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Marketing and Advertising Case Studies and Customer Success Stories with Audiense Discover

Convosphere - Marketing And Advertising - Small

London, UK

Audiense enabled Convosphere to identify 300 London-based micro-influencers for a CBD e-commerce client. Strict UK advertising rules made traditional digital... ads impossible. Convosphere used Audiense to filter influencers by interests, bios, and conversations. They focused on wellness, sports, indulgence, and pets categories. The process ensured only authentic, relevant influencers were chosen. This helped the client promote their CBD products and build long-term influencer relationships.

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Behavioural Economy - Marketing And Advertising - Small

Munich, Germany

Audiense helped Behavioural Economy drive a 200% ROI for Bayerische Staatsoper's 150th anniversary campaign. The consultancy used Audiense to build... psychographic audience segments based on interests and digital behaviors. These segments powered targeted programmatic campaigns with StackAdapt. The opera house attracted new ticket-buyers in France and the UK. Audiense enabled faster customer conversion and more personalized marketing.

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VML - Marketing And Advertising - Very Large

New York, USA

Audiense helped VML and Prism analyze 600,000 music fans across 45 artists. They uncovered over 200 unique fan communities using... social data and audience intelligence. This deep segmentation revealed key differences between fan groups, like those of Kendrick Lamar and Future. The insights led to more targeted marketing and new business for VML. Audiense enabled a richer understanding of music culture and improved campaign results.

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Convosphere - Marketing And Advertising - Small

London, UK

Audiense helped Convosphere find 300 micro-influencers for a CBD ecommerce client. Strict UK ad rules made it hard to promote... CBD products online. Convosphere used Audiense to filter influencers by interest, bio, and location. They focused on wellness, sports, indulgence, and pets. The process led to authentic influencer partnerships and successful campaign promotion.

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Ideagoras - Marketing And Advertising - Small

Madrid, Spain

Ideagoras used Audiense Insight to help a global medical technology brand understand its diverse audience. The agency built detailed buyer... personas and analyzed conversations around portable ultrasound. This work enabled the brand to make informed decisions about social strategy, content, and communication tone. The project helped commercial teams know their clients better and identify valuable conversation categories. Ideagoras gained insights into community dynamics and event-driven discussions.

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Relevance - Marketing And Advertising - Small

London, UK

Relevance used Audiense to target ultra-high-net-worth individuals for a yachting client. The agency segmented audiences using Audiense Insights, identifying yacht... advisors, customers, and personnel. They analyzed overlaps and affinities to refine ad and content strategies. The campaign required a specific tone and targeted B2B messaging on organic channels. Audiense gave Relevance clear direction and confidence in their approach.

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Convosphere - Marketing And Advertising - Small

London, UK

Audiense helped Convosphere analyze new educational markets for a multinational edutainment client. Convosphere used social media, conversational data, and AI... to gather insights on Germany, France, and Japan. They segmented audiences to identify key market differences and challenges in digital education. The findings guided the client’s expansion strategy and narrowed their research focus. Audiense enabled precise targeting of education experts and parents in each region.

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HaveYouHeard - Marketing And Advertising - Small

Cape Town, South Africa

Audiense helped HaveYouHeard find 66,099 unique influencers for DHL Africa's 2015 Rugby World Cup campaign. The platform analyzed millions of... users across 45 African countries. The campaign hashtag #AfricaAsOne reached over 1.2 billion people and had an ad value of £12 million. Engagement improved with more than 330,000 retweets. Audiense enabled large-scale audience targeting and influencer discovery.

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Grayling - Marketing And Advertising - Large

London, UK

Grayling used the Audiense platform to analyze a luxury hotel chain's social media audience. They identified 358,000 potential new customers... who followed a key competitor. The team also found 150,000 users who followed both the client and its competitor. Grayling listed the top 25 interests for each market segment. They uncovered which content types triggered engagement in each user group. These insights helped the hotel chain revise its social strategy for better customer targeting.

