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Retail Case Studies and Customer Success Stories with MarinOne Search
123inkt - Retail - Large
Marin Bidding and Microsoft Advertising eCPC helped 123inkt boost conversions by 28%. The Dutch online retailer saw a 26% increase... in clicks and a 2% rise in conversion rate. CPA increased by 5% as bids targeted higher-probability users. 123inkt used Marin's bidding tools and Microsoft Auction Insights together for better ad performance. The company managed 155 Microsoft Advertising accounts with these solutions.
AccuQuilt - Retail - Medium
Marin's Amazon Attribution solution helped AccuQuilt boost holiday revenue by 213%. AccuQuilt ran an A/B test, sending Google Search Ads... to an Amazon Store page instead of their own site. MarinOne stitched together Google cost data and Amazon conversion data for clear reporting. Clicks, revenue, and average order value all improved. AccuQuilt saw a clear preference for Amazon among shoppers.
PrettyLittleThing - Retail - Large
Marin automated bidding helped PrettyLittleThing boost app downloads by 22%. The retail brand used Marin with Apple Search Ads to... lower cost per install by 26%. Click-through rate increased by 11%. Marin's campaign structure and automation made ads more efficient. PrettyLittleThing scaled their mobile app marketing and reached more users.
A leading women’s accessory retailer - Retail - Large
Marin Software’s Smart Sync for Dynamic Ads helped a leading women’s accessory retailer boost ROI by 456%. The retailer wanted... to improve social ad performance and drive more website conversions. Using Smart Sync, they cloned top-performing Google Shopping product groups into Facebook, streamlining campaign setup. This led to 163% better CTR, 80% more revenue, and a 69% drop in CPA. The solution made it easy to show thousands of tailored ads to the right audience.
Spartoo.com - Retail - Large
Marin Software helped Spartoo. com boost ROI by 12% without raising their budget. Spartoo chose Marin for its flexible attribution...modeling and transparent bidding algorithm. The platform's local support, training, and automation features let Spartoo quickly optimize campaigns across Europe. Spartoo set a new revenue record in January after adopting Marin Software.
SharperImage.com - Retail - Medium
MarinOne Bidding helped SharperImage. com boost sales by 56% for Shopping Ads compared to Google Smart Shopping. Impressions rose 45%,...clicks increased 25%, and conversion rates improved by 25%. The team used MarinOne’s bid strategies and cross-channel reporting to optimize campaigns and reduce manual work. MarinOne Insights provided daily optimization ideas, helping SharperImage.com stay ahead of competitors in the retail market.
4AllPromos - Retail
Marin Software helped 4AllPromos improve Google Shopping campaigns. 4AllPromos used Marin for SKU-level reporting and call conversion tracking. Marin consultants... restructured campaigns and enabled product feed testing with SmartFeed. 4AllPromos saw a 30% increase in CTR and higher impression share. A/B testing of product titles led to CTR gains of 40-45%. SKU-level insights allowed better segmentation and reduced wasted spend.
A leading women’s accessory retailer - Retail
Marin Software’s Smart Sync for Dynamic Ads helped a leading women’s accessory retailer improve digital ad results. The retailer wanted... to boost website conversions and revenue by expanding from search to social ads. Manual setup and lack of experience made early campaigns hard. Using Smart Sync, the retailer cloned top-performing Google Shopping product groups into Facebook, making campaigns faster and more effective. Results included a 456% increase in ROI, 163% better CTR, 80% more revenue, and a 69% drop in CPA.
American Eagle Outfitters - Retail
Marin Software helped American Eagle Outfitters boost their Facebook Dynamic Ads program using Broad Audiences. The challenge was to scale... beyond retargeting and reach new customers. Marin and Facebook enabled early access to Broad Audiences, using advanced targeting and Marin Budget Allocation. Over three quarters, AEO saw 4x higher ROAS versus regular Lookalike Audiences, a 2.5x increase in ROAS from Q4 2016 to Q2 2017, and a 14.5 percentage point rise in Broad Audiences revenue share. Dynamic Ads now capture a large part of AEO’s Facebook ad budget.
Farnell element14 - Retail
Marin Software helped Farnell element14 automate keyword bidding and campaign creation. Farnell element14 faced challenges managing search campaigns for over... 500,000 products in 30 markets. Marin’s Dynamic Create automated campaign generation, increasing product coverage by 30%. Orders rose by 39% and revenue by 21%. Conversion rates improved by 38% and cost per conversion dropped by 15%. ROAS increased by 13%.
Leading Fashion House - Retail
Marin Software helped a leading fashion house improve its digital marketing results. The company faced low return on ad spend... and falling sales due to seasonality and market changes. Marin Software restructured their campaigns and used its full software suite. The result was a 404% increase in ROAS and a 53% decrease in CPC. The fashion house now sees better performance during key marketing periods and ongoing growth.
American Eagle Outfitters - Retail - Very Large
Marin Software helped American Eagle Outfitters cut cost per conversion by 69% using Carousel Ads versus Link Ads. The retailer also... saw a 14% lower cost per conversion with mobile and Facebook Audience Network placements compared to desktop. Carousel Ads reduced cost per link click by 67%. The Aerie brand achieved double the mobile conversion rate on Instagram versus News Feed Mobile. Marin's tools like mass creator, bulk editor, and Media Plan organizer enabled fast ad creation and campaign management across Facebook, Instagram, and FAN.
