Real-World Case Studies and Customer Success Stories with Taboola

Taboola helped MM New Media generate 50% of news. de's display revenue. Taboola became the top traffic source, driving 23%...of all page views. MM New Media used Taboola Feed, Explore More, News, Newsroom, and Push to boost monetization and engagement. The partnership delivered over one million extra page views per month. Taboola's suite improved both reach and reader retention for news.de.
Show More..

Taboola helped MM New Media monetize news. de without disrupting readers. Taboola now drives 23% of news.de’s pageviews and generates...half of its display revenue. The partnership began with Taboola Feed and Explore More, then expanded to Taboola News, Newsroom, and Push notifications. Taboola became news.de’s largest traffic source and delivers over one million extra page impressions monthly. MM New Media saw strong results in both revenue and audience growth.
Show More..

Taboola helped Stoppa Pressarna, a top entertainment news site, boost revenue per mille (RPM) by 60% with the Read More feature on mobile. After switching to... Taboola Feed, RPM rose by 81% in one year. The site used Taboola’s Explore More and Next Up to keep readers engaged and increase monetization. These tools helped Stoppa Pressarna manage seasonal revenue changes and grow overall revenue. Taboola became a key partner for their digital publishing success.
Show More..

Taboola helped SOMOS INVICTOS, a digital football magazine, boost revenue per mille by 35% in six months. They used Taboola... Feed, Next Up, and Read More to engage soccer fans and increase monetization. Next Up raised daily ad revenue by 21% and click-through rate by 20% in just seven days. Read More drove a 31% increase in ad revenue and doubled CTR in one month. SOMOS INVICTOS found Taboola to be a strong partner for growing their audience and revenue.
Show More..

Taboola Feed helped ballnews media boost quarterly revenue by 210% compared to a competitor platform. The company, a football-focused publisher,... wanted to improve website user experience and increase monetization. By adding Taboola's recommended content feed to article pages, both on desktop and mobile, visitors stayed engaged longer. Taboola achieved in one month the same revenue a competitor reached in a full quarter. Organic click-through rates also surpassed the German average.
Show More..

El HuffPost used Taboola Push to send personalized notifications. They wanted to boost reader engagement and loyalty. Editors tested manual... versus automated notifications. Personalized push notifications from Taboola delivered a 45% higher click-through rate than manual sends. The automation saved editors time and improved the reader experience. Taboola became a top revenue source for El HuffPost.
Show More..

Ströer used Taboola Realize to reach new audiences beyond social media. They implemented Maximize Conversions to optimize landing page visits.... Ströer saw a 3x increase in reach and doubled their revenue per click. Page views per session rose by 13%. Realize helped Ströer connect with more users and boost their results.
Show More..

INN used Taboola’s High Impact Placements to boost revenue and engagement. They saw a 38% increase in advertising revenue and... a 35% rise in RPM. Organic clicks per month grew by 15%. Story visibility on mobile pages went up by 23%. Taboola’s solution included mid-article video and widgets for both desktop and mobile. INN improved user experience and site performance with these changes.
Show More..

Taboola for Audience helped Manorama Online boost engagement and pageviews. The platform contributed over 16% of total pageviews. Homepage For... You increased homepage CTR by 48%. Article For You drove an 85% uplift in mid-article CTR. Taboola Push led to a 14% higher CTR from notifications. Manorama Online now delivers more personalized content and keeps readers exploring more stories.
Show More..

Taboola Homepage For You helped Gray Television boost article pageviews per session by 20% across 115 sites. The AI-powered content... recommendation tool increased homepage click-through rates by 22% and reduced homepage bounce rate by 5%. Gray Television's digital teams saved time, allowing them to focus on producing more impactful journalism and video content. The solution delivered millions of extra pageviews and valuable audience insights. Taboola's automation supported both engagement and monetization goals for this leading media company.
Show More..

Ströer used Taboola's Realize ad platform to reach new audiences outside social media. They implemented Maximize Conversions to optimize for... landing page views. Ströer achieved a 3X increase in reach, a 13% rise in page views per session, and doubled their revenue per click. The campaign targeted users across premium German publisher sites. Ströer plans to expand their partnership with Taboola for more growth.
Show More..

