Real-World Case Studies and Customer Success Stories with Contentsquare

Zenni Optical used Contentsquare to analyze and improve their website homepage. The team found that a large homepage image led... to low click-through rates. By using heatmaps, they identified that only 6% of users clicked through. They changed the homepage layout, elevated the call to action, and added a trust banner. These changes increased the homepage click-through rate to 15% and boosted conversions by 3.5%, resulting in $15M in extra revenue in three months.
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Heap by Contentsquare helped Sur La Table boost product page views by 12% and increase conversion rates by 6%. The eCommerce team... used Heap to analyze user behavior and optimize their website in real time. They improved email campaigns and cross-product merchandising based on insights from Heap. On Black Friday, they tracked product performance and adjusted site content instantly. The team now makes faster, data-driven decisions to enhance customer experience.
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Specsavers used Contentsquare’s Experience Analytics to improve website speed and user experience. The team gained new insights into customer behavior... and site performance. After implementing Contentsquare, Specsavers saw a 33% boost in conversion rate and a 24% increase in ecommerce purchases. Bounce rates dropped by 25%. Store Locator page optimizations led to a 68% reduction in LCP and a 6.5% increase in booking conversions. Contentsquare helped Specsavers connect web performance to real business results.
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Contentsquare helped Space NK improve their ecommerce site. The team used Contentsquare to see how content and reviews affect shopping... behavior. They tested changes to the review stars on product pages. The new design made more people click and read reviews. This led to a 30% increase in conversion rate.
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Contentsquare helped MyDeal, a leading Australian online retailer, boost conversion rates by 2% and triple ROI on their homepage carousel. MyDeal used Contentsquare... to track advanced digital experience metrics, identify user frustration points, and optimize the checkout process. The team quickly resolved issues like rage clicks, improving workflow efficiency and customer satisfaction. Data-driven insights from Contentsquare enabled MyDeal to make smarter decisions and increase engagement on key site elements.
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Contentsquare helped Moss Bros. Group find where shoppers dropped off between product pages and checkout. The team saw low scroll... rates on product pages. Using Contentsquare heatmaps, they learned that reviews and recommendations boosted conversions. Moss Bros. Group redesigned their product pages to show reviews and recommendations more clearly. This led to a 14% increase in progression to basket, a 13% rise in conversion, and a 13% jump in revenue.
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Mitre 10 used Contentsquare to improve their online shopping experience. The team found that users who saw a 'no results'... search page would leave quickly. They added a product carousel to this page, which led to a 42.3% increase in revenue from search users. They also ran an A/B test to clarify 'Click & Collect' and 'Delivery' options on product pages. This change boosted desktop revenue by 5.77% and mobile revenue by 1.36% in the first week.
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Hotjar by Contentsquare helped Matalan improve checkout conversions by 1. 23%. The team used session recordings and feedback tools to...spot and fix bugs. They saw a 17% increase in winning A/B tests using user-driven data. Matalan built a custom dashboard with Google Data Studio to analyze feedback. The company achieved over 400% ROI in just 9 months.
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Contentsquare helped Marks & Spencer improve digital decision-making with actionable data. The M&S team used Heatmaps to optimize landing pages... and identify customer pain points. Journey Analysis revealed where customers dropped off, enabling quick fixes. Contentsquare unified data across teams, making insights easy to share with stakeholders. Teams now use the platform for product design, UX, and analytics, driving a data-led culture.
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Contentsquare helped Lovehoney improve their Black Friday landing pages. Journey Analysis showed many visitors exited early or couldn't find products.... Heatmaps revealed low use of sort and filter buttons, but high conversion when used. Lovehoney moved popular categories to the main page. This led to a 30% increase in conversions, a 20% drop in exit rate, and a 17% lower bounce rate.
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Contentsquare helped Kendra Scott redesign the Yellow Rose website. The team used AI-powered insights and heatmaps to understand user behavior.... They improved navigation and reduced white space based on real customer feedback. The new site saw a 74% increase in conversion rate on product listing pages and a 35% drop in homepage bounce rate. Session time on product detail pages rose by 10%. Contentsquare made it easy for the design team to make data-driven decisions and validate feedback at scale.
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Contentsquare helped John Lewis & Partners boost digital engagement. The team saw a 27.3% increase in campaign banner engagement. Traffic... to the John Lewis app from email grew 4x after optimizing review requests. Contentsquare users at John Lewis rose from 50 to 200 in 18 months. Over 60% of app reviews now come from email. The platform made it easy for teams to access insights and improve customer experience.
