Real-World Case Studies and Customer Success Stories with Contentsquare

Heap by Contentsquare helped Atria Senior Living get better insights into user behavior. Atria switched from Google Analytics because it could not track user journeys in detail. Heap gave them automa...ted data capture, user segmentation, and session replay. Atria saw a 9% increase in conversions from market pages and a 2.59% rise in job post visits. The team found it easier to get executive support after showing these improvements.
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Heap by Contentsquare helped H&R Block improve their tax software user experience. Detractors took 40 minutes longer to finish returns, so H&R Block wanted to boost NPS and revenue by making the proc...ess faster. They redesigned the navigation to be more seamless and intuitive. This led to higher customer satisfaction, more return customers, and a better NPS. The changes also created more revenue opportunities.
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Heap by Contentsquare helped E*TRADE's analytics team move away from slow, high-maintenance legacy analytics tools. The old system took up over half the team's time and delayed insights. With Heap's ...Autocapture, the team gained full control over event tracking. They no longer needed constant engineering support. This let them answer business questions faster and act on insights quickly.
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Heap by Contentsquare helped Esurance improve their online user experience. Esurance used Path Analysis to find where users got stuck resetting passwords. They fixed the issue, making it easier for c...ustomers to reset passwords online. Support calls for password resets dropped from 33,000 to 2,500 per month. This change saved Esurance $225,000 every month.
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Contentsquare helped NatWest Group improve its online mortgage calculator tool. The challenge was to increase agreement in principle (AIP) completions, which are key for their mortgage business. Cont...entsquare found that only 6% of users used the 'Compare' feature. They advised making the 'Get an Agreement in Principle' call to action more visible. NatWest Group made these changes and saw a 20% increase in AIP completions and an estimated £500k in extra revenue per year.
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Contentsquare helped NatWest improve its mobile and web app journeys. NatWest used Contentsquare’s Experience Analytics, Heatmaps, Session Replay, and AI to find and fix issues. The team found a high... drop-off in the mortgage application process. They used Session Replay to see users struggling with form errors and missing the ‘Continue’ button. NatWest added an auto-scroll feature to fix this problem. The number of Contentsquare users at NatWest grew by 50% between H1 and H2 2023.
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Heap by Contentsquare helped Northwestern Mutual become more data-driven. The product team needed a self-service analytics tool that worked with their central data team. Heap's event visualizer and a...utocapture features made tracking easier and faster. Product managers could quickly connect analytics to app features. Teams now build reports and dashboards to track user engagement. They use Heap to analyze feature adoption and retention, improving customer journeys.
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Heap by Contentsquare helped LendingClub improve customer experience with better data insights. The old analytics tool was not flexible and lacked data accuracy. With Heap, LendingClub tracked every ...click and created user cohorts. The team reallocated 78,400 labor hours and increased principal loan volume by over $1 million. LendingClub now serves thousands more customers using advanced analytics.
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Contentsquare helped Leeds Building Society improve conversion rates on key savings pages. The digital team used Journey Analysis and Heatmaps to find where users got stuck and frustrated. They redes...igned product pages and added a comparison tool. After these changes, average conversion rates increased by 40%, and some pages saw an 80% increase. Leeds Building Society relied on Contentsquare data to guide design decisions and test results.
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Contentsquare Experience Analytics helped FLOA improve its lifetime warranty page. FLOA wanted to get more customers and make the sign-up process easier. They used Contentsquare to find three ways to... make the page better. They made the journey smoother, redesigned the page for mobile, and made the credit calculator easier to find. After these changes, FLOA saw a 4% lower bounce rate, 20.8% more clicks on the calculator, 23% more traffic to the conversion flow, and a 60% increase in conversions.
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Heap by Contentsquare helped OppLoans increase conversion rates by 5%. OppLoans needed a simple analytics tool to improve user attribution and funnel performance. The platform gave them real-time, de...tailed data without extra engineering work. They fixed a broken step in their funnel, leading to a seven-figure revenue boost. Faster partner onboarding brought over 2,000 more apps per partner.
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Contentsquare helped StoneX after their website relaunch. StoneX used Contentsquare’s Experience Analytics, Heatmaps, and Session Replay to understand user behavior. The team found the visual browser... extension in Heatmaps easy to use. Integration with Google Analytics revealed client login issues. Many teams at StoneX now use Contentsquare to improve digital experience and connect clients to global markets.
