Google My Business Overview
This is a summary of the comprehensive capabilities and benefits of Google My Business based on over 7601 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.
Google My Business, Yext Platform, BrightLocal, Moz Local, uberall, etc., all belong to a category of solutions that help Local Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.
Do you need to check if Google My Business is right for your needs? Our Cuspera AI engine can evaluate how Google My Business fits your specific business needs, industry, and context. Get your personalized assessment report today.
Google My Business supports business activities such as:
- Advertisement
- Rating And Review Management
- Engagement Management
- Social Media Management
- Communication Management
Google My Business can help you with many business goals, such as Acquire Customers, Improve Digital And Social Presence, Enter New Markets Internationally Or Locally, Enhance Customer Relationships, Scale Best Practices, etc. It can help manage these activities if you use Social Media and Website for these needs. As a solution, Google My Business's capabilities include SEO, Dashboard, Personalization, etc.
Google My Business Marketing and Advertising Vertical is its biggest customer base.
Reviews
"...Overall, because Google Ads is a competitive space, you ll need to target long-tail keywords...." Higher Education Advertising Strategy: How to Increase Enrollment Numbers
Cuspera Reviews
11 buyers and buying teams have used Cuspera to assess how well Google My Business solved their Local Marketing needs. Cuspera uses 7601 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.
Business Priorities
Acquire Customers and Improve Digital And Social Presence are the most popular business priorities peers achieved using Google My Business.
Use Cases
Peers recommend Advertisement , Rating And Review Management , Engagement Management , as the business use cases that they have been most satisfied while using Google My Business.
Read Peer Reviews and Expert Experience for Business Use Cases
| BUSINESS USE CASES | RATINGS | CUSTOMER AND EXPERT EXPERIENCES |
|---|---|---|
| Advertisement with Social Media |
4.65/5 ★ |
"...Overall, because Google Ads is a competitive space, you ll need to target long-tail keywords...." Higher Education Advertising Strategy: How to Increase Enrollment Numbers |
| Rating And Review Management with Website |
4.75/5 ★ |
"...A recent survey by Zendesk found that online reviews influence 90% of people s buying decisions...." How to promote your business without breaking the bank |
| Engagement Management |
4.94/5 ★ |
"...You can quickly engage your customers through an effective Google My Business page, which can increase your customer retention. ..." Step by Step guide to use Google My Business in Canada |
| engaging and following up |
4.93/5 ★ |
"...Google My Business platform offers a business profile to help reach and engage with local customers across Google Search and Google Maps...." DJ SEO Tip: Optimize Your Google My Business Profile |
| PEER EXPERIENCES | |
|---|---|
| Advertisement with Social Media |
4.65/5 ★ |
"...Overall, because Google Ads is a competitive space, you ll need to target long-tail keywords...." Higher Education Advertising Strategy: How to Increase Enrollment Numbers |
|
| Rating And Review Management with Website |
4.75/5 ★ |
"...A recent survey by Zendesk found that online reviews influence 90% of people s buying decisions...." How to promote your business without breaking the bank |
|
| Engagement Management |
4.94/5 ★ |
"...You can quickly engage your customers through an effective Google My Business page, which can increase your customer retention. ..." Step by Step guide to use Google My Business in Canada |
|
| engaging and following up |
4.94/5 ★ |
61+ more Business Use Cases
Our AI advisor, Wyz, harnessed 7601 insights from peers and experts to help you assess how these Google My Business use cases fit your Local Marketing needs.
Frequently Asked Questions(FAQ)
for Google My Business
What is Google My Business used for?
What are the top features of Google My Business?
Who uses Google My Business?
What are Google My Business alternatives?
Where is Google My Business located?
Popular Business Setting
for Google My Business
Top Industries
- Marketing and Advertising
- Information Services
- Health, Wellness and Fitness
Popular in
- Small Business
- Mid Market
- Enterprise
Peers used Google My Business to Acquire customers and Improve digital and social presence
Google My Business Alternatives
Peer and Expert Opinion on Features
for Google My Business
- Low
- Medium
- High
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| SEO | Read Reviews (808) |
| Dashboard | Read Reviews (231) |
| Personalization | Read Reviews (129) |
| SEM | Read Reviews (77) |
| Alerts: popups & Notifications | Read Reviews (60) |
| FEATURES | RATINGS AND REVIEWS |
|---|---|
| SEO | Read Reviews (808) |
| Dashboard | Read Reviews (231) |
| Personalization | Read Reviews (129) |
| SEM | Read Reviews (77) |
| Alerts: popups & Notifications | Read Reviews (60) |
IT and Other Capabilities
for Google My Business
- Low
- Medium
- High
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (788) |
| Data Export | Read Reviews (442) |
| CAPABILITIES (DATA) | RATINGS AND REVIEWS |
|---|---|
| Data Import | Read Reviews (788) |
| Data Export | Read Reviews (442) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (44) |
| Email Support | Read Reviews (24) |
| Phone Support | Read Reviews (68) |
| 24/7 Support | Read Reviews (368) |
| CAPABILITIES (SUPPORT) | RATINGS AND REVIEWS |
|---|---|
| Chat Support | Read Reviews (44) |
| Email Support | Read Reviews (24) |
| Phone Support | Read Reviews (68) |
| 24/7 Support | Read Reviews (368) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (12) |
| Analytics | Read Reviews (345) |
| Custom Reports | Read Reviews (825) |
| CAPABILITIES (OTHER) | RATINGS AND REVIEWS |
|---|---|
| AI Powered | Read Reviews (12) |
| Analytics | Read Reviews (345) |
| Custom Reports | Read Reviews (825) |
Software Failure Risk Guidance
?for Google My Business
Overall Risk Meter
Top Failure Risks for Google My Business
Vendor Profile Details
Company Name
Company Website
https://about.google/HQ Location
1600 Amphitheatre Parkway, Mountain View, CA 94043, US
Employees
10,001+
Social
Financials
SERIES A
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