Mountain Warehouse - Retail
Marin’s automatic bid adjustments helped Mountain Warehouse boost their conversion rate by 13%. The platform also drove a 15% increase... in revenue and cut CPA by 5.6%. Mountain Warehouse used Marin to scale search marketing while keeping returns efficient. Marin’s dynamic bidding and custom modifiers let them target high-value keywords and adjust for peak sales periods. This saved time on manual optimization and improved campaign results.
Sharper Image - Retail - Medium
Marin Software helped Sharper Image boost profit by 110% year-over-year. Sharper Image used Marin's SKU-level bidding and automation for Google... Shopping campaigns. The platform enabled precise bid control for each product and automated reporting. This led to faster optimization and better ROI. Sharper Image saved time and gained immediate performance feedback with Marin's tools.
Sharper Image - Retail
Marin Software helped Sharper Image increase profit by 110% year-over-year. Sharper Image used Marin's SKU-level bidding and automation for Google... Shopping campaigns. Marin enabled them to set bids for each product and automate reporting. This gave them more control and faster feedback. The result was higher efficiency and a big profit boost.
Spartoo.com - Retail
Marin Software helped Spartoo. com improve their ad performance. Spartoo.com used Marin for flexible attribution modeling and a transparent bidding...algorithm. The Marin team provided local support, training, and resources. Spartoo.com saw a 12% increase in ROI and set a revenue record in January. They achieved these results without increasing their budget. Marin's platform enabled Spartoo.com to optimize campaigns across Europe.
Buyagift - Retail - Medium
Marin’s Dynamic Ads helped Buyagift improve ROAS by 26% and reduce CPA by 24%. Buyagift used Marin Social to streamline... paid social campaigns and retarget website visitors. Dynamic Ad Retargeting allowed them to show personalized ads based on user behavior. Marin’s tools made campaign setup and management faster and easier. The new structure and budget allocation features saved time and boosted ad performance.
Crazy in Love - Retail - Small
Marin helped Crazy in Love lower CPA by 68% using feed-based Dynamic Ads on Facebook. The team saw an 86%... increase in conversions and a 400% decrease in cost per purchase. Marin guided Crazy in Love through Facebook ad basics, then advanced to Dynamic Ads for better ROI. The client learned to optimize campaigns and trusted Marin's recommendations. The strategy led to strong results in multiple markets.
Marketing and Advertising Case Studies and Customer Success Stories with MarinOne Search
Unnamed digital advertising and marketing agency - Marketing And Advertising
Marin Ascend helped a digital advertising agency improve budget pacing for a senior living facility client. Before Marin, only 50%... of campaign folders were within 10% of target budgets. With Marin's AI-powered automation, 94% of campaigns hit their targets. The client saw a 20% revenue lift in the first month and an additional 10% in the second month. The agency saved time and gained better control over campaign spending.
AMS Media Group - Marketing And Advertising - Medium
Marin’s BI Connect helped AMS Media Group bring all their marketing data into one place. AMS had trouble reporting across... many clients, publishers, and channels. Marin’s BI Connect sent data from Marin to their BI platform, Adverity, using Amazon Redshift. This made reporting faster and easier. AMS now gets better insights, sets up alerts, and automates tasks with a true cross-channel view.
Fusion92 - Marketing And Advertising - Medium
Marin automates budget management for Fusion92, saving 15 hours of manual work each week. Fusion92 used Marin to manage paid... search campaigns for nearly 1,500 dental practices. Marin's AI improved budget compliance, with 96% of campaigns spending within 10% of their monthly budget, up from 9%. Conversion volume increased by 10% in test groups. Fusion92 now uses Marin to automate over 10,000 campaigns, consistently hitting CPA targets.
PHD Media (for Virgin Atlantic) - Marketing And Advertising - Large
Marin Software helped PHD Media manage Virgin Atlantic's paid search campaigns. The challenge was fierce competition and the need for... fast, tailored optimization across destinations. Marin's bidding automation, dynamic action by destination, and reporting tools improved efficiency. Results included a 100% increase in revenue per click, 79% uplift in conversion rate, 38% decrease in CPA, and 30% increase in revenue.
G/O Digital - Marketing And Advertising
Marin Social helped G/O Digital boost ROI for their retail client using Facebook Dynamic Ads. The goal was to surpass... a 2.5x ROI and reach 7x, targeting sports and religion markets. During the 2015 holiday season, Marin Social enabled quick campaign setup and targeted ads based on user actions. The campaign achieved a 51x ROI between December 10th and Christmas Day. Post-holiday, the client maintained a 36x ROI with Facebook Dynamic Ads.
Starcom - Marketing And Advertising - Very Large
Marin Social helped Starcom achieve a 2. 7x higher online ROI and a 2.9x higher offline ROI for a global...jewelry brand using campaign lookalike audiences on Facebook. Starcom wanted to grow brand awareness and sales both online and in-store while keeping ROAS goals. Marin's audience targeting and offline conversion tracking let Starcom reach new, high-value audiences and measure in-store impact. Link click-through rate increased 2.7x, showing strong engagement from the new targeting strategy.
Maxus UK - Marketing And Advertising
Marin Software helped Maxus UK boost lead generation for an automotive brand using search intent audiences on Facebook and Google. Maxus UK used... Marin's mass editor and search intent audience creation to target high-intent car buyers. They divided audiences by vehicle type and used lookalike prospecting with exclusion targeting. The strategy led to a 30.5% drop in cost per lead versus broad targeting, a 77.3% decrease in cost per lead over three months, and a 132% increase in conversions month over month.