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HaveYouHeard - Marketing And Advertising - Small

Cape Town, South Africa

Audiense helped HaveYouHeard find 66,099 influencers for DHL’s #AfricaAsOne campaign. The platform analyzed millions of users in 45 African countries.... The campaign hashtag reached over 1.2 billion people and had an ad value of £12 million. Engagement on Twitter improved, with more than 330,000 retweets. Audiense enabled large-scale audience engagement for DHL.

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Relevance - Marketing And Advertising

Audiense Insights helped Relevance, a luxury digital marketing agency, target ultra-high-net-worth individuals for a yachting client. The agency used Audiense... to segment audiences, analyze overlaps, and tailor messaging for each group. They identified which ads and content worked best for each segment. The campaign required a specific tone and targeted both B2B and ultra-wealthy consumers. Audiense gave Relevance clear direction and confidence in their strategy.

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Piar - Marketing And Advertising - Small

New York, USA

Audiense helped Piar, a New York consultancy, support a food tech client facing statewide bans. Piar used Audiense to analyze... detractor groups on social media. They identified key fears and arguments driving opposition. Insights from Audiense enabled targeted, empathetic messaging. The client now uses ongoing audience analysis to refine their strategy and build trust.

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VML - Marketing And Advertising - Very Large

Kansas City, USA

Audiense helped VML and Prism analyze over 600,000 music fans across 45 artists. They used social data to identify 200+... unique fan communities. This revealed key differences between fan bases, like those of Kendrick Lamar and Future. The insights enabled VML to create more targeted marketing strategies. The approach led to new business and improved client engagement.

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Ideagoras - Marketing And Advertising

Audiense Insight helped Ideagoras, a social media agency, support a leading medical technology brand's portable ultrasound division. The challenge was... to reach a diverse audience after new technology changed the diagnostic imaging market. Ideagoras used audience intelligence to build accurate buyer personas and analyze conversations about POCUS. This gave commercial teams valuable insights and helped shape a client-first strategy. The results included better understanding of the market, improved communication, and actionable decisions for the brand's social strategy.

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Convosphere - Marketing And Advertising

Audiense helped Convosphere, a global insights agency, find micro-influencers for a CBD e-commerce platform. The challenge was strict U.K. advertising... rules for CBD products. Convosphere used Audiense to identify influencers by interest, location, and social media presence. They shortlisted 300 potential influencers and checked for authenticity and influence. This process helped the client engage the right micro-influencers and promote their CBD products despite advertising restrictions.

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Convosphere - Marketing And Advertising

Audiense helped Convosphere analyze new educational markets for their client. Convosphere used audience insights, social media, and AI to study... France, Germany, and Japan. They identified key challenges like lack of digital resources and differences in online access. The research showed what educators and parents care about in each region. Convosphere used these findings to guide their client’s expansion strategy.

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Non-Profit Organization Management Case Studies and Customer Success Stories with Audiense Discover

CALM (Campaign Against Living Miserably) - Non Profit Organization Management - Small

London, UK

Audiense Soprism helped CALM boost Meta ad conversions by 746%. CALM used Soprism to activate audience segments and target people... in crisis. The tool made it easy to upload segments to Meta ads manager. CALM saw a 203% increase in site users from Meta ads. Soprism is now used in all their Meta campaigns, helping CALM reach more people who need support.

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SMASH - Non Profit Organization Management - Small

Oakland, USA

Audiense helped SMASH, a nonprofit, raise over $1 million for social justice in just six weeks. SMASH used Audiense to... identify and engage key social media influencers and target new donors. The campaign achieved 20 million Twitter impressions and 1,100 new followers. SMASH interacted with over 1,000 influencers, including celebrities and athletes. The campaign succeeded without paid ads, relying on targeted outreach and analytics.

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WWF - Non Profit Organization Management - Very Large

Gland, Switzerland

Audiense Insights helped WWF target key messages during the #UNGA74 event. WWF used the tool to identify and segment audiences,... including heads of state and business leaders. They delivered creative assets and messages to relevant profiles and influencers. The campaign generated 1.9 million Twitter impressions and over 12x increase in followers. WWF tracked hashtag performance and improved engagement rates using Audiense Connect for tailored Twitter Ads.

