Twilio Overview

Twilio enables global customer connections via preferred channels with powerful communication APIs. Integration for SMS, WhatsApp, voice, and email solutions is quick and efficient.

Use Cases

Customers recommend Communication Management, Engagement Management, Sales Call Management, as the business use cases that they have been most satisfied with while using Twilio.

Other use cases:

  • Helpdesk Management
  • Conference Call Management
  • Training & Onboarding
  • Advertisement
  • Collaboration
  • Workflow Management
  • Sales Document Management
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Business Priorities

Acquire Customers and Enhance Customer Relationships are the most popular business priorities that customers and associates have achieved using Twilio.

Other priorities:

  • Scale Best Practices
  • Enter New Markets Internationally Or Locally
  • Launch New Products
  • Improve Internal Communications
  • Improve ROI
  • Increase Sales & Revenue
  • Grow Market Share
  • Build Brand Awareness
  • Improve Efficiency
  • Improve Visibility
  • Improve Digital And Social Presence
  • Improve Stakeholder Relations
  • Establish Thought Leadership
  • Improve Brand Engagement
  • Manage Risk
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Twilio Use-Cases and Business Priorities: Customer Satisfaction Data

Twilio works with different mediums / channels such as Text SMS. Phone Calls. E-Mail etc.

Twilio's features include Alerts: Popups & Notifications, Recording, Bot, etc. and Twilio support capabilities include AI Powered, Email Support, Phone Support, etc. also Twilio analytics capabilities include Analytics, and Custom Reports.

Reviews

"Twilio made it easy to integrate communications into the workflow of our field service technicians." - Carl Kennedy

Twilio, Retently, Genesys Cloud, Oracle Advertising and Customer Experience (CX), Exotel, etc., all belong to a category of solutions that help Customer Experience Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Twilio

Top Industries

  • Hospitality
  • Pharmaceuticals
  • Financial Services

Popular in

  • Small Business
  • Enterprise
  • Mid Market

Twilio is popular in Hospitality, Pharmaceuticals, and Financial Services and is widely used by Small Business, Enterprise, and Mid Market.

Comprehensive Insights on Twilio Use Cases

What benefits does Twilio offer for Communication Management?

What benefits does Twilio offer for Engagement Management?

How does Twilio facilitate Sales Call Management?

How can Twilio enhance your Helpdesk Management process?

What Are the key features of Twilio for Conference Call Management?

67+ more Business Use Cases

79 buyers and buying teams have used Cuspera to assess how well Twilio solved their Customer Experience Management needs. Cuspera uses 12627 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Experience Management needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
Twilio testimonial

Carl Kennedy

Associate Director of IT Development

Coca-Cola Enterprises

Twilio made it easy to integrate communications into the workflow of our field service technicians. Testimonial By Carl Kennedy
Twilio testimonial

Anne Byrne

Backend Engineer Customer Experience Team

Deliveroo

Twilio is a cost efficient and simple way to test the feasibility of new features. We ended up choosing Twilio’s API for WhatsApp because it meant we could focus on the product, not on the complex requirements of WhatsApp’s infrastructure. Testimonial By Anne Byrne
Twilio testimonial

Alan Bustelo-Killam

Product Manager

Chime

We needed a technology partner [like Twilio] that could integrate seamlessly across our stack and help us iterate quickly using analytical insights. Twilio had the features we needed, and performed well in financial modeling; but most importantly, our engineers were excited to use it. Testimonial By Alan Bustelo-Killam
CUSTOMERS TESTIMONIALS
Twilio testimonial

Carl Kennedy

Associate Director of IT Development

Coca-Cola Enterprises

Twilio made it easy to integrate communications into the workflow of our field service technicians. Testimonial By Carl Kennedy
Twilio testimonial

Anne Byrne

Backend Engineer Customer Experience Team

Deliveroo

Twilio is a cost efficient and simple way to test the feasibility of new features. We ended up choosing Twilio’s API for WhatsApp because it meant we could focus on the product, not on the complex requirements of WhatsApp’s infrastructure. Testimonial By Anne Byrne
Twilio testimonial

Alan Bustelo-Killam

Product Manager

Chime

We needed a technology partner [like Twilio] that could integrate seamlessly across our stack and help us iterate quickly using analytical insights. Twilio had the features we needed, and performed well in financial modeling; but most importantly, our engineers were excited to use it. Testimonial By Alan Bustelo-Killam

Case Studies

Financial Services

CASE STUDY Intuit

Intuit uses Twilio Verify to enhance global SMS verification. They achieved 94% deliverability in over 200 countries within 3 months. Over 1 million SMS messages are sent daily. Intuit's strategy foc...uses on AI-driven solutions and expanding international markets.