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Contentsquare helped Ecosa, a leading Australian online mattress retailer, improve their ecommerce site. Ecosa used Contentsquare to analyze customer journeys... and test new layouts. Moving product thumbnails off the hero image led to a 71.57% increase in conversion rates. Adding top product categories to the empty cart page boosted conversions by 6.4%. The team now relies on Contentsquare for design decisions and user experience insights.
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Contentsquare helped Early Settler boost Black Friday revenue. The team used heatmap analysis to find that less visible homepage tiles... drove more sales than the most exposed tile. By moving high-performing content higher up the page, they increased engagement and reduced bounce rates. These changes led to an extra $9,747 in four days and $30-50K in just over a month. Early Settler used Contentsquare to understand customer behavior and optimize digital content.
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Contentsquare helped Dreams, the UK's top bed retailer, improve its Black Friday landing page. Using heatmaps, the team saw that... the 'shop by category' feature was popular but hard to find. They moved it to the top of the page. This change boosted mobile click rates by 150%. Revenue rose 18% in just five days.
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DFS used Contentsquare to support a major website replatform. The team identified and fixed 9 API errors after launch. Contentsquare's... Experience Monitoring helped reduce site load time by 20% and bounce rate by 9%. DFS improved speed to insights and mean time to resolution. The new site now delivers a smoother customer experience and supports business growth.
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Contentsquare helped De Beers improve their digital experience. The team used heatmaps to spot that customers missed the 'Add to... Bag' button. Adding a sticky CTA increased conversion by 10%. Journey analysis showed bridal shoppers needed more help, so a pop-up for in-store appointments was tested. This led to a 27% increase in appointment requests. Overall, De Beers saw a 30% rise in site-wide conversions.
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Cotton On Group used Contentsquare to improve its ecommerce customer experience. The company faced high bounce rates and fragmented analytics.... Contentsquare gave real-time insights and visual data, helping teams find where customers dropped off. They improved site navigation, optimized product categories, and refined acquisition strategies. The group now benchmarks against competitors and personalizes content to boost engagement and conversions.
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Contentsquare helped Co-op Food achieve an 11x return on investment. The digital team moved from basic analytics to actionable insights... across five teams. Contentsquare's platform made data easy to use for everyone, not just analysts. Teams fixed site errors, improved campaigns, and shared insights with partners. Over 30 users now use Contentsquare to make better decisions and grow online sales.
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Clarks used Contentsquare's Heatmaps to analyze how shoppers interacted with product detail pages. The team found that users often missed... the width selector, a required step for checkout. They changed the site to pre-select widths when only one option was available. This simple change made it easier for customers to add items to their cart. As a result, Clarks generated $1.1M in extra annual revenue from this insight.
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PLUS Retail used Contentsquare to gain deep insights into customer behavior on its website and app. The team lacked actionable... data before, relying on market trends and Google Analytics. With Contentsquare, they tracked customer journeys and identified where users dropped off. They ran A/B tests using SiteSpect to improve ecommerce metrics. Now, they make fast, data-driven changes to boost conversions and user experience.
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Orvis used Contentsquare to improve its ecommerce checkout flow. The team found a key error where customers saw an empty... screen after clicking the cart icon. Fixing this issue led to a 5% increase in cart conversions. Desktop checkout conversions rose by 16%. Mobile conversions increased by 2%. Contentsquare's analytics and session replay tools helped Orvis identify and solve user experience problems.
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Ocado Retail used Contentsquare to improve its online grocery business. The team increased monthly Contentsquare users by 60% in 8... months. They boosted delivery slot bookings by 6.3% after redesigning the homepage. Insights from Contentsquare helped Ocado optimize campaign pages and increase traffic from event pages by 18.3%. The platform enabled faster, data-driven decisions and better customer journeys.
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Contentsquare helped MillerKnoll improve add-to-cart rates, time on site, and bounce rates. The team used zone-based heatmaps to see how... customers interacted with navigation and product pages. They removed low-engagement content and reorganized information to match customer needs. Contentsquare enabled data-driven decisions for roadmap planning and A/B testing. MillerKnoll now uses customer journey analytics to prioritize changes with the most business impact.
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Koala used Contentsquare to improve its digital experience and website performance. After migrating from Shopify, Koala faced technical debt and... a drop in conversion rates. The team used Contentsquare’s analytics to monitor user journeys and identify issues like slow mobile load times and ineffective pop-ups. Data-driven insights helped Koala prioritize fixes, validate assumptions, and remove low-impact features. This approach led to better decision-making and improved customer experience.