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WWF - Non Profit Organization Management

Audiense Insights and Audiense Connect helped WWF target key messages to the right audiences during #UNGA74. WWF used audience intelligence... to identify influencers and segment them into five groups, including heads of state and business leaders. The campaign drove 1.9 million Twitter impressions and over 12x increase in followers. WWF tracked hashtag performance, with #NewDealForNature and #VoiceForThePlanet generating thousands of tweets. Audiense tools improved engagement and message delivery to decision-makers.

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CALM (Campaign Against Living Miserably) - Non Profit Organization Management - Small

London, UK

Audiense Soprism helped CALM boost conversions by 746% and site users by 203% through Meta ads. CALM struggled to activate... audience insights for targeted outreach. Soprism enabled easy audience segmentation and direct integration with Meta ads manager. Now, 100% of CALM's Meta campaigns use Soprism targeting. This shift lets CALM reach more people in crisis with tailored, life-saving support.

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WWF - Non Profit Organization Management - Very Large

Gland, Switzerland

Audiense helped WWF grow awareness for their Nature Positive campaign. WWF used audience analysis to find the right people to... target. They worked with niche influencers and partnered with other NGOs. Mentions of #NaturePositive rose by over 400% in one year. WWF's advocacy channel gained more than 10,000 followers from these efforts.

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Ovarian Cancer Action - Non Profit Organization Management - Small

London, UK

Ovarian Cancer Action used Audiense to run a targeted awareness campaign for ovarian cancer in the UK. They created four... Twitter accounts, each representing a symptom, and followed 7,500 people. The campaign reached 1 in 6 women in the UK and delivered 5 million views and 11 million impressions. OCA’s Twitter audience grew by 50%. Their launch post had 188,000 interactions, the highest ever for the charity.

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Entertainment Case Studies and Customer Success Stories with Audiense Discover

Audiochuck - Entertainment - Small

Indianapolis, USA

Audiochuck used Audiense to segment its podcast audience beyond basic demographics. The platform helped them understand listener motivations and preferences.... Audiochuck tailored content and partnerships to match each segment. This led to higher engagement and conversion rates. Listeners felt more connected and valued. Audiochuck now adapts strategies to keep growing its community.

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Fred Graver - Entertainment - Small

Audiense's Personality Insights, powered by IBM Watson, helped Fred Graver, an Emmy-winning TV writer, research 850,000 targeted individuals for his new show. The tool identified... key brands and cultural trends for the target audience. AI-driven insights defined character traits and values for the lead protagonist. This guided the writing of the pilot episode and broadened the show's appeal.

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FOX Sports - Entertainment - Very Large

Los Angeles, USA

Audiense helped FOX Sports reach 600 million people on social media in two weeks. The campaign targeted football fans after... the Bundesliga’s winter break. Audiense segmented and built a relevant audience, enabling personalized communication. Over half of those reached did not already follow a Bundesliga team. The campaign generated 80+ pieces of earned media and 4,700 hashtag uses.

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Fred Graver - Entertainment - Small

USA

Audiense's Personality Insights, powered by IBM Watson, helped Fred Graver, an Emmy-winning TV writer, research and understand his target audience. The tool identified... 850,000 individuals for marketing and research. It revealed key brands and cultural trends for the show's audience. AI insights defined character traits and values for the lead character. This guided the writing of the pilot episode and broadened the show's appeal.

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Universal Music Group - Entertainment

Audiense helped Universal Music Group use audience insights to improve artist communication. Universal Music Group wanted to understand different audience... segments within their artists’ Twitter followers. Audiense used Twitter APIs and its own data to build custom audience segments. Universal Music Group used these insights to profile fans and optimize communication. The platform helped them identify superfans and deliver more relevant campaigns.

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Bayerische Staatsoper - Entertainment

Audiense helped Bayerische Staatsoper, Germany's largest opera house, reach younger and more diverse audiences. The opera house wanted to boost... social relevance and expand beyond its traditional, older demographic. They used Audiense for audience analysis, segmenting by affinities and social listening. The team identified key topics like individuality and diversity to attract new visitors. Digital ads based on these insights led to a significant increase in ticket sales and near-sold-out performances.

