CARTO Platform Overview

CARTO is a cloud-native location intelligence platform that specializes in spatial analytics. It enables businesses to analyze and visualize spatial data on a limitless scale. Users can develop applications that leverage geospatial insights, enhancing decision-making processes. With access to over 12,000 geospatial datasets, CARTO provides a rich resource for data-driven analysis. This platform is particularly useful for industries that rely on geographic data, such as urban planning, logistics, and retail. A notable feature is its ability to handle complex spatial queries efficiently, making it a valuable tool for businesses seeking to integrate location-based insights into their operations.

Use Cases

Customers recommend Workflow Management, Helpdesk Management, Funnel Analysis, as the business use cases that they have been most satisfied with while using CARTO Platform.

Other use cases:

  • Advertisement
  • Engagement Management
  • Collaboration
  • Sending & Publishing Communications
  • Lead Analytics
  • Competitive Intelligence
  • Products & Pricelist Management
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Business Priorities

Acquire Customers and Improve ROI are the most popular business priorities that customers and associates have achieved using CARTO Platform.

Other priorities:

  • Increase Sales & Revenue
  • Grow Market Share
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Improve Efficiency
  • Launch New Products
  • Build Brand Awareness
  • Increase Average Basket Value
  • Scale Best Practices
  • Improve Navigation
  • Improve Visibility
  • Improve Internal Communications
  • Improve Digital And Social Presence
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CARTO Platform Use-Cases and Business Priorities: Customer Satisfaction Data

CARTO Platform works with different mediums / channels such as Offline. On Premises. Mobile etc.

CARTO Platform's features include Dashboard, Widgets, Recording, etc. and CARTO Platform support capabilities include Chat Support, Email Support, Phone Support, etc. also CARTO Platform analytics capabilities include Analytics, and Custom Reports.

Reviews

"CARTO fits into this new set of modern software tools that analysts like to use, making it easier for them to put insights into the hands of decision-makers." - Francoise Pickart

CARTO Platform, Hevo, Hyland, Skyvia Platform, Phocas, etc., all belong to a category of solutions that help Business Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

CARTO, a cloud-native location intelligence platform, enables spatial data analysis and visualization at limitless scale. Apps can be developed using this platform for enhanced spatial analytics.

Popular Business Setting

for CARTO Platform

Top Industries

  • Financial Services
  • Telecommunications
  • Hospital & Health Care

Popular in

  • Small Business
  • Large Enterprise
  • Mid Market

CARTO Platform is popular in Financial Services, Telecommunications, and Hospital & Health Care and is widely used by Small Business, Large Enterprise, and Mid Market.

Comprehensive Insights on CARTO Platform Use Cases

How does CARTO Platform facilitate Workflow Management?

What Are the key features of CARTO Platform for Helpdesk Management?

How does CARTO Platform address your Funnel Analysis Challenges?

What Are the key features of CARTO Platform for Engagement Management?

23+ more Business Use Cases

13 buyers and buying teams have used Cuspera to assess how well CARTO Platform solved their Business Intelligence needs. Cuspera uses 1351 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Business Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Francoise Pickart

Head of Risk Analytics

NYC Health Department

CARTO fits into this new set of modern software tools that analysts like to use, making it easier for them to put insights into the hands of decision-makers. Testimonial By Francoise Pickart
CARTO Platform testimonial

Jorge Valero

Director

Tinsa Digital

CARTO is helping our clients to start working with Location Intelligence solutions, leaving behind inefficient, traditional processes. This is a technical and cultural change that makes it possible for a client with a portfolio of several hundred thousand assets to see them on a fully interactive m...ap.

Testimonial By Jorge Valero
CARTO Platform testimonial

Maksim Pecherskiy

CDO

San Diego City

Some of our biggest location data challenges are centered around mobility, transit, and transportation. Thanks to CARTO's traffic management solution, our transportation engineers make real-time decisions based on the current traffic conditions in the city, enriched with new data from players like ...Waze.

Testimonial By Maksim Pecherskiy
CUSTOMERS TESTIMONIALS
CARTO Platform testimonial

Francoise Pickart

Head of Risk Analytics

NYC Health Department

CARTO fits into this new set of modern software tools that analysts like to use, making it easier for them to put insights into the hands of decision-makers. Testimonial By Francoise Pickart
CARTO Platform testimonial

Jorge Valero

Director

Tinsa Digital

CARTO is helping our clients to start working with Location Intelligence solutions, leaving behind inefficient, traditional processes. This is a technical and cultural change that makes it possible for a client with a portfolio of several hundred thousand assets to see them on a fully interactive m...ap.

Testimonial By Jorge Valero
CARTO Platform testimonial

Maksim Pecherskiy

CDO

San Diego City

Some of our biggest location data challenges are centered around mobility, transit, and transportation. Thanks to CARTO's traffic management solution, our transportation engineers make real-time decisions based on the current traffic conditions in the city, enriched with new data from players like ...Waze.

Testimonial By Maksim Pecherskiy

Case Studies

CASE STUDY ARUP

CARTO Builder helped ARUP analyze road accidents in London. ARUP used CARTO to find accident hotspots and patterns with spatial analysis. The platform made it easy to visualize large geospatial data ...and share insights. ARUP identified trends like holiday dips and early morning accident spikes. This data-driven approach supports safer transportation and deeper analysis with more datasets.

