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Financial Services Case Studies and Customer Success Stories with Amplitude

 

Dave - Financial Services - Medium

Los Angeles, USA
User retention optimization Behavioral segmentation for campaign targeting Customer engagement Product analytics

Dave used Amplitude Analytics to improve retention and expand its fintech products. By analyzing user behavior, Dave increased retention by... 5.7x and doubled monthly active users. Amplitude Audiences with Braze drove over 500,000 campaign click-throughs and 8% month-over-month growth. Data-driven onboarding changes led to higher recurring revenue. Amplitude helped Dave test new features, optimize referral incentives, and boost app store ratings from 3.9 to 4.6 stars.

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OBOS - Financial Services - Large

Oslo, Norway
Product analytics for feature adoption Campaign performance measurement Product analytics Experimentation

OBOS used Amplitude Analytics and Amplitude Audiences to shift from feature delivery to outcome-driven product development. Teams tracked user behavior,... measured campaign impact, and improved feature discovery. During a major campaign, daily active users rose by 1000% and retention reached 80%. Amplitude enabled faster decisions, better team alignment, and data-backed experiments. OBOS now bases product strategy on real user insights, not assumptions.

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Jumbo Interactive - Gaming - Medium

Brisbane, Australia
Personalized marketing campaign optimization Customer cohort segmentation and targeting Customer engagement Marketing automation

Amplitude Audiences helped Jumbo Interactive boost conversions by 158% on a key checkout page. The company used AI-driven personalization to... send targeted emails, push notifications, and content cards. These efforts led to a $500,000 increase in new revenue opportunities. Jumbo tested and refined campaigns using real-time analytics. The marketing team now delivers tailored experiences for every user.

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ClearScore - Financial Services - Medium

London, UK
Product experimentation and testing Subscription funnel optimization Experimentation and testing Customer conversion optimization

Amplitude Analytics helped ClearScore increase testing by 400% and double its subscription rate. The platform gave teams fast access to... user data, enabling over 1,000 product releases per month. ClearScore used Amplitude Templates to run more than 100 experiments in a year, up from 20 the previous year. Teams could quickly analyze user behavior and optimize product funnels. This led to rapid product iteration and improved conversion for ClearScore Protect.

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Super.com - Financial Services - Medium

Amplitude Analytics and Amplitude Experiment helped Super. com speed up testing by 4X. The team used these tools to run...more experiments and learn what customers want. This led to a 90% increase in customer retention in the first month. Over 60% of Super.com employees use Amplitude weekly. The company now makes faster decisions and launches new features quickly.

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Jupiter Money - Financial Services - Medium

Mumbai, India
Personalized customer experience optimization Customer engagement

Amplitude helps Jupiter Money deliver personalized financial services. Jupiter uses data insights to improve processes and customer experiences. The company... saw better conversion rates after using Amplitude. Data-driven decisions helped optimize their digital product. Jupiter Money leverages analytics to enhance user engagement.

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Rocket Money - Financial Services - Medium

Washington, USA
Self-service data analysis Customer journey optimization Product analytics Customer engagement

Amplitude Analytics helped Rocket Money improve their data analysis speed. The team used self-service analytics to make faster decisions. This... led to a 10% increase in revenue. Amplitude made it easier for Rocket Money to optimize customer journeys. The company built more trust with users. Rocket Money saw better business results from using Amplitude.

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Ramp Network - Financial Services - Medium

London, UK
Conversion rate optimization Experimentation enablement Customer engagement Product analytics

Amplitude helped Ramp Network increase conversion rates by 30%. The unified analytics stack empowered teams to experiment faster. Ramp Network... used Amplitude to make data-driven decisions. Teams could quickly test ideas and see results. This led to faster growth and better customer experiences.

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Tickertape - Financial Services - Small

Bangalore, India
Subscription renewal optimization Revenue growth analytics Customer retention Revenue optimization

Tickertape used Amplitude Analytics to improve its subscription renewals by 65%. The company doubled its monthly revenue run rate in... just 12 months. Amplitude helped Tickertape find insights that led to better business decisions. The analytics platform supported smarter growth and higher customer retention. Tickertape saw clear results from using product analytics.

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NerdWallet - Financial Services - Medium

San Francisco, USA
User behavioral analytics for product optimization Retention analysis and cross-selling Customer engagement Product analytics

Amplitude helped NerdWallet double its mobile click-through rates and cut app load time by 58%. The analytics platform let engineers... get answers in five seconds instead of a week. NerdWallet used Amplitude to spot spikes in user errors and improve browser support. The team also boosted retention by analyzing product usage and launching cross-selling. Amplitude gave engineers a bigger role in product decisions.

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Salt Bank - Financial Services - Medium

Bucharest, Romania
Digital banking app onboarding optimization Customer activation and engagement improvement Customer onboarding User engagement

Salt Bank used Amplitude Analytics to launch a digital banking app. They doubled their expected signups, reaching over 100,000 in... the first week. Activation rates were low at first, but data insights and experiments improved activation by 80%. A new onboarding flow and cashback campaign led to a 50% increase in purchases within 7 days. Amplitude helped Salt Bank grow to over half a million active users in one year.

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Xapo Bank - Financial Services - Medium

Gibraltar, Gibraltar
Onboarding funnel optimization User behavior analysis for conversion Customer acquisition User journey analytics

Amplitude Analytics helped Xapo Bank double the number of users completing onboarding. The team used funnel analysis and experiments to... find where users dropped off. They discovered regional issues with identity verification and added more document options. This change increased applicants starting verification by 50%. Amplitude made product data accessible to all teams, improving efficiency and decision-making.