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Contentsquare helped Co-op Food understand their digital customers. The team needed a tool that was easy to use and quick to set up. Contentsquare's platform made it simple for many teams to use data.... The engineering team fixed site errors using session replay. UX teams used it to improve tests and features. Co-op Food saw an 11x ROI by making data easy for everyone to use.
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Contentsquare helped DPG Media improve their A/B test win rate by 22%. DPG Media used Contentsquare's experience analytics, heatmaps, and journey analysis to understand user behavior. The team could ...find friction points and test better ideas. They used side-by-side heatmap analysis to see what worked. This led to more people signing up for subscriptions and better test results.
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Heap by Contentsquare helped FightCamp understand and improve its customer journey. FightCamp used Heap to track users across web, mobile, and email. The tool unified customer data and made it easy t...o see the full buyer journey. FightCamp doubled its active user base since using Heap. The company used data to run experiments and optimize every touchpoint.
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Contentsquare helped Buzz Bingo move from gut-based decisions to data-driven product management. Buzz Bingo used Contentsquare to analyze user behavior and improve their website registration process.... They ran A/B tests comparing single-page and multi-step forms, finding the multi-step form increased completed registrations. Contentsquare's form analysis revealed high tap rates on a non-clickable bonus box, leading to a new clickable feature. This change improved the customer journey and supported Buzz Bingo’s goal of increasing registrations.
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Heap by Contentsquare helped DonorsChoose improve donor conversion and user retention. The team could measure product changes without extra analytics coding. Heap made data accessible to more staff, ...not just those with SQL skills. The donation funnel was tracked step by step, including errors. Customer support used Heap to see user actions and solve problems faster.
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Hotjar by Contentsquare helps TechSmith build better products. TechSmith uses Hotjar to collect customer feedback and behavioral data. The team uses heatmaps and surveys to improve user experience an...d product design. Hotjar is easy to use and works across marketing, UX, and support teams. TechSmith makes fewer mistakes by using real data instead of assumptions.
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Contentsquare helped M1, a leading Singapore telecommunications company, boost conversions. M1 used Contentsquare's Experience Analytics, heatmaps, journey analysis, and session replay to understand ...user behavior. The team found a high tap rate on a non-clickable 'Sign up' image and made it clickable. This change led to a 143% monthly increase in conversions on a product page. Contentsquare made it easier for M1 to get insights and optimize content fast.
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Contentsquare helped Autotrader improve its retailer portal. Autotrader used Contentsquare's Experience Analytics, Heatmaps, and Journey Analysis to study user behavior. The team found that data was ...siloed and hard for retailers to find. Contentsquare showed where users struggled and which products were hard to access. This helped Autotrader understand and fix broken customer journeys in the portal.
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Contentsquare helps Toyota Belgium improve digital customer experience. Toyota uses Contentsquare's experience intelligence platform to study customer journeys and make data-driven decisions. The dig...ital team runs A/B tests for every campaign to see what works. They use analytics to spot confusion and fix issues fast. This approach helps Toyota build loyalty and offer better online experiences.
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Hotjar by Contentsquare helped ClickMechanic collect user feedback and improve their website. They used surveys to find out why users were not booking. The team learned that pricing and mechanic visi...bility were key issues. Adjusting prices increased revenue by 60% in two months. Showing users their mechanic before booking raised conversions by 10%. Redesigning the landing page hero section led to a 15% conversion rate boost.
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Contentsquare helped Škoda improve their website experience. Škoda wanted more people to book test drives online. The team used Contentsquare's Experience Analytics, Heatmaps, and Journey Analysis to... find problems. They saw users missed the Toolkit and got lost on the site. After adding a sticky tools navigation, test drive visits went up by 40%. Visits to the Finance Calculator rose by 10%. Visits to 'Find a Retailer' and 'Car Configurator' also increased.
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Hotjar by Contentsquare helped UX studio speed up research participant recruitment. Before, finding participants took 2–3 weeks. With Hotjar Interviews, it now takes just 1–2 days. The platform gives... access to a global pool of over 200,000 participants. UX studio can now find people with very specific profiles for their research. This helps them run better user interviews and testing for their clients.
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GoPro used Contentsquare's Experience Analytics, Journey Analysis, and Heatmaps to improve its website. The team wanted to boost direct-to-consumer sales and create a unique brand experience. They re...designed the Hero7 product page with rich, interactive content. Contentsquare's tools helped them see how users moved through the site and which content worked best. GoPro saw an 80% increase in conversions and growth in direct sales.