Taboola Feed helped Wikitree boost monthly ad revenue by 1938%. Session page views rose by 54%. Wikitree wanted younger readers... to stay longer and needed a better ad experience. Taboola Feed and video slider features kept users engaged. The account management team gave real-time support and campaign optimization. Wikitree saw more revenue and higher user participation.
Show More..

Taboola Feed helped Euronews double its native revenue in just one week. The media company saw a 60% increase in... organic click-through rates after implementing Taboola solutions. Euronews used Taboola Feed and Taboola Newsroom to boost engagement and content recirculation. The partnership focused on adapting articles and landing pages for better results. Euronews values the proactive support from Taboola's account managers.
Show More..

USA TODAY used Taboola’s Homepage For You to personalize its homepage. The solution combined editorial curation with AI-driven article recommendations.... USA TODAY saw a 47% increase in clickthrough rate and a 23% rise in homepage pageviews per reader. Session depth grew by 13%, and subscription rates increased by 6%. Editors saved time and focused on high-impact tasks while readers got more relevant news.
Show More..

Taboola’s audience solutions helped Lankasri boost pageviews by 8. 7% in Q1 2025. Lankasri used Taboola Newsroom, Taboola News, and...Push Notifications to increase website traffic and engagement. Taboola Feed and Explore More widgets drove 6.3% of total pageviews through recirculation. Push Notifications alone generated nearly 2% of total pageviews. Taboola became a top-5 traffic referral source for Lankasri.
Show More..

Taboola Realize helped REV Media Group boost engagement on their SAYS platform. REV ran always-on Realize ad campaigns to reach... high-quality audiences and drive traffic. Visitors from Realize ads spent 130% more time on site than the average across other channels. REV used Taboola’s Pixel for better targeting and real-time insights. The partnership improved key metrics like time spent per session and cost-per-click.
Show More..

Taboola Push notifications helped Medios Deportivos boost revenue by 37%. The sports media publisher wanted to better monetize web traffic... and engage its audience. Taboola's AI-powered notifications sent personalized content to users, increasing traffic and loyalty. Medios Deportivos also saw a 7% rise in incremental page views. The solution freed up editorial time and drove more revenue.
Show More..

Taboola helped El Nacional boost organic CTR by 65% and Taboola ad revenue by 56%. The news publisher used Taboola’s... AI-powered article page personalization to increase engagement and recirculate traffic. Taboola now drives 15% of El Nacional’s total organic traffic. El Nacional also saw a 70% increase in RPM compared to their previous setup. The partnership focused on optimizing on-site experiences and unlocking new monetization opportunities.
Show More..

Leckerschmecker. me used Taboola Explore More to boost site revenue and engagement. Explore More now generates 35% of their total...revenue. The site saw a nearly 20% increase in CTR for organic content. Taboola Feed and Explore More helped increase page views and keep readers on site. The publisher diversified monetization beyond indirect traffic sources. FUNKE Mediengruppe plans to expand Taboola solutions to more sites.
Show More..

Taboola Push notifications helped Nation Media Group boost revenue by 35% for their Daily Nation site. The company wanted to... grow digital revenue without extra work for editorial teams. Taboola's automated push notifications sent personalized content to users, even when they were off-site. This led to more engagement and a 3% increase in recirculation. Nation Media Group now plans to expand Taboola Push across all their digital properties.
Show More..

Taboola helped The Indian Express boost user engagement with AI-powered homepage and article personalization. Users saw a 77% uplift in... click-through rate and 8x higher average monthly pageviews. Time spent on site increased 6x for those served personalized content. Editors gained real-time analytics and more control over content curation. The Indian Express also saw strong growth in new and retained subscribers.
Show More..

Bosch Hausgeräte used Taboola to boost traffic to its 'Bosch erleben' magazine. The goal was to drive more readers to... product pages for kitchen appliances and vacuum cleaners. Taboola's native ads helped increase visibility and website visits. The campaign delivered strong results in CPC, CTR, cost per visit, and cost per product view. These results were competitive with their social media campaigns.
Show More..

Bosch Hausgeräte used Taboola to boost traffic to its 'Bosch erleben' magazine. The goal was to increase visibility and drive... readers to product pages for kitchen appliances and vacuum cleaners. Taboola's native ads promoted editorial content to a broad audience. The campaign delivered strong results in CPC, CTR, cost per visit, and cost per product view. Taboola outperformed a parallel social media campaign, making it a key part of Bosch's ongoing marketing.
Show More..

