synthesio Overview

Synthesio enables consumer-centric decisions using AI to analyze billions of online conversations. Consumer intelligence is enhanced at scale by Synthesio's suite.

Use Cases

Customers recommend Social Media Management, Sending & Publishing Communications, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using synthesio.

Other use cases:

  • Engagement Management
  • Competitive Intelligence
  • Campaign Management
  • Market Research
  • Lead Tracking
  • Content Management
  • Influencer Marketing
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Business Priorities

Build Brand Awareness and Improve ROI are the most popular business priorities that customers and associates have achieved using synthesio.

Other priorities:

  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Acquire Customers
  • Enhance Customer Relationships
  • Grow Market Share
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Increase Sales & Revenue
  • Establish Thought Leadership
  • Improve Visibility
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synthesio Use-Cases and Business Priorities: Customer Satisfaction Data

synthesio works with different mediums / channels such as Social Media.

synthesio's features include Dashboard, Alerts: Popups & Notifications, Live Monitoring, etc. and synthesio support capabilities include Email Support, AI Powered, Chat Support, etc. also synthesio analytics capabilities include Analytics, and Custom Reports.

Reviews

"Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and ...all of our initiatives are grounded in our consumers’ reality." - Rosa Halford

Peer review evidence (same sources as the product rating summary)

"...Video game and app developers leverage Synthesio s influencer monitoring technology to track the social media users who are leading conversations and amplifying messages...." Social Media Intelligence Solutions by Industry
"...Synthesio s Social Intelligence Suite assists publishing companies with trend tracking dashboards focused on their industry and consumers...." Social Media Intelligence Solutions by Industry
"...Mention Mention combines social monitoring, analytics, and competitor insights to give you live updates about your brand from the web and social media. ..." Social Listening: Your Secret Weapon to Unravelling Customer Feedback

synthesio, Statusbrew, Eclincher social media management, YouScan, Publer, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for synthesio

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

synthesio is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Small Business, Large Enterprise, and Mid Market.

synthesio Customer wins, Customer success stories, Case studies

What solutions does synthesio provide for Social Media Management?

How does synthesio facilitate Sending & Publishing Communications?

How does synthesio address your Engagement Management Challenges?

What Are the key features of synthesio for Competitive Intelligence?

19 buyers and buying teams have used Cuspera to assess how well synthesio solved their Social Media Marketing needs. Cuspera uses 2858 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

CUSTOMERS TESTIMONIALS
synthesio testimonial

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford
synthesio testimonial

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer
CUSTOMERS TESTIMONIALS
synthesio testimonial

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford
synthesio testimonial

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer
 

Ipsos conducted a study revealing that 91.1% of Ontario's gambling community now uses licensed operators, a 7.4% increase from the previous year. This shift from illegal platforms highlights the succ...ess of Ontario's regulated gaming framework. The study, commissioned by the Alcohol and Gaming Commission of Ontario and iGaming Ontario, supports the province's strategy to safeguard consumers and combat unlicensed operations.

Read on →
 

Barb awards new contracts to NatCen, RSMB, Ipsos - Advanced Television

Ipsos has been awarded a new contract by Barb, the UK TV measurement body, to manage panel top-up recruitment for Barb's audience measurement panel from 2027 to 2029. Ipsos will use various contact t...echniques to identify new homes for the panel, building on its experience in expanding Barb's panel to 7,000 homes in 2024.

Read on →

A regional telecom provider - Telecommunications - Large

Enabled Consumer Intelligence solution by Synthesio helped a regional telecom provider monitor brand perception and customer sentiment in real time. The provider used over 50 dashboards to track onli...ne conversations and feedback across multiple languages. This approach gave them detailed competitive intelligence and early warnings for potential crises. Insights from the program shaped messaging strategies and allowed faster response to market changes. C-suite leaders now get daily, actionable reports to guide decisions.

AI-powered solution for the most complete and accurate view of consumers

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Frequently Asked Questions (FAQ)

What buyers ask before choosing synthesio

What is synthesio?

