MarinOne Search - Digital Analytics: Use Cases, Capabilities & Competitors

Marin Bidding and Microsoft Advertising eCPC helped 123inkt boost conversions by 28%. The Dutch online retailer saw a 26% increase in clicks and a 2% rise in conversion rate. CPA increased by 5% as b...ids targeted higher-probability users. 123inkt used Marin's bidding tools and Microsoft Auction Insights together for better ad performance. The company managed 155 Microsoft Advertising accounts with these solutions.
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Marin helped YOTEL increase ROAS by 23% using its bidding automation. The platform eliminated over 10 hours of manual work each week for YOTEL's digital marketing team. Marin automated all reporting,... performance monitoring, and optimization tasks. This let the team focus more on strategy and global expansion. YOTEL managed 44 paid media accounts with just 4 people thanks to Marin's automation features.
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Marin Bidding helped Red Letter Days boost LinkedIn lead form conversions by 65%. The company faced high bids and a fixed budget, making it hard to get enough conversions. By switching from LinkedIn'...s bid recommendations to Marin Bidding, they cut CPCs by 35% and increased clicks by 59%. Impressions rose 41% and click-through rate improved 13%. Red Letter Days saw fast, strong results with Marin Bidding for their corporate reward campaigns.
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MarinOne and Marin’s Managed Services Team helped Nautilus improve social ad performance. Nautilus needed more transparency and better ROAS after issues with their previous agency. Marin set up regul...ar reporting, A/B testing, and used tools like Mass Editor and DPA wizard to save time. The US campaigns exceeded the Nautilus ROAS KPI by 132%. Canada exceeded the KPI by 30%. Overall, Nautilus saw a 388% increase from the initial ROAS goal.
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Marin Software helped 4AllPromos improve Google Shopping campaigns. 4AllPromos used Marin for SKU-level reporting and call conversion tracking. Marin consultants restructured campaigns and enabled pr...oduct feed testing with SmartFeed. 4AllPromos saw a 30% increase in CTR and higher impression share. A/B testing of product titles led to CTR gains of 40-45%. SKU-level insights allowed better segmentation and reduced wasted spend.
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Marin Social helped Deezer lower their cost per acquisition by 50% using Instagram Stories. Deezer wanted to reach Gen Z and get more app installs. The team used Marin Social’s bulk ad creation to te...st many ad variations. They switched from Facebook app installs to link clicks for better data. Deezer saw a 43% increase in app installs and nearly 14,000 installs in two months.
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