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Contentsquare helped Ecosa improve online shopping for mattresses and bedding. Ecosa used Experience Analytics, Heatmaps, and Journey Analysis to test new page layouts. Moving product thumbnails incr...eased conversion rates by 71.57% overall, with 111% on mobile and 28% on desktop. Adding top product categories to the empty cart page boosted conversions by 6.4%. The design team now uses Contentsquare for all user experience decisions.
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Contentsquare helped Blibli improve their ecommerce campaigns. The team used Experience Analytics and Heatmaps to find problems on key pages. They moved brand deals and vouchers above the fold and ch...anged layouts. Bounce rates dropped by 6%. Exposure to key offers rose by 226% and 53%. Click rates on banners went up by 60%. These changes led to $11.6K extra revenue in one day.
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Contentsquare helped Modibodi improve its ecommerce filters. The team used Experience Analytics and Heatmaps to analyze filter performance. They moved the 'Size' filter higher on the page. This chang...e led to 122% more revenue per click for the 'Size' filter. The 'Apply Filters' button revenue per click more than doubled. Modibodi gained an extra $10,000 a month in revenue from these updates.
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Heap by Contentsquare helped NatureBox use data to improve every decision. NatureBox needed better analytics than Google Analytics could provide. Heap by Contentsquare gave them flexible, automated e...vent tracking. The team could easily segment top customers and analyze their behavior. This led to better customer insights and higher conversions.
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Contentsquare Experience Analytics helped The North Face improve its holiday Gift Guide. The team used heatmaps to see that key CTAs were below the fold. They moved the banner above the fold, raising... CTA exposure rate by over 50%. Contentsquare's visual insights made it easy to show results to leadership. The North Face also used click data to reduce user friction and improve the site experience.
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Heap by Contentsquare helped FIGS, an online medical apparel retailer, improve conversion rates and A/B testing. The integration with Shopify made data collection easy and accurate. FIGS used the pla...tform to track conversion rates by shopper cohort and marketing channel. They measured long-term A/B test impact on repeat purchase rate, average order value, and customer lifetime value. The solution allowed non-technical teams to manage analytics without heavy engineering effort.
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Contentsquare helped Dreams, a leading UK mattress and bed retailer, improve their Black Friday landing page. Using Heatmaps, they found the 'shop by category' feature was popular but placed too low.... They moved it to the top of the page. This change boosted mobile click rates by 150%. Revenue increased by 18% in just five days.
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Hotjar by Contentsquare helped Matalan improve their ecommerce site. The team used session recordings and feedback tools to find and fix checkout issues. They saw a 1.23% increase in checkout convers...ions. They achieved a 17% rise in winning AB tests. Matalan built a custom dashboard to guide decisions. They delivered over 400% ROI in just 9 months.
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Contentsquare helped Harrods reduce cart abandonment by 8%. Harrods used frustration scoring and session replay to find and fix checkout errors. The team improved error messages and optimized the del...ivery page. This led to a 50% drop in rage clicks and a 2% reduction in form abandonment. The checkout journey became easier for customers.
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Heap by Contentsquare helped Sur La Table increase product page views by 12%. The company also saw a 6% rise in overall conversion rate. Sur La Table used Heap to get better insights into user behavi...or. The eCommerce team could make faster decisions and test changes quickly. Heap replaced slow, inflexible analytics tools and let the team focus on improving the customer experience.
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Contentsquare helps fresh grow its global ecommerce business. The team uses Contentsquare to understand user behavior and improve the online customer journey. They found and fixed issues that hurt th...e add-to-cart rate for new products. Contentsquare gives fresh data to make better decisions and optimize product pages. The platform supports fresh in creating a better digital shopping experience.
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Contentsquare helps Marks & Spencer improve their website for customers. The M&S team uses Heatmaps to see how landing pages perform and find what customers like. They use Journey Analysis to spot wh...ere customers drop off and fix problems fast. Contentsquare gives M&S new data and insights to make better decisions. The team learned best practices from Contentsquare’s experts to get started.
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Contentsquare helped Hackett, a global retailer, redesign their website using Experience Analytics and Heatmaps. The team found that key homepage content was not being seen. They used these insights ...to focus their redesign. After the changes, scroll rates increased and bounce rate dropped by 24%. More users, up by 15%, reached product pages from the homepage.