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Education Case Studies and Customer Success Stories with Audiense Discover

University of Chester - Education - Large

Audiense helped the University of Chester improve Twitter Ads targeting for student recruitment. The university used Audiense to build a... list of over 2,000 current students on Twitter, saving time and resources. Twitter Ads accuracy increased, leading to higher sign-up rates on course landing pages. The team also analyzed competitors and tracked KPIs, reducing reporting time. Audiense enabled better connections with existing students and improved campaign results.

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University of Chester - Education - Large

Chester, UK

Audiense helped the University of Chester improve Twitter Ads targeting for student recruitment. The university used Audiense to identify over... 2,000 current students on Twitter, saving time and resources. Twitter Ads accuracy increased, leading to higher sign-up rates on course landing pages. The team also analyzed competitors and tracked KPIs, reducing reporting time. Audiense enabled better connections with existing students and more effective campaigns.

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University of Chester - Education - Large

Chester, UK

Audiense helped the University of Chester improve Twitter Ads targeting for student recruitment. The university built a list of over... 2,000 current students on Twitter, saving time and resources. Twitter Ads accuracy increased, leading to more sign-ups on course landing pages. Audiense also enabled competitor analysis, reducing reporting time and informing strategy. The digital marketing team built better connections with students using Audiense.

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Maynooth University - Education - Large

Maynooth, Ireland

Audiense helped Maynooth University attract more postgraduate students. The university wanted to understand what makes a prospective postgraduate student in... Ireland. Audiense segmented Irish and global student audiences to find key differences and interests. The analysis revealed important personality traits and values. Maynooth used these insights to improve targeting, content, and advertising strategies.

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SMASH - Education

Audiense helped SMASH, a nonprofit focused on education, raise over $1M for social justice. SMASH used Audiense to find and... engage key social media influencers and target donors. The campaign reached over 20 million Twitter impressions and gained 1,100 new followers. SMASH interacted with more than 1,000 influencers, including celebrities and athletes. The campaign succeeded without paid ads, relying on Audiense for audience targeting and outreach.

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Information Services Case Studies and Customer Success Stories with Audiense Discover

 

Maven Road - Information Services - Small

Miami, USA

Audiense helped Maven Road analyze IBM’s event audience data during COVID-19. Maven Road used Audiense to identify the top 20... sports and entertainment events with the highest audience affinity. They compared virtual and in-person event preferences for IBM’s sponsorship strategy. The analysis showed that attendees prefer sponsor booths at physical venues. Maven Road used these insights to guide IBM’s future event investments.

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Twiplomacy - Information Services - Small

Twiplomacy used the Audiense platform to find and segment key journalists and senior diplomatic profiles. They connected directly with over... 1,000 diplomatic missions and PR journalists. The platform helped Twiplomacy target their audience more effectively. As a result, they achieved a 25% response rate. This improved their outreach and engagement on social media.

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Maven Road - Information Services

Audiense helped Maven Road analyze IBM's event audience data. Maven Road needed to find which sports and entertainment events had... the most buzz for IBM's clients. They used Audiense to build target audiences and analyze social media conversations. The solution identified the top 20 sports and entertainment events and the most popular virtual events. Maven Road found that people prefer sponsor booths at physical events, helping IBM plan future event strategies.

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Hospital & Health Care Case Studies and Customer Success Stories with Audiense Discover

Urgent care organization (NYC) - Hospital & Health Care - Large

New York, USA

Audiense In-Person helped a New York urgent care group nearly double clinic volume. The company used Audiense’s site selection model... to choose new clinic locations. 26 out of 30 clinics placed in recommended areas saw almost 2x higher average unit volume. Audiense’s analytics platform let the team validate growth strategies with data. The urgent care group also valued Audiense’s consultative support and ability to analyze internal and external data.

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A leading health system - Hospital & Health Care - Very Large

Buxton helped a leading health system improve market development. The team used Buxton to profile patients and forecast new site... locations. This led to smarter expansion plans and better alignment across strategy, real estate, marketing, and finance. Marketing campaigns became more targeted using patient segmentation. Teams now work from a single platform, saving time and making faster decisions.

