synthesio Overview

This is a summary of the comprehensive capabilities and benefits of synthesio based on over 2858 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

synthesio, Determ, NetBase Quid, Dash Hudson, Brandwatch Consumer Research, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if synthesio is right for your needs? Our Cuspera AI engine can evaluate how synthesio fits your specific business needs, industry, and context. Get your personalized assessment report today.

synthesio supports business activities such as:

  • Social Media Management
  • Sending & Publishing Communications
  • Tracking & Monitoring Communications
  • Engagement Management
  • Competitive Intelligence

synthesio can help you with many business goals, such as Build Brand Awareness, Improve ROI, Improve Digital And Social Presence, Improve Brand Engagement, Acquire Customers, etc. It can help manage these activities if you use Social Media for these needs. As a solution, synthesio's capabilities include Dashboard, Alerts: Popups & Notifications, Live Monitoring, etc.

synthesio Marketing and Advertising Vertical is its biggest customer base.

Reviews

"Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. " - Insights, Auto Manufacturing Customer

Cuspera Reviews

19 buyers and buying teams have used Cuspera to assess how well synthesio solved their Social Media Marketing needs. Cuspera uses 2858 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

Business Priorities

Build Brand Awareness and Improve ROI are the most popular business priorities peers achieved using synthesio.

Other priorities:

  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Acquire Customers
  • Enhance Customer Relationships
  • Grow Market Share
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Increase Sales & Revenue
  • Establish Thought Leadership
  • Improve Visibility
See all business priorities See less business priorities

Use Cases

Peers recommend Social Media Management , Sending & Publishing Communications , Tracking & Monitoring Communications , as the business use cases that they have been most satisfied while using synthesio.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Social Media Management with Social Media

4.76/5 ★

Read Reviews (260)

"...Doing social media monitoring for our clients, the tool helps to detect the buzz...."
social media analytics

4.94/5 ★

Read Reviews (112)

"...By using Synthesio s social listening dashboard capabilities, the company uncovered what they could do to contribute to the movement to drive positive change and happier customers...."
monitoring social media

4.70/5 ★

Read Reviews (53)

"...Video game and app developers leverage Synthesio s influencer monitoring technology to track the social media users who are leading conversations and amplifying messages...."
engaging on social media

4.56/5 ★

Read Reviews (46)

"...Synthesio, an Ipsos company (acquired 2019) offers social monitoring and engagement tools...."
scheduling post to social media

4.55/5 ★

Read Reviews (45)

"...Thus, we can solve many issues people have and are posting about on social media now that we can see them...."
managing social media account

3.64/5 ★

Read Reviews (1)

"How L’Oréal Uses AI to Predict Consumer Trends and Stay Ahead of Competitors"
Sending & Publishing Communications with Social Media

4.52/5 ★

Read Reviews (66)

"...Spirits brands use the Synthesio Social Intelligence Suite to stay ahead of industry trends by harvesting from the messaging that consumers post every day across social networks...." Trusted by Global Brands as One of the Top CPG Analytics Companies
Tracking & Monitoring Communications with Social Media

4.65/5 ★

Read Reviews (63)

"...A social media management tool like Buffer, Sprout or Hootsuite A social media monitoring service for listening to customer comments about your brand: BuzzSumo, Sprout, Synthesio A content management system (CMS) that hosts your company website and blog, like WordPress or Drupal Analytics tools for tracking different marketing efforts: Kissmetrics or Google Analytics SEO tools: SEMRush, Moz or Amazon s..." How Smart Marketers Use MarTech Stacks
PEER EXPERIENCES
Social Media Management with Social Media

4.76/5 ★

Read Reviews (260)

"...Doing social media monitoring for our clients, the tool helps to detect the buzz...." Peer review by User
social media analytics

4.76/5 ★

Read Reviews (112)

monitoring social media

4.76/5 ★

Read Reviews (53)

engaging on social media

4.76/5 ★

Read Reviews (46)

scheduling post to social media

4.76/5 ★

Read Reviews (45)

managing social media account

4.76/5 ★

Read Reviews (1)

Sending & Publishing Communications with Social Media

4.52/5 ★

Read Reviews (66)

"...Spirits brands use the Synthesio Social Intelligence Suite to stay ahead of industry trends by harvesting from the messaging that consumers post every day across social networks...." Trusted by Global Brands as One of the Top CPG Analytics Companies
Tracking & Monitoring Communications with Social Media