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Heap by Contentsquare helped Snapfish get fast omni-channel insights. Before, Snapfish used many tools and struggled to track users across devices. With Heap, they could see how customers moved betwe...en app and web. This let them find and fix friction points. Snapfish now makes decisions faster and plans to use Heap to boost customer retention and engagement.
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Contentsquare helped De Beers redesign their website using experience analytics, heatmaps, and journey analysis. The team found that users missed the 'Add to Bag' button, so they tested a sticky CTA ...and saw a 10% conversion increase. They also added a pop-up for booking appointments, which led to a 27% rise in appointment requests from bridal pages. Overall, De Beers achieved a 30% increase in site-wide conversion. The small team found Contentsquare easy to use and helpful for fast decision-making.
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Contentsquare helped Wolverine Worldwide reduce bounce rates by 22%. The team used Contentsquare’s Experience Analytics and AI Journey Analysis to find that 40% of users who landed on a 404 error pag...e left the site. They set up redirects to newer products and redesigned the error page to match the brand. These changes led to fewer users leaving and improved customer journeys.
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Contentsquare helped Beerwulf improve their product listing page. The team used journey analysis, heatmaps, and session replay to see how customers moved between pages. They found users kept switchin...g between the listing and detail pages to compare beers. Beerwulf added a pop-up to show pack contents on the listing page. This change led to a 2.4% increase in conversion rate and 8% of users interacted with the new feature.
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Contentsquare helped Koala improve their digital transformation. Koala used Contentsquare’s experience analytics and monitoring tools to track user journeys and website performance. After moving away... from Shopify, Koala faced technical debt and conversion drops. Contentsquare’s data showed issues with mobile speed and user experience. Koala fixed these problems and improved decision-making with cross-functional teams and better analytics.
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Contentsquare helped Halfords improve their online customer experience. Halfords used Contentsquare’s Experience Analytics, Session Replay, and Voice of Customer tools. The team found over 60 actiona...ble insights and made quick changes to their Black Friday hub. This led to a 2.4 percentage point increase in NPS in 2 months. They also saw a 15% increase in conversion rate from the Black Friday Hub webpage.
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Heap by Contentsquare helped Thinx grow fast and keep more customers. Thinx used Heap to track user behavior and improve their website. They saw a 5X increase in conversion rate for quiz users. Reten...tion rate among quiz users reached 90%. Heap made it easy for Thinx to get reports and insights quickly. This let Thinx focus on growth and better user experience.
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Contentsquare's Heatmaps helped Clarks see how users clicked on product detail pages. The team found that shoppers missed the width selector, stopping them from adding items to their cart. Clarks use...d Contentsquare to pre-select widths when only one fit was available. This change made it easier for customers to buy. The result was $1.1 million in extra yearly revenue from this insight.
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Contentsquare Experience Analytics helped Etam improve its ecommerce campaign. Etam used heatmaps to see how users interacted with the Love Price campaign. The team moved the promotional block higher... on the homepage. Exposure rate for the block rose to 99.9%. Conversion rate per click on the campaign block increased by 16%. Changing subcategory order led to a 13% higher conversion rate per click.
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Contentsquare helped Calzedonia Group save $20,000 per year by removing underperforming homepage widgets. The Falconeri sales team used Contentsquare's Experience Analytics and Heatmaps to find which... widgets did not engage users. They saved 14 hours per week on manual updates and 2 hours per week on error handling. The team also removed 5-6 bugs each week. This let them focus on more important work and improved their website performance.
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Contentsquare Experience Analytics helped Hobbycraft track how users interacted with their site search. The team built dashboards to see revenue, visits, and conversion rates for search users. This l...et them measure the impact of a new search function. After launch, Contentsquare Heatmaps showed the product recommendations panel was underperforming. The team quickly changed the products shown, boosting revenue from that section by 80%.
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Contentsquare helped Orvis improve its checkout journey. Orvis used Experience Analytics, Heatmaps, and Session Replay to find and fix issues. The team found a problem where customers saw an empty sc...reen at checkout. Fixing this error led to a 5% increase in cart conversions. Desktop checkout conversions rose by 16%, and mobile by 2%.
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Contentsquare helped Early Settler improve their homepage using experience analytics and heatmaps. The team found that less visible content drove more revenue than the most exposed tile. They rearran...ged the homepage to highlight better-performing sections. This led to a $9,747 revenue increase in just 4 days and a $50,000 uplift in one month. Early Settler saw higher engagement, lower bounce rates, and more time spent on the page.