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Cooper University Health Care - Hospital & Health Care - Large

Camden, USA

Cooper University Health Care used Buxton’s analytics to expand its ambulatory network. The team relied on site scoring and consumer... insights to choose new locations and optimize service lines. Buxton’s tools helped Cooper compare sites and service line mixes for better planning. The planning team used Buxton in nearly every major ambulatory decision since 2015. Cooper values Buxton’s customer service and collaborative approach.

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Publishing Case Studies and Customer Success Stories with Audiense Discover

EL PAÍS - Publishing - Large

Audiense helped EL PAÍS send personalized news to users based on their topic choices. The solution used Twitter's direct message... features to engage six million followers. In 25 days, EL PAÍS saw 308,000 interactions and gained almost 5,000 new subscribers in three weeks. On average, 71% of subscribers interacted daily, with 14,000 actions each day in the first two weeks. The experience led to hundreds of shares and strong daily engagement.

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El País - Publishing - Large

Madrid, Spain

Audiense helped El País deliver personalized news to its readers on Twitter. The solution let users pick topics and get... direct updates. In 25 days, El País saw 308,000 interactions from subscribers. Nearly 5,000 new subscribers joined in three weeks. On average, 71% of subscribers interacted daily. The experience drove hundreds of shares in the first weeks.

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EL PAÍS - Publishing

Audiense Connect helped EL PAÍS send personalized news to readers on Twitter. In 25 days, they saw 308,000 interactions from... subscribers. Nearly 5,000 new subscribers joined in three weeks. On average, 14,000 actions happened daily in the first 14 days. 71% of subscribers interacted with the experience every day. EL PAÍS used direct messages to deliver content based on user preferences.

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Apparel & Fashion Case Studies and Customer Success Stories with Audiense Discover

Princess Polly - Apparel & Fashion - Medium

Gold Coast, Australia

Princess Polly used Elevar's server-side integration with Klaviyo to improve their e-commerce tracking. They faced challenges from new data privacy... rules and browser limits, which made it hard to identify returning shoppers. By using Elevar's session enrichment, they recognized more users and improved Klaviyo's performance. In 90 days, sales from browse abandonment flows rose by 79%. Cart abandonment flow sales increased by 14%. Total abandonment flow sales went up by 35%.

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PUMA - Apparel & Fashion - Very Large

Audiense Insights helped PUMA find local influencers for their running campaigns. PUMA used segmentation and monitoring to identify influencers with... engagement rates 24 times higher than their own accounts. The campaign tracked over 10,000 unique hashtag uses and reached more than 80 countries. Audiense data also revealed PUMA missed peak posting times by over two hours in some markets. This improved influencer marketing and campaign targeting for PUMA.

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PUMA - Apparel & Fashion - Very Large

Herzogenaurach, Germany

PUMA used Audiense to find local influencers in running communities worldwide. The platform's segmentation and monitoring tools helped identify and... analyze engaged micro-influencers. Influencers achieved engagement rates 24 times higher than PUMA’s own accounts. Over 10,000 unique uses of local IGNITE hashtags were captured for retargeting. The campaign tracked engagement in more than 80 countries and revealed missed peak posting times in some markets.

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Financial Services Case Studies and Customer Success Stories with Audiense Discover

 

Red Cloud Financial Services - Financial Services - Small

Toronto, Canada

Audiense helped Red Cloud Financial Services run a campaign for a mining client entering the battery technology space. Red Cloud used... Audiense to build and segment new audiences, guiding campaign targeting. The campaign delivered over 3.5 million impressions and 2.8 million video views in 90 days. Website referral traffic rose, with 7,000 new visitors from a promoted article. The client saw a 5x increase in daily trading volume and a 3x rise in share price.

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Red Cloud Financial Services Inc. - Financial Services

Audiense helped Red Cloud Financial Services run a campaign for a publicly-traded mining company entering the battery technology space. The challenge was... to target new audiences outside traditional mining, using audience insights to guide strategy. Audiense enabled Red Cloud to build and segment new audiences and identify the most valuable segments. The campaign delivered over 3.5 million impressions, 2.8 million video views, 7,000 new website visitors, a 5x increase in daily trading volume, and a 3x increase in share price and market capitalisation.