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JanSport used Contentsquare to analyze user behavior on their website. They found that users clicked most on the "all backpacks"... section and preferred larger backpacks. Contentsquare's zoning analysis helped JanSport redesign their homepage and navigation. After these changes, the in-navigation click-through rate rose by 30%. The website conversion rate increased by 85%, from 2% to 3.7%. Users found products faster and were more engaged.
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Contentsquare helped INKEY optimize its interactive skincare tools. The team used Contentsquare’s analytics to improve the Skincare Quiz, Build Your... Own Bundle, and Breakout Analyzer Pro. Customers who used the Skincare Quiz had a 258% higher conversion rate and 40% higher average order value. Retention for quiz users was 31% higher. The Breakout Analyzer Pro saw over 40,000 scans and 3.6 million data points. INKEY now makes data-driven decisions that boost engagement and business growth.
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Electrolux used Contentsquare to analyze and improve its repair service page. The team found a 35% abandonment rate at the... product search step. Using session replay and heatmaps, they identified pain points and redesigned the page. After A/B testing, abandonment dropped by 8% and completion rates rose by 4% in three weeks. Their data-driven approach also led to a 28.6% increase in purchase path conversions and a 70% rise in lead conversions over the year.
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Contentsquare helped Diptyque cut checkout page exit rates for new users by 31%. The luxury fragrance brand used Contentsquare’s analytics... to spot and fix a confusing login process. They ran A/B tests with AB Tasty and improved mobile conversion rates by 9%. Checkout page load times dropped by 50%. Contentsquare is now used across Diptyque to drive a data-driven culture and better digital journeys.
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Clarins used Contentsquare’s experience analytics and AB Tasty integration to improve its ecommerce sites. The team identified friction in the... customer journey, such as confusion between similar products, and solved it with clear visual cues, boosting conversions. They launched a 'spin the wheel' game to increase engagement and used exit-intent overlays to promote new products. These changes led to higher conversion rates, better customer engagement, and improved product discovery across categories.
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Hotjar by Contentsquare helps Canyon’s UX team connect numeric data with real user feedback. The team uses feedback widgets, surveys,... and session replays to spot bugs, recruit usability testers, and monitor site issues. Always-on feedback lets them quickly find and fix website problems. Targeted surveys help them understand what features matter most to customers. Session replays and heatmaps reveal why users drop off, leading to site improvements. Cross-team sharing of insights boosts collaboration and customer focus.
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OLLY used Contentsquare to improve its campaign landing pages. The team analyzed user behavior with heatmaps and journey analysis. They... found low tap rates and high hesitation on subscription sections. They also saw high exit rates on fitness landing pages. By acting on these insights, OLLY increased website revenue by 20% month over month and boosted average order value by 3%.
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Olaplex used Contentsquare to redesign its global website. The team needed to improve unclear customer journeys and underused content. Contentsquare’s... heatmaps and journey analysis gave real user data for every design decision. Olaplex saw a 51% improvement in Largest Contentful Paint and an 18% increase in checkout conversions. Conversion rates rose by 31% and bounce rates dropped by 2%. The redesign also cut checkout journey time by 20 seconds.
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Contentsquare helped Wolverine Worldwide spot a spike in users hitting the Merrell UK error page. The team used Contentsquare’s analytics... to segment these users and found 40% exited the site. They set up redirects and redesigned the 404 page, adding quick links and brand messaging. This led to a 32% drop in exit rate and a 22% drop in bounce rate, saving over £10,000 per year. The approach was rolled out across 38 regional sites for even greater impact.
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Heap by Contentsquare helped Thinx boost quiz user conversion rates by 5X. The platform enabled a 90% retention rate among... quiz users. Thinx used Heap to centralize data, speed up reporting, and support rapid growth. The analytics tool allowed teams to analyze user behavior and optimize digital experiences. Thinx improved ambassador program tracking and campaign effectiveness with Heap's granular data insights.
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The North Face used Contentsquare to improve its holiday Gift Guide. The team analyzed early shopper behavior with Experience Analytics... and Heatmaps. They found the hero banner was below the fold, so they moved it up, increasing CTA exposure by 50%. They reduced click recurrence on the Women’s Gift Guide page from 2.07 to 1 by making the hero image clickable and adding a header. They also reorganized popular categories to help customers find gifts faster.
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Contentsquare helped Modibodi analyze their product listing page filters after launching the 'All Gender Collection. ' The team found that...the 'Size' filter had high engagement but low visibility. By moving the 'Size' filter higher, Modibodi saw a 122% increase in revenue per click. The 'Apply Filters' button's revenue per click more than doubled. These changes led to a 23% increase in mobile revenue through all filters and a 5% increase on desktop, adding $4.4K monthly on mobile and $5.4K on desktop.