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Contentsquare helped JanSport improve their website. JanSport used journey analysis and zone-based heatmaps to find what users wanted. They redesigned their homepage and navigation based on these ins...ights. The 'in navigation' click-through rate went up by 30 percent. The website conversion rate increased by 85 percent, from 2 percent to 3.7 percent. Users found products faster and were more engaged.
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Contentsquare helped Dune London redesign their website using behavioral insights. The team found users used the basket as a wishlist and switched between mobile and desktop. They made the product li...sting page cleaner, improved filters, and streamlined checkout. These changes led to a 14% increase in average order value, a 30% drop in bounce rate, and a 4% rise in conversion. The new sign-in page cut exit rates from 12% to 9%.
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Contentsquare helped Specsavers improve website speed and boost conversion rates. Specsavers used Contentsquare’s Speed Analysis and Experience Analytics to combine user behavior and performance data.... The team set up real user monitoring and synthetic checks to measure site speed. After a backend update, they saw a 33% increase in conversion rate. Contentsquare made it easier for Specsavers to analyze data and work faster.
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Contentsquare helped Cotton On Group improve customer experience across its retail brands. The company faced high website bounce rates and fragmented ecommerce operations. Contentsquare's Experience ...Analytics, Heatmaps, and Journey Analysis tools gave real-time insights into user behavior. The team used these insights to fix navigation issues and guide users to checkout. This led to better site navigation and higher conversion rates.
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Hotjar by Contentsquare helps Canyon improve its website user experience. The UX team uses Surveys, Session Replay, and Heatmaps to find bugs, collect feedback, and recruit users for testing. These t...ools let teams see both numbers and real user actions. Always-on feedback makes it easy to spot problems and fix them fast. Multiple teams share insights and work together to make the site better for customers.
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Contentsquare Experience Analytics helped Golf Digest Online (GDO) improve its digital experience. GDO used Contentsquare to test new features, improve services, and optimize its mobile app. The plat...form let GDO run user tests with 78 people instead of just 5. GDO found and fixed booking journey issues. This led to a 2.6-point increase in conversion rate.
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Contentsquare helped R.M.Williams improve their website user experience. The team used Contentsquare analytics and Figma to track homepage metrics like conversion and revenue. This data-driven approa...ch reduced subjectivity in design decisions. R.M.Williams connected online and in-store data for a full view of customer behavior. They saw a 20% increase in audience, a 20% rise in conversion rate, and a 34% boost in order rate over 12 months.
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Contentsquare helped Mitre 10 improve their online shopping experience. The team used journey analysis to find that users left after seeing a 'no results' search page. They added a product carousel, ...which led to a 42.3% increase in revenue for that audience. A 50/50 A/B test on product pages improved clarity and led to a 5.77% revenue increase for desktop users and 1.36% for mobile users. Mitre 10 made decisions based on customer data and empathy.
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Contentsquare Experience Analytics helped New Look improve its product detail pages. The team used journey analysis and heatmaps to find where users dropped off. They ran 16 tests, focusing on inline... imagery, color swatch previews, and size selector optimization. Inline imagery increased desktop add-to-bag rate by 3.7%. Color swatch previews raised add-to-bag rate by 2.7%. These changes led to more revenue and better user experience.
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Contentsquare helps ASOS use data to improve its website and app. ASOS wanted better insight into how customers shop online. Before Contentsquare, they could not see key metrics like scroll rate or e...xposure rate. Contentsquare gives real-time data and easy-to-use insights. ASOS used these insights to change site navigation. After changes, they could quickly see how customers responded. This helps ASOS make fast, data-driven decisions to support global growth.
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Contentsquare helped Space NK improve their ecommerce site. Space NK wanted to increase checkout conversion and understand user behavior better. They used Contentsquare to test changes to the product... review stars on their product pages. By making the review stars more visible and updating the call-to-action, more visitors clicked on reviews. This led to a 30% increase in checkout conversion.
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Contentsquare helped Salomon improve their digital customer experience. Salomon wanted to shift from a B2B model to a direct-to-consumer strategy. Their goal was to make digital sales the biggest par...t of their business. Contentsquare gave them tools to monitor site performance and user experience. The ecommerce team used these insights to support growth in China, Europe, and North America. Salomon aimed to reach new customers while keeping their brand identity strong.
