BrightLocal Overview

BrightLocal simplifies local marketing for agencies and businesses aiming to enhance their local SEO strategies. The platform provides tools to improve search rankings, outpace competitors, and drive revenue growth. It caters to both agencies looking to scale operations and small businesses seeking growth. BrightLocal's comprehensive suite includes citation building, reputation management, and local search audits, offering everything needed for effective local SEO from start to finish. The platform is trusted by thousands for its ability to streamline SEO efforts, making it a go-to resource for marketers aiming to excel in local search visibility.

Use Cases

Customers recommend Rating And Review Management, Reputation Management, White Labeling, as the business use cases that they have been most satisfied with while using BrightLocal.

Other use cases:

  • Social Media Management
  • Customer Feedback Management
  • Communication Management
  • Advertisement
  • Engagement Management
  • Content Management
  • Digital Marketing
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Business Priorities

Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using BrightLocal.

Other priorities:

  • Improve Digital And Social Presence
  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Build Brand Awareness
  • Grow Market Share
  • Improve ROI
  • Establish Thought Leadership
  • Scale Best Practices
  • Improve Brand Engagement
  • Launch New Products
  • Improve Internal Communications
  • Improve Consistency
  • Improve Efficiency
  • Improve Visibility
See all business priorities See less business priorities

BrightLocal Use-Cases and Business Priorities: Customer Satisfaction Data

BrightLocal works with different mediums / channels such as Social Media.

BrightLocal's features include SEO, Feedback Surveys, Personalization, etc. and BrightLocal support capabilities include Chat Support, Phone Support, AI Powered, etc. also BrightLocal analytics capabilities include Analytics, and Custom Reports.

Reviews

"I would and do recommend BrightLocal as a strong tool for anyone who is serious about local search. Having them on your side is like having a full-time local SEO staff." - Casey Meraz

BrightLocal, Store Locator Platforms, StoreRocket, uberall, Google My Business, etc., all belong to a category of solutions that help Local Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

BrightLocal is an all-in-one local SEO, citations, and review management tool. Thousands of agencies and businesses use it for improved local marketing results.

Popular Business Setting

for BrightLocal

Top Industries

  • Marketing and Advertising
  • Internet
  • Health, Wellness and Fitness

Popular in

  • Small Business
  • Mid Market
  • Large Enterprise

BrightLocal is popular in Marketing And Advertising, Internet, and Health, Wellness And Fitness and is widely used by Small Business, Mid Market, and Large Enterprise.

Comprehensive Insights on BrightLocal Use Cases

How does BrightLocal address your Rating And Review Management Challenges?

How efficiently Does BrightLocal manage your Reputation Management?

Why is BrightLocal the best choice for White Labeling?

How efficiently Does BrightLocal manage your Social Media Management?

What solutions does BrightLocal provide for Customer Feedback Management?

48+ more Business Use Cases

41 buyers and buying teams have used Cuspera to assess how well BrightLocal solved their Local Marketing needs. Cuspera uses 5518 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS
BrightLocal testimonial

Casey Meraz

Founder and Owner

Ethical SEO Consulting

I would and do recommend BrightLocal as a strong tool for anyone who is serious about local search. Having them on your side is like having a full-time local SEO staff. Testimonial By Casey Meraz
BrightLocal testimonial

Linda Buquet

Google Specialist

Catalyst eMarketing

I would and do recommend BrightLocal as a strong tool for anyone who is serious about local search. Having them on your side is like having a full-time local SEO staff. Testimonial By Linda Buquet
BrightLocal testimonial

Loran Simon

Managing Director

Somnowell Marketing

BrightLocal's detailed, white-label reports are fantastic. The Agency Lead Generator widget saves us a lot of time, as we would normally have to manually generate and send these types of SEO reports ourselves. We’re saving around 30 mins per lead. That’s a saving of $500 per month on 25 leads. Testimonial By Loran Simon
CUSTOMERS TESTIMONIALS
BrightLocal testimonial

Casey Meraz

Founder and Owner

Ethical SEO Consulting

I would and do recommend BrightLocal as a strong tool for anyone who is serious about local search. Having them on your side is like having a full-time local SEO staff. Testimonial By Casey Meraz
BrightLocal testimonial

Linda Buquet

Google Specialist

Catalyst eMarketing

I would and do recommend BrightLocal as a strong tool for anyone who is serious about local search. Having them on your side is like having a full-time local SEO staff. Testimonial By Linda Buquet
BrightLocal testimonial

Loran Simon

Managing Director

Somnowell Marketing

BrightLocal's detailed, white-label reports are fantastic. The Agency Lead Generator widget saves us a lot of time, as we would normally have to manually generate and send these types of SEO reports ourselves. We’re saving around 30 mins per lead. That’s a saving of $500 per month on 25 leads. Testimonial By Loran Simon

Case Studies

Marketing and Advertising

CASE STUDY Sterling Sky

BrightLocal helped Sterling Sky, a local SEO agency, improve client reporting and save time. The agency switched from another platform due to quality issues. With BrightLocal's Local Rank Tracker and... Citation Builder, Sterling Sky found reporting easy and visually appealing. The screenshot feature gave valuable insights. Using BrightLocal saved the agency 200 hours each month on reporting tasks.

