwater to create visual reports and dashboards for clients. This made it easy to show campaign results and value. Real-time data and interactive presentations improved client communication and business development.
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Meltwater helps HEINEKEN double its monthly active users for brand management. HEINEKEN uses Meltwater's consumer intelligence, media intelligence, and social... listening tools. The company gains 360° brand visibility across traditional, social, and GenAI platforms. GenAI Lens lets HEINEKEN track brand reputation and reduce misinformation risk. Unified dashboards and auto-generated reports improve campaign measurement and executive decision-making.
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Meltwater Explore and Radarly help Sapporo Breweries, Ltd. track consumer insights and social media trends. The company needed to understand... brand strength through user-generated content but had not done social listening before. Meltwater's tools let them analyze brand penetration, consumer reactions, and compare with competitors. Employees now value social networking more, and brand managers use UGC data to plan sales launches. Fast customer support and easy-to-use dashboards make the process efficient.
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Meltwater helped Domino's Pizza France boost social media engagement by 5,000% in one influencer campaign. The brand brought social media... management in-house, using Meltwater for media intelligence, social listening, analytics, and influencer marketing. Domino's gained real-time insights, improved customer response times, and tailored content to audience interests. The team used Klear to find the right influencers for campaigns, driving higher participation and satisfaction. Meltwater's unified platform enabled data-driven marketing and product development.
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Meltwater helps Pernod Ricard use social listening and analytics to drive business decisions. The company uses Meltwater for structured data... collection and audience analysis across marketing, operations, and communications. Meltwater's consumer insights solution lets Pernod Ricard track trends, analyze consumer behavior, and innovate products. Real-time data helps them understand when and why customers choose their brands. Insights from Meltwater support product development and campaign planning.
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Meltwater’s social intelligence solution helps Pernod Ricard track consumer trends and brand performance. The Consumer Insights team uses custom Campaign... Tracker dashboards to measure campaign impact and brand health. Automated reports and integrated review data save time and improve strategy. Meltwater’s tools also support ad hoc research and ESG tracking, helping Pernod Ricard meet sustainability goals and share insights across teams. The company uses these insights to drive innovation and stay ahead in the premium spirits market.
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Meltwater's influencer marketing solution helped Cancer Support Community boost campaign reach to 460,000 people and achieve 1. 7 million impressions....CSC replaced manual influencer management with Meltwater's platform, saving time and resources. The campaign delivered an AVE 19 times the budget, with 1,500 link clicks. Real-time reporting and robust vetting features enabled CSC to find authentic influencers. CSC strengthened its marketing impact without hiring extra staff.
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Meltwater's media monitoring tool helps World Vision Australia respond fast to global crises. The team uses Meltwater to track news,... measure sentiment, and inform their communications strategy. 24/7 online chat support lets them manage emergencies at any hour. Daily news bulletins sourced from Meltwater keep staff updated. The solution improves media engagement and reporting for decision-makers.
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The International Rescue Committee (IRC) needed to improve its PR strategies to support its humanitarian work. They chose Meltwater's PR... solutions to align 40 PR professionals across 7 countries. Meltwater's tools provided real-time collaboration, media monitoring, and analytics. This helped IRC manage media outreach efficiently and analyze global media coverage. The IRC found that only 1% of media coverage focused on humanitarian crises, which they used to generate media attention. Meltwater's support enabled IRC to onboard new team members quickly and focus on ambitious PR initiatives.
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Stonewall, a LGBT rights charity, needed to understand its media impact and demonstrate ROI. They used Meltwater's media monitoring tools... to track coverage and set realistic KPIs. Meltwater's Boolean search helped them find relevant data, and their account manager provided bespoke insights. Stonewall used the data to create newsletters for stakeholders, aligning company perspectives and showcasing successes.
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Meltwater helped World Wildlife Fund run campaigns during the United Nations General Assembly. WWF used Audience Insights and Audience Connect... to find key audiences and target messages on Twitter. This made it easier to reach the right people with creative content. WWF saw a 12x increase in followers and better engagement rates. The tools also helped monitor social conversations and campaign performance.
