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Yext Platform vs Google My Business: 2024 Ultimate Comparison Guide

Comparison Summary

This comparison report of Yext Platform vs. Google My Business is based on a specific set of business needs and context. The comparison uses 12040 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Yext Platform and Google My Business

Yext Platform, Google My Business, uberall, BrightLocal, etc., belong to a category of solutions that help Local Marketing. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Yext Platform covers Engagement Management, Communication Management with Social Media, Advertisement with Website, Rating And Review Management, etc.

Google My Business focuses on Advertisement with Social Media, Rating And Review Management with Website, Engagement Management, Social Media Management with Social Media, etc.

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Yext Platform

Focus area

Yext Platform is better than Google My Business for

Software Failure Risk

  • low

logo Google My Business

Focus area

Google My Business is better than Yext Platform for

Software Failure Risk

  • medium

About

Yext | The Digital Knowledge Management Platform

Google My Business – Drive Customer Engagement on Google

Age

2006

Financials

SERIES F

SERIES A

Business Need

Total Processes
(we found evidences for)

94

108

Total Goals
(we found evidences for)

17

18

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



communication management

sending & publishing communications

tracking & monitoring communications


rating and review management


social media management

social media analytics

engaging on social media

scheduling post to social media

monitoring social media

managing social media account



reputation management


knowledge management


content publishing

searching for content


helpdesk management


customer feedback management

measuring customer satisfaction


competitive intelligence


training & onboarding


generation of new leads


campaign management

campaign analytics




sales document management

contract management

proposal & quote management


products & pricelist management





international marketing


workflow management


contact list management


lead qualification

lead qualification: technographic




sales call management

call transcription



conversion management






business development


lifetime value management


segmentation and targeting


loyalty management

customise loyalty program


performance management



sales review & feedback


social media marketing



opportunity management


promotion management


courses & assessment

create learning path




category management





trade show marketing


Top Goals

Goals Achieved

  • Acquire customers

  • Improve digital and social presence

  • Improve efficiency

  • Enter new markets internationally or locally

  • Build brand awareness

  • Improve brand engagement

  • Increase sales & revenue

  • Enhance customer relationships

  • Scale best practices

  • Establish thought leadership

  • Improve ROI

  • Launch new products

  • Improve consistency

  • Grow market share

  • Improve stakeholder relations

  • Improve internal communications

  • Shorten ramp up time

  • See 14 more
  • Acquire customers

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • Build brand awareness

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Improve ROI

  • Improve efficiency

  • Improve brand engagement

  • Improve stakeholder relations

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • Improve internal communications

  • Reduce bounce

  • See 15 more

Top Channels

Channels Used

  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more
  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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high

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Integration Risk

low

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low

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Migration Risk

low

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medium

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Business Setting