MEC UK - Marketing And Advertising
Marin Software helped MEC UK run video ad campaigns for Danone Actimel. MEC UK used Marin's trigger-based video remarketing and... TVTY integration to target audiences by location, weather, and sports events. The solution enabled precise ad delivery and campaign automation. MEC UK achieved 66% lower cost per video view on Facebook, 60% lower cost per 25% video view, 70% lower cost per 95% video view, and a 39% higher click-through rate.
Search Optics - Marketing And Advertising - Medium
Marin Search and Yahoo Gemini helped Search Optics lower branded cost per lead by 50% and non-branded CPL by 25% compared to Google. Search Optics, a... digital marketing company, wanted more conversions at a lower cost. Marin Software suggested testing Yahoo Gemini for less competition and strong intent data. Marin's platform let Search Optics manage Gemini campaigns with their usual workflow. The test delivered leads at much lower costs than Google.
Milestone - Marketing And Advertising
Marin Social helped Milestone boost a jewelry brand's revenue with dynamic ad targeting. The challenge was to increase ROI from... social ads and manage thousands of products for personalized marketing. Milestone used Facebook Dynamic Ads through Marin Social to automate and customize campaigns. They achieved a 357% increase in overall ROAS. Dynamic Ads Prospecting beta lifted ROAS by 4.5x, and Dynamic Ads remarketing drove a 7.7x lift, a 668% increase in ROAS.
Mediacom - Marketing And Advertising - Large
Marin Software helped Mediacom boost Dell's business sales by 52% and consumer sales by 14%. Dell struggled with a previous... bid management platform that failed to meet performance targets. Mediacom and Dell switched to Marin Software for better bidding technology. Marin's algorithmic bidding saved time and improved campaign results. Mediacom focused on strategy while Marin handled dynamic bid assignments.
Razorfish - Marketing And Advertising - Large
Marin Search helped Razorfish cut reporting time for Starwood Hotels by over 80%. The team saved 20 hours per month... on reporting. Marin's analytics and Web Query reporting made it easy to track budgets and spot under-performing keywords. Razorfish could quickly generate reports for almost 100 hotels, each with its own budget. This let the team spend more time optimizing search marketing campaigns.
Performics - Marketing And Advertising
Marin Social helped Performics improve Jeep's Facebook ad campaigns. The team used Marin Social's split testing to compare website clicks... versus website conversions. After switching to optimize for conversions, they saw a 120% increase in conversions. Cost per lead dropped by 56%. The conversion rate was 5.5 times higher. Marin Social gave Performics better results and more efficient campaigns.
Starcom - Marketing And Advertising
Marin Social helped Starcom boost ROI for a global jewelry brand using campaign lookalike audiences on Facebook. The challenge was... to increase both online and in-store sales while keeping ROAS goals. Marin’s team recommended campaign lookalikes and offline conversion tracking. The result was a 2.7x higher ROI online and 2.9x higher ROI offline. Link click-through rate also grew 2.7x, showing strong engagement and sales impact.
Maxus UK - Marketing And Advertising - Large
Marin Software helped Maxus UK boost lead generation for an automotive brand using search intent audiences on Facebook and Google. The team used... Marin's mass editor and search intent audience creation to target high-intent users and optimize campaigns. This led to a 30.5% drop in cost per lead versus broad Facebook targeting. Over three months, cost per lead fell by 77.3% and conversions rose by 132%. Maxus UK now plans to expand this strategy to more car models and brands.
Rainmaker Ad Ventures - Marketing And Advertising - Medium
MarinOne helped Rainmaker Ad Ventures automate 26 hours of weekly campaign optimization work. The digital marketing agency used Marin Scripts... to label campaign maturity, adjust ROAS targets, and manage budgets in real time. Marin’s AI-powered automation let a small team scale campaigns efficiently. The team increased ROAS and improved budget allocation. Marin’s reporting and integration features revealed new insights and boosted productivity.
Entertainment Case Studies and Customer Success Stories with MarinOne Search
Leo Vegas - Entertainment - Large
Marin Social helped Leo Vegas boost Facebook ad performance. Carousel ads drove a 40% higher CTR and 21% lower cost... per signup than previous campaigns. Leo Vegas achieved a 20% reduction in CPA and saved time with Marin's bulk editing and optimization tools. The platform made it easy to test new ad formats and quickly identify top-performing ads. Leo Vegas used lookalike audiences to expand reach and attract more high-value players.
Paddy Power Betfair - Entertainment - Large
Marin Bidding helped Paddy Power Betfair cut CPA by about 30% on Apple Search Ads. The team used Marin's automated... bidding to lower CPCs and CPAs while keeping app installs and revenue steady. Manual bidding was replaced, saving time and boosting efficiency. The budget saved was reinvested in new marketing programs. Marin's machine learning made campaign management easier for the team.
LeoVegas - Entertainment - Large
Marin Social helped LeoVegas use Instagram Carousel Video Ads to reach new audiences. The campaign led to a 44% drop... in cost per first time depositing player. LeoVegas also saw a 29% decrease in cost per registration and a 10% decrease in cost per video. Marin's bulk creation and editing tools saved time and made campaign setup easier. LeoVegas used custom audiences and creative testing to improve results.