Olight used Taboola's Realize platform to retarget high-intent buyers who visited their site but did not purchase. By leveraging pixel-based... audience segmentation, Olight re-engaged users who added products to their cart or started checkout. The campaign delivered nearly 2x higher ROAS during peak periods. Ongoing optimization with Taboola's team helped Olight double their overall ROAS. Realize now matches the ROI of Olight’s top performance channels.
Show More..

VAHA used Taboola to boost sales of its smart fitness mirror. They ran sponsored content campaigns to reach new audiences... outside search and social channels. VAHA saw a 112% lower cost-per-click and a 338% increase in interactive website visits in nine months. Conversion rates doubled across all channels using Taboola Attentive Audiences. Taboola helped VAHA get more traffic at a lower cost.
Show More..

BlazePod used Taboola native ads to boost holiday sales of its high-priced training products. The campaign achieved a 131% return... on ad spend and 3X more add-to-cart conversions than a leading social platform. BlazePod also saw a 79% lower CPA compared to that competitor. Taboola's retargeting and creative recommendations helped BlazePod reach new audiences and drive conversions. The strategy led to both short-term sales and long-term customer engagement.
Show More..

Philips Home Appliances used Taboola's Realize platform to promote its Garment Steamer. The company wanted to reach high-intent audiences after... seeing flat results on traditional channels. By using first-party targeting and Motion Ads, Philips achieved a 25% higher conversion rate and a 30% lower bounce rate than the network average. The campaign also increased qualified leads and client orders. Automated bidding and creative formats helped Philips improve both efficiency and engagement.
Show More..

Livguard used Taboola's Realize platform to reach high-intent users beyond Google and Meta. They targeted audiences with contextual placements and... behavioral segments. Realize drove 16% longer session durations than paid search. Users took 29% more actions per session than from social traffic. Creative optimizations with AI tools improved engagement and lead quality.
Show More..

Taboola’s GenAI Ad Maker helped Crucial & Spark Foundry achieve a 200% higher viewable clickthrough rate (vCTR) than their benchmark. The campaign also... reached 150% of planned clicks and saw an 8% lower cost per session. Crucial used Taboola’s AI to create new ad assets for their “Versus” campaign targeting gamers. The AI-generated ads outperformed traditional static images in A/B tests. The team plans to keep using Taboola’s AI tools for future campaigns.
Show More..

Bosch Home Appliances used Taboola to boost traffic to their lifestyle magazine, "Bosch erleben. " The goal was to drive...users to product pages for small kitchen appliances and vacuum cleaners. Taboola's native ads promoted the magazine content to a broad audience. The campaign delivered strong results in CPC, CTR, cost per visit, and cost per product view. These results outperformed their social campaign benchmarks.
Show More..

Taboola Contextual Targeting helped Publicis Media and Peugeot lower their cost per lead by 2. 45 times compared to the...benchmark. The campaign used advanced contextual and topic targeting to reach audiences on premium publisher sites. Taboola Retargeting and Maximize Conversions bidding strategy reduced CPA by 14%. Visible click-through rate increased by 51% over other campaigns. Publicis Media used Taboola's platform to drive awareness and leads for the Peugeot 3008 launch.
Show More..

Cadastra used Taboola's Realize platform to drive qualified leads for Mitsubishi's Eclipse Cross launch in Brazil. The campaign achieved a... 9% more efficient cost per click and cost per visit than social channels. Session duration was 103% longer and bounce rates were 41% lower compared to social media. Four confirmed car sales resulted from what began as a traffic campaign. Realize enabled Cadastra to reach high-intent car buyers beyond search and social.
Show More..

Realize helped Zmes cut cost per acquisition (CPA) for Ypê's sweepstakes campaign by 49% below target. Zmes used Taboola's AI-driven... platform to run native ads and Yahoo Mail placements, optimizing for lead generation. Yahoo Mail placements achieved a CPA 65% lower than the campaign goal. The campaign also saw an 89% lower CPM than Ypê’s average. Zmes diversified Ypê’s media mix beyond search and social, reaching new audiences efficiently.
Show More..