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Scripbox - Financial Services - Medium

Bangalore, India
User onboarding optimization Customer acquisition cost reduction Customer engagement Product analytics

Amplitude helped Scripbox increase activation rates by 2. 5 times. Scripbox used Amplitude to analyze user behavior and improve onboarding....This led to lower customer acquisition costs. The company gained actionable insights to boost engagement. Scripbox improved its digital product experience with data-driven decisions.

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Information Technology and Services Case Studies and Customer Success Stories with Amplitude

 

Smartsheet - Information Technology And Services - Large

Bellevue, USA
Self-serve analytics for business insights Product analytics

Smartsheet used Amplitude’s self-serve analytics to answer key business questions faster. The platform helped Smartsheet reduce the time needed for... insights from months to weeks. This improved their ability to drive customer retention. Amplitude’s analytics also supported Smartsheet’s move toward AI-powered solutions. The case highlights the value of actionable data for product teams.

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CloudApp - Information Technology And Services - Small

Lehi, USA
Product onboarding optimization A/B testing for feature adoption Product analytics User retention

Amplitude helped CloudApp move from assumptions to data-driven decisions. The product team used Amplitude to run A/B tests and analyze... user behavior. They improved onboarding by removing steps, which increased retention by 51%. Teams across CloudApp now use Amplitude to track metrics, share insights, and collaborate. Amplitude became their single source of truth for product analytics and experimentation.

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SafetyCulture - Information Technology And Services - Medium

Sydney, Australia
Feature usage analytics for retention User conversion optimization Product analytics User engagement

Amplitude helped SafetyCulture track feature usage to find ways to get more users to publish courses. SafetyCulture used these insights... to increase user retention by 18%. The team focused on converting more users to publish content. Amplitude's analytics made it easier to see what features drive engagement. SafetyCulture improved retention and user activity with data-driven decisions.

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QuillBot - Information Technology And Services - Medium

Chicago, USA
Signup rate optimization User engagement improvement Product analytics User engagement

Amplitude helped QuillBot increase signups by 30%. QuillBot used a data-driven approach to improve user engagement. The team optimized signup... rates and provided more value to users. Amplitude's analytics tools supported continuous improvement. QuillBot focused on user-first strategies to boost results.

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Cornerstone OnDemand - Information Technology And Services - Large

Santa Monica, USA
Product development analytics for PMs Feature usage tracking and prioritization Product analytics Feature management

Amplitude Analytics helped Cornerstone OnDemand cut product development costs and save time. Product managers now answer behavioral questions in 2... minutes instead of 2 weeks. The team reduced development resources by 33% and saved 60 days by reprioritizing features. Amplitude’s behavioral analytics let them track feature usage, run experiments, and make data-driven decisions. Product managers and engineers now collaborate better and deliver products users love.

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DataRobot - Information Technology And Services - Medium

Boston, USA
Self-service analytics enablement Analytics adoption

Amplitude Analytics and Amplitude Feature Experimentation helped DataRobot empower users with self-service analytics. The company enabled teams to access actionable... insights without relying on data specialists. This improved decision-making across departments. DataRobot used analytics to drive business outcomes and support growth. The solution made analytics more accessible for everyone at the company.

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AskNicely - Information Technology And Services - Small

Auckland, New Zealand
Data analysis acceleration Product analytics

AskNicely used Amplitude AI to cut analysis time by 75%. The platform helped them get more value from their data.... This led to faster insights and better decisions. AskNicely improved customer value by acting on data quickly. Amplitude AI made their analytics process much easier.

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Livestorm - Information Technology And Services - Medium

Paris, France
Growth analytics for sales optimization Sales analytics Marketing analytics

Livestorm used Amplitude to get real-time insights into their business growth. The platform helped them act faster on data and... make smarter decisions for their campaigns. With Amplitude, Livestorm doubled new regional sales. The team gained clarity and improved their marketing with data-powered strategies. Amplitude supported company-wide growth initiatives.

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Praktika - Information Technology And Services - Small

Product iteration acceleration AI-driven experimentation support Product analytics Experimentation

Amplitude helped Praktika build a unified data foundation. This enabled rapid product iteration and supported AI-driven experiments. Praktika achieved 20x... revenue growth using Amplitude. The platform also improved cross-team alignment. Praktika accelerated experimentation with actionable insights. Amplitude powered their data-driven decision making.

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Correcto - Information Technology And Services - Small

User activation optimization Customer engagement

Amplitude helped Correcto triple user activation in just 8 months. The team used actionable insights from Amplitude to make fast... decisions. They improved their product based on real user data. This led to a 208% increase in user activation. Correcto turned insights into action and saw fast growth.

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Appfire - Information Technology And Services - Medium

Burlington, USA
User activation process standardization Product analytics User onboarding

Amplitude Analytics helped Appfire create a standard activation process for 38 apps. The team used Amplitude to track user behavior... and improve onboarding. This led to a unified approach across their product suite. Appfire gained better insights into user activation. The company improved consistency and efficiency in product launches.

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Homebot - Information Technology And Services - Medium

Denver, USA
Product development decision support Product analytics

Homebot used Amplitude Analytics, Amplitude Experiment, and Amplitude CDP to improve product development. The platform gave Homebot strong data to... guide decisions. This helped the team feel more confident about their product choices. Homebot now uses one platform for analytics and experimentation. The company relies on Amplitude to inform every step of product development.