Retail

CASE STUDY Shopify

Shopify uses Twilio SendGrid to help 1.7 million merchants with email marketing. They achieve a 99.5% delivery rate and 91.3% inbox placement rate. Shopify's email platform supports transactional not...ifications and marketing emails. Twilio SendGrid's tools help manage email deliverability and reputation.

Automotive

CASE STUDY Toyota Connected

Toyota Connected used Twilio Flex to improve their call center. They achieved a 13% reduction in after call work and an 18% decrease in monthly average handle time. This helped them serve over 6 mill...ion drivers with their Drivelink telematics platform. The platform offers features like roadside assistance and stolen vehicle locator.

Hospital & Health Care

CASE STUDY Cleveland Clinic

Cleveland Clinic uses Twilio to improve patient communication. They send 1.8 million messages monthly with a 97% delivery rate. Twilio's products help them manage SMS and voice messaging. This system... is cost-effective and easy to use. It supports patient care and communication.

Non-Profit Organization Management

CASE STUDY United Way

United Way used Twilio to improve their 211 network. They onboarded 3,000 agents. The network handles over 11 million calls a year. During COVID-19, call volume increased up to 8 times. Call times do...ubled from 4-6 minutes to 8-12 minutes.

Video

Twilio Customer Engagement Platform for the Retail Industry - 2023

Video Thumbnail

Frequently Asked Questions(FAQ)

for Twilio

What is Twilio?

Twilio is a cloud communication platform that powers the future of business communications enabling phones, VoIP, and messaging to be embedded into web, desktop, and mobile software. It helps to enter new markets, scale best practices, and acquire customers.

Twilio unites communications and strengthens customer relationships across the business from marketing and sales to customer service and operations using its web service APIs. Twilio deeply understand customers, and solve problems from their perspective and earns trust through every interaction unleashing human potential both inside and outside the company providing key success.

Twilio features include converting text to speech and play audio, record calls and store them, create conferences, API queueing, call queues, convert speech to text, status callbacks and logs, programmable contact center platform, customizable UI, attribute-based routing and plenty more.

What is Twilio used for?

Twilio is a Customer Experience Management Software mainly used by its customers to Acquire Customers and Enhance Customer Relationships by Communication Management, Engagement Management and Sales Call Management .

What are the top features of Twilio?

Alerts: popups & Notifications, Recording and bot are some of the top features of Twilio.

Who uses Twilio?

Twilio is used by Hospitality, Pharmaceuticals and Financial Services among other industries.

What are Twilio alternatives?

Where is Twilio located?

Twilio is headquartered at 375 Beale Street, Suite 300, San Francisco, CA 94105.
lightning

Peers used Twilio for communication management and engagement management

Twilio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.71/5

Read Reviews (166)
Analytics

4.05/5

Read Reviews (303)
Custom Reports

2.98/5

Read Reviews (721)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.71/5

Read Reviews (166)
Analytics

4.05/5

Read Reviews (303)
Custom Reports

2.98/5

Read Reviews (721)

Software Failure Risk Guidance

?

for Twilio

Overall Risk Meter

Low Medium High

Top Failure Risks for Twilio

Twilio Inc. News

Partnership

Twilio announces multi-year strategic partnership with Microsoft to 'accelerate ... - iTWire

Twilio has entered a multi-year strategic partnership with Microsoft to accelerate innovation in customer engagement solutions. The collaboration will leverage Microsoft Azure and AI technologies to enhance Twilio's communication APIs and customer data platform capabilities for enterprise clients.

Partnership

Twilio announces multi-year strategic partnership with Microsoft to accelerate conversational AI initiatives

Twilio and Microsoft have entered a multi-year strategic partnership to accelerate conversational AI initiatives. The collaboration will integrate Twilios customer engagement APIs with Microsoft Azures AI capabilities, enabling enterprises to build advanced, AI-powered communication solutions across channels such as SMS, voice, and email.

Product

Twilio Unveils Next-Generation Customer Engagement Platform Built for an AI- and Data-Powered World at SIGNAL 2025

Twilio introduced its next-generation customer engagement platform at SIGNAL 2025, featuring advanced AI and data-driven capabilities. Key updates include enhanced Customer Data Platform (CDP) features, new conversational AI tools, trusted communications channels, and intelligent compliance solutions. These innovations aim to boost personalization, security, compliance, and ROI for Twilios 335,000+ active customer accounts and over 10 million developers.

Partnership

Twilio Announces Multi-Year Strategic Partnership with Microsoft to Accelerate ...

Twilio has entered a multi-year strategic partnership with Microsoft to advance conversational AI initiatives. The collaboration will leverage Twilios customer engagement platform and Microsofts AI technologies to deliver enhanced AI-driven communication solutions for businesses.

Twilio Inc. Profile

Company Name

Twilio Inc.

Year Founded

2008

HQ Location

375 Beale Street, Suite 300, San Francisco, CA 94105

Employees

1001-5000

Social

Financials

IPO