Xaxis used Taboola to boost results for a top university in Chile. They ran sponsored content campaigns to drive site... traffic and university enrollment. Xaxis used Taboola Trends to improve ad headlines and reach new users. The campaign led to a 77% increase in conversions and a 27% drop in cost-per-click. Xaxis credits Taboola's account management and optimization tools for these strong results.
Show More..

SOCIOPAL used Taboola’s content discovery platform to boost mobile app downloads by 30% without raising ad spend. The app targets... small businesses, helping them manage online marketing. SOCIOPAL leveraged Taboola’s targeting to reach small business owners with curated content. The campaign lowered cost-per-lead and scaled user acquisition. Taboola’s recommendation engine optimized results for app downloads.
Show More..

Taboola helped Seattle Times Media Solutions cut cost per site visit by 70% from Q4 2023 to Q1 2024. The agency used... Taboola's Maximize Conversions tool to drive more website traffic for branded content. They also saw a 121% increase in viewable clickthrough rate and a 51% lower cost per click year-over-year. Taboola's native ads and machine learning tools made campaign management easier. Seattle Times Media Solutions now relies on Taboola for cost-efficient traffic.
Show More..

Matterkind used Taboola's programmatic DSP to help The Economist move from direct to programmatic ad buying. They launched targeted image... ads and used the Taboola Pixel to track engagement and subscriptions. Taboola trained Matterkind's team and supported campaign optimization. As a result, Matterkind cut The Economist's subscription CPA by 55% and boosted vCTR by 28%. This improved The Economist's digital subscription growth and campaign efficiency.
Show More..

Planit used Taboola to run a B2B campaign for Vodafone Business UK. The campaign reached 71,000 content reads and reduced... cost per click by 58%. Click-through rate increased by 242%. Taboola outperformed direct competitors with a 363% higher CTR and 49% lower CPC. Planit used Taboola’s brand safety integration to protect Vodafone’s brand.
Show More..

DMI used the Taboola discovery platform to boost Georgetown University School of Continuing Studies’ campaigns. They aimed to increase conversion... rates and lower cost per acquisition. By promoting thought leadership and program content, DMI achieved a 740% increase in conversion rate and an 84% decrease in cost per acquisition. Taboola supported both brand awareness and lead generation for higher education campaigns. DMI found Taboola to be a top-performing partner for scalable, efficient results.
Show More..

Universal Music Group used Taboola High Impact to promote Metallica's S&M2 album in Germany. They wanted to reach new, high-quality... audiences outside social media. Taboola's video campaigns placed content on premium publisher websites. In five months, UMG achieved over 260,000 video views from heavy metal fans. The campaign increased brand awareness for Metallica in a brand-safe environment.
Show More..

InnoGames used the Taboola Discovery platform to boost user acquisition for its online and mobile games. The company aimed to... reach new players and increase conversion rates while keeping acquisition costs low. With Taboola, InnoGames exceeded its user acquisition goals and now gains 50,000 new players each month. The partnership helped InnoGames focus on core markets and expand its mobile gaming audience. Taboola's expertise in performance marketing was key to the campaign's success.
Show More..

Zupee used Taboola and Adjust to scale app install campaigns by 5X. They achieved over 100,000 post-app install registrations. Customer... acquisition cost dropped by 25% below target. Adjust blocked 30% of fraudulent installs from paid affiliates. User acquisition increased by 25% with Adjust attribution. Taboola’s SmartBid and geotargeting helped reach high-quality users.
Show More..

BlueBet used Taboola to boost brand awareness in Australia’s competitive wagering market. They ran video ads on premium news sites... and niche websites. The campaign delivered over 830,000 completed video views and 1.5 million viewable impressions. BlueBet used Taboola’s geotargeting to reach sports fans across Australia. The CEO praised Taboola for professional campaign strategies and strong results.
Show More..

Innogames used Taboola to boost user acquisition for its online and mobile games. The company wanted to reach new players... and increase conversion rates. With Taboola's discovery platform, Innogames lowered acquisition costs and exceeded their user acquisition goals. They attracted 50,000 new players each month. Innogames now sees Taboola as a top partner for both desktop and mobile campaigns.
Show More..