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LogMeIn - Information Technology And Services - Large

Boston, USA
Product usage analytics for SaaS Self-service dashboarding for business teams Product analytics Experimentation and testing

Amplitude Analytics helped LogMeIn speed up access to user data. Product teams now get insights in real time, cutting analysis... time from weeks to minutes. Teams outside analytics can build dashboards and cohorts without help. Amplitude’s out-of-the-box features let LogMeIn run experiments and improve products faster. The company saw quick wins by using Compass to boost key user behaviors.

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Internet Case Studies and Customer Success Stories with Amplitude

 

Rappi - Internet - Medium

Bogotá, Colombia
Personalized campaign targeting and segmentation Loyalty program optimization Customer engagement Retention management

Amplitude Analytics helped Rappi boost first-time orders by 10% and average order size by 15%. The team reduced customer acquisition... costs by 30% using targeted campaigns and real-time segmentation. Rappi used Amplitude to experiment with loyalty programs, driving 2.5x higher retention for Prime users. They also cut bug diagnosis time from three weeks to one day. Amplitude enabled Rappi to scale experiments and personalize user experiences across Latin America.

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AllTrails - Internet - Medium

San Francisco, USA
User data centralization for analytics Marketing data integration and targeting Customer data management Marketing analytics

AllTrails used Amplitude Analytics and Amplitude Activation to centralize user data. Their old system was slow and hard for non-technical... teams. With Amplitude, they now collect and manage data in one place. This lets them send real-time data to marketing platforms like Google Ads and Facebook Ads. The result is faster launches, better targeting, and less time spent fixing data issues. Teams now focus more on big data science questions and less on manual work.

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Walkie Talkie - Internet - Small

User onboarding process optimization Customer retention

Amplitude Analytics helped Walkie Talkie double user retention. The team improved their app's onboarding process using actionable insights. They identified... the true value proposition for users. The changes led to a better app experience. Walkie Talkie solved their user retention problem with data-driven decisions.

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OkCupid - Internet - Medium

New York, USA
Matchmaking algorithm optimization User experience improvement Customer engagement Product analytics

OkCupid uses Amplitude analytics to help people find love. The platform analyzes user data to improve matchmaking and compatibility. OkCupid... leverages insights to refine its algorithms and user experience. This leads to better connections for users. Amplitude supports OkCupid in making data-driven decisions for dating success.

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Traveloka - Internet - Large

Jakarta, Indonesia
Self-service product analytics for teams Customer journey analysis for support reduction Product analytics Customer experience management

Amplitude Analytics helped Traveloka give back 40% of analysts' time by enabling self-service data analysis. Over 200 employees now use... Amplitude, speeding up insights and reducing the need for more analysts. The customer experience team used Amplitude Funnels to cut support costs by understanding triggers for calls and emails. A new live-streaming feature saw click-through rates double from 30% to 60%. Amplitude's ease of use and real-time analytics let Traveloka adapt quickly to market changes.

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Mercado Libre - Internet - Very Large

Buenos Aires, Argentina
Automated analytics for ecommerce Product analytics

Mercado Libre uses Amplitude’s AI to automate analytics and decision making. The platform helps them turn data into continuous action... at scale. Amplitude’s AI capabilities support Mercado Libre in managing large volumes of ecommerce data. This enables faster, smarter business decisions. Mercado Libre benefits from improved analytics and operational efficiency.

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Change.org - Internet - Medium

San Francisco, USA
Product analytics for campaign optimization Data literacy enablement for global teams Product analytics Data literacy

Change. org used Amplitude Analytics to help its 200+ employees across 18 offices make better decisions with data. Amplitude’s integration...with Slack made it easy for teams to discuss metrics and trends in real time. Product managers and analysts use dashboards and behavioral cohorts to analyze campaigns and user behavior. This lets them share insights quickly and focus analysts on strategic work. Amplitude tools help Change.org increase data literacy and self-sufficiency across global teams.

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Fishbrain - Internet - Medium

Stockholm, Sweden
User retention optimization Lifecycle marketing campaign management Customer engagement Retention marketing

Amplitude and Braze helped Fishbrain boost user retention. Fishbrain worked with Phiture to analyze user engagement and run CRM experiments.... They used Amplitude to track key metrics and Braze to deliver targeted campaigns. Fishbrain saw a 50.6% increase in week 6 retention. Email open rates from Gmail users jumped 1300%. Paid conversions rose by 14.9% within a day.

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GoFundMe - Internet - Medium

Redwood City, USA
Product experimentation for donation growth Self-service analytics for product teams Experimentation and testing Product analytics

Amplitude Analytics helped GoFundMe run more product experiments, increasing tests from 2-3 to 10 per month. The team used real-time... data to improve campaign sharing, leading to a 5% rise in gross donation volume. UI changes drove a further 4% increase in donations. Small tweaks, like button color, boosted donate clicks by 2% and share clicks by 3%. Amplitude enabled faster decisions and more collaboration across teams.

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Gathern - Internet - Medium

Riyadh, Saudi Arabia
User retention optimization Acquisition cost reduction Customer engagement Conversion optimization

Amplitude Analytics helped Gathern double user retention. The platform reduced acquisition costs for Gathern. Gathern saved millions by using data-driven... insights. Amplitude brought a data culture to the company. Gathern is Saudi Arabia’s leading P2P rental platform. The team improved conversions with actionable analytics.

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Vespexx - Internet - Small

User behavior analytics for app retention Customer engagement

Amplitude helped Vespexx understand user behavior in their Signaling app. Vespexx used these insights to improve retention and activation. Monthly... active users grew by 9x. The company focused on connecting users and driving engagement. Amplitude's analytics supported Vespexx in making data-driven decisions.

