Real-World Case Studies and Customer Success Stories with MarinOne Search

Marin Display helped IBC Hotels lower CPM by 85%. The platform also reduced CPA by 72% and improved ROI by 53%. IBC Hotels used Marin Display’s Site Tracking Tag to automate tracking and attribution.... This eliminated manual deduping and made reporting easier. IBC Hotels could now accurately attribute bookings and optimize their retargeting funnel.
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Marin Social helped Melia Hotels International use Dynamic Ads for Travel to target people interested in Spain. Melia saw a 79% drop in overall CPA. ROI increased by 6.7 times with Dynamic Ads for Tr...avel. The company increased ad spend each month because of strong results. Marin’s team made complex retargeting easy and effective for Melia.
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Marin Social helped TUI Netherlands run better remarketing campaigns on Facebook. They used dynamic tags, bulk editor, and rule manager to target people who visited their site but did not buy. 53% of... conversions came from mobile news feed. The cost per action was 23% lower on mobile news feed than desktop. Android devices had a 99% lower cost per action than desktop news feed. TUI Netherlands plans to keep using Marin Social to improve campaign efficiency.
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Marin’s Search Intent solution helped Meliá improve Facebook ad performance. Meliá used Marin to create custom audiences on Facebook based on Google search keywords. This let them show more relevant ...ads to people interested in specific destinations. Meliá saw a 7.5x decrease in CPA, a 36% lower Facebook CPA compared to Google, a 30x increase in ROI, and a 22x increase in CVR compared to traditional Facebook campaigns.
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Marin helped YOTEL increase ROAS by 23% using Marin’s bidding tools. The platform automated all reporting, performance monitoring, and optimization tasks. This saved the team over 10 hours of manual ...work each week. YOTEL managed 44 paid media accounts with a small team of 4 people. Marin’s automation let them focus more on strategy and global expansion.
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MarinOne helped Yotel increase revenue by 323% using its Google to Microsoft Sync feature. Yotel wanted to scale Bing activity with minimal resources and keep campaigns in sync across platforms. Mari...nOne’s Structured Sync allowed Yotel to clone and sync Google campaigns to Microsoft Advertising. After testing, Yotel expanded usage and grew Microsoft Search Share of Wallet from 4.5% to 10%. Yotel also saw a 54% improvement in ROAS.
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Marin Search and Marin Social helped an online insurance comparison site lower its Facebook lead costs. The company wanted to get more new customers and reduce CPA, which was too high. They used a cr...oss-channel approach, combining search intent data to retarget users on Facebook. Marin Social used Facebook Website Custom Audiences and Lookalike Audiences based on search intent. The site saw a 45% lower CPA than other lookalikes and a 14% lower CPA using WCA retargeting.
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Marin Bidding helped Confused.com improve their paid search results. Confused.com ran a test to see if Marin was still the best platform for them. They split traffic 50/50 between Marin and a competi...tor. Marin delivered an 11% lower CPA, 23% more conversions, and an 8% higher conversion rate than the competition. Marin’s team gave strong support and expertise during the test.
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Marin’s search intent retargeting helped a leading European loan comparison website lower its cost per acquisition by up to 3.5x. The company used Marin to segment audiences from TV branding campaign...s and retarget them on Facebook. They excluded users who already converted, saving time and improving audience targeting. The campaign achieved a 6.3x better conversion rate and reduced wasted ad spend. Marin’s automation enabled real-time audience updates and high-value user segmentation.
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Marin Search Intent Audiences helped Tempcover improve Facebook ad performance. Tempcover wanted better results from paid social and needed to reach in-market audiences. Marin’s cross-channel solutio...n let them use search intent data for Facebook targeting. Tempcover saw a 33% higher margin with Search Intent Audiences versus custom audience retargeting. They achieved a 215% higher margin on Facebook above their initial goal. ROI increased by 40% after switching to Search Intent Audiences.
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Marin budgeting optimization helped Alumni Ventures double their lead volume and cut cost per lead by 33%. The company struggled to manage ad budgets across LinkedIn and Meta, facing inconsistent eng...agement and time-consuming manual work. Marin’s automated tools allocated spend and set bids for each alumni network, optimizing campaigns daily. In six months, Alumni Ventures saw 97% more leads, a 60% lift in impressions, and a 96% increase in clicks. The team saved hours of manual work and focused on strategic marketing.
