synthesio Overview

Synthesio enables consumer-centric decisions using AI to analyze billions of online conversations. Consumer intelligence is enhanced at scale by Synthesio's suite.

Use Cases

Customers recommend Social Media Management, Sending & Publishing Communications, Tracking & Monitoring Communications, as the business use cases that they have been most satisfied with while using synthesio.

Other use cases:

  • Engagement Management
  • Competitive Intelligence
  • Campaign Management
  • Market Research
  • Lead Tracking
  • Content Management
  • Influencer Marketing
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Business Priorities

Build Brand Awareness and Improve ROI are the most popular business priorities that customers and associates have achieved using synthesio.

Other priorities:

  • Improve Digital And Social Presence
  • Improve Brand Engagement
  • Acquire Customers
  • Enhance Customer Relationships
  • Grow Market Share
  • Launch New Products
  • Enter New Markets Internationally Or Locally
  • Scale Best Practices
  • Increase Sales & Revenue
  • Establish Thought Leadership
  • Improve Visibility
See all business priorities See less business priorities

synthesio Use-Cases and Business Priorities: Customer Satisfaction Data

synthesio works with different mediums / channels such as Social Media.

synthesio's features include Dashboard, Alerts: Popups & Notifications, Live Monitoring, etc. and synthesio support capabilities include Email Support, AI Powered, Chat Support, etc. also synthesio analytics capabilities include Analytics, and Custom Reports.

Reviews

"Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and ...all of our initiatives are grounded in our consumers’ reality." - Rosa Halford

synthesio, Determ, Dash Social, Brand24, Digimind Social Listening, etc., all belong to a category of solutions that help Social Media Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for synthesio

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Internet

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

synthesio is popular in Marketing And Advertising, Information Technology And Services, and Internet and is widely used by Small Business, Large Enterprise, and Mid Market.

synthesio Customer wins, Customer success stories, Case studies

How does synthesio facilitate Social Media Management?

How efficiently Does synthesio manage your Sending & Publishing Communications?

Why is synthesio the best choice for Engagement Management?

What Are the key features of synthesio for Competitive Intelligence?

19 buyers and buying teams have used Cuspera to assess how well synthesio solved their Social Media Marketing needs. Cuspera uses 2858 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Social Media Marketing needs.

CUSTOMERS TESTIMONIALS
synthesio testimonial

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford
synthesio testimonial

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer
CUSTOMERS TESTIMONIALS
synthesio testimonial

Rosa Halford

Global Insights Manager

Asahi International

Profiler by Synthesio gives easy access to rich insights on any audience. Beyond general interests, it allows us to get under the skin of specific customer segments and bring our personae to life. This way, we ensure that our marketing strategy and all of our initiatives are grounded in our consume...rs’ reality.

Testimonial By Rosa Halford
synthesio testimonial

Director

Insights, Auto Manufacturing Customer

Finding the information that’s truly relevant to our brand among millions of mentions was nearly impossible. Signals has been a game changer in cutting through the noise to really understanding our consumer’s online conversations. Testimonial By Insights, Auto Manufacturing Customer

AI-powered solution for the most complete and accurate view of consumers

Video Thumbnail

Frequently Asked Questions(FAQ)

for synthesio

What is synthesio?

Synthesio is a Social Media Marketing Software to measure the impact of online conversations against their business goals. Whether an organization’s social team is built within marketing or crosses multiple departments, business units or geographies, Synthesio helps teams listen, analyze, and engage with consumer conversations across social and mainstream media within one platform.

Synthesio provides the tools to take conversations from the social web and convert them into information that can fuel smart, data-driven decision-making across the organization. The Synthesio Social Listening Dashboard is the interface within the Synthesio Social Intelligence Suite where data from one or more related queries are displayed both quantitatively and qualitatively. Synthesio Profiler makes surfacing audience insights easy with consumer profiling that harnesses the data that lies behind the world’s largest social networks. Profiler features out-of-the-box audience personas filled with granular information on the demographics, behaviors, and interests of your target consumer.

Synthesio Beam is a real-time social media command center that visualizes social KPIs in a multi-screen display suitable for sharing. Beam let's optimize campaign content on-the-fly with real-time feedback from end customers and online audiences, and can be sure that brand channels and messaging are exceeding industry benchmarks.

What is synthesio used for?

synthesio is a Social Media Marketing Software mainly used by its customers to Build Brand Awareness and Improve ROI by Social Media Management, Sending & Publishing Communications and Tracking & Monitoring Communications .

What are the top features of synthesio?

Dashboard, Alerts: popups & Notifications and Live monitoring are some of the top features of synthesio.

Who uses synthesio?

synthesio is used by Marketing And Advertising, Information Technology And Services and Internet among other industries.

What are synthesio alternatives?

Determ, Dash Social, Brand24 and Digimind Social Listening are popular alternatives for synthesio.

Where is synthesio located?

synthesio is headquartered at 360 Park Avenue South, 17th Floor, New York, NY 10010, US.
lightning

Peers used synthesio for social media management and sending & publishing communications

synthesio Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.51/5

Read Reviews (49)
Analytics

4.36/5

Read Reviews (673)
Custom Reports

4.29/5

Read Reviews (468)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.51/5

Read Reviews (49)
Analytics

4.36/5

Read Reviews (673)
Custom Reports

4.29/5

Read Reviews (468)

Software Failure Risk Guidance

?

for synthesio

Overall Risk Meter

Low Medium High

Top Failure Risks for synthesio

Ipsos Synthesio, Inc. News

Partnership

OOH Industry Advances Effort to Modernize Audience Measurement and Selects Ipsos for Pilot Program

Ipsos has been selected to support a pilot program aimed at modernizing audience measurement for Out of Home (OOH) advertising. This initiative, led by Geopath and the Out of Home Advertising Association of America (OAAA), seeks to develop a next-generation measurement platform. Ipsos will leverage its global experience in media research to enhance transparency and credibility in OOH audience data.

Executive

Ipsos Appoints Deputy CEO

Ipsos has appointed Alexandre Boissy as Deputy Chief Executive Officer, effective April 7, 2026. This executive change is part of Ipsos's strategic leadership adjustments.

Product

Ipsos iris data reveals 4.9% lift in sports content consumption amid major events

Ipsos reported a 4.9% increase in sports content consumption among Australians in February 2026, driven by major events like the Winter Olympics and Super Bowl. Ipsos iris data shows 13.3 million Australians engaged with sports content online, with men spending more time than women. The data also highlighted broader digital audience trends, including growth in news and property content consumption.

Executive

Susmita Chaudhury appointed Executive Director , EVP of Ipsos MMA Center of Excellence

Susmita Chaudhury has been appointed as Executive Director, EVP of Ipsos MMAs Center of Excellence in Bangalore, India. Her role will focus on strengthening Ipsos MMAs strategic and growth initiatives. Chaudhury brings extensive experience in analytics, AI/ML, and software development, previously holding leadership roles at Deloitte and Ipsos MMA.

Ipsos Synthesio, Inc. Profile

Company Name

Ipsos Synthesio, Inc.

Company Website

//ipsos.com/en-us

HQ Location

360 Park Avenue South, 17th Floor, New York, NY 10010, US

Employees

10001+

Social

Financials

IPO