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Contentsquare helped Dune London redesign their website. The team used behavioral insights to audit the site and identify pain points.... They improved the product listing page, made filters more mobile-friendly, and streamlined the checkout process. These changes led to a 14% increase in average order value, a 30% drop in bounce rate, and a 4% rise in conversion. The new sign-in page also reduced exit rates from 12% to 9%.
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Contentsquare helped R. M.Williams optimize their homepage and digital experience. The team used Contentsquare analytics with Figma to track metrics...like attractiveness rate and conversion. This approach reduced subjectivity and improved decision-making. R.M.Williams connected online and in-store data for a unified view. They saw a 20% increase in audience and conversion rate, and a 34% rise in order rate in 12 months.
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Contentsquare helped Rhone boost Black Friday and Cyber Monday sales by 37%. The ecommerce team used Contentsquare to analyze website... visitor behavior and test new features like buyer’s guides. They quickly identified and fixed issues, such as high bounce rates caused by autoplay videos. Contentsquare’s insights were shared across teams, speeding up reporting and supporting new product launches. The tool became essential for improving digital customer experience and driving sales.
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Contentsquare helped CAMILLA, an Australian luxury fashion brand, improve its ecommerce website. The team used Contentsquare to find and fix... issues on product pages, especially for mobile users. They made the 'Add to Cart' button sticky and improved navigation, which led to a 3.5% to 15% increase in mobile average order value across regions. Add-to-cart rates also rose by up to 3%. CAMILLA now uses data-driven insights to boost engagement and reduce customer frustration.
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Toyota Belgium used Contentsquare to improve its digital customer experience. The team relied on data analytics to understand customer behavior... and optimize every online interaction. They ran A/B tests on campaigns to see what worked and made changes based on real data. Toyota Belgium focused on both technology and talent to stay ahead in the automotive industry. The company made sure digital and physical experiences matched for every customer.
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Motorpoint used Contentsquare to centralize website analytics and reporting. The team built a custom dashboard to track key metrics, website... performance, and user behavior. Contentsquare's integration with AB Tasty enabled quick analysis of A/B tests using heatmaps and session replays. Reporting time dropped by 75%, and 5x more users engaged with website data. The dashboard helped answer business questions and improved leadership insights.
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Motorpoint used Contentsquare to centralize website analytics and reporting. The team built a custom dashboard to track key metrics, website... performance, and user behavior. Contentsquare made it easy to analyze A/B tests and integrate with AB Tasty for deeper insights. Reporting time dropped by 75%. Five times more users now engage with website data. The dashboard helps answer business questions and supports leadership decisions.
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Hotjar by Contentsquare helped ClickMechanic find two big problems stopping customers from booking. They used on-page surveys to learn that... pricing and mechanic visibility were key issues. Fixing these led to a 60% revenue boost in two months and a 10% rise in conversions. Heatmaps showed most users stayed above the fold, so ClickMechanic redesigned only the top of their landing pages. This saved money and increased conversions by 15%.
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Contentsquare helped Škoda UK boost conversions by 44. 5% on its stock locator page. The team used Contentsquare’s analytics to...optimize landing pages and improve the digital customer journey. Heatmaps, session replays, and voice of customer tools revealed where users engaged or got stuck. These insights let Škoda UK simplify content, drive more informed users to the stock locator, and increase satisfaction. Contentsquare also saved time for digital teams and helped secure leadership buy-in with clear data.
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Renault Group used Contentsquare's Sense Analyst to automate digital analysis. The tool helped teams save 50% of the time spent... generating insights and recommendations. Over 10 optimization use cases were identified in just 6 weeks. Teams became less dependent on data experts and more empowered to act on insights. The solution led to faster A/B testing and improved ecommerce conversion journeys.
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Contentsquare helped Pirelli boost their site-wide conversion rate by 14%. Pirelli wanted to make buying tires online easier for customers.... They used Contentsquare and BitBang to connect data and improve digital experiences. The team ran 12 experiments in 9 months, learning that collaboration and testing were key. Insights from Contentsquare showed what users liked, leading to better product pages and higher conversions.
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Teikametrics used Heap by Contentsquare to spot where users struggled on their site. They set up events to trigger Intercom... messages when users hit confusing pages or got stuck. These messages gave help right when users needed it. After adding a popup to explain a common issue, user confusion dropped to zero. The team now uses click history to send tips and reminders, making support more proactive.
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Calendly uses Contentsquare to improve customer support. The platform's Conversation Intelligence helps Calendly understand customer needs. This leads to better... support and faster answers. Calendly relies on Contentsquare to enhance the customer experience. The solution helps Calendly's team work more efficiently.