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Entertainment Case Studies and Customer Success Stories with Amplitude

 

FunCraft - Entertainment - Small

San Francisco, USA
First-time user experience optimization Player retention analysis User onboarding Product analytics

Amplitude Analytics helped FunCraft improve day-one retention by 40% for its Wordgrams crossword game. The team used funnel analysis to... see where new players dropped off and found that easier puzzles worked better than tutorials. FunCraft retooled its first-time user experience, which also reduced cost per acquisition. The company ran over 200 experiments in a year using Amplitude. Player turns per day increased by 30% after adopting the platform.

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Tilting Point - Entertainment - Medium

New York, USA
Customer engagement analytics Customer engagement

Amplitude helped Tilting Point boost customer engagement. The company used Amplitude's analytics to understand user behavior. This led to better... decisions for their digital products. As a result, Tilting Point improved how they connect with their audience. The case highlights the value of product analytics for entertainment companies.

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Electronic Arts - Entertainment - Very Large

Redwood City, USA
User onboarding optimization Inclusive product development User analytics Product development

Electronic Arts used Amplitude Analytics to better understand its global user base. The company aimed to become more inclusive and... evidence-based. With Amplitude, EA achieved 30% faster onboarding for new users. The platform helped EA make data-driven decisions for product development. EA improved its ability to serve a diverse audience.

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A+E Networks - Entertainment - Large

New York, USA
A/B testing for viewer engagement Audience engagement

A+E Networks used Amplitude Experiment to improve viewer engagement. They ran A/B tests to guide product and editorial decisions. The... goal was to keep global viewers returning to their content. Amplitude helped them make data-driven choices. This led to better engagement with their audience.

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DoubleDown Interactive - Entertainment - Medium

Seattle, USA
User engagement and retention analysis New user activation funnel optimization Customer engagement Product analytics

Amplitude Analytics helped DoubleDown Interactive boost conversions by 30%. The team used Amplitude to analyze the new user funnel and... cut activation time by 32%. They increased session length by 9% and sessions per day by 11%. Amplitude enabled targeted campaigns, driving higher engagement and retention. The platform also made data instantly accessible, improving efficiency across teams.

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Restaurants Case Studies and Customer Success Stories with Amplitude

 

Culver’s - Restaurants - Large

Prairie du Sac, USA
Digital order tracking and analytics Customer engagement

Amplitude helped Culver’s build a centralized data system for its digital journey. Culver’s gained visibility into guest behavior using Amplitude’s... analytics tools. This led to a 35% increase in digital orders. The new system fueled sustained growth for the restaurant chain. Amplitude’s platform enabled better decision-making based on real-time data.

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Burger King UK - Restaurants - Very Large

London, UK
Customer transaction data analysis Customer experience optimization

Amplitude Analytics helps Burger King UK use data from customer transactions and preferences. The team turns this data into insights... for business decisions. They focus on improving customer experience in their restaurants. Timothy Love, Head of Digital, shares how analytics guides their strategy. The goal is to create better experiences for millions of guests. Data-driven decisions help Burger King UK stay competitive.

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Jersey Mike’s - Restaurants - Large

Manasquan, USA
Digital engagement analytics for restaurants Customer engagement

Amplitude helped Jersey Mike’s increase app downloads and delivery orders during lockdowns. The restaurant chain used product analytics to understand... customer behavior. They made data-driven changes to their digital experience. This led to more people using their app and ordering food online. Amplitude’s insights supported Jersey Mike’s growth in a challenging year.

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Jersey Mike's - Restaurants - Large

Manasquan, USA
Personalized digital customer engagement Mobile app analytics and optimization Customer engagement Mobile app analytics

Amplitude, Twilio Segment, and Iterable helped Jersey Mike's double its mobile app orders. Jersey Mike's used these tools to centralize... customer data and send personalized messages. The team saw an 80% increase in revenue from app orders and an 83% lift in monthly active app users. Personalized campaigns improved loyalty, engagement, and offer redemption rates. Jersey Mike's now delivers seamless digital experiences to millions of users.

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Taco Bell - Restaurants - Very Large

Irvine, USA
Customer analytics for conversion optimization Customer analytics Conversion optimization

Amplitude PSP helped Taco Bell boost conversions. The Amplitude professional services team provided tailored support and advanced analytics features. Taco... Bell improved its analytics and customer experience. The partnership led to significant business growth. Amplitude enabled Taco Bell to make better decisions using data. Taco Bell saw measurable improvements in conversions.

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Media Production Case Studies and Customer Success Stories with Amplitude

 

Le Monde - Media Production - Large

Paris, France
Subscription conversion optimization Subscriber retention analysis Customer engagement Content marketing

Amplitude Analytics helped Le Monde increase online subscriptions by 20%. The French news publisher used Amplitude to analyze user behavior... and optimize their website. A redesign unified the homepage and highlighted paid content, boosting conversion to subscription by 46%. Amplitude enabled fast data access, helping Le Monde quickly identify and fix bugs that affected 30% of new subscribers. The platform also improved retention by revealing which content drives renewals.

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ABS-CBN - Media Production - Large

Quezon City, Philippines
Building a data-driven culture Product analytics

Amplitude helped ABS-CBN, the largest broadcaster in the Philippines, build a data-driven culture. The head of data analytics used Amplitude... to empower teams across the company. Teams gained actionable insights to improve their work. This led to better service for ABS-CBN's customers. The case highlights the impact of analytics on media organizations.

