Microsoft Advertising Overview
This is a summary of the comprehensive capabilities and benefits of Microsoft Advertising based on over 5241 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Microsoft Advertising, Google Ads, Wordstream, Optmyzr, Smartly.io, etc., all belong to a category of solutions that help Search and Social Advertising. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Microsoft Advertising is right for your needs? Our Cuspera AI engine can evaluate how Microsoft Advertising fits your specific business needs, industry, and context. Get your personalized assessment report today.
Microsoft Advertising supports business activities such as:
- Advertisement
- Campaign Management
- Digital Marketing
- Generation Of New Leads
- Segmentation And Targeting
Microsoft Advertising can help you with many business goals, such as Acquire Customers, Improve ROI, Grow Market Share, Increase Sales & Revenue, Build Brand Awareness, etc. As a solution, Microsoft Advertising's capabilities include SEM, SEO, Personalization, etc.
Microsoft Advertising was founded in 1975. Marketing and Advertising Vertical is its biggest customer base.
Reviews
"...Bing Ads helped us bring in more site visitors at a much, much lower CPC than Google Adwords, LinkedIn Ads, and Facebook Ads...." Peer review by User
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Microsoft Advertising solved their Search and Social Advertising needs. Cuspera uses 5241 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Search and Social Advertising needs.
Business Priorities
Acquire Customers and Improve ROI are the most popular business priorities peers achieved using Microsoft Advertising.
Use Cases
Peers recommend Advertisement , Campaign Management , Digital Marketing , as the business use cases that they have been most satisfied while using Microsoft Advertising.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Advertisement |
3.69/5 ★ |
"...Bing Ads helped us bring in more site visitors at a much, much lower CPC than Google Adwords, LinkedIn Ads, and Facebook Ads...." Peer review by User |
| Campaign Management |
4.83/5 ★ |
"...Use our tools to help manage your campaigns and meet your advertising goals...." Search Engine Marketing (SEM) & more |
| campaign analytics |
4.47/5 ★ |
"...If you have Bing Ads Campaign Analytics enabled (also free!)..." Device Slice is King! |
| campaign monitoring |
4.83/5 ★ |
"...For the most part, it can be a good idea to set up Auto-tagging because it makes the job of tracking your campaigns much easier. ..." How to Use UTMs to Track Paid Marketing Campaigns |
| Digital Marketing |
4.95/5 ★ |
"...4) Start Digital Marketing as a FreelancerBefore applying to your first professional digital marketing job..." 7 Ways to Land your First Digital Marketing Job with No Experience |
| PEER EXPERIENCES | |
|---|---|
| Advertisement |
3.69/5 ★ |
"...Bing Ads helped us bring in more site visitors at a much, much lower CPC than Google Adwords, LinkedIn Ads, and Facebook Ads...." Peer review by User |
|
| Campaign Management |
4.83/5 ★ |
"...Use our tools to help manage your campaigns and meet your advertising goals...." Search Engine Marketing (SEM) & more |
|
| campaign analytics |
4.83/5 ★ |
| campaign monitoring |
4.83/5 ★ |
| Digital Marketing |
4.95/5 ★ |
"...4) Start Digital Marketing as a FreelancerBefore applying to your first professional digital marketing job..." 7 Ways to Land your First Digital Marketing Job with No Experience |
|
56+ more Business Use Cases
Our AI advisor, Wyz, harnessed 5241 insights from peers and experts to help you assess how these Microsoft Advertising use cases fit your Search and Social Advertising needs.
Frequently Asked Questions(FAQ)
for Microsoft Advertising
What is Microsoft Advertising used for?
What are the top features of Microsoft Advertising?
Who uses Microsoft Advertising?
What are Microsoft Advertising alternatives?
Where is Microsoft Advertising located?
Popular Business Setting
for Microsoft Advertising
Top Industries
- Marketing and Advertising
- Internet
- Information Technology and Services
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Microsoft Advertising to Acquire customers and Improve ROI
Microsoft Advertising Alternatives
Peer and Expert Opinion on Features
for Microsoft Advertising
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| SEM | Read Reviews (832) |
| SEO | Read Reviews (42) |
| Personalization | Read Reviews (38) |
| Dashboard | Read Reviews (37) |
| Landing page | Read Reviews (19) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| SEM | Read Reviews (832) |
| SEO | Read Reviews (42) |
| Personalization | Read Reviews (38) |
| Dashboard | Read Reviews (37) |
| Landing page | Read Reviews (19) |
IT and Other Capabilities
for Microsoft Advertising
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (149) |
| Data Import | Read Reviews (508) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Export | Read Reviews (149) |
| Data Import | Read Reviews (508) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Phone Support | Read Reviews (16) |
| Chat Support | Read Reviews (24) |
| 24/7 Support | Read Reviews (188) |
| Email Support | Read Reviews (9) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Phone Support | Read Reviews (16) |
| Chat Support | Read Reviews (24) |
| 24/7 Support | Read Reviews (188) |
| Email Support | Read Reviews (9) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (57) |
| Analytics | Read Reviews (163) |
| Custom Reports | Read Reviews (342) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (57) |
| Analytics | Read Reviews (163) |
| Custom Reports | Read Reviews (342) |
Software Failure Risk Guidance
?for Microsoft Advertising
Overall Risk Meter
Top Failure Risks for Microsoft Advertising
Vendor Profile Details
HQ Location
Redmond, WA
Employees
10001+
Social
Financials
IPO
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