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Marin helped WorldFirst use dynamic budget allocation and Search Intent Audiences to improve their digital marketing. WorldFirst wanted to scale social audience activity and boost customer relationsh...ips. Marin's tools let them target high-intent audiences and optimize spend across channels. As a result, WorldFirst saw a 107% increase in conversions, a 15% decrease in cost per lead, and a 22% increase in click volume.
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Marin Software’s Awareness Targeting Bid Strategy helped PaySimple lower their cost per lead by 11%. PaySimple cut their keyword list from 600 to 40 after auditing campaign performance. They used Mar...in’s tool to target the right impression rate during a slow season. Marin suggested impression rate targets based on past results. PaySimple kept conversion volume steady while reducing both CPC and CPL by 11% in one month.
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Marin Software helped BizCover automate and optimize their paid search campaigns. BizCover wanted to get more leads and save time on ad management. Marin Software used automated bidding and Smart Syn...c to manage Google and Bing ads. BizCover saw a 22.7% year-over-year increase in conversions. The team saved over 100 hours in ad management. Cost per lead stayed within the target range by 3-5%.
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Marin Ascend helped QUODD automate their paid search budget management. Before, QUODD used manual processes that were slow and could not keep up with market changes. With Marin Ascend, they grouped c...ampaigns by business goals and used AI to adjust budgets daily. In one month, QUODD saw a 550% increase in conversions. They cut cost-per-conversion by 90% and reduced ad spend by 34%. Automation let their team focus on strategy, not manual updates.
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Marin Social helped Leo Vegas boost Facebook ad performance. The company used Carousel ads to show off their games and tell a story. They saw a 40% higher click-through rate and 21% lower cost per si...gnup compared to past campaigns. Their cost per acquisition was 20% under target. Marin's tools saved time by making it easy to edit and optimize ads.
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Marin helped Digital Performance GmbH improve performance marketing for online dating communities. The company faced challenges with fast growth and needed better technology for scaling. Marin's plat...form made onboarding new employees easy and provided customizable dashboards for transparency. The company reduced CPLs in Germany by up to 30% and increased ROI by 24%. Efficiency gains enabled a six-fold increase in performance marketing expenses.
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Marin Bidding helped Paddy Power Betfair lower their cost per acquisition (CPA) by about 30% on Apple Search Ads. The team used Marin’s automated bidding to replace manual processes, saving time and ...reducing high costs. They kept app installs and revenue steady while cutting costs. The savings let them reinvest in new marketing programs. Marin’s machine learning made bidding more efficient and freed up budget for growth.
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Marin Social helped LeoVegas use Instagram Carousel Video Ads to reach new players. LeoVegas tested different audiences and creatives with Marin's bulk-editing tools. The campaign led to a 44% drop i...n cost per first time depositing player. Cost per registration fell by 29%. Cost per video decreased by 10%. LeoVegas saved time setting up and managing campaigns.
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Marin PositionLock helped a leading entertainment company keep top search positions. The marketing team needed to scale bid changes quickly to stay ahead in a tough market. PositionLock automated int...raday bid adjustments, keeping ads visible on key keywords. All keywords reached a 10 Quality Score in days. The company saw lower CPC for the same ad position and gained a strategic edge over competitors. Efficiency and ease of use improved for the team.
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Marin helped PlayOJO, an online casino, lower marketing costs and boost results. PlayOJO wanted to grow fast and cut the cost per first time deposit. Marin’s managed service team set up a social ad s...trategy using video ads and reach and frequency buying. PlayOJO saw an 8% drop in cost per click, an 18% drop in cost per registration, and a 48% drop in cost per first time deposit. PlayOJO praised Marin’s automation tools and Facebook ad expertise.
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Marin Social helped a new music streaming app in France boost mobile app downloads and premium memberships. The company wanted more users to pay for premium and expand to new markets. Marin Social ra...n mobile app install ads and used A/B testing with the Bulk Creator tool. Campaigns were optimized for new subscriptions using Adjust integration. Results included a 62% lower CPA, 50% less time spent managing campaigns, and over 15,000 new premium subscriptions in two months.
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Marin Social helped Magical Vegas grow new player signups. The company wanted more first-time depositors at a lower cost. Marin Social's algorithmic budget allocation replaced manual Facebook ad mana...gement. After one month, first-time depositors increased by 51%. The cost per new depositor dropped by 22%. Registrant volume rose by 29%. Magical Vegas praised Marin Social for its expertise and optimization features.
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Marin Bidding helped Red Letter Days boost their LinkedIn campaign results. The company wanted more form submissions for corporate events and gifts but struggled with high bids and a fixed budget. Af...ter switching to Marin Bidding, they saw a 41% increase in impressions and a 59% rise in clicks. Click through rate improved by 13% and cost per click dropped by 35%. Lead form conversions jumped by 65% without increasing spend.
