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Salesloft vs Apollo.io platform: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesloft vs. Apollo.io platform is based on a specific set of business needs and context. The comparison uses 19330 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesloft and Apollo.io platform

Salesloft, Apollo.io platform, Outreach, Vanillasoft Inside Sales CRM, etc., belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesloft covers Engagement Management with E-Mail, Communication Management with E-Mail, Sales Call Management with Phone Calls, Coaching with Phone Calls, etc.

Apollo.io platform focuses on Engagement Management with E-Mail, Generation Of New Leads with E-Mail, Communication Management with E-Mail, Workflow Management, etc.

"Finding the right people in our target accounts, and then knowing precisely what to say when we reach them so we connect with them that's where the LinkedIn Sales Navigator integration with SalesLoft wins for us. " - Kyle Norton

"We are incredibly thankful for Apollo. We've solved the biggest problem for every business, the lead problem. We are now constrained by sales time and don't lack interested prospects " - Michael Transon

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesloft

Focus area

Salesloft is better than Apollo.io platform for

Software Failure Risk

  • medium

logo Apollo.io platform

Focus area

Apollo.io platform is better than Salesloft for

Software Failure Risk

  • medium

About

Sales Engagement platform for creating better buying experiences and closing more revenue.

Increase Sales engagement through automated emails and measurable touch points to reliably set up meetings with prospects and customers

Age

2011

Financials

SERIES D

SERIES A

Business Need

Total Processes
(we found evidences for)

118

68

Total Goals
(we found evidences for)

19

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging with scheduling & cadence

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications


sales call management

call transcription

meeting management

objection handling



training & onboarding





generation of new leads


business development


contact list management

creating contact list


social media management

social media analytics

engaging on social media

managing social media account

monitoring social media



helpdesk management




campaign management

campaign monitoring

campaign analytics


talk track creation



conversion management


content management


sales document management

contract management

proposal & quote management


lead qualification

lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural

lead qualification: firmographic


pipeline management


opportunity management


customer feedback management

measuring customer satisfaction




loyalty management

identify target customers



promotion management


discount management



sales review & feedback


knowledge management


competitive intelligence



performance management



products & pricelist management




follower management


outbound marketing



segmentation and targeting


lifetime value management


rating and review management



community building


trade show marketing



sales quota management


personalized marketing


relationship management



conference call management






revenue cycle management



customer case management


database marketing




billing and invoice management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve efficiency

  • Shorten ramp up time

  • Improve internal communications

  • Build brand awareness

  • Launch new products

  • Grow market share

  • Improve visibility

  • Improve consistency

  • Improve stakeholder relations

  • Improve brand engagement

  • Manage risk

  • Improve navigation

  • See 16 more
  • Increase sales & revenue

  • Acquire customers

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Enter new markets internationally or locally

  • Build brand awareness

  • Grow market share

  • Improve brand engagement

  • Improve digital and social presence

  • Reduce bounce

  • Shorten ramp up time

  • Launch new products

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • LinkedIn

  • mobile

  • mobile app

  • website

  • offline

  • on premises

  • promotions

  • display advertisement

  • Facebook

  • user generated content

  • blogs

  • See 11 more
  • e-mail

  • phone calls

  • social media

  • LinkedIn

  • mobile

  • mobile app

  • website

  • offline

  • on premises

  • promotions

  • display advertisement

  • Facebook

  • user generated content

  • blogs

  • See 11 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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medium

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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low

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Migration Risk

medium

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medium

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Business Setting