Taboola Feed helped ClickTheCity quadruple advertising revenue. The site saw a 100% increase in overall monthly revenue. Average ad revenue... per mille (RPM) rose by 210%. ClickTheCity used Taboola Feed to boost programmatic ad income beyond Google and Facebook. Video in Taboola Feed became a top revenue driver for the entertainment guide.
Show More..

Taboola helped Food Network UK grow its audience and brand awareness in the UK. Using Taboola’s content discovery platform, Food... Network saw a 160% increase in video views, from 300,000 to 500,000 per month. Page visits rose by 10% and bounce rate dropped by 23% for Taboola-referred traffic. Taboola outperformed search, social, and other referral sources for Food Network’s content.
Show More..

H2Bet used Taboola's Maximize Conversions and Carousel Ads to boost their betting platform. They wanted more high-quality leads and first-time... deposits at lower costs. Taboola's Carousel Ads delivered a 25% lower CPC than standard sponsored content. With Maximize Conversions, H2Bet achieved a 22% increase in ROAS. The campaign helped H2Bet reach new customers and improve cost efficiency.
Show More..

Mercedes-Benz Mexico used Taboola Video to promote its new A-Class sedan. The campaign aimed to reach new audiences and boost... high-quality traffic. Taboola's native 60-second video ad achieved a 73% viewability rate and a 1.11% click-through rate. Over 180,000 completed video views were recorded. The campaign outperformed benchmarks for video engagement in Mexico.
Show More..

Kia used Taboola Video to boost brand awareness in the US and video completion rates in Korea. The campaign led... to a 171% increase in unaided brand awareness in the US. Among females aged 18 to 54, brand affinity rose by 26%. In Korea, video completion rates improved by 30% with Taboola retargeting. Kia chose Taboola for its ability to run longer video ads across premium digital properties.
Show More..

Renault Australia used Taboola to reach more car buyers and retarget website visitors. They ran image and motion ads across... Taboola’s network. The campaign led to a 51% lower cost per acquisition and a 16% lower cost per click. Renault used TaboolaPixel for retargeting and SmartBid for bid optimization. Taboola became a top channel in Renault’s media mix.
Show More..

Taboola helped Mercedes-Benz Mexico launch its A-Class sedan with native video ads. The campaign achieved a 73.18% viewability rate, beating... the 60% benchmark in Mexico. The video ad reached a 1.11% click-through rate and over 180,000 completed views. Taboola Pixel and retargeting tools enabled precise audience targeting and conversion tracking. Mercedes-Benz Mexico expanded its reach and saw strong engagement with Taboola's discovery platform.
Show More..

Taboola helped Peugeot & Publicis Media launch a campaign for the new 3008 model. They used advanced contextual targeting and... retargeting to reach the right audience. The campaign achieved a 2.45X lower cost per lead than their benchmark. Viewable clickthrough rate was 51% higher than other campaigns. Cost per acquisition dropped by 14% with Taboola retargeting.
Show More..

Chery used Taboola's Realize ad platform to boost leads with multi-format ads. Video ads led to a 12% higher conversion... rate and a 35% lower average cost per acquisition on days they ran. The campaigns also achieved a 25% higher average viewable clickthrough rate than Taboola's benchmark. Chery combined image, motion, and video ads to engage users and drive form completions. The results encouraged Chery to expand their video campaigns for even better performance.
Show More..

Hyundai used Taboola’s Maximize Conversions bidding strategy to promote the Hyundai Tucson in Spain. The campaign aimed to drive new... qualified sessions and car configuration leads at a lower cost. Taboola’s machine learning algorithm and creative ad formats, including Motion Ads, helped Hyundai reach its goals. Hyundai achieved a 30% lower cost per session, a 26% lower cost per lead, and a 10% lower bounce rate compared to other channels. The results led Hyundai to plan further campaigns with Taboola.
Show More..

StartEngine used Taboola to help Island Brands raise over $34,000 in just six weeks. Taboola campaigns delivered a 171% return... on ad spend. Retargeting with Taboola Pixel achieved a 711% ROAS. Motion ads drove a 113% ROAS. Data Marketplace segments brought a 14% ROAS. StartEngine found new investors outside of search and social platforms.
Show More..

Taboola helped eToro turn 30% of registrations into paying users and cut CPM costs by 40%. eToro used Taboola's native... advertising and creative shop to reach new audiences worldwide. The campaign included custom content, videos, and landing pages for targeted acquisition. eToro expanded its marketing with Taboola across more countries and products. Taboola became one of eToro's top media channels for global growth.
Show More..