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Meltwater Influencer Marketing helped Mary Ruth's scale its influencer program to over 1,000 creators. The brand used the Recruit feature... to attract interested influencers, saving time and improving quality. Meltwater's dashboards gave teams clear insights into campaign and influencer performance. The Connect feature streamlined communication and reduced time spent on manual tasks. Mary Ruth's achieved 8-figure revenue from influencer partners using the platform.
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Meltwater helped Shiseido unify its global social media operations. Shiseido replaced fragmented tools with Meltwater's suite for social listening, analytics,... and influencer marketing. The company created a single source of truth for social data, improving campaign management and customer engagement. Shiseido now tracks KPIs and ROI across all brands and markets. Real-time insights help them spot trends and optimize marketing strategies.
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BIC wanted to understand global consumer perceptions of their products. They used Meltwater for social listening and media monitoring. This... helped them capture a complete picture of their reputation. Meltwater provided curated insights and a daily newsletter. This allowed BIC to align KPIs and streamline reporting. The solution improved their PR strategy with trackable data.
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Meltwater's social listening and analytics helped Haleon cut market research turnaround from five weeks to five days, boosting efficiency by 80%. Haleon used Meltwater... to track over 70 competitors and analyze online conversations, driving a 272% year-over-year increase in social engagement for Preparation-H and doubling brand mentions. The platform enabled data-driven decisions for brand and sales strategies across 25+ brands. Meltwater's robust data integrity and intuitive interface supported Haleon's in-house social intelligence unit.
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Meltwater social listening and analytics helped Neuro find new audiences and boost sales. Neuro used Meltwater to analyze the market... and target gamers. The data led to a partnership with 100 Thieves and viral social media content. Neuro saw 406% year-over-year sales growth and over 1 billion impressions in 2024. Monthly reports gave Neuro a full view of marketing results and helped guide future strategy.
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Meltwater’s Media Intelligence tool helped Disney analyze online mentions and search queries for The Lion King remake. In November 2018,... the trailer generated over 5,000 news mentions and more than 2 million social mentions. Insights showed nostalgia for the original film drove more engagement than celebrity involvement. Geo-located data revealed the US accounted for 57% of social mentions, guiding targeted social media strategies. Marketers used these findings to close gaps between search trends and available content, improving campaign effectiveness.
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Meltwater helps Jewish Life Television (JLTV) boost its media outreach. JLTV uses Meltwater’s media relations tools to target journalists and... distribute press releases. The platform’s analytics and media database improve efficiency and targeting. JLTV achieved a 43% average open rate for press releases. The network saw more national and local media coverage for new programs.
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Meltwater media intelligence and media relations help NASCAR track media coverage and analyze PR results. NASCAR used Meltwater to monitor... earned media for its ABB partnership campaign. The team shared top media hits with 1,500 newsletter readers three times a week. The campaign generated eight-figure advertising value equivalency over five months. Meltwater dashboards and sentiment analysis let NASCAR see where its messages resonated and adjust strategy fast.
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Meltwater helps Howard University measure and prove the impact of its communications. Before Meltwater, the team used three separate tools... and struggled to show results. With Meltwater, they now track media reach, social media impact, and campaign performance in one place. A homecoming campaign video reached 2.5 million views, showing strong ROI. The team uses Meltwater data to report results to leadership and improve their brand presence.
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Meltwater helps the California NanoSystems Institute at UCLA reach new audiences and boost media coverage. The team uses Meltwater Media... Relations and Media Intelligence to target reporters and share stories about research and startups. With AI-powered PR tools, CNSI secured coverage with Voice of America and built key media partnerships. Meltwater's dashboards and reports prove the value of communications to leadership. CNSI now connects with more communities and tracks its impact with real data.