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Contentsquare Product Analytics helped Lightspeed remove data silos and speed up decision-making. Product managers now access user behavior data without... engineers. Teams use funnel and segmentation analysis to spot friction and optimize features. Insights from Contentsquare cut time-to-market for new campaigns. Lightspeed now makes faster, data-driven decisions and improves executive reporting.
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Contentsquare’s Product Analytics helped Leonardo. Ai grow fast. The team saw a 39% increase in iOS monthly active users and...a 35% lift in iOS subscriptions. They improved Day 1 activation rates by 20% after redesigning onboarding. Contentsquare’s auto-capture and AI features let all teams access insights quickly. Leonardo.Ai now makes faster, data-driven decisions and scales product development with confidence.
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RingCentral used Contentsquare to analyze website visitor behavior. The team wanted to understand why high traffic was not converting. Contentsquare's... analytics showed which site areas needed redesign and what users were searching for. After testing changes, RingCentral saw a 25% increase in lead capture form conversions. Contentsquare now guides their web decisions and testing.
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Contentsquare helped easyJet Holidays boost revenue by 7. 3% by optimizing their shortlist feature. The analytics platform revealed mobile users...struggled to find and use shortlists, leading to lost conversions. By fixing these issues, easyJet Holidays saw an 82.5% increase in conversions and a 3.6% rise in average cart spend. Contentsquare enabled data-driven decisions, improved cross-team collaboration, and prioritized impactful projects. The company now uses Contentsquare for error analysis and ongoing digital growth.
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Contentsquare helped Center Parcs redesign their website for a seamless, mobile-first experience. The team used heatmaps and journey analysis to... improve the property search page. They moved the 'Number of Rooms' filter to a more visible spot, making it easier for users to find suitable properties. This change led to a $22.5M increase in annual revenue. Center Parcs also saw a 5% rise in overall conversions and a 46% boost in mobile conversion rate.
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Ryanair uses Hotjar by Contentsquare to collect customer feedback through surveys. They analyze responses from 1.8 million daily website visitors... to improve flight and hotel booking experiences. The team asks open-ended and closed-ended questions to identify pain points and track satisfaction. Monthly reports help stakeholders make data-driven decisions. Ryanair quickly observed trends in customer satisfaction after starting this process in 2018.
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Royal Caribbean used Contentsquare to analyze and improve its mobile booking experience. The team found that a large log-in banner... was hiding key input fields, causing higher exit rates. By redesigning the banner and running A/B tests, they increased mobile conversion rates by 4%. Bounce and abandonment rates dropped. Customers now find it easier to book online, and satisfaction is higher.
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StoneX used Contentsquare to improve its new website after a major rebrand. The team wanted better ways to analyze digital... experience and drive business growth. Contentsquare's heatmaps and session replays helped StoneX see how clients interact with their site. The platform integrated with Google Analytics to reveal user issues, like MetaTrader clients using the wrong login. Many teams at StoneX now use Contentsquare to make data-driven decisions and improve user experience.
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Heap by Contentsquare helped LendingClub reallocate 78,400 labor hours and increase principal loan volume by over $1M. The analytics team... used Heap to find friction points in the loan application process. They identified and fixed validation errors, making it easier for thousands of customers to complete applications. The team combined Heap data with other sources for deeper A/B testing and persona insights. This led to faster decisions and a better customer experience.
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Heap by Contentsquare helped OppLoans increase conversion rates by 5%. The platform enabled the team to spot and fix a... broken step in their funnel, leading to a seven-figure annual revenue boost. OppLoans used Heap to improve user attribution and reduce engineering workload. The solution also sped up partner onboarding, resulting in over 2,000 more applications per partner. Teams across marketing, analytics, and partnerships now benefit from real-time data and faster issue detection.
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Heap by Contentsquare helped Northwestern Mutual become more data-driven. Product managers now use behavioral analytics to track feature adoption and... user engagement. They increased feature adoption from 3% to nearly 100% by iterating based on data. Search errors dropped by 40% after using Heap dashboards to monitor and improve search results. A new feature tour led to a 20% increase in mobile app engagement. Senior leaders now rely on clear metrics to assess product impact.
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Contentsquare helped NatWest Group improve its online mortgage calculator. The tool is key for customers to get an agreement in... principle (AIP). Contentsquare found that only 6% used the 'Compare' feature. They advised making the 'Get an Agreement in Principle' button more visible. NatWest Group changed the tool based on these insights. As a result, AIP completions rose by 20%. The bank gained an extra £500k in revenue in one month.