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Marin Social helped Marin Software boost B2B leads on Facebook. The team used Facebook lookalike audiences and Marin ScoreCard to target users. They applied smart exclusions and automated rules to op...timize campaigns, even on weekends. Marin Software saw a 226% increase in leads, a 43% drop in CPA, and expanded into three new markets.
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Marin Social helped Verisure connect digital leads to offline sales. The team used Marin’s automation tools and expert advice to improve campaign structure and efficiency. They saw an 87% increase in... offline bookings year-over-year and a 28% increase over the previous quarter. Campaigns using Marin’s Budget Allocation tool had over a 15% decrease in cost per lead. Verisure also boosted reach in France with Marin’s Message Booster.
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Marin Budget Allocation helped a leading medical device manufacturer lower their cost per action by 40%. The company wanted to reach more people with hearing loss and get more product guide requests.... They used Marin to create lookalike audiences and optimize ad budgets on Facebook. This led to a 29% increase in daily guide requests and a 29% rise in revenue from those requests. Click-through rates went up by 47% compared to campaigns without Marin Budget Allocation.
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Marin’s Search Intent Audiences helped a medical device manufacturer reach people with hearing loss. The company used Marin to create Facebook audiences based on Google and Bing search keywords. Mari...n’s tools automated URL tagging and bulk uploads. The campaign led to a 388% increase in conversions. Daily appointment requests doubled. Cost per acquisition dropped by 65% compared to older strategies.
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Marin helps Wer liefert was? manage complex Google and Bing ad campaigns for 46,000 categories. The company needed a tool for granular campaign control and dynamic bid management. Marin enables detai...led control at the ad group level and automates bid adjustments using updated traffic data. The SEA team reports higher efficiency and a big increase in traffic. Marin's analytics integration and automation features save time and improve results.
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Marin’s Full-Funnel Bidding helped Nissan optimize both upper- and lower-funnel website users. Nissan faced challenges with data sparsity in lower-funnel users and misaligned KPIs with upper-funnel u...sers. Marin’s solution combined both user sets, using automated bidding to drive more conversions. Nissan saw a 34% increase in conversions after rolling out the solution in seven markets. The approach allowed for flexible, market-specific adjustments and improved performance.
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Marin helped Nissan improve paid search campaigns across 22 European markets. The challenge was to balance a central strategy with local optimization. Marin’s algorithmic bidding and centralized repo...rting enabled smarter, more efficient campaign management. Nissan saw a 25% increase in conversions and a 20% decrease in cost per conversion. The team now saves 3,500 hours per year managing bids.
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Marin Software helped Search Optics lower their cost per lead using Yahoo Gemini. Search Optics wanted more car shoppers at a lower cost than Google. Marin Software suggested Yahoo Gemini for less co...mpetition and strong intent data. Search Optics used Marin to manage and automate campaigns. Branded cost per lead was 50% less than Google. Non-branded cost per lead was 25% less than Google.
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Marin Social helped Drivy improve their Facebook ad performance. Drivy needed to reach new customers in five countries with a small team. Marin Social's tools let them test and scale campaigns fast. ...The Archive Manager kept their dashboard clean. Split testing showed a one-day optimization window worked best. Drivy saw a 20% higher CTR, 7% lower CPC, and 8% lower cost per conversion.
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Marin Social helped Liniad boost gamer acquisition for a new mobile game. Liniad used Marin's Facebook Marketing Partner tools to create hundreds of ad variations quickly. They targeted lookalike aud...iences and optimized campaigns in real time. In one month, Liniad saw a 5x increase in new gamers, a 95% increase in paying users, and a 75% increase in ROI. Liniad became the top partner for gamer acquisition for the game.
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MarinOne helped Suntransfers.com boost Google Ads revenue by 132% and Microsoft Ads revenue by 390%. The company improved ROAS by 36% on Google Ads and 147% on Microsoft Ads. MarinOne’s cross-channel... reporting and bidding tools let Suntransfers.com manage all campaigns in one place. The team saved half the time on long tail bidding. Suntransfers.com gained better visibility and outperformed competitors using MarinOne.
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Marin Software helped Virgin Atlantic improve their paid search campaigns. Virgin Atlantic faced tough competition and needed to optimize for different destinations and KPIs. Marin's bidding automati...on, dynamic action by destination, and reporting tools made campaign management easier. Virgin Atlantic saw a 100% increase in revenue per click, a 79% uplift in conversion rate, a 38% decrease in CPA, and a 30% increase in revenue.