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Banking Case Studies and Customer Success Stories with Audiense Discover

 

Banco Pichincha - Banking - Large

Quito, Ecuador

Banco Pichincha used Audiense Connect to improve audience segmentation for its sports sponsorship campaigns. They created custom audiences for trivia... quizzes tied to football teams and a famous cyclist. This led to a 10x increase in trivia participation. The campaign generated over 12.6 million impressions and 228,732 tweet engagements at a low cost. Strategic targeting helped grow unique users from 366 to 3,291 for their trivia events.

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Banco Pichincha - Banking

Audiense Connect helped Banco Pichincha improve campaign engagement. The bank used Audience Manager to create custom audiences for their sports... sponsorship trivia campaigns. This targeted approach increased trivia participation by 10 times. They generated over 12 million impressions and 228,732 tweet engagements at a low cost. Strategic segmentation grew unique users from 366 to 3,291 in less than a year.

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Telecommunications Case Studies and Customer Success Stories with Audiense Discover

Telefónica - Telecommunications - Very Large

Audiense helped Telefónica attract 30,000 new high-quality Twitter followers. Telefónica used Audiense to target users by location, activity, and keywords.... The campaign delivered followers who were more active and influential than organic ones. Paid followers had 1,000 more followers and 6,500 more tweets per user than those gained organically. Telefónica saw higher engagement and relevance from their new audience.

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Telefónica - Telecommunications - Very Large

Madrid, Spain

Audiense helped Telefónica attract 30,000 new high-quality Twitter followers. Telefónica used Audiense to target users in Spain and Latin America... by location, activity, and keywords. The campaign ran entirely within the Audiense platform using Twitter Ads. Paid followers were more active and influential, with 1,000 more followers and 6,500 more tweets per user than organic followers. The targeted audience continued to engage after following.

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Restaurants Case Studies and Customer Success Stories with Audiense Discover

a leading restaurant retailer - Restaurants - Large

Audiense helped a leading restaurant retailer find new growth opportunities. The brand wanted to expand beyond its west coast markets... and make the most of existing locations. Using customer analytics, they identified market infill opportunities in areas thought to be saturated. This approach revealed hidden potential for expansion. The case highlights the value of data-driven location optimization for restaurant brands.

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A casual restaurant brand - Restaurants - Large

Buxton's potential analysis helped a casual restaurant brand find new market opportunities after the recession. The brand used Buxton's solution... to identify the best locations for expansion. The analysis guided the brand to open new units in promising markets. Five years later, the recommended sites showed strong performance. The case highlights the value of data-driven site selection for restaurant growth.

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Insurance Case Studies and Customer Success Stories with Audiense Discover

 

MAPFRE - Insurance - Very Large

Madrid, Spain

MAPFRE used Audiense and Brandwatch to segment and profile millennial audiences in Pennsylvania. They identified six unique segments based on... life milestones and online behavior. Personalized messages for each segment led to higher engagement rates on Facebook and Twitter. The top personalized ad achieved a 2.65% engagement rate, outperforming non-personalized content. MAPFRE now plans to keep using personalized messaging for niche audiences to boost engagement and brand awareness.

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MAPFRE - Insurance

Audiense helped MAPFRE, a global insurance company, improve customer engagement using audience segmentation. MAPFRE wanted to move away from generic... content and better understand millennials in Pennsylvania. Convosphere used Audiense to identify six audience segments and profile them by personality and interests. The team then created personalized messages for each group. After three months, personalized ads on Facebook and Twitter drove higher engagement, with one personalized post reaching a 2.65% engagement rate.

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Sports Case Studies and Customer Success Stories with Audiense Discover

Share of Voice AI - Sports - Small

Share of Voice AI used Audiense to fight Olympic disinformation and help athletes build their brands. They tracked social media... in real time to spot and respond to false stories. The Sponsor Seeker Tool used psychographic data to help over 5,000 Olympians connect with fans and sponsors. Audiense gave deep audience insights, leading to stronger sponsorships and better content. This approach protected reputations and built trust for Olympic stakeholders.