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Contentsquare helped Lovehoney improve their Black Friday landing pages. Lovehoney used Experience Analytics, Heatmaps, and Journey Analysis to find that users struggled to find products and rarely u...sed filters. The team moved popular categories to a more visible spot on the page. This led to a 30% increase in on-page conversions, a 20% drop in exit rate, and a 17% reduction in bounce rate.
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Contentsquare helps WhistleOut understand user behavior on their site. WhistleOut needed to improve conversion rates and user experience for their mobile and internet plan comparison tools. Previous ...analytics and heat mapping tools lacked detail and real-time insights. Contentsquare provides instant data on user interactions, including clicks, exposure rates, and revenue impact. This lets WhistleOut quickly identify what features users value and optimize their site for better results.
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Contentsquare helped DFS avoid problems during a big ecommerce replatform. DFS used Contentsquare's Experience Monitoring, Error Analysis, and Speed Analysis to find and fix website errors fast. The ...platform gave teams clear data on how errors hurt customer experience and sales. DFS quickly found and fixed a major API error at checkout after launch. The partnership with Contentsquare and VML made the website move smooth and successful.
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Contentsquare helped BFL Group improve their website and app for new customers in Saudi Arabia. BFL Group used Experience Analytics and Journey Analysis to see real-time user behavior. They found tha...t mobile users bounced from product pages when items were out of stock. The team used these insights to make fast changes and increase conversion rates. Contentsquare gave BFL Group a full view of their customer journeys, helping them grow in a new market.
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Contentsquare helped Avon improve its makeup category page. The team used heatmaps to find that 40% of visitors did not see the product carousel. Avon ran an A/B test, moving the carousel higher and ...making the banner smaller. This led to a 44% increase in exposure rate, a 24% increase in click rate, and a 35% increase in revenue from the section. Bounce and exit rates dropped, and visitors spent more time on the page.
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Contentsquare helped Hotel Chocolat fix three user experience issues on their website. The team used Experience Analytics, Heatmaps, and Journey Analysis to find problems with the add-to-basket butto...n, high blog bounce rates, and negative feedback on the contact page. They used Session Replay to see rage clicks and preselected product colors to fix the issue. They also used Journey Analysis to lower blog bounce rates and improve user flow. These changes made the site easier to use and improved customer experience.
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Contentsquare helped OLLY increase website revenue by over 20%. OLLY used Contentsquare's Experience Analytics, Heatmaps, and Journey Analysis to improve campaign landing pages. The team found low ta...p rates and high hesitation on subscription sections, so they added clear subscription details. They also improved fitness landing pages by moving products higher and adding more calls to action. These changes led to better user engagement and higher conversions.
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Contentsquare helped Electrolux Group improve their repair service page. Electrolux used Session Replay and Heatmaps to find where users struggled. They saw a 35% drop-off at the product search step.... The team fixed the search tool based on these insights. This led to a 4% increase in service repair page completion rate.
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Contentsquare helped Moss Bros. Group find where users dropped off between product pages and checkout. The team used Contentsquare Heatmaps to see that reviews and recommended products increased conv...ersions. They changed their product pages to show reviews and recommendations just below the fold. This led to a 14% increase in progression from product page to basket, a 13% increase in conversion, and a 13% boost in revenue.
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Contentsquare helped Zenni Optical improve their homepage. The team used Experience Analytics and Heatmaps to find problems. They saw the homepage image was too big and the call to action was hard to... find. After making changes, the homepage click-through rate went from 6% to 15%. Conversions increased by 3.5%, adding $15 million in revenue in 3 months.
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Hotjar by Contentsquare helps eShopWorld improve conversion rates for global e-commerce brands. eShopWorld uses Surveys, Heatmaps, and Session Replay to find and fix conversion issues. The team start...s by collecting shopper feedback with Surveys. They then use Google Analytics and Session Replay to dig deeper into user behavior. This process helps eShopWorld quickly spot problems and make changes that boost conversions.
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Contentsquare Experience Analytics helped PLUS Retail improve its website and app. The team lacked detailed data before using Contentsquare. With Journey Analysis, they saw how customers moved throug...h the site and app. They used these insights to focus on key pages and reduce drop-offs. Integration with SiteSpect enabled A/B testing, which boosted revenue, conversions, and click rate. PLUS Retail now makes better decisions and has more data to optimize the digital experience.