Information Technology and Services

CASE STUDY Anagraph

CARTO helped Anagraph build a geomarketing SaaS app for online retailers. Anagraph faced a challenge because small online businesses lacked affordable geomarketing tools. Using CARTO’s developer tool...s, Anagraph created the Geometric app with a Shopify connector. The app lets online retailers see customer data and enrich it with demographics. Anagraph finished the project in six months, much faster than expected.

Retail

CASE STUDY Instacart

CARTO helped Instacart improve grocery delivery with geospatial analytics. Instacart used isochrones and demographic data to expand retailer coverage and reach underserved communities. They optimized... delivery routes for over 600,000 shoppers, making service more reliable. CARTO's platform enabled better decision-making and made geospatial insights easy for all teams. Instacart now serves millions of customers across 14,000 cities with improved efficiency.

Banking

CASE STUDY ING

CARTO helped ING build a neighborhood selection tool for real estate decisions. ING wanted to make it easy for customers to find the right neighborhood based on their needs and budget. The tool uses ...spatial analysis and combines housing, services, and demographic data. Over 40 media outlets and many users have used the tool. ING saw value in CARTO’s geolocation technology and custom web application.

Marketing and Advertising

CASE STUDY VIOOH

CARTO helped VIOOH transform out-of-home advertising with cloud-native app development. VIOOH used CARTO Builder for easy, visual campaign planning and real-time data access. The platform's integrati...on with Snowflake streamlined data workflows and improved productivity. VIOOH's team can now create interactive maps and visualizations, making campaign planning faster and more data-driven. This led to better decisions and increased ROI for advertisers.

Financial Services

CASE STUDY American Securities

CARTO helped American Securities use spatial analysis for investment decisions in private equity. The team needed to know if a retail chain could profitably expand by opening more stores. They used C...ARTO to analyze store performance, market expansion strategies, and 500 spatial variables like demographics and transaction data. The analysis showed that newer stores outside the core market performed worse. This insight helped American Securities make a better decision in a competitive bidding process.

Video

The CARTO Workspace: a tour

Video Thumbnail

Frequently Asked Questions(FAQ)

for CARTO Platform

What is CARTO Platform?

CARTO is a Location Intelligence platform that can be used by businesses to store, enrich, analyze & visualize their data, enabling spatially aware decisions and optimization of business processes. It can be used across industries such as Telecom, Real Estate, Retail and Cities and Government departments.

CARTO features include Data Ingestion and Management, Data Enrichment, Analysis, Solutions & Visualization and Integration. The software is cloud based with automatic backups and regular upgrades. It can also be deployed on-premise on a virtual private cloud.

The Data Ingestion and Management feature enables to seamlessly use basic PostgreSQL expressions and PostGIS functions, creation of tables and views directly in the platform without needing to download, and supports multiple geospatial formats. CARTO's Data Enrichment feature allows access to different location data streams on common geometries and enables development of ETL processes and update mechanisms for data enrichment. The Solutions & Visualization feature helps to develop and build custom applications with a full suite of front-end libraries using Airship and CARTO VL.

What is CARTO Platform used for?

CARTO Platform is a Business Intelligence Software mainly used by its customers to Acquire Customers and Improve ROI by Workflow Management, Helpdesk Management and Funnel Analysis .

What are the top features of CARTO Platform?

Dashboard, Widgets and Recording are some of the top features of CARTO Platform.

Who uses CARTO Platform?

CARTO Platform is used by Financial Services, Telecommunications and Hospital & Health Care among other industries.

What are CARTO Platform alternatives?

Hevo, Hyland, Skyvia Platform and Phocas are popular alternatives for CARTO Platform.

Where is CARTO Platform located?

CARTO Platform is headquartered at 307 5th Ave, New York, New York 10016, US.
lightning

Peers used CARTO Platform for workflow management and helpdesk management

CARTO Platform Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.18/5 ★

Read Reviews (11)
Analytics

4.34/5 ★

Read Reviews (471)
Custom Reports

4.19/5 ★

Read Reviews (315)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.18/5 ★

Read Reviews (11)
Analytics

4.34/5 ★

Read Reviews (471)
Custom Reports

4.19/5 ★

Read Reviews (315)

CARTO Platform Integrations

CARTO Platform integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.17/5 ★

Read Reviews (65)
Data Import

3.63/5 ★

Read Reviews (76)

Software Failure Risk Guidance

?

for CARTO Platform

Overall Risk Meter

Low Medium High

Top Failure Risks for CARTO Platform

CartoDB, Inc. News

CARTO Introduces AI Agents to Expand Access to Spatial Analytics

CARTO introduces AI Agents to make spatial analytics more accessible.

Product

CARTO Introduces AI Agents to Expand Access to Spatial Analytics - PR Newswire

CARTO launches AI agents to improve access to spatial analytics.

CartoDB, Inc. Profile

Company Name

CartoDB, Inc.

Company Website

//carto.com

HQ Location

307 5th Ave, New York, New York 10016, US

Employees

101-250

Social

Financials

SERIES C