Pastel: Use-Cases, Insights and Reviews | 2025 Cuspera

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usepastel.com - Pastel | Fastest visual website feedback tool for web ...

Pastel Overview

Pastel simplifies website feedback for web designers, developers, and agencies. It enables teams to gather input directly on their projects, streamlining communication and revisions. Users can comment on live websites, making collaboration intuitive and efficient. This tool reduces back-and-forth emails, helping teams finalize marketing collateral faster. A surprising detail: Pastel users have reported approving marketing materials twice as quickly. This makes it a valuable asset for agencies needing rapid client feedback and efficient project turnaround.

Use Cases

Customers recommend Collaboration, Workflow Management, Customer Feedback Management, as the business use cases that they have been most satisfied with while using Pastel.

Other use cases:

Proposal & Quote Management
Relationship Management
Sales Review & Feedback
Content Sharing

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Business Priorities

Increase Sales & Revenue and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Pastel.

Other priorities:

Manage Risk
Acquire Customers

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Pastel Use-Cases and Business Priorities: Customer Satisfaction Data

Pastel works with different mediums / channels such as Website. and Phone Calls.

Pastel's features include Recording. and Pastel support capabilities include 24/7 Support, Chat Support, AI Powered, etc. also Pastel analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Pastel is a cloud-based SaaS tool designed to support the collaborative submission and collection of feedback on live websites...." Peer review

Pastel, belong to a category of solutions that help Content Management Systems. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Pastel is the fastest visual website feedback tool for designers, developers, and agencies. Feedback collection on websites is made easy and quick with Pastel.

Popular Business Setting

for Pastel

Top Industries

Information Technology and Services
Education
Banking

Popular in

Small Business
Mid Market
Enterprise

Pastel is popular in Information Technology And Services, Education, and Banking and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Pastel Use Cases

How can Pastel optimize your Collaboration Workflow?

Pastel is a cloud-based tool that facilitates collaborative feedback collection on live websites. It enables the submission and collection of feedback from various stakeholders. Pastel supports an unlimited number of collaborators without requiring logins or software installation.

"...Some of the hottest tools for designers are: FlowMapp for creating sitemaps & user-flow graphs Eagle for creating mood boards & get inspired RemoveBg enables you to removes backgrounds automatically VisualEyes an AI-powered eye-tracking tool for tracking website user experience MockPlus helps with faster UX designing & collaboration Whimsical for project planning & mind maps Adobe XD easier prototyping & design Framer for web design & prototyping Khroma an AI-powered color tool InVision easier wireframing & design feedback ProtoPie easier web design prototypes Let s Enhance an AI-powered enhancement tool Sketch for more simple prototyping & design ProofHub streamlined project planning & collaboration ColorMind inspiring color scheme generator ProjectHuddle for web design & live website feedback ThisPersonDoesNotExist an AI-powered random face generator Fronty simple image to HTML conversion Markup gather live website feedback & collaboration Pastel helps with website feedback & static designs FontJoy easy font-pairing tool Toybox easier collaboration & task management ..." Tips and Tricks to Becoming a Better Designer

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What makes Pastel ideal for Workflow Management?

How does Pastel address your Customer Feedback Management Challenges?

4+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Pastel solved their Content Management Systems needs. Cuspera uses 178 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Content Management Systems needs.

Case Studies

Design

CASE STUDY Studio Almond

Studio Almond, a digital product studio in Auckland, uses Pastel to streamline feedback on creative projects. They reduced review time by 3-4x. The team of two, Alex and Monica Murton, found Pastel i...ntegrates well with their existing tools. Clients appreciate the improved feedback process.

Design

CASE STUDY Lemonly

Lemonly is a design agency specializing in infographics. They use Pastel for sharing design drafts for review. Pastel's simplicity and ease of use help Lemonly's team and clients. The team quickly in...tegrated Pastel into their workflow. They appreciate features like comment threads and no account needed for comments.

Design

CASE STUDY North Designs

Eric from North Designs uses Pastel to improve feedback and approval processes. North Designs is a small, fully remote team of web developers and digital marketers. They focus on Webflow development ...and work with startups and small businesses. Pastel helps them manage asynchronous communication and streamline client feedback.

Marketing and Advertising

CASE STUDY REVAMP

James Weis, founder of REVAMP, a New York agency, shares how Pastel helped create a recurring revenue stream. REVAMP, with a team of 10, offers services like website design, branding, and video produ...ction. Pastel improved their client communication, making it easier to manage projects and sales. They now offer a Webmaster service as a subscription, providing clients with ongoing website maintenance.

Design

CASE STUDY pb+j

Kyle from pb+j shares how Pastel improved their feedback process. With a team of 10, they specialize in Squarespace and have built over 300 websites. Pastel cut feedback time by 50%, empowering clien...ts to give specific feedback without tech knowledge. Metadata and visuals with comments enhance communication.

Design

CASE STUDY The Couch

The Couch, a digital studio in New York, improved its feedback process using Pastel. With 6 employees, they handle 15 medium-to-large projects annually. Pastel made feedback collection easier, reduci...ng the need for extensive email threads. It also simplified client interactions with staging sites, enhancing the QA/QC process.