Microsoft Power BI Overview

Microsoft Power BI enables data visualization and integration into daily-used apps. A unified platform for self-service and business intelligence is provided.

Use Cases

Customers recommend Competitive Intelligence, Communication Management, Social Media Analytics, as the business use cases that they have been most satisfied with while using Microsoft Power BI.

Other use cases:

  • Collaboration
  • Funnel Analysis
  • Engagement Management
  • Lead Analytics
  • Forecasting
  • Helpdesk Management
  • Training & Onboarding
See all use cases See less use cases

Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Microsoft Power BI.

Other priorities:

  • Increase Sales & Revenue
  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Improve Internal Communications
  • Improve ROI
  • Grow Market Share
  • Manage Risk
  • Improve Digital And Social Presence
  • Improve Visibility
  • Improve Efficiency
  • Improve Stakeholder Relations
  • Improve Brand Engagement
  • Establish Thought Leadership
  • Launch New Products
See all business priorities See less business priorities

Microsoft Power BI Use-Cases and Business Priorities: Customer Satisfaction Data

Microsoft Power BI works with different mediums / channels such as Website.

Microsoft Power BI's features include Dashboard, Personalization, Calculator, etc. and Microsoft Power BI support capabilities include Phone Support, Email Support, AI Powered, etc. also Microsoft Power BI analytics capabilities include Analytics, and Custom Reports.

Reviews

"We also introduced human handover with Microsoft Teams. If a user is having a conversation with the bot and…requires the attention of a human, we can transition that over to a live agent directly from Teams." - Farhan Abdullah

Peer review evidence (same sources as the product rating summary)

"...We are a software development company with a Business Intelligence and Analytics arm...." Peer review by Contributor in Professional Services
"...The possibility of publishing reports online, which makes it really easy to share conclusions and insights...." Peer review by Bernardo Cavalheiro, People & Culture Assistant, comOn Group
"...The extent of customization and capability as a database, curating data, analytics, reporting and dashboarding is amazing...." Peer review by Jayanth V., Owner, Jayanth Vellal Consulting

Microsoft Power BI, CARTO Platform, Hevo, Phocas, ZAP Data Hub, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Microsoft Power BI

Top Industries

  • Information Technology and Services
  • Insurance
  • Education

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Microsoft Power BI is popular in Information Technology And Services, Insurance, and Education and is widely used by Enterprise, Mid Market, and Small Business.

Microsoft Power BI Customer wins, Customer success stories, Case studies

How does Microsoft Power BI address your Competitive Intelligence Challenges?

How efficiently Does Microsoft Power BI manage your Communication Management?

How efficiently Does Microsoft Power BI manage your Social Media Analytics?

How efficiently Does Microsoft Power BI manage your Collaboration?

What Are the key features of Microsoft Power BI for Funnel Analysis?

11 buyers and buying teams have used Cuspera to assess how well Microsoft Power BI solved their Business Intelligence needs. Cuspera uses 16790 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

CUSTOMERS TESTIMONIALS
Microsoft Power BI testimonial

Farhan Abdullah

Director of Production Support

New York City Department of Environmental Protection

We also introduced human handover with Microsoft Teams. If a user is having a conversation with the bot and…requires the attention of a human, we can transition that over to a live agent directly from Teams. Testimonial By Farhan Abdullah
Microsoft Power BI testimonial

Francesco Zitelli

IT Program Manager

illimity Bank

The Microsoft Power Platform tutorial should be taught in every first-year course at university. We learned how easy delivering an application can be and how powerful its impact can be. Testimonial By Francesco Zitelli
Microsoft Power BI testimonial

Cory Smithson

Head of Supply and Trading Information Technology

Chevron

Teams ushered in an open communications model where everybody can present their ideas in an immediate and transparent way... Today, we arrive at better solutions, faster than we would have previously. Testimonial By Cory Smithson
CUSTOMERS TESTIMONIALS
Microsoft Power BI testimonial

