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Salesforce Sales Cloud vs Salesforce CRM: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Salesforce Sales Cloud vs. Salesforce CRM is based on a specific set of business needs and context. The comparison uses 137798 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesforce Sales Cloud and Salesforce CRM

Salesforce Sales Cloud, Salesforce CRM, Pipedrive, HubSpot CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesforce Sales Cloud covers Contact List Management, Engagement Management, Lead Tracking, Workflow Management, etc.

Salesforce CRM focuses on Engagement Management, Contact List Management, Communication Management with E-Mail, Sales Document Management, etc.

"The biggest benefit for us has been having access to someone very, very skilled in Salesforce products. I can trust Salesforce Professional Services’ team to answer absolutely any questions we have about our Salesforce Platform. We consult them to m...ake sure we are making a good decision. " - Samuel Dall’Agnol

"I have a new career and a new way of supporting my family that I probably would not have without Trailhead. " - Mark Tossell

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Salesforce Sales Cloud

Focus area

Software Failure Risk

  • medium

logo Salesforce CRM

Focus area

Salesforce CRM is better than Salesforce Sales Cloud for

Software Failure Risk

  • medium

About

Sales Performance Management Software

Salesforce CRM | Customer Relationship Management solution that brings companies and customers together

Age

1999

1999

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

131

168

Total Goals
(we found evidences for)

22

23

Top Processes

Evidences indicate better relative satisfaction


contact list management

creating contact list


engagement management

engaging and following up

engaging with scheduling & cadence




communication management

sending & publishing communications

tracking & monitoring communications


sales document management

proposal & quote management




generation of new leads





social media management

social media analytics

monitoring social media

managing social media account

scheduling post to social media

engaging on social media


training & onboarding


relationship management



sales call management


customer case management



business development


customer feedback management

measuring customer satisfaction

measuring net promoter score



knowledge management

creating knowledge base


products & pricelist management


conversion management


content publishing

searching for content


opportunity management



competitive intelligence


lifetime value management




identify target customers

customise loyalty program


lead qualification: technographic

lead qualification: demographic







rating and review management



sales review & feedback


performance management


follower management



promotion management




social media marketing



discount management


revenue cycle management


billing and invoice management





courses & assessment

create learning path

track learning progress





advocacy management




international marketing


personalized marketing


community marketing




relationship marketing


motivation management




conference call management


trade show marketing


sales quota management


license management


touchpoint management


subscription management



distribution management





payment management


calendar management


referral management


channel management


influencer marketing


segmentation and targeting


outbound marketing



merger and acquisition


category management




database marketing



renewal management




compliance & governance


sales commission management


evangelist management


membership management



bundling of products


influencer management


sales incentive management


Top Goals

Goals Achieved

  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Improve internal communications

  • Grow market share

  • Improve efficiency

  • Improve ROI

  • Improve stakeholder relations

  • Scale best practices

  • Improve visibility

  • Increase customer life time value

  • Enter new markets internationally or locally

  • Manage risk

  • Improve brand engagement

  • Launch new products

  • Improve digital and social presence

  • Build brand awareness

  • Improve consistency

  • Shorten ramp up time

  • Establish thought leadership

  • Increase average basket value

  • Improve navigation

  • See 19 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Improve internal communications

  • Grow market share

  • Launch new products

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Improve efficiency

  • Establish thought leadership

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Improve visibility

  • Manage risk

  • Increase customer life time value

  • Improve consistency

  • Shorten ramp up time

  • Improve navigation

  • Increase average basket value

  • Reduce bounce

  • See 20 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • offline

  • mobile

  • website

  • point of sale

  • user generated content

  • blogs

  • mobile app

  • chat

  • promotions

  • on premises

  • video

  • trade shows

  • omnichannel

  • causes and charity

  • text SMS

  • Facebook

  • games

  • events

  • channel partners

  • review sites

  • LinkedIn

  • Amazon

  • Twitter

  • newsletter

  • support groups

  • mass media

  • display advertisement

  • coupons

  • Slack

  • Instagram

  • print media

  • magazine

  • Netflix

  • television

  • radio

  • Pinterest

  • movies

  • Whatsapp

  • out of home

  • Doubleclick

  • brochure

  • billboards

  • Glassdoor

  • eBay

  • Facebook page

  • Facebook at work

  • See 46 more
  • e-mail

  • phone calls

  • social media

  • offline

  • mobile

  • website

  • point of sale

  • user generated content

  • blogs

  • mobile app

  • chat

  • promotions

  • on premises

  • video

  • trade shows

  • omnichannel

  • causes and charity

  • text SMS

  • Facebook

  • games

  • events

  • channel partners

  • review sites

  • LinkedIn

  • Amazon

  • Twitter

  • newsletter

  • support groups

  • mass media

  • display advertisement

  • coupons

  • Slack

  • Instagram

  • print media

  • magazine

  • Netflix

  • television

  • radio

  • Pinterest

  • movies

  • Whatsapp

  • out of home

  • Doubleclick

  • brochure

  • billboards

  • Glassdoor

  • eBay

  • Facebook page

  • Facebook at work

  • See 46 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting