CARTO Platform Overview

CARTO is a cloud-native location intelligence platform that specializes in spatial analytics. It enables businesses to analyze and visualize spatial data on a limitless scale. Users can develop applications that leverage geospatial insights, enhancing decision-making processes. With access to over 12,000 geospatial datasets, CARTO provides a rich resource for data-driven analysis. This platform is particularly useful for industries that rely on geographic data, such as urban planning, logistics, and retail. A notable feature is its ability to handle complex spatial queries efficiently, making it a valuable tool for businesses seeking to integrate location-based insights into their operations.

Use Cases

Customers recommend Workflow Management, Helpdesk Management, Funnel Analysis, as the business use cases that they have been most satisfied with while using CARTO Platform.

Other use cases:

  • Advertisement
  • Engagement Management
  • Collaboration
  • Sending & Publishing Communications
  • Lead Analytics
  • Competitive Intelligence
  • Products & Pricelist Management
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Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using CARTO Platform.

Other priorities:

  • Increase Sales & Revenue
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Efficiency
  • Launch New Products
  • Build Brand Awareness
  • Increase Average Basket Value
  • Scale Best Practices
  • Improve Navigation
  • Improve Visibility
  • Improve Internal Communications
  • Improve Digital And Social Presence
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CARTO Platform Use-Cases and Business Priorities: Customer Satisfaction Data

CARTO Platform works with different mediums / channels such as Offline. On Premises. Mobile etc.

CARTO Platform's features include Dashboard, Widgets, Recording, etc. and CARTO Platform support capabilities include Chat Support, Email Support, Phone Support, etc. also CARTO Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"CARTO is helping our clients to start working with Location Intelligence solutions, leaving behind inefficient, traditional processes. This is a technical and cultural change that makes it possible for a client with a portfolio of several hundred th...ousand assets to see them on a fully interactive map." - Jorge Valero

Peer review evidence (same sources as the product rating summary)

"...CARTO integrates seamlessly with our platform and existing workflows, taking the pain out of geospatial processing and enabling a rapid development of custom apps and dashboards...." Peer review by Elena Alfaro, Data & Analytics, BBVA
"...From introductory guides on data preparation, to specific tutorials on working with CARTO.js and MAPS API, quick DIY refreshers on SQL and PostGIS, the Help Center provides an entry point into CARTO that the Developer Center advances with more technical guides and references on building Location Intelligence apps on CARTO s platform...." CARTO 2018: Our Year In Review
"...CARTO is an open and powerful platform for spatial data analysis, visualization, and application creation...." Aspiring Developers Need The Github Student Developer Pack

CARTO Platform, Hevo, Hyland, Skyvia Platform, Phocas, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CARTO, a cloud-native location intelligence platform, enables spatial data analysis and visualization at limitless scale. Apps can be developed using this platform for enhanced spatial analytics.

Popular Business Setting

for CARTO Platform

Top Industries

  • Financial Services
  • Telecommunications
  • Hospital & Health Care

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

CARTO Platform is popular in Financial Services, Telecommunications, and Hospital & Health Care and is widely used by Small Business, Large Enterprise, and Mid Market.

CARTO Platform Customer wins, Customer success stories, Case studies

How does CARTO Platform address your Workflow Management Challenges?

What Are the key features of CARTO Platform for Helpdesk Management?

What makes CARTO Platform ideal for Funnel Analysis?

How can CARTO Platform enhance your Engagement Management process?

13 buyers and buying teams have used Cuspera to assess how well CARTO Platform solved their Business Intelligence needs. Cuspera uses 1351 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Jorge Valero

Director

Tinsa Digital

CARTO is helping our clients to start working with Location Intelligence solutions, leaving behind inefficient, traditional processes. This is a technical and cultural change that makes it possible for a client with a portfolio of several hundred thousand assets to see them on a fully interactive m...ap.

Testimonial By Jorge Valero
CARTO Platform testimonial

Carlos Olmo Sanchez

Head of Data & Products

Posterscope

As a multinational leader, we needed a scalable tool that could process lots of different data streams such as social media & road traffic data, at speed. CARTO's platform & professional services team has been a key part of our success in bringing location analytics to our clients. Testimonial By Carlos Olmo Sanchez
CARTO Platform testimonial

Isaac Pernas

Chief Information Officer

JLL

Our Data Science & Engineering teams use CARTO’s platform to power our in-house solution Gea. It has provided a fast-track to enhance the solution & bring value to our clients. The Python package has allowed us to integrate CARTO into our DataOps pipepines, allowing us to create, update & publish m...aps faster, saving our team valuable time, and giving a better service.

Testimonial By Isaac Pernas
CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Jorge Valero

Director

Tinsa Digital

CARTO is helping our clients to start working with Location Intelligence solutions, leaving behind inefficient, traditional processes. This is a technical and cultural change that makes it possible for a client with a portfolio of several hundred thousand assets to see them on a fully interactive m...ap.

Testimonial By Jorge Valero
CARTO Platform testimonial

Carlos Olmo Sanchez

Head of Data & Products

Posterscope

As a multinational leader, we needed a scalable tool that could process lots of different data streams such as social media & road traffic data, at speed. CARTO's platform & professional services team has been a key part of our success in bringing location analytics to our clients. Testimonial By Carlos Olmo Sanchez
CARTO Platform testimonial

Isaac Pernas

Chief Information Officer

JLL

Our Data Science & Engineering teams use CARTO’s platform to power our in-house solution Gea. It has provided a fast-track to enhance the solution & bring value to our clients. The Python package has allowed us to integrate CARTO into our DataOps pipepines, allowing us to create, update & publish m...aps faster, saving our team valuable time, and giving a better service.

Testimonial By Isaac Pernas
 

wecity - Information Technology And Services - Small

Modena, Italy

CARTO helped wecity map street safety for cyclists in 18 Italian cities. wecity used CARTO to crowdsource and visualize location data from 12,000 active users each month. The platform enabled rapid p...rototyping and delivery of new services for sustainable mobility. wecity created clear dashboards and unique mobility insights for users and local governments. The solution supports smarter city planning and safer cycling.

 

Vodafone - Telecommunications - Very Large

London, UK

Vodafone used CARTO's geospatial technology to build Vodafone Analytics. The challenge was to improve the accuracy and precision of mobile location data. Vodafone wanted to predict customer movement ...and deliver better services. CARTO provided expertise in location intelligence and agile delivery. Vodafone now offers spatial mobile data insights to enterprise clients.

 

The Centre for Advanced Spatial Analysis (CASA), UCL - Research - Medium

London, UK

CARTO helped CASA at UCL analyze gentrification in London. CASA used spatial analysis and machine learning to find neighborhoods changing due to ascent or decline. They identified 1,351 LSOAs, nearly... 30% of the city, affected by these changes. CARTO enabled CASA to create interactive visualizations and share data for policy support. The project highlighted widespread socio-spatial transformation across London.

 

Swiss RE - Insurance - Very Large

Zurich, Switzerland

Swiss RE used CARTO to improve geodata modeling in insurance. They needed to assess natural catastrophe damage quickly for underwriters. CARTO helped them build a platform in three weeks to analyze s...atellite imagery and deliver results. The solution enabled large-scale analysis, including flood detection and crop yield estimation. Email integration made it easy for business users to access insights fast.

 

Sistema.bio - Renewables & Environment - Medium

Mexico City, Mexico

CARTO helped Sistema.bio optimize field operations by integrating location intelligence with Salesforce. The platform enabled visualization of all biodigester installations and market presence global...ly. Sistema.bio used CARTO’s map interfaces to prioritize site visits and improve quality audits. The solution allowed them to identify customer hotspots and target marketing and sales activities. This led to faster decision-making and better support for smallholder farmers.

 

Sanitas - Hospital & Health Care - Large

Madrid, Spain

Sanitas used CARTO to analyze clinic locations and improve site planning. They mapped clinics, customers, competitors, and local demographics. CARTO helped them see how age and income affect clinic p...erformance. Now, Sanitas creates custom business plans for each clinic. The tool made data easy and fun for business users to explore.

The CARTO Workspace: a tour

Video Thumbnail

Frequently Asked Questions (FAQ)

What buyers ask before choosing CARTO Platform

What is CARTO Platform?

CARTO is a Location Intelligence platform that can be used by businesses to store, enrich, analyze & visualize their data, enabling spatially aware decisions and optimization of business processes. It can be used across industries such as Telecom, Real Estate, Retail and Cities and Government departments.

CARTO features include Data Ingestion and Management, Data Enrichment, Analysis, Solutions & Visualization and Integration. The software is cloud based with automatic backups and regular upgrades. It can also be deployed on-premise on a virtual private cloud.

The Data Ingestion and Management feature enables to seamlessly use basic PostgreSQL expressions and PostGIS functions, creation of tables and views directly in the platform without needing to download, and supports multiple geospatial formats. CARTO's Data Enrichment feature allows access to different location data streams on common geometries and enables development of ETL processes and update mechanisms for data enrichment. The Solutions & Visualization feature helps to develop and build custom applications with a full suite of front-end libraries using Airship and CARTO VL.

What is CARTO Platform used for?

CARTO Platform is a Business Intelligence Software mainly used by its customers to Acquire Customers and Improve ROI by Workflow Management, Helpdesk Management and Funnel Analysis .

What are the top features of CARTO Platform?

Dashboard, Widgets and Recording are some of the top features of CARTO Platform.

Who uses CARTO Platform?

CARTO Platform is used by Financial Services, Telecommunications and Hospital & Health Care among other industries.

What are CARTO Platform alternatives?

Hevo, Hyland, Skyvia Platform and Phocas are popular alternatives for CARTO Platform.

Where is CARTO Platform located?

CARTO Platform is headquartered at 307 5th Ave, New York, New York 10016, US.
lightning

Peers used CARTO Platform for workflow management and helpdesk management

CARTO Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.18/5

Read Reviews (11)
Analytics

4.34/5

Read Reviews (471)
Custom Reports

4.19/5

Read Reviews (315)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.18/5

Read Reviews (11)
Analytics

4.34/5

Read Reviews (471)
Custom Reports

4.19/5

Read Reviews (315)

CARTO Platform Integrations

CARTO Platform integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export
Data Import

Software Failure Risk Guidance

?

for CARTO Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for CARTO Platform

CartoDB, Inc. News

Product

Vibe coding spatial apps with CARTO for Agents

CARTO introduced "CARTO for Agents," a GIS platform designed for the Agentic Enterprise. It enables coding agents to rapidly develop geospatial applications using CARTO's CLI and Agent Skills. The platform supports integration with various JS frameworks and enhances app functionality with AI-driven features, offering secure data access and customizable design elements for scalable, high-performance geospatial solutions.

Product

AI-assisted spatial analysis with coding agents and CARTO

CARTO has introduced "CARTO for Agents," a GIS platform designed for the Agentic Enterprise. This platform allows coding agents to automate geospatial workflows using CARTO's tools, enhancing spatial analysis capabilities. Key features include CARTO Agent Skills for specific analyses, integration with data warehouses, and reusable workflows. This innovation aims to streamline spatial analysis processes and improve efficiency for GIS teams.

Product

Introducing CARTO for Agents, GIS for the Agentic Enterprise

CARTO has launched "CARTO for Agents," a GIS platform designed for the Agentic Enterprise, enabling seamless collaboration between humans and AI agents in spatial analytics. The platform includes an extended CARTO CLI, CARTO Agent Skills, and a richer CARTO MCP Server, allowing AI agents to perform end-to-end operations like data connection, spatial analysis, and map publishing without traditional UI. This innovation integrates with major agentic platforms, enhancing geospatial workflows.

Product

CARTO on Gemini Enterprise Agent Marketplace

CARTO has launched its Site Selection AI Agent on Google's Gemini Enterprise platform. This AI tool simplifies complex geospatial analysis into natural-language interactions, enabling users to make data-driven location decisions without coding. It offers direct site comparisons and market discovery, leveraging Google Maps and BigQuery for enhanced analytics. The agent democratizes access to advanced geospatial insights, supporting industries like retail, real estate, logistics, and financial services in optimizing expansion strategies.

CartoDB, Inc. Profile

Company Name

CartoDB, Inc.

Company Website

//carto.com

HQ Location

307 5th Ave, New York, New York 10016, US

Employees

101-250

Social

Financials

SERIES C