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Contentsquare helps TotalEnergies improve digital experiences for energy customers. The company faced challenges with market volatility, brand awareness, and digital acquisition. Contentsquare's Expe...rience Analytics and Session Replays give fast, unified insights into user behavior. The team quickly finds pain points and understands why they happen. This leads to better website optimization, higher customer satisfaction, and increased digital acquisition.
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Contentsquare helps A Place for Mom improve their website for caregivers. The team uses Contentsquare to see how visitors use the site and find problems fast. They use heatmaps to spot issues like ra...ge clicks and low CTA exposure. This lets them fix pages quickly and boost lead generation. The platform makes it easy for everyone to use data and make changes that drive revenue.
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Heap by Contentsquare helped a global management consulting company improve access to product data. The company used Heap to give product, IT, and marketing teams better insights. Before Heap, tracki...ng data was slow and hard. Heap's Autocapture feature made it easy to collect and analyze data. Teams now spend less time setting up tracking and more time using insights to improve products and services.
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Contentsquare helped nib improve its digital platform for health and medical insurance customers. nib wanted to understand why users struggled to find information and optimize the online experience. ...Contentsquare gave nib's teams detailed insights into user behavior, making it easier to spot problems and test changes. The platform's easy interface and deep analytics let teams across IT, marketing, and content quickly access the data they needed. This led to better customer journey mapping and more effective website improvements.
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Contentsquare and Optimizely help Zoopla build a strong personalization strategy. Zoopla uses data, journey mapping, experimentation, and automation to improve user experience. The platforms give Zoo...pla’s digital teams fast access to insights and remove analytics bottlenecks. Personalization makes the Zoopla portal easier to use and increases customer retention. Zoopla focuses on using first-party data and clear communication to build trust with users.
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Contentsquare helps Björn Borg grow its ecommerce business. The team uses Contentsquare's Experience Analytics, Session Replay, and Journey Analysis to understand customer behavior. They use Impact Q...uantification to measure how changes affect conversion rates. In 2023, online sales grew by almost 100%. Contentsquare gives the team more data and better insights to make decisions and drive results.
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Contentsquare helped the City of Paris improve its website user experience. The communications department used Contentsquare to understand user behavior and optimize content. For the 2024 Olympic Gam...es landing page, Contentsquare's Heatmaps showed a 20.5% attractiveness rate for the map section. The team moved the map higher on the page, leading to more clicks and fewer calls to the event phone line. Contentsquare enabled data-driven decisions and supported digital transformation.
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Heap by Contentsquare helped Brooklinen find friction in their Bundle Builder. The team used session replay and heatmaps to see how users interacted with product pages. They found pain points, especi...ally on mobile, with color swatches and scrolling. Brooklinen ran A/B tests based on these insights. After making changes, they increased conversions and improved the customer journey.
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Contentsquare helped HARTING improve their product detail pages (PDPs). HARTING used Journey Analysis and Heatmaps to find pain points. They redesigned PDPs with a sticky info box, matching products,... and better download sections. After these changes, PDP downloads increased by 38%. The new matching products feature got 4% of PDP clicks and over 30,000 monthly views.
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Hotjar helped Brand24 find why users left their sign-up form. Session Replay showed that a promo code field confused users and caused them to leave. Users also clicked around the page, distracted by ...extra links. Brand24 removed the promo code field and distractions. This led to nearly 300% more conversions on their site.
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Heap by Contentsquare helped BenchSci build a strong analytics foundation. BenchSci needed to improve data governance as their company grew. Heap's Professional Services team provided tailored docume...ntation, training, and support. This helped BenchSci clean up their data and increase efficiency. BenchSci now uses insights from Heap to optimize their product and support scientific research.
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Contentsquare helped Atlantis Dubai improve their digital guest experience. Atlantis Dubai needed better insights into how users moved across their three websites. Contentsquare’s Experience Analytic...s, Journey Analysis, Session Replay, and Heatmaps gave the team clear data and easy-to-use dashboards. The team could see how guests interacted with each site and answer questions fast. Atlantis Dubai praised Contentsquare for strong support and helpful features.
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Contentsquare helped Center Parcs redesign their website using data from Experience Analytics, Heatmaps, Journey Analysis, and Session Replay. The team focused on making the 'Number of Rooms' filter ...easier to find and use. This change made it simpler for customers to search for holiday properties. The new design led to a $22.5 million increase in annual revenue, a 5% rise in overall conversions, a 46% boost in mobile conversion rate, and a 118% jump in mobile revenue.