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MarinOne Bidding helped Premier Farnell boost revenue by 33% and cut costs by 20% in just 20 days. Premier Farnell used MarinOne Bidding to automate and improve their paid search campaigns in Germany... and the Netherlands. The new machine learning algorithms found growth by targeting long tail keywords. The digital marketing team saw better results with no extra workload. MarinOne Bidding made more accurate predictions and drove strong performance gains.
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Marin helped EasyGo automate and optimize their Apple Search Ads campaigns. EasyGo faced high costs and slow manual bidding. Marin's automation adjusted bids daily and gave more control and transpare...ncy. EasyGo saw a 42% increase in conversions, a 40% drop in cost per conversion, a 16% decrease in spend, and a 30% reduction in cost per click. The marketing team saved hours each week and scaled campaigns faster.
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Marin Social helped Wargaming boost brand awareness for their World of Tanks game. Wargaming used Marin Social to run Twitter Promoted Video ads in seven European countries. The platform's bulk creat...ion and real-time analytics tools made campaign management fast and easy. Wargaming achieved a 0.09€ cost per video view, over 300,000 impressions, and more than 1,000 engagements. The campaigns delivered measurable results and increased brand visibility.
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Marin Social’s Message Booster helped PHD Media and LBC automate amplification of over 40 posts per day on Facebook and Twitter. The tool saved at least two hours of manual work daily. LBC achieved 2...0 million impressions in two months. Cost per click for Link Ads dropped. View-through rate and average watch time increased. The solution enabled fast, reactive promotion of trending news content.
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Marin Software helped 4AllPromos improve Google Shopping campaigns. 4AllPromos used Marin for SKU-level reporting and call conversion tracking. Marin consultants restructured campaigns and enabled pr...oduct feed testing with SmartFeed. 4AllPromos saw a 30% increase in CTR and higher impression share. A/B testing of product titles led to CTR gains of 40-45%. SKU-level insights allowed better segmentation and reduced wasted spend.
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Marin automated bidding helped PrettyLittleThing boost app downloads by 22%. The company used Marin with Apple Search Ads to target new and returning customers. They split campaigns into brand, gener...ic, and competitor categories across seven markets. Cost per install dropped by 26%. Click-through rate rose by 11%. Marin's solution made campaigns 30% more efficient, letting PrettyLittleThing scale their mobile app marketing.
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MarinOne Bidding helped Sharperimage.com improve their shopping ads. The team wanted to boost sales and stay ahead of competition on Google Shopping. They tested MarinOne Bidding against Google Smart... Shopping. MarinOne delivered better results with less manual work. Impressions went up by 45%. Clicks increased by 25%. Conversion rates rose by 25%. Sales jumped by 56%.
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Marin Software helped Sharper Image increase profit by 110% year-over-year. Sharper Image used Marin's SKU-level bidding and automation for Google Shopping campaigns. Marin enabled them to set bids f...or each product and automate reporting. This gave them more control and faster feedback. The result was higher efficiency and a big profit boost.
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MarinOne helped Marley Spoon improve digital marketing results. Marley Spoon wanted better performance from their automated bidding. They chose MarinOne for its optimization tools and flexible biddin...g strategies. After four weeks, they saw 29% more conversions, a 7% better cost-per-click, and a 20% improvement in cost-per-acquisition. MarinOne gave them more control and better team collaboration.
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Marin Software helped Spartoo.com improve their ad performance. Spartoo.com used Marin for flexible attribution modeling and a transparent bidding algorithm. The Marin team provided local support, tr...aining, and resources. Spartoo.com saw a 12% increase in ROI and set a revenue record in January. They achieved these results without increasing their budget. Marin's platform enabled Spartoo.com to optimize campaigns across Europe.
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Marin Software’s Smart Sync for Dynamic Ads helped a leading women’s accessory retailer improve digital ad results. The retailer wanted to boost website conversions and revenue by expanding from sear...ch to social ads. Manual setup and lack of experience made early campaigns hard. Using Smart Sync, the retailer cloned top-performing Google Shopping product groups into Facebook, making campaigns faster and more effective. Results included a 456% increase in ROI, 163% better CTR, 80% more revenue, and a 69% drop in CPA.
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Marin Software helped Buyagift automate and optimize Amazon advertising bids. Before Marin, Buyagift managed bids by hand, which was slow and hard to scale. With Marin, they set up automated bidding ...for nearly 4,000 products. This led to a 79% increase in ad impressions, 36% more clicks, and a 7% lower cost per click. Buyagift saw a 17% growth in revenue from Amazon ads.