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NatWest used Contentsquare to improve its digital banking journeys. The team found high drop-off rates in the mortgage application and... savings product pages. They used Contentsquare’s AI, heatmaps, and session replay to find friction points. By enabling auto-scroll and redesigning key pages, NatWest increased application completion rates. These changes led to more customers finishing their journeys on both web and mobile apps.
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Contentsquare helped Leeds Building Society find why users left their site. The team used journey analysis and heatmaps to spot... frustration points. They redesigned product pages and added a comparison tool. After these changes, conversion rates rose by 40% on average. Some pages saw an 80% increase in conversions.
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Contentsquare helped NURO Hikari, a Sony Network Communications brand, boost sales and improve digital customer touchpoints. The team used session... replay and heatmaps to spot friction and optimize mobile pages and forms. A simple change to make service cards fully clickable increased click-through rates by 15%. Adding a pop-up on the application confirmation page reduced chat inquiries by 38% and achieved a 24% link click rate. Contentsquare’s integration with Adobe Analytics streamlined analysis and decision-making.
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Contentsquare helped M1, a leading Singapore telecom, boost conversions by 143% on a product page. M1 used Contentsquare's Experience Intelligence... platform to analyze user journeys and campaign attribution. The team leveraged heatmaps, funnel analysis, and session replay to spot and fix conversion barriers. By making a key image clickable, they increased successful signups. Contentsquare's dashboards made reporting and optimization faster and easier for M1's digital marketing team.
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M1 used Contentsquare to boost its monthly conversion rate by 143%. The company wanted to improve customer experiences and reduce... friction on its digital platforms. Contentsquare helped M1 identify problem areas in the customer journey. With these insights, M1 made changes that led to more conversions. The case highlights the impact of analytics on telecom customer engagement.
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Hotjar by Contentsquare helped TomTom boost email click-through rates by 491%. The tool also increased landing page conversion rates by... 49%. TomTom used session replay and heatmaps to find and fix user experience issues fast. Surveys gave insights that improved email and landing page copy. TomTom values the platform for its privacy features and actionable behavioral data.
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Contentsquare helped MediaMarkt reduce checkout abandonment and increase conversion rates. The digital team used journey analysis and heatmaps to find... friction points in the online checkout process. They made real-time changes to design and messaging, improving the user experience. Team efficiency improved as insights were shared and prioritized quickly. MediaMarkt saw a boost in digital revenue and stronger customer loyalty.
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Contentsquare helped De'Longhi redesign its global website menu in just three weeks. The team used experience analytics and A/B testing... to simplify navigation and address business, branding, and SEO needs. The new menu led to a 7.5% increase in menu clicks and a 6-point rise in mobile conversion rate. The mobile menu was revamped with clearer text and a dynamic carousel for regional customization. De'Longhi's approach turned data into actionable insights for better user experience.
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Heap by Contentsquare helped Klaviyo move beyond basic analytics. The marketing team used Heap to track user journeys and identify... which eCommerce platforms led to higher conversions. Integrating Salesforce data with Heap allowed Klaviyo to match product usage with revenue and customer success. The platform enabled A/B testing insights, tripling conversion on some pages. Heap became a central analytics resource for marketing, product, sales, and customer success teams.
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Hotjar by Contentsquare helped DashThis boost onboarding funnel completion by 50%. DashThis used Hotjar to find and fix user experience... issues in their marketing reporting tool. The team improved button visibility, added a search bar, and used pop-ups and videos to guide users. Customer satisfaction jumped by 140% after these changes. DashThis now uses Hotjar weekly to keep improving their product.
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Heap by Contentsquare helped Conductor unify account health metrics across teams. The integration with Salesforce made user analytics accessible and... automated alerts for key usage indicators. Product, sales, and services teams now coordinate adoption efforts using real-time data. Conductor created a 'User Value' score based on 80+ behaviors, improving onboarding and feature focus. The solution led to better customer engagement and more confident long-term sales.
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WhistleOut used Contentsquare to analyze user behavior on its mobile and internet plan comparison site. The team needed deeper insights... than traditional analytics and heat mapping tools could provide. Contentsquare gave them instant access to detailed data on user clicks, engagement, and conversion rates. This helped WhistleOut refine its search tools, guide A/B testing, and save significant time on data analysis. Multiple teams now use Contentsquare to improve user experience and content performance.
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Contentsquare helped Criteo unify its data and eliminate tracking errors. Criteo freed up 4 development sprints per year using Smart... Capture. The platform enabled real-time detection of friction in ad campaign creation journeys. Criteo improved ROI by optimizing campaign funnels and increasing revenue. Teams now use a single source of truth for data-driven decisions. Product managers, analysts, and developers benefit from streamlined analytics and a unified roadmap.