Taboola helped Fat Tail Investment Research boost email subscriptions. Using Taboola's native ads and targeting tools, they reached new audiences... for their financial research newsletters. In two months, they saw a 171% increase in conversion volume and a 60% increase in conversion rate. Cost per lead dropped by 33%. Taboola's account managers provided key support and insights throughout the campaigns.
Show More..

LBS used Taboola to boost its digital marketing. The goal was to get more high-quality website visitors and raise brand... awareness. LBS and agency Hearts & Science Germany launched native ads and motion ads on premium publisher sites. The campaign led to a 117% higher clickthrough rate than display channels. LBS also saw a 57% lower cost per click than search and a 39% lower cost than social platforms.
Show More..

LBS used Taboola to boost its digital marketing. The goal was to reach more high-quality website visitors and raise awareness... for home savings and financing. LBS and agency Hearts & Science Germany launched targeted native ads with Taboola. The campaign led to a 117% higher clickthrough rate than display channels. LBS also saw a 57% lower cost per click than search platforms and 39% lower than social platforms. Taboola helped LBS get more traffic and better results from its marketing mix.
Show More..

Meitav used Taboola's Realize ad platform to launch a new investment option. Their goal was to get a 20X return... on ad spend. They ran a multi-format campaign with image, motion, and video ads. Taboola's Creative Shop built the ad assets. Meitav achieved a 78X return on ad spend, 4X higher than their target. Over 50% of their marketing budget went to Realize.
Show More..

Taboola's AI-powered performance platform helped AIDA Cruises and Initiative achieve a 5x average campaign ROAS and a 26% lower average CPO compared to similar partners. The campaign delivered... 82% more conversions since launch, while reducing CPO by 50%. AIDA used Taboola's image ads, Maximize Conversions bidding tool, and advanced audience targeting. Integration with AIDA's internal DMP enabled retargeting of over 30 travel-specific first-party audiences. The partnership plans to test new ad solutions for further growth.
Show More..

Realize helped Cruise Critic lower cost per click by 67% compared to Meta. The platform also delivered CPCs 78% more... efficient than Cruise Critic’s own benchmark. Pageviews increased by 48% month-over-month after adding display ads to their media mix. Cruise Critic used Data Marketplace targeting and Maximize Conversions bidding to reach high-intent travelers. Realize became their lead channel for driving ROAS and engagement.
Show More..

Minor Hotels used Taboola's Realize platform to promote Anantara Hotels & Resorts. They wanted to reach new Thai and expatriate... audiences beyond search and social channels. Realize enabled native ads across premium Thai publishers, driving high-quality traffic and direct bookings. The campaign achieved a 5x return on ad spend. Taboola's team provided strategic support and optimization, helping Minor Hotels connect with high-intent travelers and expand into new markets.
Show More..

Taboola helped AIDA Cruises and Initiative achieve a 5x return on ad spend. The campaign delivered a 26% lower cost... per opportunity than peers. AIDA saw 82% more conversions since the campaign started, while cutting CPO by 50%. Taboola’s AI-powered platform used advanced bidding and audience targeting. The partnership set new standards in digital performance marketing for the cruise line.
Show More..

PortAventura World used Taboola's Realize image ads to boost hotel bookings. They targeted high-quality traffic and retargeted site visitors using... Taboola Pixel data. The campaign delivered a 44% higher return on ad spend and a 47% lower cost per acquisition compared to other channels in 2024. Realize ads also helped drive conversions from search and organic content. PortAventura World plans to expand their use of Taboola to reach more audiences.
Show More..

The Independent used Taboola Push to boost push notification subscribers from 46,000 to over 1 million in just 7 weeks. Taboola Push combined... automated, personalized alerts with manual notifications for breaking news. This solution saved editorial time and increased user engagement. Taboola Push now drives 2% of The Independent’s total website traffic. Editors can monitor alert performance in real time using Taboola’s Newsroom analytics.
Show More..

Fat Tail Investment Research used Taboola to grow their email list by 10,000 subscribers in six months. They ran sponsored... content campaigns with lead magnets to attract new readers. The campaigns achieved a 15% lower cost-per-acquisition than their target. Subscription conversions doubled during this period. Taboola’s targeting and account management helped them reach finance-focused audiences across Australia.
Show More..