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Meltwater helps the California NanoSystems Institute at UCLA reach and engage nearly 400 faculty and diverse audiences. The team uses... Meltwater Media Relations and AI-powered PR Assistant to craft targeted pitches and expand media coverage. CNSI secured a partnership with Voice of America by sharing a key research story. Meltwater's dashboards and reports prove communications impact and build trust with leadership. The solution increases visibility for CNSI's research and startups across California and beyond.
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Benthos Lab lets users write, run, and share Benthos stream processor configs. Meltwater built Benthos Lab during internal hackathons to... solve workflow challenges. The team used Web Assembly to run Benthos in the browser, making execution safe and easy. After launch, Benthos Lab improved productivity and team collaboration. Hackathons made this innovation possible for Meltwater engineers.
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Meltwater Engineering used synthetic monitoring to improve the reliability of their API. They started with manual Postman tests, then automated... them with Newman, and finally built a custom monitor service for more flexibility. This approach helped them find and fix many bugs before their API reached beta. As a result, they made their system more stable and reduced incidents drastically.
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Asana needed a media intelligence solution to support its communications strategy. They chose Meltwater to monitor media and gather insights.... Meltwater's tools helped Asana save time and improve media strategy. The Media Impact Index provided a way to measure media impact accurately. Asana's communications team now focuses more on storytelling and engaging publications. Meltwater's reports and services help Asana track performance and highlight successes.
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Meltwater helped Radisson Hotel Group cut reporting time by 33% each month. Over 40 global and local PR and marketing... teams now use a custom dashboard for media intelligence and influencer marketing. The group saw a 22% increase in estimated influencer marketing value compared to the previous year. A single campaign achieved a 60x ROI, far above the travel industry average. Teams now track PR and influencer impact in real time, boosting productivity and creativity.
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Meltwater helped W Singapore improve its social media strategy. The hotel used Meltwater's social listening and analytics tools to track... guest feedback and public sentiment. W Singapore published more user-generated content and analyzed social media reach and sentiment every quarter. As a result, they saw a 200% increase in social media engagement and a 10% growth in reach. The team used these insights to make better decisions for future campaigns.
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Western Union needed a way to manage its vast online presence and reputation. They used Meltwater's data sets and human... analysts to improve their social listening and analytics. This helped them understand the impact of their messages and align them with business priorities. Meltwater's platform provided real-time analysis and crisis detection, allowing Western Union to respond quickly to potential risks. The custom dashboards and reports enabled efficient communication of results to stakeholders, enhancing collaboration and strategy development.
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Meltwater helped SumUp unify its global communications. Before Meltwater, SumUp's teams struggled with fragmented data and slow reporting. Meltwater's dashboard... let them track PR and social media in real time and customize KPIs for each market. SumUp saved 30% of reporting time and improved decision-making. The platform's support and features made SumUp's communication more efficient and effective.
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Meltwater Social Listening & Analytics helped Hyundai France understand electric vehicle consumer preferences. The marketing team used social listening insights... to tailor messaging and target the right audiences. Meltwater's analytics identified key criteria like cost and reliability for EV buyers. Hyundai adjusted its content strategy, creating Facebook videos to address price concerns. The team also pinpointed top social platforms and influencers, optimizing ad spend and strengthening brand reputation.
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Meltwater Social Listening & Analytics helped Daimler Commercial Vehicles MENA improve PR and marketing. Daimler used Meltwater to automate weekly... updates and share insights with 80+ employees and dealers in 19 countries. The platform saved $16,300 per year in PR reporting costs. Daimler tracked ROI and measured PR effectiveness with automated reports. The marketing team made faster decisions using data from Meltwater.
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Meltwater helps Canon improve its influencer marketing and social media strategy. Canon used to rely on agencies for influencer data... and reporting, which was slow and costly. With Meltwater, Canon's team can find influencers, track campaigns, and report results quickly. They saved $9,000 in agency fees in one week. Canon also saw a 37% increase in campaign performance using Meltwater's tools.