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MultiChoice Connected Video - Media Production - Very Large

Johannesburg, South Africa
Signup flow optimization Campaign performance tracking Customer engagement Content marketing

Amplitude helped MultiChoice Connected Video improve their sign-up flow, boosting conversion by 10%. Teams now access user data in minutes... instead of days, making faster product decisions. Marketing uses Amplitude to track campaigns and build user segments for targeted communications. The platform enabled a successful campaign by promoting the latest season of a show, increasing retention. Amplitude's analytics and automation tools cut campaign analysis time from weeks to two minutes.

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Showmax - Media Production - Large

Johannesburg, South Africa
Content strategy optimization User behavior analytics for retention Customer engagement Content marketing

Amplitude Analytics helped Showmax expand to over 70 markets in three years. Showmax used Amplitude to analyze user behavior and... content trends. The team tracked how users found and watched shows, improving recommendations and retention. In Poland, data showed a local movie tripled subscriptions, guiding future content investments. Amplitude let teams access and act on data quickly, driving growth and engagement.

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Complex - Media Production - Medium

New York, USA
Audience behavior analytics Customer engagement

Complex uses Amplitude AI to improve analytics and make faster decisions. The platform helps them keep up with changing audience... behavior. Amplitude AI reduces the time it takes to interpret data. This lets Complex respond quickly to trends. The solution supports decision-grade analytics for their team.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with Amplitude

 

Sober Sidekick - Health, Wellness And Fitness - Small

USA
Relapse prediction for addiction recovery Health engagement analytics

Sober Sidekick uses Amplitude Analytics and CDP to help people stay sober. The platform predicts relapses with 93% accuracy. Over... 500,000 members benefit from this technology. Sober Sidekick saw a 70% increase in engagement. Amplitude helps improve the recovery journey for users. The solution supports better outcomes for people in recovery.

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BetterMe - Health, Wellness And Fitness - Medium

Kyiv, Ukraine
A/B testing for feature optimization Cross-team product analytics Product analytics User engagement

Amplitude Analytics helped BetterMe adapt to changing user behaviors during the pandemic. The team used A/B testing and funnel analysis... to identify and fix drop-off points in their Calorie Tracker feature. By simplifying the meal logging process, BetterMe saw a 14% increase in user engagement with this key metric. Amplitude enabled fast experimentation and cross-team visibility, supporting BetterMe’s rapid growth and user satisfaction goals. The platform’s intuitive tools empowered both product and developer teams to make data-driven decisions.

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MySwimPro - Health, Wellness And Fitness - Small

Detroit, USA
Product analytics for user engagement Experimentation for revenue optimization Product analytics Experimentation

MySwimPro switched from Google Analytics to Amplitude Analytics and Experiment. They ran 10 times more experiments after the change. This... led to a 70% increase in average revenue per user. Amplitude gave them deeper insights and faster testing. MySwimPro used these tools to grow their business.

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Lindywell - Health, Wellness And Fitness - Small

USA
Member retention optimization Onboarding process improvement Customer engagement Health and wellness management

Amplitude Analytics helped Lindywell boost app activation by 47%. The wellness platform used behavioral insights to streamline onboarding and improve... retention. Targeted content and user segmentation increased one-month retention by 26.5% and three-month retention by 45.6%. Churn dropped by 183% after launching a new Pilates series. Amplitude enabled Lindywell to make data-driven decisions for better member engagement.

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WeWard - Health, Wellness And Fitness - Small

Paris, France
User engagement analytics for health app Customer engagement

WeWard used Amplitude to improve their app's performance. They inspired millions of users to walk more. With Amplitude, WeWard increased... the number of activated users by 10.5%. They also doubled their revenue per user. The app became more engaging and effective for its users.

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Retail Case Studies and Customer Success Stories with Amplitude

 

Home Shopping Europe (HSE) - Retail - Large

Munich, Germany
Self-service analytics for ecommerce teams Experimentation and registration optimization Customer analytics Experimentation and testing

Amplitude helped Home Shopping Europe (HSE) cut 90% of ad-hoc data requests. HSE used Amplitude to boost registration completion rates... by 15%. Teams across product, marketing, and mobile now use self-serve analytics to make faster decisions. HSE replaced Google Analytics with Amplitude for deeper behavioral insights. Product managers can now test and measure changes instantly. This shift supports HSE’s digital growth and improves customer engagement.

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Walmart - Retail - Very Large

Bentonville, USA
Omnichannel customer experience optimization Customer engagement

Walmart uses Amplitude to improve its omnichannel customer experience. The company leverages data insights to better understand customer behavior. This... helps Walmart connect online and offline shopping for a seamless journey. Amplitude supports Walmart in making data-driven decisions. The result is a more unified and satisfying experience for Walmart customers.

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Thrive Market - Retail - Medium

Los Angeles, USA
Data centralization and standardization Member experience optimization Product analytics Customer experience

Amplitude Analytics helped Thrive Market centralize and standardize its data. The team used intuitive visualizations to generate actionable insights. They... ran more impactful tests to improve their member experience. This led to greater agility and better decision-making for the e-commerce retailer.

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The RealReal - Retail - Large

San Francisco, USA
Customer data unification for personalization Feature performance analysis and optimization Customer engagement Product analytics

The RealReal used Amplitude and Twilio Segment to unify customer data and personalize luxury shopping. They managed over 1 million... SKUs and served 40 million members. Teams moved from slow, reactive reporting to fast, proactive optimization. Improved onboarding and feature analysis led to higher customer engagement and increased GMV. Real-time insights now drive faster decisions and tailored experiences across all channels.