Digital Performance GmbH - Entertainment
Marin helped Digital Performance GmbH improve performance marketing for online dating communities. The company faced challenges with fast growth and... needed better technology for scaling. Marin's platform made onboarding new employees easy and provided customizable dashboards for transparency. The company reduced CPLs in Germany by up to 30% and increased ROI by 24%. Efficiency gains enabled a six-fold increase in performance marketing expenses.
Leading Entertainment Company - Entertainment
Marin PositionLock helped a leading entertainment company keep top search positions. The marketing team needed to scale bid changes quickly... to stay ahead in a tough market. PositionLock automated intraday bid adjustments, keeping ads visible on key keywords. All keywords reached a 10 Quality Score in days. The company saw lower CPC for the same ad position and gained a strategic edge over competitors. Efficiency and ease of use improved for the team.
Magical Vegas - Entertainment
Marin Social helped Magical Vegas grow new player signups. The company wanted more first-time depositors at a lower cost. Marin... Social's algorithmic budget allocation replaced manual Facebook ad management. After one month, first-time depositors increased by 51%. The cost per new depositor dropped by 22%. Registrant volume rose by 29%. Magical Vegas praised Marin Social for its expertise and optimization features.
New music streaming app (headquartered in France) - Entertainment
Marin Social helped a new music streaming app in France boost mobile app downloads and premium memberships. The company wanted... more users to pay for premium and expand to new markets. Marin Social ran mobile app install ads and used A/B testing with the Bulk Creator tool. Campaigns were optimized for new subscriptions using Adjust integration. Results included a 62% lower CPA, 50% less time spent managing campaigns, and over 15,000 new premium subscriptions in two months.
PlayOJO - Entertainment
Marin helped PlayOJO, an online casino, lower marketing costs and boost results. PlayOJO wanted to grow fast and cut the... cost per first time deposit. Marin’s managed service team set up a social ad strategy using video ads and reach and frequency buying. PlayOJO saw an 8% drop in cost per click, an 18% drop in cost per registration, and a 48% drop in cost per first time deposit. PlayOJO praised Marin’s automation tools and Facebook ad expertise.
Magical Vegas - Entertainment
Marin Social helped Magical Vegas boost first-time depositing players by 51%. The online gaming company used Marin Budget Allocation to... automate Facebook ad campaigns. This led to a 22% lower cost per first-time depositor and a 29% increase in registrant volume. Marin Social's algorithmic optimization replaced manual ad management. The team at Magical Vegas praised Marin for expertise and innovative features.
PlayOJO - Entertainment
Marin helped PlayOJO lower their marketing costs in the online gaming sector. PlayOJO used Marin’s managed service team and automation... tools to run social ads and video ads. They saw an 18% decrease in cost per click and cost per registration. The cost per first time deposit dropped by 48%. PlayOJO praised Marin’s expertise in Facebook ad buying and software automation.
EasyGo - Entertainment - Medium
Marin helped EasyGo boost Apple Search Ads conversions by 42%. The team saw a 40% drop in cost per conversion... and a 16% decrease in spend. Marin automated bidding, saving hours of manual work each week. EasyGo gained more control and transparency over ad campaigns. The solution let EasyGo scale faster in the online gaming market.
Financial Services Case Studies and Customer Success Stories with MarinOne Search
Alumni Ventures - Financial Services - Large
Marin's optimization tools helped Alumni Ventures double their lead volume in six months. The platform automated budget and bid management... across Meta and LinkedIn, saving hours of manual work. Alumni Ventures saw a 97% increase in leads and a 33% drop in cost per lead. Impression volume rose by 60% and click volume by 96%. Marin enabled the team to focus on strategic marketing instead of manual tasks.
PaySimple - Financial Services - Medium
Marin Software’s Awareness Targeting bid strategy helped PaySimple cut their keyword list from 600 to 40. PaySimple used Marin to... target impression rates and maximize reach during a slow season. They saw an 11% decrease in both CPC and CPL compared to the previous month. The platform made it easy to align goals with expected results. PaySimple maintained steady conversion volume despite a smaller marketing budget.
BizCover - Financial Services
Marin Software helped BizCover automate and optimize their paid search campaigns. BizCover wanted to get more leads and save time... on ad management. Marin Software used automated bidding and Smart Sync to manage Google and Bing ads. BizCover saw a 22.7% year-over-year increase in conversions. The team saved over 100 hours in ad management. Cost per lead stayed within the target range by 3-5%.
BizCover - Financial Services - Medium
Marin Software helped BizCover increase conversions by 22. 7% year-over-year. BizCover used Marin's automated bidding and Smart Sync tools to...manage Google and Bing ads. The platform saved BizCover over 100 hours in manual ad management. BizCover kept its cost per lead within its target range by 3-5%. Marin Software gave BizCover a unified view of online marketing and improved lead generation.
Tempcover - Financial Services
Marin Search Intent Audiences helped Tempcover improve Facebook ad performance. Tempcover wanted better results from paid social and needed to... reach in-market audiences. Marin’s cross-channel solution let them use search intent data for Facebook targeting. Tempcover saw a 33% higher margin with Search Intent Audiences versus custom audience retargeting. They achieved a 215% higher margin on Facebook above their initial goal. ROI increased by 40% after switching to Search Intent Audiences.