Farhan Abdullah

Director of Production Support

New York City Department of Environmental Protection

We also introduced human handover with Microsoft Teams. If a user is having a conversation with the bot and…requires the attention of a human, we can transition that over to a live agent directly from Teams. Testimonial By Farhan Abdullah
Microsoft Power BI testimonial

Francesco Zitelli

IT Program Manager

illimity Bank

The Microsoft Power Platform tutorial should be taught in every first-year course at university. We learned how easy delivering an application can be and how powerful its impact can be. Testimonial By Francesco Zitelli
Microsoft Power BI testimonial

Cory Smithson

Head of Supply and Trading Information Technology

Chevron

Teams ushered in an open communications model where everybody can present their ideas in an immediate and transparent way... Today, we arrive at better solutions, faster than we would have previously. Testimonial By Cory Smithson
 

Pentagon awards Microsoft $9.7 billion software contract

The U.S. Department of Defense awarded Microsoft a $9.69 billion contract to consolidate software licenses, streamline procurement, and reduce costs across military and intelligence agencies. This fi...ve-year Core Enterprises Technology Agreement includes Microsoft 365, cloud services, and software assurance, enhancing Microsoft's role in government technology infrastructure and cybersecurity.

Read on →
 

Pentagon awards Microsoft $9.7 billion deal in bid to cut costs, end license sprawl

The Pentagon has awarded Microsoft a $9.7 billion contract to consolidate its software licenses across military services, aiming to reduce costs and eliminate redundant spending. This five-year agree...ment, known as the Core Enterprise Technology Agreement, integrates Microsoft 365 and other cloud services into a single contract, leveraging the department's purchasing power.

Read on →
 

Microsoft helps Beca to add AI level for NZGD

Microsoft has collaborated with Beca to enhance the New Zealand Geotechnical Database (NZGD) by integrating AI capabilities. Hosted on Microsoft's Azure platform, the upgraded NZGD now allows users t...o navigate and query complex geotechnical data using natural language, powered by OpenAI's GPT-5.1. This advancement aims to improve data accessibility, scalability, and security, facilitating smarter decision-making in geotechnical projects.

Read on →
 

St John Ambulance - Non Profit Organization Management - Large

London, UK

St John Ambulance used Microsoft Advertising's Copilot and Ads Studio to boost creative agility and scale. They applied generative AI to quickly create custom ad visuals, saving time and reducing man...ual design work. The team saw a 22% increase in click-through rate, a 30% rise in return on ad spend, and over 50% more clicks. AI-powered tools helped maintain brand consistency and reach wider audiences. St John Ambulance overcame resource constraints and improved campaign performance with automated creative production.

 

Samsung Electronics Germany - Consumer Electronics - Very Large

Suwon, South Korea

Samsung Electronics Germany used Microsoft Advertising's Performance Max and Copilot to boost e-commerce campaigns. During Black Friday 2024, their ROAS more than doubled and conversion rates stayed ...strong. They increased ad investment by 260% while keeping stable ROAS. Click-through rates rose 2.8x since 2022, and conversion volume grew each year. Copilot cut reporting time by 35%, helping Samsung make faster, data-driven decisions.

 

Liverpool - Retail - Large

Mexico City, Mexico

Liverpool used Microsoft Advertising to boost sales during their three-day "La Venta Nocturna" event. They set up separate Search campaigns for Brand and Non-Brand tactics. They also used a Performan...ce Max campaign to support their Shopping campaigns. Liverpool exceeded their revenue target by 128%. Their campaigns increased both revenue and return on ad spend.

Power BI Update - April 2024

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Frequently Asked Questions(FAQ)

for Microsoft Power BI

What is Microsoft Power BI?

Microsoft Power BI is a business intelligence platform that provides a suite of analytics tools for analyzing business data and sharing insights via rich visualizations. It is used to find insights within an organization's data. It helps to connect disparate data sets, transform and clean the data into a data model and create charts or graphs to provide visuals of the data.