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Consumer Goods Case Studies and Customer Success Stories with Amplitude

AB InBev - Consumer Goods - Very Large

Amplitude helped AB InBev connect with 2 million SMBs using a next-gen B2B platform. The company used Amplitude's analytics and... AI tools to improve product adoption and engagement. The platform enabled AB InBev to deliver better customer value and drive business outcomes. This case highlights the impact of product analytics and AI-driven insights for large consumer goods companies.

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Global consumer brand - Consumer Goods - Very Large

Marketing performance optimization Marketing analytics

Amplitude Analytics helped a global consumer brand save $250,000 in operational costs. The company also improved cost-per-acquisition efficiency by 30%.... Amplitude enabled a data-driven culture. The brand used analytics to make better business decisions. These changes led to measurable savings and improved marketing performance.

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Under Armour - Consumer Goods - Large

Baltimore, USA
User engagement analytics for fitness apps Product feature experimentation and validation Customer engagement Product analytics

Amplitude Analytics helped Under Armour Connected Fitness boost day-7 retention by 30%. The team used Amplitude to quickly analyze user... data and test new features. They cut experiment time from three months to one. A new feature, Form Coaching Tips, increased engagement and retention. Another update led to a 3x increase in paying users for training plans. Amplitude enabled faster decisions and more focused product development.

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Nautilus - Consumer Goods - Large

Vancouver, USA
Customer engagement analytics Customer engagement

Amplitude Analytics helped Nautilus find new ways to engage customers. The product team used insights from user behavior data. They... turned these insights into actions that improved customer engagement. Amplitude made it easier to understand what users wanted. This led to a stronger connection with customers. The business grew healthier as a result.

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Consumer Services Case Studies and Customer Success Stories with Amplitude

 

A leading beauty subscription service - Consumer Services - Medium

Product analytics for cost reduction Product analytics

Amplitude helped a leading beauty subscription service save $200,000 per year. The company used analytics to improve decision making. This... led to a culture of curiosity among employees. Amplitude's tools enabled cost savings and better business insights. The service now uses data to drive results.

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PhotoSì - Consumer Services - Medium

Riccione, Italy
Product analytics for revenue optimization Product analytics

Amplitude Analytics helped PhotoSì boost holiday revenue by 10%. The team used data insights to make small changes that led... to big results. PhotoSì found ways to improve their digital product and increase sales. The case shows how analytics can drive business growth. Amplitude enabled smarter decisions for PhotoSì.

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Babbel - Consumer Services - Medium

Berlin, Germany
Self-service business intelligence for product teams Learning content optimization Business intelligence Product analytics

Babbel used Amplitude Analytics to give its teams direct access to behavioral data. This helped Babbel track key metrics and... make faster product decisions. The company built a self-service BI solution and trained teams to use data for content optimization. Babbel’s Product Performance team now works in shorter release cycles and puts out new content faster. Amplitude enabled Babbel to set measurable goals and improve business outcomes.

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Computer Software Case Studies and Customer Success Stories with Amplitude

 

Palo Alto Software - Computer Software - Small

Eugene, USA
Experimentation management for product teams Product experimentation

Amplitude AI Agents help Palo Alto Software run more experiments. The team uses Amplitude to keep insights up to date... as they test new ideas. This lets them move fast and learn quickly. Amplitude supports their growth by making data easy to use. The company can scale experiments and still stay focused on results.

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Palo Alto Software - Computer Software - Small

Eugene, USA
Marketing spend optimization Customer engagement

Amplitude helped Palo Alto Software use better data to improve engagement and conversions. The team created more detailed cohorts to... understand user behavior. This allowed them to make smarter choices about marketing and advertising spend. As a result, Palo Alto Software saw better results from their campaigns. The company used Amplitude to guide decisions and boost performance.

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Atlassian - Computer Software - Very Large

Amplitude helps Atlassian use insights to make better business decisions. Atlassian uses Amplitude's analytics to understand the full user journey.... The platform supports product analytics, marketing analytics, and session replay. Atlassian leverages these tools to drive business outcomes and deliver customer value. Amplitude enables Atlassian to fuel faster growth and make trusted data accessible.

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Design Case Studies and Customer Success Stories with Amplitude

Disney+ Hotstar - Media - Large

Amplitude helps Disney+ Hotstar improve content with better data. The platform gives insights into user behavior. Disney+ Hotstar uses these... analytics to make content decisions. This leads to more engaging shows and movies for viewers. Amplitude supports data-driven content strategy in the media industry.

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Pratilipi - Media - Medium

Bengaluru, India
Onboarding experience optimization Campaign retention measurement User retention Product analytics

Amplitude Analytics helped Pratilipi increase first read completion by 5%. The platform supports 2 million daily and 25 million monthly... active users. Pratilipi uses Amplitude to run experiments and optimize onboarding, boosting retention. Teams track campaign impact and feature performance with integrated data. Data-driven decisions allow Pratilipi to scale and prioritize growth projects confidently.

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Recraft - Design - Small

User journey optimization Product feature improvement Product analytics User experience optimization

Recraft used Amplitude to analyze user data and improve its product features. The team made design decisions based on insights... from Amplitude. This helped them create better user journeys. As a result, Recraft grew its user base by 10 times. The focus on data-driven design fueled their growth.

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Consumer Electronics Case Studies and Customer Success Stories with Amplitude

 

QuillBot - Consumer Electronics - Medium

Chicago, USA
Product usage analytics for retention A/B testing for feature adoption Customer engagement Product analytics

Amplitude Analytics helped QuillBot move beyond home-grown analytics as they scaled to millions of users. The team used Amplitude to... identify key features that drive retention and growth. All employees, not just analysts, use Amplitude for self-service data insights. Amplitude Experiment enabled QuillBot to run 20–30 A/B tests at a time. This data-driven approach improved onboarding and user engagement.