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Hotjar by Contentsquare helped CadoMaestro improve its website and product catalog. The team used session replay to see how users reacted to a new brand name and logo. They added a banner to reassure... customers after a rebrand. CadoMaestro also used surveys and feedback tools to learn if the site was easy to use and to get new product ideas. The feedback score helped them understand how visitors felt about key pages. These tools made it easier for CadoMaestro to create a user-focused website.
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Hotjar by Contentsquare helped DashThis improve their onboarding funnel and customer satisfaction. DashThis used Hotjar to understand user behavior and gather feedback. They made small changes to the...ir onboarding process. As a result, onboarding funnel completion increased by 50%. Customer satisfaction rose by 140%. DashThis also created new features and improved their product.
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Hotjar by Contentsquare helped NerdCow improve The Transport Library’s website. The team used session replay to see users struggle with a complex search bar. They simplified the search, added an ‘Upl...oaded’ badge for new products, and tagged viewed items. Surveys showed users forgot to check out, so NerdCow set up abandoned cart emails and reminders. These changes led to a 300% increase in the client’s conversion rate in just two weeks.
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Contentsquare Experience Analytics helped Forge Holiday Group improve its digital experience. The team used insights to identify friction in the Forest Holidays checkout process. They ran A/B tests, ...removing unnecessary content and reordering page elements. Results included a 6.5% drop in payment page exits, a 7.5% rise in call-to-action interactions, and a 5.3% boost in funnel completion. The changes made the checkout process easier for customers.
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Heap by Contentsquare helped Fivetran understand user behavior in detail. Fivetran switched from their old analytics tool to Heap by Contentsquare. They wanted better self-serve analytics, to find fr...iction points, and to know what drives users to their product. Heap by Contentsquare gave Fivetran deep insights and made it easier for product and marketing teams to use data. Fivetran saw increased customer engagement and a stronger data-driven culture.
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Contentsquare and AB Tasty help Homair improve its online booking experience. Homair uses Contentsquare to find website issues and AB Tasty to run A/B tests. The team fixes technical and design probl...ems, then checks results with Contentsquare. They also test different messages for visitors from SEO, social media, and paid ads. This lets Homair make data-driven changes and give customers a better booking journey.
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Contentsquare helped Thalys (Eurostar) improve their website using experience analytics, journey analysis, session replay, and heatmaps. Thalys found that a commercial banner had low exposure and tha...t payment method messaging confused users. They moved the banner higher and removed confusing payment information. Conversion rates increased by over 500%, from 2.9% to 17.4%. Banner exposure rose by 265%, and click recurrence dropped by 49%.
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Heap by Contentsquare helped Teikametrics stop user frustration on their eCommerce platform. The team used Product Analytics to find where users got confused. They set up Intercom messages to help us...ers at the right time. Personalized messages were triggered by user actions. After adding a popup to explain a common issue, user confusion dropped to zero. Teikametrics improved support and user experience with proactive messaging.
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Hotjar by Contentsquare helps Ryanair collect customer feedback with surveys. Ryanair uses open-ended questions to find pain points and then closed-ended questions for deeper insights. They survey 20...% of their 1.8 million daily website visitors at key stages like booking and check-in. The team tracks ease of use, satisfaction, and barriers to purchase. Survey results help Ryanair improve user experience and report trends to stakeholders.
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Heap by Contentsquare helped Conductor align teams and increase user value. Conductor used Heap to unify account health metrics and user analytics across Product, Sales, and Customer Success. The Sal...esforce Connector made usage insights easy to access in existing workflows. Teams now check account health in Salesforce and coordinate adoption efforts. The Product team no longer gets ad-hoc requests, saving time and resources.
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Heap by Contentsquare helped Workhuman improve their Social Recognition nomination flow. Workhuman wanted to find where users had trouble in the award process. Heap Illuminate showed where users spen...t the most time and effort. Workhuman used these insights to make the process easier. This led to a 2X increase in nomination flow starts and submissions, resulting in more redemptions.
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Hotjar by Contentsquare helped HeyOrca improve customer visibility and fix bugs. HeyOrca needed a better way to track customer feedback and user engagement as their customer base grew. They used Hotj...ar to watch how users interacted with their app and quickly found and fixed a bug that had caused issues for over a month. After making UX improvements, HeyOrca used the NPS Survey tool and received a score of 54, with 65% of users classified as promoters. The team now relies on Hotjar for ongoing customer success.
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