Media Production Case Studies and Customer Success Stories with MarinOne Search
EasyGo - Media Production - Medium
Marin helped EasyGo boost Apple Search Ads conversions by 42%. The team saw a 40% drop in cost per conversion... and a 16% decrease in spend. Marin automated bidding, saving hours of manual work each week. EasyGo gained more control and transparency over ad campaigns. The solution let EasyGo scale faster and focus on growth.
Liniad - Media Production - Medium
Marin Social helped Liniad boost new gamer acquisition by 5x in one month. Liniad used Marin's Facebook Marketing Partner tools... for mobile app install ads. The platform's bulk creation, advanced targeting, and flexible bidding features made campaign setup fast and effective. Liniad saw a 95% increase in paying users and a 75% increase in ROI. Liniad became the top partner for gamer acquisition for the game.
Wargaming - Media Production - Large
Marin Social helped Wargaming boost brand awareness for World of Tanks. Wargaming used Twitter Promoted Video ads across seven European... countries. Marin Social's bulk creation tool and real-time analytics made campaign setup fast and easy. The campaigns achieved a 0.09€ cost per video view, over 300,000 impressions, and more than 1,000 engagements. Wargaming saved time and improved campaign performance with Marin Social.
PHD Media and LBC - Media Production
Marin Social’s Message Booster helped PHD Media and LBC automate amplification of over 40 posts per day on Facebook and Twitter. The tool saved... at least two hours of manual work daily. LBC achieved 20 million impressions in two months. Cost per click for Link Ads dropped. View-through rate and average watch time increased. The solution enabled fast, reactive promotion of trending news content.
Wargaming - Media Production
Marin Social helped Wargaming boost brand awareness for their World of Tanks game. Wargaming used Marin Social to run Twitter... Promoted Video ads in seven European countries. The platform's bulk creation and real-time analytics tools made campaign management fast and easy. Wargaming achieved a 0.09€ cost per video view, over 300,000 impressions, and more than 1,000 engagements. The campaigns delivered measurable results and increased brand visibility.
Internet Case Studies and Customer Success Stories with MarinOne Search
Internet Brands - Internet - Very Large
Marin Revenue Hub helped Internet Brands increase revenue by 30%. The company unified and attributed backend conversion data to campaigns,... keywords, and ads. Marin's integration sent clean revenue data to Google Ads daily, improving bidding algorithms. Automation freed up the marketing team to test new channels. MarinOne’s AI also used the data to optimize TikTok bids.
Deezer - Internet - Large
Marin Social helped Deezer lower CPA by 50% and boost app installs by 43%. Deezer used Instagram Stories to reach... Gen Z and tested multiple creatives for better results. Marin's bulk ad creation and dashboard made campaign management easy. Deezer switched from Facebook app installs to link clicks, optimizing in real time. The campaign drove close to 14,000 app installs in two months.
SeatGeek - Internet - Medium
Marin Search and Marin Display helped SeatGeek boost traffic by 140% while cutting ad spend by 20%. The team reduced... time spent on reporting and campaign management by 40%. Marin Display enabled precise audience targeting and fast campaign launches. Marin Search automated bidding and keyword expansion, driving more traffic at lower costs. SeatGeek gained better analytics and efficiency for their paid media campaigns.
Digital Performance GmbH - Internet - Medium
Marin helped Digital Performance GmbH cut CPLs in Germany by up to 30%. The company saw a 24% increase in... ROI using Marin's performance marketing platform. Marin's dashboards and reporting tools gave fast-growing teams more transparency and control. The user-friendly interface made onboarding new staff easy. Marin's customer support matched the team's fast pace and needs.
Internet Brands - Internet - Very Large
Marin Revenue Hub helped Internet Brands increase revenue by 30%. The company unified and attributed backend conversion and revenue data... to campaigns, keywords, and ads. Marin's integration sent clean data to Google Ads, improving bidding algorithms. Automation saved time and let the team test new channels. MarinOne’s AI also used the data to optimize TikTok bids.
Hospitality Case Studies and Customer Success Stories with MarinOne Search
TUI Netherlands - Hospitality - Very Large
Marin Social helped TUI Netherlands improve their remarketing campaigns. 53% of conversions came from mobile news feed. The cost per... acquisition was 23% lower on mobile news feed than desktop. Android devices saw a 99% lower CPA compared to desktop. TUI Netherlands used Marin Social's automation and reporting tools to target non-converting website visitors. They plan to keep using Marin Social for more efficient campaign management.
Yotel - Hospitality - Medium
MarinOne’s Structured Sync helped Yotel increase revenue by 323%. Yotel used the tool to sync Google and Microsoft Advertising campaigns.... The hotel group scaled Bing activity with minimal resources. ROAS improved by 54%. Microsoft Search Share of Wallet grew from 4.5% to 10%.
Melia Hotels International - Hospitality
Marin Social helped Melia Hotels International use Dynamic Ads for Travel to target people interested in Spain. Melia saw a... 79% drop in overall CPA. ROI increased by 6.7 times with Dynamic Ads for Travel. The company increased ad spend each month because of strong results. Marin’s team made complex retargeting easy and effective for Melia.
YOTEL - Hospitality - Medium
Marin's bidding drove a 23% increase in ROAS for YOTEL. The platform automated all reporting, performance monitoring, and optimization tasks.... This saved the team over 10 hours of manual work each week. YOTEL managed 44 paid media accounts with just 4 people using Marin. The team could focus more on strategy and global expansion. Marin unified data and streamlined digital marketing operations for YOTEL.