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Marin Bidding and Microsoft Advertising eCPC helped 123inkt improve ad performance. 123inkt used both tools together to boost results across 155 Microsoft Advertising accounts. They saw a 26% increas...e in clicks and a 28% increase in conversions. CPA rose by 5% and conversion rate improved by 2%. The combined solution let 123inkt target the right users and grow their business.
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Marin Software helped a leading fashion house improve its digital marketing results. The company faced low return on ad spend and falling sales due to seasonality and market changes. Marin Software r...estructured their campaigns and used its full software suite. The result was a 404% increase in ROAS and a 53% decrease in CPC. The fashion house now sees better performance during key marketing periods and ongoing growth.
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Marin Software helped Farnell element14 automate keyword bidding and campaign creation. Farnell element14 faced challenges managing search campaigns for over 500,000 products in 30 markets. Marin’s D...ynamic Create automated campaign generation, increasing product coverage by 30%. Orders rose by 39% and revenue by 21%. Conversion rates improved by 38% and cost per conversion dropped by 15%. ROAS increased by 13%.
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Marin’s automatic bid adjustments helped Mountain Warehouse boost their conversion rate by 13%. The platform also drove a 15% increase in revenue and cut CPA by 5.6%. Mountain Warehouse used Marin to... scale search marketing while keeping returns efficient. Marin’s dynamic bidding and custom modifiers let them target high-value keywords and adjust for peak sales periods. This saved time on manual optimization and improved campaign results.
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Marin Software helped American Eagle Outfitters boost their Facebook Dynamic Ads program using Broad Audiences. The challenge was to scale beyond retargeting and reach new customers. Marin and Facebo...ok enabled early access to Broad Audiences, using advanced targeting and Marin Budget Allocation. Over three quarters, AEO saw 4x higher ROAS versus regular Lookalike Audiences, a 2.5x increase in ROAS from Q4 2016 to Q2 2017, and a 14.5 percentage point rise in Broad Audiences revenue share. Dynamic Ads now capture a large part of AEO’s Facebook ad budget.
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Marin Software helped Dagne Dover increase revenue by 47% in a 12-week test. The company used Marin's automated bidding to replace manual bid adjustments. This change saved time and improved campaign... efficiency. Dagne Dover also saw a 37% increase in conversions during the test. The solution used Target ROAS and Google’s Enhanced CPC for better results.
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MarinOne helped Ritchie Bros. solve a challenge with driving traffic to in-stock auction items. Marin built a custom automated bidding solution that processes inventory feeds daily and boosts bids fo...r categories with available products. The approach used MarinOne's Maximize Revenue to ROAS bidding algorithm and automated inventory-based boosts for Bing. Ritchie Bros. saw a 335% lift in impression volume, a 234% lift in click volume, and a 13% increase in interest pageviews. The solution brought more attention to underserved product categories.
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Marin’s Amazon Attribution solution helped AccuQuilt test if shoppers prefer Amazon Store pages over their own site. AccuQuilt sent Google paid search ads to its Amazon Store page and used Marin to c...onnect ad clicks to Amazon sales. The test ran during the 2020 holiday season. AccuQuilt saw a 213% increase in holiday revenue. Clicks, revenue, and average order value all improved. Marin’s automated tracking made setup easy.
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Marin Social helped The Economist increase new subscriptions by 66% using Facebook video ad campaigns. The team used retargeting and animated video ads to engage readers in 24 countries. Video ads ac...hieved a 1.24% CTR, much higher than link posts. Marin Software's optimization rules managed bids and paused underperforming ads. The campaign lowered cost per subscription by 12% and reduced CPC by 72% compared to static images.
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Marin Software helped Reach PLC automate campaign budget pacing with a custom dashboard. Reach PLC managed over 100 campaigns at once, making manual budget pacing slow and hard. Marin built a Google ...Sheets dashboard that updates daily with MarinOne data. This solution cut time spent on budget pacing by more than 50%. Campaign managers now focus more on improving performance.
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Marin Ascend helped a healthcare marketing team for dental practices boost Google Ads results. The team needed to manage many campaigns and budgets for different dental offices. Marin Ascend automate...d budget allocation and updated bidding targets. In two weeks, they saw a 78% increase in conversions, a 33% higher conversion rate, and nearly 40% lower cost per conversion. 95% of budgets hit monthly targets. The team now plans to expand into more ad channels.