The Independent Singapore used Taboola News and Taboola Feed to boost website traffic and ad revenue. Taboola News became their... third-biggest referral source. Visitors from Taboola News viewed 3% more pages per visit than other sources. Taboola Feed increased their ad clickthrough rate by 76% in one quarter. The publisher diversified its advertising channels and saw strong engagement gains.
Show More..

Taboola helped udn. com double its revenue per mille (RPM) and overall revenue from Q2 to Q3 in 2021. The...site also saw a 60% increase in sponsored content click-through rate. udn.com used Taboola Feed, Newsroom, and Explore More across desktop, mobile, AMP pages, and their app. Taboola optimized the user interface for udn.com’s needs. The partnership improved engagement, monetization, and editorial decisions.
Show More..

Gazeta de São Paulo used Taboola Feed, Newsroom, and Push Notifications to boost website engagement and revenue. They saw a... 21% increase in Taboola revenue after launching Taboola Push. Traffic grew by 13% with Taboola For Audience. Taboola Push now drives 3% of their total site traffic. The publisher improved monetization and audience reach with these tools.
Show More..

El Corte Inglés used Realize to boost qualified traffic to their e-commerce site. They wanted to reach more engaged shoppers... at a lower cost than Google Display and social channels. By using image and carousel ads with Maximize Conversions bidding, they promoted product launches and seasonal offers. The result was a 154% increase in engaged sessions, 69% lower cost per engaged session, and 49% longer engagement time compared to other platforms. Taboola’s platform helped them attract more relevant traffic and improve visit quality.
Show More..

Super-Pharm used Taboola Dynamic Creative Optimization (DCO) to boost online sales. They wanted to open a new revenue stream and... increase online purchases while keeping a positive return on ad spend. Taboola DCO helped them retarget website visitors who did not buy, showing them personalized ads. Over six months, Super-Pharm achieved a 503% return on ad spend and a 4% conversion rate. The campaign included A/B testing and close collaboration with Go Digital Marketing.
Show More..

Vivara used Taboola's Dynamic Creative Optimization to boost holiday sales. The campaign focused on retargeting website visitors with personalized native... ads. Vivara saw a 21% increase in return on ad spend and an 18% higher click-through rate compared to other channels. Taboola delivered the second-highest sales and CTR among Vivara’s advertising platforms. The partnership continues to drive strong results for Vivara’s e-commerce strategy.
Show More..

Madame Coco used Realize Image Ads to boost brand awareness before the back-to-school season. The campaign ran across top publisher... sites and featured high-quality lifestyle visuals and engaging copy. Madame Coco achieved 36 million impressions, improved bounce rate, and increased revenue. The campaign also included a Brand Lift Study to measure ad recall and consideration. Taboola’s platform helped expand audience reach and optimize campaign performance.
Show More..

Taboola helped Menora Mivtachim Holdings lower their cost per acquisition by 25%. The campaign used sponsored content and video ads... to reach new pension insurance customers. Retargeting with CTA buttons cut CPA by 37% and boosted conversion rates by 66%. Menora used TaboolaPixel and SmartBid to optimize bidding and targeting. High-quality leads from Taboola often converted to pension insurance sales.
Show More..

AIG Israel used Taboola Video to boost mortgage insurance purchase intent by 30% in just 30 days. The campaign reached... 400,000 people and drove half of all new buyers to start their journey with Taboola. AIG Israel combined video ads and sponsored content to educate consumers about cost savings. Taboola outperformed five other digital channels for conversions. The strategy focused on removing barriers and increasing demand for mortgage insurance.
Show More..

Taboola Maximize Conversions helped GMF boost lead volume by 82% in 2024. GMF used Taboola Motion and Image Ads to... reach new prospects for insurance products. They targeted audiences with first-party CRM data and refreshed creatives every two months. Taboola’s AI-powered bidding tool optimized campaigns for efficient costs. GMF surpassed its lead generation goal by 134%.
Show More..