It brings all that data, wherever it resides, together to form a complete picture of key metrics that can then be queried using natural language. With Power BI Desktop, users can author reports using intuitive drag-and-drop tools and share amongst colleagues through the online Power BI Service. Power BI Mobile keeps remote connectivity consistent across native apps for Windows Mobile, iOS and Android devices, adding intuitive gesture-based operation. Live dashboards can be viewed on the fly, alongside full report sharing capabilities and data-driven alerts.

Key features include customizable dashboards, datasets, reports, navigation pane, ad hoc reporting, ad hoc analysis, online analytical processing (OLAP), trend indicators, interactive reports authoring, complete reporting and data visualization tools, and more.

What is Microsoft Power BI used for?

Microsoft Power BI is a Business Intelligence Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Competitive Intelligence, Communication Management and Social Media Analytics .

What are the top features of Microsoft Power BI?

Dashboard, Personalization and Calculator are some of the top features of Microsoft Power BI.

Who uses Microsoft Power BI?

Microsoft Power BI is used by Information Technology And Services, Insurance and Education among other industries.

What are Microsoft Power BI alternatives?

CARTO Platform, Hevo, Phocas and ZAP Data Hub are popular alternatives for Microsoft Power BI.

Where is Microsoft Power BI located?

Microsoft Power BI is headquartered at Redmond, WA.
lightning

Peers used Microsoft Power BI for competitive intelligence and communication management

Microsoft Power BI Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (103)
Analytics

4.46/5

Read Reviews (1685)
Custom Reports

4.13/5

Read Reviews (4811)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.60/5

Read Reviews (103)
Analytics

4.46/5

Read Reviews (1685)
Custom Reports

4.13/5

Read Reviews (4811)

Microsoft Power BI Integrations

Microsoft Power BI integrates with a wide range of software applications through its robust data import and export capabilities.

Data Import
Data Export

Few API Integrations for Microsoft Power BI

Software Failure Risk Guidance

?

for Microsoft Power BI

Overall Risk Meter

Low Medium High

Top Failure Risks for Microsoft Power BI

Microsoft Corporation News

Product

Introducing a new design for Microsoft 365 Copilot

Microsoft has unveiled a redesigned interface for Microsoft 365 Copilot, enhancing its integration across apps like Word, Excel, and PowerPoint. The update introduces a more intuitive, task-aware workspace, improving speed and usability. Copilot now offers a unified entry point across Microsoft 365, adapting to user needs with enhanced AI-driven capabilities. This redesign aims to streamline workflows and increase productivity by providing a cohesive and responsive user experience.

Partnership

Launches mobile digital lab in partnership with Microsoft

Liquid Intelligent Technologies, in partnership with Microsoft and South Africa's Department of Communications and Digital Technologies, launched a Mobile Digital Lab at the Royal Bafokeng Institute. This initiative aims to enhance digital skills and economic opportunities through Microsoft certifications and training in AI and digital literacy, focusing on Microsoft 365, Teams, and Power Platform. The lab supports digital inclusion and economic participation in underserved communities.

Company

Scammers are sending phishing emails from a real Microsoft address

Scammers are exploiting a legitimate Microsoft email address, [email protected], to send phishing emails. This address, typically used for 2FA codes and notifications, has been compromised, making it difficult to detect fraudulent messages. Users are advised to verify any Microsoft account warnings directly through official websites or apps. Microsoft is investigating the incident.

Partnership

Microsoft Revises OpenAI Partnership With New Terms

Microsoft and OpenAI have revised their partnership, altering commercial and technological terms to enhance flexibility. Microsoft remains OpenAI's primary cloud partner, with OpenAI products debuting on Azure unless unsupported. OpenAI can now offer its products on other clouds. Microsoft retains non-exclusive access to OpenAI's models until 2032. Financial terms have changed, ending Microsoft's revenue share to OpenAI, while OpenAI continues payments to Microsoft. The collaboration persists in areas like data centers and AI applications.

Microsoft Corporation Profile

Company Name

Microsoft Corporation

Year Founded

1975

HQ Location

Redmond, WA

Employees

10001+

Social

Financials

IPO