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Contentsquare helped Rakuten improve its shopping cart page. Rakuten saw that 11.3% of users viewed the cart, but few converted.... Contentsquare's analytics showed new users struggled with the cart page. Rakuten redesigned checkout into four steps. This change increased conversion from checkout start to shipping by 10%.
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TechSmith uses Hotjar by Contentsquare to improve product development and user experience. The team relies on customer feedback and behavioral... data to guide decisions. They use heatmaps to see how users interact with product pages and identify areas for improvement. On-page surveys help them understand user frustrations and needs. This approach lets TechSmith make changes based on real data, leading to better products and happier customers.
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Contentsquare's Product Analytics helped Lime Technologies move from gut-feeling decisions to data-driven product management. The product and engineering teams now... use behavioral data to prioritize features and track adoption. Customer success teams identify gaps early and improve retention with targeted conversations. Product marketing delivers personalized in-app messages based on real user behavior. Contentsquare now supports three teams, driving smarter decisions and better customer experiences.
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Heap by Contentsquare helped Snapfish track customer journeys across web and mobile. Before Heap, Snapfish struggled with manual tracking and... slow data collection. With Heap, they quickly identified friction points and improved conversion rates. Product managers now get omni-channel insights in minutes, not weeks. Snapfish uses this data to boost customer engagement and retention.
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Shutterfly used Contentsquare to understand how customers move between mobile and web when creating photo products. Before Contentsquare, tracking these... journeys was slow and incomplete. Contentsquare’s auto-tracking and user-based data model gave Shutterfly instant, unified insights across all platforms. Visual analytics like heatmaps and session replay helped teams spot friction and improve experiences. Now, Shutterfly’s digital teams make faster, data-driven decisions and can see the full customer journey for the first time.
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Zoopla used Contentsquare and Optimizely to improve digital personalization. The analytics team built a strategy around data, journey mapping, experimentation,... and automation. Contentsquare’s Journey Analysis helped Zoopla segment users and tailor experiences. The integration with Optimizely enabled teams to run experiments and access insights quickly. This approach increased efficiency and supported a more intuitive user journey.
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Contentsquare helped TreeHouse boost its conversion rate by 25%. TreeHouse used Contentsquare to analyze user behavior on its rental platforms.... The team identified underused features and improved mobile engagement by 16%. They also increased click-through rates from homepage to search results by 8%. Contentsquare enabled TreeHouse to prioritize A/B tests and make data-driven decisions for their CRO program.
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Contentsquare helped IDM Südtirol speed up digital insights for its tourism website. The team used AI-powered tools like Sense and... Session Replay Summaries to quickly find friction points in mobile user journeys. Non-technical teams now access and analyze behavioral data with ease. This led to faster decision-making and more confident prioritization. IDM Südtirol can now test and launch digital improvements much faster.
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Contentsquare helped the City of Paris understand website user behavior. The communications department used Contentsquare to optimize content and improve... user experience. Teams identified friction points and made data-driven decisions. For the Paris 2024 Olympics page, Contentsquare's heatmaps showed high engagement with the map section. Moving the map higher increased clicks and reduced event phone calls.
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Contentsquare helped PointsBet improve its online betting platform. The UX team used behavioral analytics to find and fix user pain... points. They made the wagering and bet placement process smoother and reduced user frustration. Automated alerts caught errors early, letting PointsBet fix issues before they hurt customers. Multiple teams now use Contentsquare to refine features, boost engagement, and support business growth.
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NatureBox used Heap by Contentsquare to improve their analytics and boost conversions. The team replaced Google Analytics with Heap for... better event tracking and self-serve insights. They automated behavioral event analytics and unified data from multiple sources. With Heap, NatureBox could segment customers, analyze cohorts, and run A/B tests more effectively. This led to a 5x increase in conversion rate in just six weeks.
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Heap by Contentsquare helped DonorsChoose improve donor conversion and user retention. The team used Heap to track every step in... the donation funnel and measure conversion rates quickly. Before Heap, they struggled with Google Analytics and SQL queries that were hard for non-technical staff. Heap also made it easier for customer support to diagnose user issues by showing detailed user actions. This led to faster problem resolution and better donor experiences.
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Contentsquare Data Connect helped TotalEnergies unify fragmented analytics data. The company automated daily business reviews, saving hours of manual work.... Real-time error detection linked technical issues to a 14.7% sales drop, enabling fast fixes. Teams now share clear, actionable reports across departments. Leadership uses unified insights to make better decisions. Predictive churn analysis and customer lifecycle modeling are now possible with integrated data.