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Meltwater's media monitoring platform helped realme track global brand exposure and media mentions. The Product PR team used Meltwater to... monitor share of voice, competitor activity, and regional PR performance. The platform provided dashboards and data for global messaging and benchmarking. realme now evaluates brand sentiment and industry trends from one place. This supports their fast growth and helps keep messaging consistent worldwide.
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Meltwater helped The Economist grow its readership by providing social listening and analytics tools. The Economist used these tools to... gain deep audience insights and create targeted outreach lists. The team could now align content with reader interests and measure brand impact in key markets. With Meltwater, The Economist serves over 1.4 million subscribers and makes data-driven decisions for content and marketing.
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Meltwater helps Berrett-Koehler Publishers manage publicity for about 50 book launches each year. The small PR team uses Meltwater's media... intelligence and media relations tools to track media coverage, build custom media lists, and monitor social and traditional media. Daily alerts and unlimited keyword searches help them stay ahead and support authors. The sales team uses PR reports to boost retailer confidence. Meltwater also helps them find valuable podcast opportunities for authors. The platform streamlines workflows and supports efficient, strategic campaigns.
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Meltwater helped Hollard, South Africa's largest private insurance group, save R50,000 per month by automating manual reporting. Hollard gained a... holistic view of their brand and market with Meltwater's media monitoring and daily digests. The solution enabled real-time brand insights and consistent, comprehensive reporting. Productivity increased, and the team now delivers a single marketing report to business leaders.
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Meltwater helped Manulife-Sinochem improve social media monitoring and crisis alerting. The insurance company needed better data from Chinese media to... inform content strategy and manage brand reputation. Meltwater set up complex search queries and reporting, giving Manulife-Sinochem a clear view of social conversations. The solution reduced data collection time and enabled more targeted, topic-centric content. Manulife-Sinochem now connects better with audiences and manages potential crises faster.
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Fyre Festival used influencer marketing to promote its luxury music event. The team worked with 10 supermodels and 400 celebrity... influencers, generating 300 million impressions in 24 hours. Kendall Jenner's post alone reached 6 million people in 5 days. The campaign sold 5,000 tickets worth $4,000 each within minutes. The influencer strategy drove mass awareness and rapid ticket sales for the new event.
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Meltwater helped Brut. analyze social conversations to better understand their Gen Z and millennial audience. The platform enabled Brut. to... identify target audiences, inform journalists' content choices, and guide new product development. Meltwater's Audience tool provided deep insights into brand discussions and audience behavior. This data-driven approach improved Brut.'s content strategy and audience engagement.
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Meltwater helped nib Group speed up media alerts and track their media reach. The Corporate Relations team used Meltwater to... get instant news alerts and measure earned media success. Social Echo showed how news stories spread on social media. This helped nib Group respond better to media and member questions. Meltwater made it easier to report on team impact and find key media contacts.
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Meltwater Social helped Booz Allen Hamilton manage social media for Recreation. gov. Booz Allen used Meltwater for social listening, publishing,...and analytics. The platform let them track sentiment and engagement across channels. They used reports to find insights and improve marketing. Booz Allen could see what content worked best and understand user feedback. This helped them improve the digital experience for millions of outdoor enthusiasts.
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Meltwater’s Media Monitoring solution helped Juwai IQI manage global media coverage. The PR & communications team needed to track conversations... in 20 countries. Meltwater let them see both the quality and quantity of coverage. The dashboard made it easy to compare regions and competitors. The team could view year-on-year coverage in markets like Malaysia, China, and Australia. This improved their ability to run targeted PR campaigns.
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Meltwater Social helps Google Cloud Platform track social analytics across global conversations. Google needed to measure reach, engagement, and sentiment... beyond its own channels. Meltwater Social provides data and automation, letting Google pull insights into internal dashboards. This saves time and gives a full view of campaign impact. Google uses these insights to understand campaign volume, demographics, and improve future programs.
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