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Marin Social helped BodyChange manage ad spend more effectively. The company wanted to increase newsletter subscriptions and lower costs. By switching from Power Editor to Marin Social, they saved ti...me and improved campaign setup. They generated 3,808 new leads in three weeks while meeting CPL targets. Reach and frequency campaigns delivered 39% lower CPL and 182% lower CPC than auction-based campaigns.
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Marin Search Intent helped Le Slip Français boost their Facebook and Google ad results. The company wanted to reach new audiences and manage many campaigns more easily. Marin's tools automated campai...gn tasks and unified search and social strategies. Le Slip Français saw a 74% increase in investment, a 67% increase in Facebook conversions, a 241% increase in Google conversions, and a 1.6x increase in ROI. CPA dropped by 48% with Marin Budget Allocation.
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Marin ScoreCard helped a leading high-fashion apparel brand capture and segment search intent for display retargeting. The brand needed to score search queries and scale this logic to over a million ...keywords, updating results daily. Marin ScoreCard automated keyword classification using historical performance data, making millions of updates per week. This let the brand focus on strategy and creativity while Marin handled tactical tasks. The solution enabled automatic segmentation and improved retargeting efficiency across channels.
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MarinOne helped Rainmaker Ad Ventures automate campaign optimization. The agency managed many campaigns with a small team and needed to reduce manual work. Marin Scripts automated maturity labeling a...nd budget adjustments using real-time data. This saved 26 hours of weekly work and let the team scale campaigns more easily. Rainmaker saw increased ROAS and better budget allocation with Marin’s automation.
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Marin Ascend helped a digital advertising and marketing agency manage budgets for a senior living facility client. The agency needed to hit target budgets across dozens of locations. Marin automated ...budget monitoring and made real-time adjustments. 94% of campaigns hit their targets, up from 79%. Revenue increased by 20% in the first month and another 10% in the second month. The agency saved hours of manual work and improved campaign performance.
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Marin Software helped MEC UK run video ad campaigns for Danone Actimel. MEC UK used Marin's trigger-based video remarketing and TVTY integration to target audiences by location, weather, and sports e...vents. The solution enabled precise ad delivery and campaign automation. MEC UK achieved 66% lower cost per video view on Facebook, 60% lower cost per 25% video view, 70% lower cost per 95% video view, and a 39% higher click-through rate.
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Marin’s BI Connect helped AMS Media Group bring all their marketing data into one place. AMS had trouble reporting across many clients, publishers, and channels because their data was scattered. With... Marin’s BI Connect, they linked Marin, Adform, and Adverity for smooth data flow and better analytics. This made reporting faster and gave AMS new insights, alerts, and automation. AMS now saves time and understands cross-channel performance better.
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Marin Software helped Path Interactive automate bidding for Amazon Sponsored Products. Path Interactive wanted to save time and improve campaign results for their client’s Amazon Advertising. Marin’s... machine learning algorithm managed thousands of bid changes daily and allowed human control for seasonal changes. Path Interactive saw 54% more orders, 63% higher sales, and a 14% lower ACOS after using Marin. The team saved time and focused more on growth.
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Marin Software helped Maxus UK boost lead generation for an automotive brand using search intent audiences on Facebook and Google. Maxus UK used Marin's mass editor and search intent audience creatio...n to target high-intent car buyers. They divided audiences by vehicle type and used lookalike prospecting with exclusion targeting. The strategy led to a 30.5% drop in cost per lead versus broad targeting, a 77.3% decrease in cost per lead over three months, and a 132% increase in conversions month over month.
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MarinOne Bidding helped Blast Analytics improve their LinkedIn campaign results. The team used Marin BI Connect to export data into Google Data Studio and ran a bidding test with MarinOne. They saw a... 23% increase in conversion rate, a 14% decrease in cost per conversion, and a 105% increase in click-through rate. Weekly reporting became much faster. Blast Analytics now finds more growth opportunities using LinkedIn.
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Marin Social helped G/O Digital boost ROI for their retail client using Facebook Dynamic Ads. The goal was to surpass a 2.5x ROI and reach 7x, targeting sports and religion markets. During the 2015 h...oliday season, Marin Social enabled quick campaign setup and targeted ads based on user actions. The campaign achieved a 51x ROI between December 10th and Christmas Day. Post-holiday, the client maintained a 36x ROI with Facebook Dynamic Ads.