Synthesio is a Social Media Marketing Software to measure the impact of online conversations against their business goals. Whether an organization’s social team is built within marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen, analyze, and engage with consumer conversations across social and mainstream media within one platform.

Synthesio provides the tools to take conversations from the social web and convert them into information that can fuel smart, data-driven decision-making across the organization. The Synthesio Social Listening Dashboard is the interface within the Synthesio Social Intelligence Suite where data from one or more related queries are displayed both quantitatively and qualitatively. Synthesio Profiler makes surfacing audience insights easy with consumer profiling that harnesses the data that lies behind the world’s largest social networks. Profiler features out-of-the-box audience personas filled with granular information on the demographics, behaviors, and interests of your target consumer.

Synthesio Beam is a real-time social media command center that visualizes social KPIs in a multi-screen display suitable for sharing. Beam let's optimize campaign content on-the-fly with real-time feedback from end customers and online audiences, and can be sure that brand channels and messaging are exceeding industry benchmarks.

What is synthesio used for?

synthesio is a Social Media Marketing Software mainly used by its customers to Build Brand Awareness and Improve ROI by Social Media Management, Sending & Publishing Communications and Tracking & Monitoring Communications .

What are the top features of synthesio?

Dashboard, Alerts: popups & Notifications and Live monitoring are some of the top features of synthesio.

Who uses synthesio?

synthesio is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are synthesio alternatives?

Statusbrew, Eclincher Social Media Management, YouScan and Publer are popular alternatives for synthesio.

Where is synthesio located?

synthesio is headquartered at 360 Park Avenue South, 17th Floor, New York, NY 10010, US.
lightning

Peers used synthesio for social media management and sending & publishing communications

synthesio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.51/5

Read Reviews (49)
Analytics

4.36/5

Read Reviews (673)
Custom Reports

4.29/5

Read Reviews (468)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.51/5

Read Reviews (49)
Analytics

4.36/5

Read Reviews (673)
Custom Reports

4.29/5

Read Reviews (468)

Software Failure Risk Guidance

?

for synthesio

Overall Risk Meter

Low Medium High

Top Failure Risks for synthesio

Ipsos Synthesio, Inc. News

Executive

Ipsos Names Jorge Alagón as BHT Chief Innovation Officer

Ipsos has appointed Jorge Alagón as Chief Innovation Officer for its Brand Health Tracking (BHT) division. Alagón, who previously held a senior role at Kantar, will lead Ipsos' BHT innovation strategy, focusing on advanced analytics and new technologies. His extensive experience in brand measurement and data intelligence is expected to drive transformative advancements at Ipsos.

Executive

Ipsos : Names Jorge Alagón as BHT Chief Innovation Officer

Ipsos has appointed Jorge Alagón as the Chief Innovation Officer for its Brand Health Tracking division, reporting to Benoit Tranzer. Alagón, a former senior executive at Kantar, will focus on driving innovation within the division.

Executive

Ipsos announces the appointment of Claire Charbit as Head of CEO's Office

Ipsos has appointed Claire Charbit as Head of CEO's Office. She joins the Executive Management Committee and will support CEO Jean Laurent Poitou in executing the company's Horizons strategy, focusing on speed and AI. Charbit brings extensive leadership experience from Carrefour, Europcar Mobility Group, Air France-KLM, and Accenture.

Awards

Ipsos Experts Win Canadian Research Insights Council's (CRIC) Excellence Awards in 2026

Ipsos won two Canadian Research Insights Council (CRIC) Excellence Awards in 2026. The Business Impact award recognized a project with Keurig Dr Pepper Canada that informed strategic decisions in the non-alcoholic beverage market. The Public Sector Impact Award was for a survey with The City of Calgary, enhancing municipal strategy and governance.

Ipsos Synthesio, Inc. Profile

Company Name

Ipsos Synthesio, Inc.

Company Website

https://www.synthesio.com/

HQ Location

360 Park Avenue South, 17th Floor, New York, NY 10010, US

Employees

10001+

Social

Financials

IPO