Information Technology and Services Case Studies and Customer Success Stories with MarinOne Search
Prominent Technology Company - Information Technology And Services - Very Large
Marin Social helped a prominent technology company launch a new streaming and gaming device. The company used Facebook video remarketing... to boost awareness and sales. Marin Software's Managed Services team ran video campaigns and retargeted users who watched the full videos. The campaign achieved a 30% lower CPA, 11% higher CTR, and generated one-third of total sales. Advanced targeting and strong video creative drove these results.
TrueView - Information Technology And Services - Small
Marin Social helped TrueView lower cost per install by 44% on iOS and 35% on Android. The dating app saw... a 62% increase in app installs and achieved a £1 average CPI. Michael Merredy used Marin Social’s bulk creator and budget features to optimize Instagram campaigns. TrueView plans to invest 400% more in Instagram after these results. Marin Social enabled fast campaign testing and efficient budget allocation for user acquisition.
Genesys - Information Technology And Services - Large
MarinOne helped Genesys double bookings and boost ROAS by 78%. Genesys used MarinOne automation to manage global paid search across... Google, Bing, Yahoo Japan, and Baidu. The team improved conversion tracking and standardized reporting with Tableau. Awareness targeting campaigns saw a 20% increase in impression share. MarinOne's features let a small team perform like a much larger group, driving better paid search results.
Storable - Information Technology And Services - Large
Marin’s Bidding solution helped Storable improve paid media performance. Storable needed a customizable bidding tool that could handle complex, multi-input... data and custom run times. They tested Marin’s Bidding against QuanticMind to find the best fit for their extended sales funnel and in-house revenue calculations. Marin delivered a 5% lift over the competition and adapted to Storable’s unique requirements. Storable values Marin’s account management and custom approach.
Medical Devices Case Studies and Customer Success Stories with MarinOne Search
Leading medical device manufacturer - Medical Devices - Large
Marin Budget Allocation (MBA) helped a leading medical device manufacturer cut CPA by 40%. The company wanted to reach more... people with hearing loss and get more guide requests. They used MBA to adjust Facebook ad budgets and target lookalike audiences by age. This led to a 29% increase in daily guide requests and a 29% rise in revenue from those requests. Click-through rates went up 47% compared to campaigns without MBA.
Leading medical device manufacturer - Medical Devices
Marin Budget Allocation helped a leading medical device manufacturer lower their cost per action by 40%. The company wanted to... reach more people with hearing loss and get more product guide requests. They used Marin to create lookalike audiences and optimize ad budgets on Facebook. This led to a 29% increase in daily guide requests and a 29% rise in revenue from those requests. Click-through rates went up by 47% compared to campaigns without Marin Budget Allocation.
Medical device manufacturer - Medical Devices
Marin’s Search Intent Audiences helped a medical device manufacturer boost conversions by 388%. The company used Marin to target Facebook... ads based on Google and Bing search keywords. This led to a 100% increase in daily appointment requests. Cost per acquisition dropped by 65%. Marin’s bulk upload and URL tagging features enabled campaign automation and scale.
Automotive Case Studies and Customer Success Stories with MarinOne Search
Nissan - Automotive - Very Large
Marin’s Full-Funnel Bidding helped Nissan boost conversions by 34%. Nissan faced challenges with data sparsity in lower-funnel users and needed... a solution that balanced both upper- and lower-funnel optimization. Marin’s automated bidding system allowed Nissan to optimize keyword strategies across seven markets. The approach improved performance and simplified daily campaign management. Nissan plans to expand this solution to more markets.
Drivy - Automotive
Marin Social helped Drivy improve their Facebook ad performance. Drivy needed to reach new customers in five countries with a... small team. Marin Social's tools let them test and scale campaigns fast. The Archive Manager kept their dashboard clean. Split testing showed a one-day optimization window worked best. Drivy saw a 20% higher CTR, 7% lower CPC, and 8% lower cost per conversion.
Nissan - Automotive
Marin helped Nissan improve paid search campaigns across 22 European markets. The challenge was to balance a central strategy with... local optimization. Marin’s algorithmic bidding and centralized reporting enabled smarter, more efficient campaign management. Nissan saw a 25% increase in conversions and a 20% decrease in cost per conversion. The team now saves 3,500 hours per year managing bids.
Consumer Electronics Case Studies and Customer Success Stories with MarinOne Search
Leading Technology Brand - Consumer Electronics - Very Large
Marin Social helped a leading technology brand launch a new device with a large-scale Twitter video ad campaign. The brand used... Marin Social’s Managed Services to handle campaign creation, management, and optimization. The campaign reached 13 million impressions, 250,000+ engagements, and 125,000+ website clicks. Engagement rose 10% over average campaigns, with a 28% click-through rate. Marin Social’s bulk editing and audience targeting features enabled fast, high-impact results.
Premier Farnell - Consumer Electronics
MarinOne Bidding helped Premier Farnell boost revenue by 33% and cut costs by 20% in just 20 days. Premier Farnell used... MarinOne Bidding to automate and improve their paid search campaigns in Germany and the Netherlands. The new machine learning algorithms found growth by targeting long tail keywords. The digital marketing team saw better results with no extra workload. MarinOne Bidding made more accurate predictions and drove strong performance gains.