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Marin helped Fusion92 automate budget management for paid search campaigns. Fusion92 managed nearly 1,500 dental practices and needed to maximize conversions while staying within budget. Marin's AI t...ools automated budget pacing, allocation, and bidding. This saved 15 hours of manual work each week. 96% of campaigns spent within 10% of their monthly budget, up from 9%. Conversion volume increased by 10%. Fusion92 now uses Marin to manage over 10,000 campaigns, consistently hitting CPA targets.
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Marin bidding helped Intertwine Interactive boost Amazon Advertising results for a specialty retailer. The team used Marin's reporting and bid algorithm to automate and optimize campaigns. Weekly con...version volume improved by 75%. Ad attributed sales revenue grew by 191%. Intertwine doubled their Amazon Advertising investment after seeing these results.
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Marin Social helped Performics improve Jeep's Facebook ad campaigns. The team used Marin Social's split testing to compare website clicks versus website conversions. After switching to optimize for c...onversions, they saw a 120% increase in conversions. Cost per lead dropped by 56%. The conversion rate was 5.5 times higher. Marin Social gave Performics better results and more efficient campaigns.
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Marin Social helped Starcom boost ROI for a global jewelry brand using campaign lookalike audiences on Facebook. The challenge was to increase both online and in-store sales while keeping ROAS goals.... Marin’s team recommended campaign lookalikes and offline conversion tracking. The result was a 2.7x higher ROI online and 2.9x higher ROI offline. Link click-through rate also grew 2.7x, showing strong engagement and sales impact.
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Marin Social helped Milestone boost a jewelry brand's revenue with dynamic ad targeting. The challenge was to increase ROI from social ads and manage thousands of products for personalized marketing.... Milestone used Facebook Dynamic Ads through Marin Social to automate and customize campaigns. They achieved a 357% increase in overall ROAS. Dynamic Ads Prospecting beta lifted ROAS by 4.5x, and Dynamic Ads remarketing drove a 7.7x lift, a 668% increase in ROAS.
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Marin Software helped Mediacom improve Dell's paid media campaigns. Dell struggled with a previous bid management tool that failed to meet performance goals. Mediacom and Dell switched to Marin Softw...are for better bidding technology. Marin's algorithm boosted Dell's business sales by 52% and consumer sales by 14%. Mediacom saved time and focused on strategy while Marin handled dynamic bidding.
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Marin Managed Services helped Nautilus improve their social ad performance. Nautilus wanted more transparency and better ROAS after issues with a previous agency. Marin set up regular reporting, A/B ...testing, and used tools like Mass Editor and DPA wizard to save time. They built targeted audiences and optimized campaigns on Facebook. The US exceeded the Nautilus ROAS KPI by 132%. Canada exceeded the KPI by 30%. Overall, there was a 388% increase from the initial ROAS goal.
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Marin Search Intent and Broad Audiences for Dynamic Ads helped Wunderkarten.de triple revenue. The team faced challenges with lookalike audiences and high cost per conversion. Marin segmented audienc...es by search intent and automated budget allocation. Wunderkarten.de saw a 183% increase in conversions, 244% increase in revenue, and 36% increase in ROAS. The solution saved time and improved ad performance across multiple markets.
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MarinOne helped Genesys automate and optimize their global paid search campaigns. Genesys needed to expand reach and manage higher budgets with a small team. MarinOne's automation and cross-channel t...ools let them track, report, and analyze campaigns across 60 countries and 16 languages. Genesys saw a 78% increase in ROAS and doubled bookings. Awareness targeting campaigns gained 20% more impression share. MarinOne improved conversion tracking and reporting for Genesys.
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Marin’s Bidding solution helped Storable improve their paid media performance. Storable needed a customizable bidding tool that could use multiple data inputs and run at specific times. They tested M...arin’s Bidding against QuanticMind to find the best fit. Marin updated bidding times and outperformed the competitor, delivering a 5% lift. Storable valued Marin’s account management and custom approach.
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Marin Bidding helped Lucid Software automate keyword bidding and boost results. Lucid saw a 20% increase in registrations and a 10% increase in ROAS. Costs dropped by 15%. The team saved an average o...f 6 hours per week. Marin’s custom modifiers and workflow tools made campaign management easier and more effective.
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Healthcare marketing team sees a 78% increase in conversions from Google Ads with Ascend

EasyGo increases conversions from Apple Search Ads by 42% with Marin

Marin Ascend helped Crazy in Love improve social advertising results. The company switched to feed-based Dynamic Ads on Facebook. This change led to a 68% decrease in cost per acquisition. Conversion...s increased by 86%. Cost per purchase dropped by 400%. The team learned new strategies and gained confidence in social ads. Marin provided ongoing support and recommendations.