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Share of Voice AI - Sports - Small

Share of Voice AI used Audiense to fight disinformation at the Paris 2024 Olympics. They tracked social media in real... time to spot and respond to false stories. The Sponsor Seeker Tool helped over 5,000 Olympians find what their fans care about and connect with sponsors. Audiense gave deep audience insights, helping athletes build their brands and protect their reputations. This approach built trust and made athlete content more powerful.

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Food & Beverages Case Studies and Customer Success Stories with Audiense Discover

True Citrus - Food & Beverages - Small

Baltimore, USA

Elevar's server-side tracking helped True Citrus, a leading eCommerce brand, boost Klaviyo revenue by 44%. The solution improved data accuracy... and paid media attribution. True Citrus saw a 65% increase in Google Ads conversions. $5,679 in incremental revenue was attributed to server-side data. The company gained better insight into user behavior and filled attribution gaps.

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Automotive Case Studies and Customer Success Stories with Audiense Discover

Drive Automotive - Automotive - Medium

USA

Drive Automotive used Buxton’s location intelligence to speed up site selection for new stores. The team used SCOUT and Mobilytics... to analyze trade areas, customer data, and competition. They built a proprietary model to score new locations and make faster decisions. The platform also helped improve local marketing by identifying untapped customer opportunities. Drive Automotive continues to use Buxton to support its expansion strategy.

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Media Production Case Studies and Customer Success Stories with Audiense Discover

 

Audiochuck - Media Production - Small

Indianapolis, USA

Audiochuck used Audiense to segment its podcast audience beyond basic demographics. The platform helped them understand listener psychographics and behaviors.... Audiochuck tailored content and brand partnerships to match unique audience interests. This led to higher engagement and conversion rates. The company built a stronger community and improved listener loyalty. Audiense insights set the stage for future audience-driven innovation.

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Retail Case Studies and Customer Success Stories with Audiense Discover

Red Wing Shoes - Retail - Large

Red Wing, USA

Red Wing Shoes used Buxton’s customer analytics to find new store locations. They wanted to use real customer data to... predict market potential. Buxton’s SCOUT platform gave them detailed insights for site selection. Two out of three new stores beat their first-year sales goals. Red Wing now uses analytics to grow in both retail and wholesale channels.

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Health, Wellness and Fitness Case Studies and Customer Success Stories with Audiense Discover

A growing fitness franchise - Health, Wellness And Fitness - Small

Audiense In-Person insights helped a fitness franchise expand from 12 to 41 locations. The franchise used Audiense’s site scoring tool... to find the best new markets. The tool guided franchisees to strong territories and away from weak ones. Franchisees gained confidence and made better decisions. Audiense became a key part of the franchise sales process, helping explain site choices and supporting growth.

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Management Consulting Case Studies and Customer Success Stories with Audiense Discover

Piar - Management Consulting - Small

New York, USA

Piar used Audiense to analyze social media audiences for a food tech client facing public opposition. They identified the fears... and arguments of detractors by studying psychographics, demographics, and influencers. This helped the client create empathetic messaging and target the right channels. Ongoing analysis lets the client adapt their strategy as the situation changes. Audiense provided actionable insights that shaped the client's communications approach.

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Consumer Goods Case Studies and Customer Success Stories with Audiense Discover

Le Creuset - Consumer Goods - Large

Fresnoy-le-Grand, France

Le Creuset used Elevar to boost email signups by 32%. They saw a drop in email signups, which hurt their... email revenue. Elevar ran multivariate tests on email signup forms. They changed the copy to highlight holiday deals and discounts. This simple change grew their email list and led to record holiday sales.

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Information Technology and Services Case Studies and Customer Success Stories with Audiense Discover

 

Tecmart - Information Technology And Services - Small

Tecmart used Audiense to offer better social intelligence and data analytics tools to their clients. They became an exclusive reseller... of Audiense in Latin America. Tecmart earned commissions by reselling licenses to agencies and other clients. The platform helped Tecmart's clients get deeper consumer insights fast. This led to more satisfied clients and increased word-of-mouth referrals.

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