4.65/5 ★

Read Reviews (63)

"...A social media management tool like Buffer, Sprout or Hootsuite A social media monitoring service for listening to customer comments about your brand: BuzzSumo, Sprout, Synthesio A content management system (CMS) that hosts your company website and blog, like WordPress or Drupal Analytics tools for tracking different marketing efforts: Kissmetrics or Google Analytics SEO tools: SEMRush, Moz or Amazon s..." How Smart Marketers Use MarTech Stacks

40+ more Business Use Cases

Our AI advisor, Wyz, harnessed 2858 insights from peers and experts to help you assess how these synthesio use cases fit your Social Media Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford
CUSTOMERS TESTIMONIALS

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford

Case Studies

COMPANY CASE STUDIES
Case Study DDC Public Affairs

Learn how DDC partnered with Synthesio to incorporate Social Intelligence into their client campaigns

Read More
Case Study MI&C

How MI&C Uses Synthesio to Understand Consumer Social Data

Read More
Case Study Danone

How Danone Used Profiler to Leverage the Digital Body Language of Millions of People and Optimize Its Marketing Strategy

Read More

Frequently Asked Questions(FAQ)

for synthesio

What is synthesio?

Synthesio is a Social Media Marketing Software to measure the impact of online conversations against their business goals. Whether an organization’s social team is built within marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen, analyze, and engage with consumer conversations across social and mainstream media within one platform.

What is synthesio used for?

synthesio is a Social Media Marketing Software mainly used by its customers to Build Brand Awareness and Improve ROI by Social Media Management, Sending & Publishing Communications and Tracking & Monitoring Communications .

What are the top features of synthesio?

Dashboard, Alerts: popups & Notifications and Live monitoring are some of the top features of synthesio.

Who uses synthesio?

synthesio is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are synthesio alternatives?

Determ, NetBase Quid, Dash Hudson and Brandwatch Consumer Research are popular alternatives for synthesio.

Where is synthesio located?

synthesio is headquartered at 360 Park Avenue South, 17th Floor, New York, NY 10010, US.

Popular Business Setting

for synthesio

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

Peers used synthesio to Build brand awareness and Improve ROI

Peer and Expert Opinion on Features

for synthesio

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.23/5 ★

Read Reviews (148)
Alerts: popups & Notifications

4.59/5 ★

Read Reviews (52)
Live monitoring

4.78/5 ★

Read Reviews (37)
Widgets

4.12/5 ★

Read Reviews (35)
Personalization

3.88/5 ★

Read Reviews (24)
FEATURES RATINGS AND REVIEWS
Dashboard

4.23/5 ★

Read Reviews (148)
Alerts: popups & Notifications

4.59/5 ★

Read Reviews (52)
Live monitoring

4.78/5 ★

Read Reviews (37)
Widgets

4.12/5 ★

Read Reviews (35)
Personalization

3.88/5 ★

Read Reviews (24)

IT and Other Capabilities

for synthesio

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.36/5 ★

Read Reviews (232)
Data Export

4.09/5 ★

Read Reviews (169)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.36/5 ★

Read Reviews (232)
Data Export

4.09/5 ★

Read Reviews (169)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.55/5 ★

Read Reviews (6)
Chat Support

4.51/5 ★

Read Reviews (9)
24/7 Support

4.24/5 ★

Read Reviews (128)
Phone Support

2.08/5 ★

Read Reviews (14)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Email Support

4.55/5 ★

Read Reviews (6)
Chat Support

4.51/5 ★

Read Reviews (9)
24/7 Support

4.24/5 ★

Read Reviews (128)
Phone Support

2.08/5 ★

Read Reviews (14)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.51/5 ★

Read Reviews (49)
Analytics

4.36/5 ★

Read Reviews (673)
Custom Reports

4.29/5 ★

Read Reviews (468)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.51/5 ★

Read Reviews (49)
Analytics

4.36/5 ★

Read Reviews (673)
Custom Reports

4.29/5 ★

Read Reviews (468)

Software Failure Risk Guidance

?

for synthesio

Overall Risk Meter

Low Medium High

Top Failure Risks for synthesio

Vendor Profile Details

Company Name

Ipsos

Company Website

https://www.ipsos.com/en-us

HQ Location

360 Park Avenue South, 17th Floor, New York, NY 10010, US

Employees

10001+

Social

Financials

IPO