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Marin Software's Smart Sync helped The Quote Company boost conversions by 66.7%. The company used Smart Sync to manage Google and Bing campaigns together. This saved two hours per week and reduced er...rors and out-of-date ads. The Quote Company saw these results with only a 5.2% increase in cost per acquisition. The team also received helpful support from Marin Software.
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Marin Software helped Cupid Media improve their cross-channel marketing. Cupid Media used Marin's platform to manage search, social, and display ads in one place. They used Marin's Budget Optimizer t...o lower costs and increase paid subscribers. Cupid Media saw a 78% increase in conversions, a 23% increase in revenue, and a 28% decrease in cost per acquisition. Marin's bidding algorithm found users who brought in more revenue than average.
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Marin Social helped a leading technology company launch a new streaming and gaming device. The company used Facebook video remarketing to boost awareness and sales. Marin Software's Managed Services ...team ran video campaigns and retargeted users who watched the full videos. The campaign achieved a 30% lower CPA, an 11% higher CTR, and generated one third of total sales. The strategy focused on strong video creative and advanced audience targeting.
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Multicomp Pro Sees Over 150% Increase in Amazon Revenue with Marin

Marin Revenue Hub helped Internet Brands connect backend conversion and revenue data to their ad campaigns. They used Marin to send this data to Google, improving the accuracy of bidding algorithms. ...This led to a 30% increase in revenue while keeping return on ad spend steady. Marin’s automation saved time and allowed Internet Brands to test new channels. The solution also helped optimize bids for TikTok using clean revenue data.
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Marin Social helped Deezer lower their cost per acquisition by 50% using Instagram Stories. Deezer wanted to reach Gen Z and get more app installs. The team used Marin Social’s bulk ad creation to te...st many ad variations. They switched from Facebook app installs to link clicks for better data. Deezer saw a 43% increase in app installs and nearly 14,000 installs in two months.
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Marin’s Search Intent Audiences helped Kiwi.com boost travel bookings. Kiwi.com used Marin to create Facebook Custom Audiences from search data. This let them target high-intent users with personaliz...ed ads. They saw a 29% increase in search ROAS, a 20% drop in search CPL, and a 6% rise in conversions. Marin’s platform improved campaign efficiency and audience quality.
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Marin Social helped a leading technology brand launch a new device with a large Twitter video ad campaign. The brand used Marin Social’s Managed Services to handle campaign creation, management, and ...optimization. The campaign targeted a broad, high-intent audience using Twitter and the Twitter Audience Platform. The ads achieved 13 million impressions, 250,000+ engagements, and 125,000+ website clicks. Engagement rose 10% over average campaigns, with a 28% click-through rate.
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MarinOne helped Multicomp Pro boost Amazon revenue by 155%. The company used Marin's bidding algorithms to automate and optimize ad campaigns. This led to 119% more conversions and a 32% better retur...n on ad spend. Multicomp Pro gained more control over their marketing and saved time. Their partnership with Marin Software improved their top line and brought in new customers.
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Marin Smart Sync for Shopping helped PhotoBox lower cost per purchase by 37% using Facebook Dynamic Ads compared to traditional targeting. PhotoBox saw a 3x increase in conversion rate and doubled RO...I with Dynamic Ads. The company used Smart Sync to quickly clone Google Shopping campaigns to Facebook, targeting remarketing audiences. PhotoBox met its CPA goal and plans to expand Dynamic Ad campaigns to more markets and categories.
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Rainmaker Automates Campaign Optimization With Marin Scripts

Fusion92 simplifies budget management and increases conversions 10% with Marin

YOTEL Increases ROAS 23% and Eliminates Hours of Manual Work with Marin

Alumni Ventures doubles lead volume and reduces CPL by 33% with Marin budgeting optimization

Marin Social helped TrueView, a London-based dating app, boost app installs by 62%. The team used Marin Social to create and test many Instagram campaigns. They set custom bid and budget rules to kee...p costs low. The campaigns cut cost per install by 44% on iOS and 35% on Android. TrueView paid £1 or less per install and plans to invest 400% more in Instagram ads.
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Marin Automated Bidding helped Prijsvergelijken.nl, a telecom comparison site, improve paid search results. The company switched from Google Ads Smart Bidding to Marin Bidding. They saw a 10.5% incre...ase in conversion volume. ROAS went up by 13.2%. Revenue grew by 21%. Cost per click dropped by 14%. Marin’s automation and machine learning saved the team time and boosted campaign performance.
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