Multicomp Pro - Consumer Electronics
MarinOne helped Multicomp Pro boost Amazon revenue by 155%. The company used Marin's intelligent bidding to automate and optimize ad... campaigns. This led to 119% more conversions and a 32% better return on ad spend. Multicomp Pro gained new customers and improved marketing ROI. The solution made campaign management easier and more effective.
Transportation/Trucking/Railroad Case Studies and Customer Success Stories with MarinOne Search
Suntransfers.com - Transportation/Trucking/Railroad - Medium
MarinOne Bidding helped Suntransfers. com boost Google Ads revenue by 132% and Microsoft Ads revenue by 390%. The platform improved...ROAS by 36% on Google Ads and 147% on Microsoft Ads. Suntransfers.com used MarinOne to centralize bidding and reporting across channels. The team saved half the time on long tail bidding. MarinOne enabled better decisions with unified data and new revenue attribution options.
Suntransfers.com - Transportation/Trucking/Railroad - Medium
MarinOne Bidding helped Suntransfers. com boost Google Ads revenue by 132% and Microsoft Ads revenue by 390%. The platform improved...ROAS by 36% on Google Ads and 147% on Microsoft Ads. Suntransfers.com used MarinOne to centralize bidding and view cross-channel metrics in one dashboard. The team saved half the time on long tail bidding. MarinOne enabled bidding on Google Analytics revenue attribution for the first time.
Virgin Atlantic - Transportation/trucking/railroad
Marin Software helped Virgin Atlantic improve their paid search campaigns. Virgin Atlantic faced tough competition and needed to optimize for... different destinations and KPIs. Marin's bidding automation, dynamic action by destination, and reporting tools made campaign management easier. Virgin Atlantic saw a 100% increase in revenue per click, a 79% uplift in conversion rate, a 38% decrease in CPA, and a 30% increase in revenue.
Apparel & Fashion Case Studies and Customer Success Stories with MarinOne Search
Le Slip Français - Apparel & Fashion - Medium
Marin Search Intent helped Le Slip Français boost Facebook conversions by 67% and Google conversions by 241%. The company used... Marin to automate campaign management and connect search and social channels. Marin Budget Allocation decreased CPA by 48%. Le Slip Français saw a 74% increase in ad investment and a 1.6x increase in ROI. The solution unified cross-channel marketing and improved campaign effectiveness.
Le Slip Français - Apparel & Fashion
Marin Search Intent helped Le Slip Français boost their Facebook and Google ad results. The company wanted to reach new... audiences and manage many campaigns more easily. Marin's tools automated campaign tasks and unified search and social strategies. Le Slip Français saw a 74% increase in investment, a 67% increase in Facebook conversions, a 241% increase in Google conversions, and a 1.6x increase in ROI. CPA dropped by 48% with Marin Budget Allocation.
Leading high-fashion apparel brand - Apparel & Fashion
Marin ScoreCard helped a leading high-fashion apparel brand capture and segment search intent for display retargeting. The brand needed to... score search queries and scale this logic to over a million keywords, updating results daily. Marin ScoreCard automated keyword classification using historical performance data, making millions of updates per week. This let the brand focus on strategy and creativity while Marin handled tactical tasks. The solution enabled automatic segmentation and improved retargeting efficiency across channels.
Consumer Goods Case Studies and Customer Success Stories with MarinOne Search
Nautilus - Consumer Goods - Large
MarinOne and Marin’s Managed Services Team helped Nautilus improve social ad performance. Nautilus needed more transparency and better ROAS after... issues with their previous agency. Marin set up regular reporting, A/B testing, and used tools like Mass Editor and DPA wizard to save time. The US campaigns exceeded the Nautilus ROAS KPI by 132%. Canada exceeded the KPI by 30%. Overall, Nautilus saw a 388% increase from the initial ROAS goal.
Wunderkarten.de (by bonnyprints) - Consumer Goods - Medium
Marin Software helped Wunderkarten. de triple revenue using Broad Audiences for Dynamic Ads. Wunderkarten saw a 183% increase in conversions...and a 244% increase in revenue. Marin’s Search Intent segmented audiences by search query, boosting high-intent targeting. The Budget Allocation Algorithm shifted spend in real time, raising ROAS by 36%. Marin’s workflow saved time and kept ads fresh, driving strong results for this web-to-print shop.
Wunderkarten.de (by bonnyprints) - Consumer Goods
Marin Search Intent and Broad Audiences for Dynamic Ads helped Wunderkarten. de triple revenue. The team faced challenges with lookalike...audiences and high cost per conversion. Marin segmented audiences by search intent and automated budget allocation. Wunderkarten.de saw a 183% increase in conversions, 244% increase in revenue, and 36% increase in ROAS. The solution saved time and improved ad performance across multiple markets.
Consumer Services Case Studies and Customer Success Stories with MarinOne Search
Red Letter Days - Consumer Services - Medium
Marin Bidding helped Red Letter Days boost LinkedIn lead form conversions by 65%. The company faced high bids and a... fixed budget, making it hard to get enough conversions. By switching from LinkedIn's bid recommendations to Marin Bidding, they cut CPCs by 35% and increased clicks by 59%. Impressions rose 41% and click-through rate improved 13%. Red Letter Days saw fast, strong results with Marin Bidding for their corporate reward campaigns.
Ritchie Bros. - Consumer Services - Large
MarinOne helped Ritchie Bros. boost ad performance with a custom automated bidding solution. The challenge was to drive more traffic... to product categories with items in stock and low auction visibility. Marin processed inventory feeds daily and doubled bids for categories with available products. This led to a 335% lift in impression volume, a 234% lift in click volume, and a 13% increase in interest pageviews. Ritchie Bros. used MarinOne's maximize revenue to ROAS bidding algorithm for Microsoft Advertising campaigns.