ImmoScout24 used Taboola High Impact Video placements to reach 345,574 families searching for homes. The campaign generated over 345,000 completed... video views. ImmoScout24 targeted young families with a unique video message during the COVID-19 pandemic. Taboola placements delivered better completion rates and lower costs per completed view than Facebook. The campaign ensured brand safety by placing videos on premium publisher sites.
Show More..

Ashiana Housing Ltd. used Taboola's Realize platform to boost lead quality for its senior living project. By targeting high-intent audiences... with first-party data and image ads, Ashiana increased its lead qualification rate by 45% over previous campaigns. The campaign focused on the Ashiana Swarang development, using Realize’s marketplace audiences and Pixel for retargeting. Taboola’s team provided strategic support, helping Ashiana reach more qualified leads at lower costs. Ashiana now plans to use Realize for future projects.
Show More..

Apartments. com used Taboola Dynamic Creative Optimization to improve their remarketing program. They retargeted website visitors with personalized ads based...on properties viewed. This approach led to a 54% lower cost per lead than their target. The campaign increased high-quality leads in just two months. Apartments.com plans to keep working with Taboola to scale results.
Show More..

Pit Viper used Taboola programmatic ads to reach new customers outside search and social. The Stable, a Shopify Plus agency,... ran sponsored content campaigns for Pit Viper through Taboola and The Trade Desk. Pit Viper achieved a 700% return on ad spend, doubling their original ROAS goal. Taboola's contextual targeting helped Pit Viper connect with audiences on premium publisher sites. This campaign drove strong sales growth in the US market.
Show More..

NYDJ used Taboola’s Realize platform with dynamic creative optimization to reach new U. S. customers. The campaign aimed to boost...incremental sales and improve return on ad spend. NYDJ retargeted website visitors with personalized ads in real time. With Taboola, NYDJ achieved a 3X ROAS, surpassing their original goal. Taboola delivered one of the highest ROAS among all NYDJ’s channels.
Show More..

Taboola helped Blancheporte, a French fashion brand, double their return on ad spend. Schwartz Consulting managed native ad campaigns using... Taboola’s platform. They used S2S tracking and A/B testing to optimize ads. Blancheporte saw a 2X increase in ROAS and a 43% lower CPA year over year. Taboola became a key channel alongside Meta for online acquisition.
Show More..

Taboola Native Ads helped Bedrop achieve a 35% higher average order value than Meta and Google. Bedrop saw a 77%... increase in revenue and a 33% rise in website sessions using native advertising. The company used Taboola’s Maximize Conversions and tracking features to reach new audiences. Bedrop’s campaigns exceeded their ROAS goal by up to 50%. Native ads also led to 67% more orders since launch.
Show More..

Bedrop used Taboola native ads to reach new customers outside search and social. They saw a 35% higher average order... value compared to Meta and Google. Native ads drove a 77% increase in revenue and a 33% rise in website sessions. Bedrop tested ad creatives and landing pages to boost conversions. Their campaigns exceeded return on ad spend goals by up to 50%.
Show More..

Unilever used Taboola Video Ads to boost video ad performance in Hungary. The main goal was to increase video completion... rates for their marketing campaigns. By launching Taboola Video Ads across top publisher sites, Unilever saw a 44% increase in video completion rate. They also achieved a 217% increase in clickthrough rate. Project Agora and Mindshare supported the campaign, helping Unilever reach more people with their home products.
Show More..

Blinkist used Taboola to reach over 60,000 new users in just six months. The challenge was to grow beyond social... media and position Blinkist Magazine as a leader in personal development. Taboola’s content discovery and S2S tracking helped Blinkist target readers and track every app download. The Taboola network allowed Blinkist to optimize campaigns and control publisher selection. Blinkist hit their sign-up goals and expanded their reach with Taboola’s large audience.
Show More..

Taboola helped Parship, a leading online dating service, boost conversions by 113% year over year. Parship used Taboola to distribute... landing pages across premium publisher sites. This strategy brought thousands of new users and increased clickthrough rates by 80%. Parship valued Taboola’s transparent publisher network and cost-per-click model. The campaign also improved brand awareness and user acquisition.
Show More..

Taboola helped Kueez reach 100 million page views per month. Kueez saw a 20% drop in bounce rate and users... visited up to 10 pages per session. Taboola brought high-quality, engaged users who returned often. Kueez expanded into eight languages and many countries. The partnership drove strong user acquisition and website engagement.
Show More..