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Rosetta Stone - Consumer Electronics - Medium

Arlington, USA
Product feature experimentation User retention analysis Product analytics Customer engagement

Amplitude Analytics helped Rosetta Stone double its day-7 retention and subscription rates. The team used Amplitude to test a new... "Translations" feature, letting users see instant English translations. Learners who used this feature completed exercises at twice the rate of others. Amplitude dashboards tracked engagement and sales, showing a clear boost in revenue. The company now uses data to guide product decisions and improve user experience.

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Life360 - Consumer Electronics - Medium

San Francisco, USA
User behavior analytics for product teams Customer analytics Product management

Amplitude Analytics helped Life360 save 25-50% of analyst time by making user data accessible to over 40 employees. Before Amplitude, Life360’s... internal analytics required SQL and delayed insights. Now, teams across the company can run their own analyses and answer questions in minutes. Amplitude supports Life360’s scale, handling hundreds of millions of daily data points. The platform enables smarter product decisions by revealing user behavior and retention drivers.

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Education Case Studies and Customer Success Stories with Amplitude

 

ABA English - Education - Medium

Barcelona, Spain
Mobile onboarding flow optimization User engagement and retention analysis User onboarding Customer retention

ABA English used Amplitude Analytics to improve their mobile onboarding flow. They identified that users were dropping off after choosing... the wrong course level. By adding a Level Test and optimizing onboarding, they doubled activation rates and increased mobile subscriptions by 4.5x. Mobile revenue grew from 20% to 80% of total revenue. 71% of employees now use Amplitude for data analysis, speeding up decision-making and supporting a data-driven culture.

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IU Group - Education - Large

Berlin, Germany
Centralized analytics for student engagement Product analytics Education technology

IU Group used Amplitude to improve data quality and centralize analytics. They gained better product insights and increased training attendance... by 120%. Amplitude helped IU Group improve governance and make data-driven decisions. The team now has more reliable analytics for student engagement. This led to better outcomes for their digital products.

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Coursera - Education - Large

Mountain View, USA
Marketing campaign optimization Customer engagement

Amplitude Analytics and Amplitude Experiment helped Coursera's marketing team make better decisions. The team used data to improve campaigns and... drive growth. They relied on insights to optimize their marketing. Amplitude tools supported data-driven strategies. Coursera aimed for high-quality growth using analytics. The focus was on smarter marketing and measurable results.

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Hospitality Case Studies and Customer Success Stories with Amplitude

 

Haven - Hospitality - Small

UK
Guest experience analytics Marketing campaign performance tracking Customer engagement Marketing analytics

Amplitude Analytics helped Haven double their active users compared to their old analytics tool. Haven used Amplitude to quickly find... and fix booking bugs, improving guest experience. The platform made analytics easy for all teams, not just analysts. Integration with their CDP allowed better targeting for marketing and service. Haven now has more staff using data to make decisions. Feedback from users has been very positive since switching to Amplitude.

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Lindblad Expeditions - Hospitality - Medium

New York, USA
Website impact optimization Customer engagement

Amplitude helps Lindblad Expeditions understand and react to digital data in real time. The digital product team uses Amplitude to... maximize the impact of their website. This leads to better digital adoption and improved customer experiences. The team can quickly make decisions based on actionable insights. Amplitude is now an essential tool for their digital strategy.

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Food & Beverages Case Studies and Customer Success Stories with Amplitude

Chick-fil-A - Food & Beverages - Large

Amplitude helped Chick-fil-A move from data analysis to data storytelling. Chick-fil-A used Amplitude to improve their product experience. The team... gained better insights into user behavior. This led to more informed decisions and a better customer experience. Amplitude's analytics platform supported Chick-fil-A's digital growth.

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Blue Apron - Food & Beverages - Medium

New York, USA
User path analysis for sign-up optimization Personalized email testing for abandoned carts Customer acquisition Conversion rate optimization

Amplitude Analytics helped Blue Apron boost new customer activation. By analyzing user paths, Blue Apron found that recipe pages drove... more sign-ups than expected. They redesigned these pages, leading to a 5.5% increase in conversions. The team also tested personalized emails for abandoned carts using Optimizely, which raised conversions by 7%. Amplitude made it easy for non-technical staff to study product data and drive results.

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Telecommunications Case Studies and Customer Success Stories with Amplitude

 

Mint Mobile - Telecommunications - Medium

Costa Mesa, USA
Sales conversion optimization Customer engagement

Amplitude Analytics helped Mint Mobile build a data-driven culture. Teams now use data insights to guide decisions. This led to... higher sales conversions. Amplitude enabled users to act on real-time analytics. The company improved its approach to customer engagement.

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NTT Docomo - Telecommunications - Very Large

Tokyo, Japan
Customer onboarding analytics Personalized service improvement Customer experience optimization User onboarding

NTT Docomo used Amplitude to improve customer onboarding. They achieved a 60% onboarding success rate. Amplitude gave them deep insights... into user behavior. This helped NTT Docomo personalize services and boost customer retention. Data-driven decisions led to better customer experiences. The focus was on using analytics to drive measurable results.

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Automotive Case Studies and Customer Success Stories with Amplitude

 

Top Automotive Marketplace - Automotive - Large

Sales lead generation optimization Customer engagement

Amplitude helped a top automotive marketplace cut customer errors by 30%. The company also saw a 4% increase in customer... satisfaction. Amplitude's analytics tools gave the team better insights. This led to a 6% boost in sales leads. The marketplace improved its digital product experience for users. These changes made the business stronger and more competitive.