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Heap by Contentsquare helped Crunchbase quickly understand user behavior across their platform. Before Heap, Crunchbase struggled to track specific user... actions and optimize user flows. With automatic data collection, the team could segment users, analyze engagement, and improve product usability. They unified marketing, product, and sales insights using a single source of truth. This led to faster product development and more targeted marketing campaigns.
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Contentsquare helped Thalys, now Eurostar, improve their website user experience. Using digital experience analytics, Thalys found that a commercial banner... had low exposure and that payment options confused users. The team moved the banner higher and clarified payment messaging. These changes led to a 500% increase in conversion rate, a 265% rise in banner exposure, and a 49% drop in repeated clicks. Thalys used data to make their online journey smoother for customers.
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Hotjar by Contentsquare helped UX studio cut research participant recruitment time from weeks to just 1–2 days. The platform gave... access to a global pool of over 200,000 participants, making it easy to find people with specific profiles for user interviews and testing. UX studio could now recruit from underrepresented locations and run more precise research for clients in many industries. Automatic participant compensation saved time for researchers. The tool enabled UX studio to deliver better product design insights for clients worldwide.
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Contentsquare helped Charles Sturt University fix a major drop-off in its online application process. Nearly 30% of users exited at... the login page, with only 1.27% seeing the login button. The team used Contentsquare’s analytics, heatmaps, and journey analysis to redesign the page for mobile users. This led to a 58% increase in login success and a 10.6% rise in 'Create Account' clicks. The projected annual revenue boost from these changes is $6.7 million AUD.
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Heap by Contentsquare helped a leading Boston-based management consulting firm modernize its analytics. The company, with nearly 25,000 employees, used... Heap to give product, IT, and marketing teams instant access to behavioral data. Before Heap, teams struggled with slow, manual data collection and missed deadlines. Heap’s autocapture and retroactive data features let teams move faster and make decisions based on real user insights. The switch reduced reporting bottlenecks and enabled more agile, data-driven product and marketing strategies.
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Heap by Contentsquare helped Workhuman double the number of nomination flow starts and submissions. Workhuman used Heap Illuminate to find... friction points in their Social Recognition platform. The team adapted onboarding guides to target these pain points. This led to more award redemptions and better user engagement. Workhuman gained every insight needed for agile experimentation with Heap's Autocapture and analytics tools.
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Contentsquare helped DPG Media boost A/B test win rates by 22%. The experimentation team used Contentsquare to analyze user journeys... and heatmaps, uncovering friction points on subscription pages. By moving digital subscriptions to the top, conversions rose by 6.6% for newspapers and 8.7% for magazines. Revenue increased by 7% and 2% respectively. Contentsquare enabled data-driven decisions and more efficient testing for DPG Media.
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Hotjar by Contentsquare helps Hussle spot bugs that hurt revenue. The team uses surveys to collect feedback from every user... who cancels. They found three main reasons for churn and used this data to launch a new product. Session Replay lets them watch users interact with new features and fix problems fast. Slack integration sends rage click replays to the team so they can act quickly. Hussle fixed a major signup issue in days, not weeks, thanks to real-time feedback and recordings.
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Contentsquare helped nib understand customer journeys in detail. The digital team used Contentsquare to get insights they could not find... with Google Analytics. They combined Contentsquare with Optimizely to improve website experiments. The team learned which website features increased conversions. Teams across nib now use Contentsquare to guide digital experience improvements.
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Contentsquare helped Sonepar boost platform adoption by over 300%. Sonepar used Contentsquare to analyze customer behavior across digital and physical... channels. The team identified friction points and improved the repeat purchase experience. More teams now use real-time insights to make faster, data-driven decisions. Customer satisfaction and loyalty increased, with a higher Net Promoter Score.
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Contentsquare helped Schneider Electric reduce customer support calls by making it easier for users to find product information on their website. The team used... journey analysis, heatmaps, and session replay to spot where users got stuck and redesigned the mega menu to keep visitors on-site. Data Connect let Schneider Electric export raw behavioral data to Google BigQuery, speeding up insights and supporting a new measurement framework. The result was fewer support calls, improved Net Sentiment Score, and wider adoption of digital analytics tools across teams.
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Salomon used Contentsquare to improve its ecommerce experience. The team wanted to shift from a B2B model to a direct-to-consumer... strategy. They needed a fast, user-friendly site to grow digital sales. Contentsquare helped them track engagement and conversion rates across regions. The platform enabled data-driven decisions and personalized content for different countries. Salomon used dashboards and analytics to optimize product launches and campaigns.
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