Information Services Case Studies and Customer Success Stories with MarinOne Search
Wer liefert was? - Information Services - Medium
Marin helps Wer liefert was? manage complex Google and Bing ad campaigns for 46,000 categories. The B2B search engine needed... granular control to optimize return on advertising spend (ROAS) and reduce B2C bounces. Marin enables detailed campaign management at the ad group level and automates bid adjustments using updated traffic demand data. Integration with Google Analytics allows automatic data processing and improved efficiency for the in-house SEA team.
Wer liefert was? - Information Services
Marin helps Wer liefert was? manage complex Google and Bing ad campaigns for 46,000 categories. The company needed a tool... for granular campaign control and dynamic bid management. Marin enables detailed control at the ad group level and automates bid adjustments using updated traffic data. The SEA team reports higher efficiency and a big increase in traffic. Marin's analytics integration and automation features save time and improve results.
Publishing Case Studies and Customer Success Stories with MarinOne Search
The Economist - Publishing
Marin Social helped The Economist increase new subscriptions by 66% using Facebook video ad campaigns. The team used retargeting and... animated video ads to engage readers in 24 countries. Video ads achieved a 1.24% CTR, much higher than link posts. Marin Software's optimization rules managed bids and paused underperforming ads. The campaign lowered cost per subscription by 12% and reduced CPC by 72% compared to static images.
The Economist - Publishing - Large
Marin Social helped The Economist boost new subscriptions by 66% using Facebook video ad campaigns. The team used retargeting and... Marin Software optimization rules to manage costs and maximize reach. Video ads achieved a 1.24% CTR, outperforming link posts. The campaign lowered cost per subscription by 12% and reduced CPC by 72% compared to static images. Marin Social's automated bid management drove strong results across 24 countries.
Health, Wellness and Fitness Case Studies and Customer Success Stories with MarinOne Search
Healthcare marketing team - Health, Wellness And Fitness - Medium
Marin Ascend helped a healthcare marketing team boost Google Ads conversions by 78%. The team needed to manage complex ad... campaigns for dental practices and struggled with manual budget allocation. Marin Ascend automated budget allocation and optimized campaign performance using AI. In two weeks, conversion rate rose by 33% and cost per conversion dropped nearly 40%. 95% of budgets hit monthly targets, making paid search more efficient.
BodyChange - Health, Wellness And Fitness
Marin Social helped BodyChange manage ad spend more effectively. The company wanted to increase newsletter subscriptions and lower costs. By... switching from Power Editor to Marin Social, they saved time and improved campaign setup. They generated 3,808 new leads in three weeks while meeting CPL targets. Reach and frequency campaigns delivered 39% lower CPL and 182% lower CPC than auction-based campaigns.
Computer Software Case Studies and Customer Success Stories with MarinOne Search
Marin Software - Computer Software
Marin Social helped Marin Software boost B2B leads on Facebook. The team used Facebook lookalike audiences and Marin ScoreCard to... target users. They applied smart exclusions and automated rules to optimize campaigns, even on weekends. Marin Software saw a 226% increase in leads, a 43% drop in CPA, and expanded into three new markets.
Design Case Studies and Customer Success Stories with MarinOne Search
Liniad - Media
Marin Social helped Liniad boost gamer acquisition for a new mobile game. Liniad used Marin's Facebook Marketing Partner tools to... create hundreds of ad variations quickly. They targeted lookalike audiences and optimized campaigns in real time. In one month, Liniad saw a 5x increase in new gamers, a 95% increase in paying users, and a 75% increase in ROI. Liniad became the top partner for gamer acquisition for the game.
Other Industry Case Studies and Success Stories with MarinOne Search
Kiwi.com - Travel - Medium
MarinOne Bidding helped Kiwi. com boost conversion volume by 28%. The travel booking site saw a 50% drop in cost...per conversion. Marin’s algorithm automated bidding and saved the team time. Kiwi.com gained real-time visibility with Marin’s budget optimizer. The solution increased conversion rate by 21%.
Deezer - Technology
Marin Social helped Deezer lower their cost per acquisition by 50% using Instagram Stories. Deezer wanted to reach Gen Z... and get more app installs. The team used Marin Social’s bulk ad creation to test many ad variations. They switched from Facebook app installs to link clicks for better data. Deezer saw a 43% increase in app installs and nearly 14,000 installs in two months.
Kiwi.com - Travel - Medium
MarinOne Bidding helped Kiwi. com boost conversions by 28%. The travel booking site saw a 50% drop in cost per...conversion. Marin's algorithmic bidding replaced manual Google Ads optimizations. Kiwi.com gained real-time campaign visibility and saved time. Conversion rate increased by 21% with Marin's automated solution.
PhotoBox - Technology
Marin Smart Sync for Shopping helped PhotoBox lower cost per purchase by 37% using Facebook Dynamic Ads compared to traditional targeting. PhotoBox saw a... 3x increase in conversion rate and doubled ROI with Dynamic Ads. The company used Smart Sync to quickly clone Google Shopping campaigns to Facebook, targeting remarketing audiences. PhotoBox met its CPA goal and plans to expand Dynamic Ad campaigns to more markets and categories.