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Cox Automotive - Automotive - Very Large

Atlanta, USA
Lead conversion optimization Data democratization for business teams Customer engagement Analytics enablement

Cox Automotive used Amplitude to improve data visibility and access. The company broke the SQL barrier, making data easier for... teams to use. This helped boost lead conversions by over 50%. Amplitude enabled more people to work with data directly. Cox Automotive saw better results from democratizing analytics.

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Publishing Case Studies and Customer Success Stories with Amplitude

 

The Economist - Publishing - Large

London, UK
Behavioral analytics for digital publishing Customer analytics

The Economist uses Amplitude to get insights in seconds. This saves analysts hours of work. Amplitude helps The Economist unlock... behavioral analytics and experiment with new features. Integrated AI tools support fast decision making. The Economist stays competitive by using data to guide its digital product strategy.

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Cafeyn - Publishing - Medium

Paris, France
Data access enablement for teams Product analytics

Amplitude helped Cafeyn improve operational efficiency by making data more accessible across the company. The data team at Cafeyn faced... a heavy workload before this change. By increasing data access, Cafeyn reduced the burden on their data team. This shift improved the data culture throughout the organization. The result was smoother operations and better use of analytics for business decisions.

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Marketing and Advertising Case Studies and Customer Success Stories with Amplitude

 

Criteo - Marketing And Advertising - Large

Paris, France
Product analytics for business optimization Product analytics

Criteo uses Amplitude to make data-driven decisions. The company aims to improve business outcomes with actionable insights. Amplitude helps Criteo... analyze product data and optimize performance. This supports better decision-making across teams. The focus is on using analytics to drive growth and efficiency.

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HubSpot - Marketing And Advertising - Medium

Boston, USA
Product analytics for user behavior Account-level reporting for B2B analysis Product analytics Customer insights

HubSpot used Amplitude Analytics to replace their unreliable, homegrown product analytics system. Their internal tool caused slow load times, unreliable... reports, and team frustration. Amplitude enabled both account-level and user-level reporting, plus integration with Redshift for custom queries. About 300 HubSpot employees now use Amplitude to gain actionable insights and improve product decisions. The switch gave HubSpot a reliable, customizable analytics solution that supports better product development.

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Hospital & Health Care Case Studies and Customer Success Stories with Amplitude

 

Well Pharmacy - Hospital & Health Care - Large

Manchester, UK
Signup flow optimization Fulfillment process monitoring Customer engagement Warehouse operations

Amplitude Analytics helped Well Pharmacy increase signup conversion by 30%. The product team used Amplitude to analyze user drop-off in... the signup flow and made a simple change that improved results. Real-time analytics reduced feedback time from weeks to minutes. Seven teams now use Amplitude to monitor fulfillment and optimize warehouse operations. The platform supports Well Pharmacy’s goal of building an omnichannel pharma experience.

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Real Estate Case Studies and Customer Success Stories with Amplitude

Showcase IDX - Real Estate - Small

Showcase IDX used Amplitude to improve user retention and engagement. The product team needed better data to prioritize projects and... justify decisions. Google Analytics and SQL were not enough for tracking the full customer journey. Amplitude provided real-time analytics and actionable insights. This helped Showcase IDX boost retention and refine the property search experience for real estate websites.

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Other Industry Case Studies and Success Stories with Amplitude

Grover

Amplitude helped Grover use behavioral insights and self-service analytics. Grover aimed to improve how they understand user actions. With Amplitude,... teams could access data and insights on their own. This made it easier to make decisions and improve products. Grover now uses analytics to drive better business results.

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ForeFlight - Aviation - Medium

Houston, USA
Data governance improvement Data governance

ForeFlight used Amplitude to improve data governance. They cleared data clutter and saved $150,000 each year. Amplitude helped ForeFlight launch... a more data-driven culture. The company also reduced its data budget. ForeFlight now makes better decisions with cleaner data.

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Ankorstore - Ecommerce

Amplitude helped Ankorstore end data bottlenecks. The platform made data accessible across teams. Ankorstore used Amplitude to optimize transactions and... improve business outcomes. The solution focused on product analytics and marketing analytics. This improved decision-making and user experience.

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TourRadar - Travel - Medium

Vienna, Austria
Booking conversion optimization Support inquiry reduction Conversion rate optimization Customer support

TourRadar switched from Google Analytics to Amplitude to improve data governance. They used Amplitude to run experiments and track results.... This led to a 2.7% increase in booking conversions. Support inquiries dropped by 25%. Amplitude helped TourRadar make better decisions with data.

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Syngenta - Agriculture - Very Large

Basel, Switzerland
Product analytics for digital engagement Customer engagement

Syngenta used Amplitude to improve its data quality and product decisions. The company saw a 100% year-over-year increase in engagement.... Amplitude helped Syngenta's teams make smarter choices for farmers. Better insights led to more effective digital products. Syngenta's switch to Amplitude supported smarter growth for both the business and its customers.

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Patreon - Media - Medium

San Francisco, USA
User behavior analysis for conversion optimization Customer engagement

Amplitude Analytics helped Patreon double conversion rates on creator pages. The team used event segmentation and funnel analysis to improve... the pledge flow. They added a blurred post feature that prompted users to subscribe, leading to more creators getting paid. Over 30 employees use Amplitude weekly to inform product decisions. Amplitude provides trusted, clean data for both designers and data scientists at Patreon.

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