Marketing and Advertising

CASE STUDY Crystal Horton - Accelerate Marketing

Reputation Manager helped Accelerate Marketing generate $88,000 for a client using online reviews. The tool made it easy to collect and manage customer feedback. Accelerate Marketing used Reputation ...Manager to boost their client's online reputation. The results show the power of review management for business growth.

Marketing and Advertising

CASE STUDY Staylisted

BrightLocal's Citation Builder helped Staylisted, a digital marketing agency, fix expensive and slow citation management. Before, they lost data and had quality issues with other platforms and contra...ctors. With BrightLocal, they gained control, faster edits, and better quality checks. They saved $167,500 per year on citation management for 500 accounts. Client retention improved and listings became more accurate and efficient.

Marketing and Advertising

CASE STUDY tbk

BrightLocal's Active Sync and Reputation Manager helped tbk, a full-service agency, save time on managing business listings. Before, updating each platform took 30 minutes. Now, it takes just 5 minut...es for all platforms. This reduced errors and freed up time for more strategic work. tbk can now focus on client review responses and other SEO tasks.

Marketing and Advertising

CASE STUDY Vortala Digital

BrightLocal helped Vortala Digital improve local SEO reporting and review management for healthcare clients. Before BrightLocal, Vortala lacked local rank tracking and review monitoring. They started... using BrightLocal in 2013 and now serve over 500 clients with its tools. BrightLocal’s roll-up reports save Vortala 39 hours per month on client reporting. The Reputation Manager tool lets Vortala offer monthly review reports, adding value for their healthcare clients.

Automotive

CASE STUDY Valvoline

BrightLocal's Local SEO Tools and Citation Builder helped Valvoline improve local search visibility for over 1,000 US locations. Valvoline faced tough competition and lacked a defined local SEO strat...egy. Powered by Search used BrightLocal to track rankings and build new business listings. As a result, 50% of locations appeared in the Local Pack and clicks from local search results increased by 32%. BrightLocal's expertise and support were key to hitting business goals.

Video

BrightLocal Academy Course: Google Analytics 4: Essentials for Local SEO (Promo)

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Frequently Asked Questions(FAQ)

for BrightLocal

What is BrightLocal?

BrightLocal is a specialist local marketing platform that provides affordable local SEO and reputation management tools for search marketing agencies and SMBs. It helps to increase the visibility of business on the web and attract more local consumers.

BrightLocal integrates all local SEO tools into a single, reliable platform that has all your bases covered. It gathers all the local SEO data needed, such as organic traffic, maps, and search rankings as well as reports like Google Local audit, competitor benchmark, on-site SEO, and off-site SEO.

BrightLocal suite of tools provides all need to track your online presence and build awareness of your brand in the local search results. Through the help of Citation Tracker, Citation Builder, Reputation Manager, and Local Search Audit can ensure your local business or your client's businesses will be found by the relevant parties.

What is BrightLocal used for?

BrightLocal is a Local Marketing Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Rating And Review Management, Reputation Management and White Labeling .

What are the top features of BrightLocal?

SEO, Feedback surveys and Personalization are some of the top features of BrightLocal.

Who uses BrightLocal?

BrightLocal is used by Marketing And Advertising, Internet and Health, Wellness And Fitness among other industries.

What are BrightLocal alternatives?

Store Locator Platforms, StoreRocket, Uberall and Google My Business are popular alternatives for BrightLocal.
lightning

Peers used BrightLocal for rating and review management and reputation management

BrightLocal Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (7)
Analytics

4.32/5

Read Reviews (190)
Custom Reports

3.66/5

Read Reviews (932)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.16/5

Read Reviews (7)
Analytics

4.32/5

Read Reviews (190)
Custom Reports

3.66/5

Read Reviews (932)

Software Failure Risk Guidance

?

for BrightLocal

Overall Risk Meter

Low Medium High

Top Failure Risks for BrightLocal

BrightLocal Ltd News

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Near the start of 2024, it was reported that Google and Reddit had formed a partnership. In short, Reddit content would appear in more results for Google searches. We analyzed 800 SERPs to understand the significance of the Google/Reddit partnership in relation to local search intent.

Local SEO for Real Estate

Real estate is fundamentally local, which is why developing a strong grasp of local SEO is so imperative. This guide offers tailored strategies for professionals who want to perform SEO ...

BrightLocal Ltd Profile

Company Name

BrightLocal Ltd

HQ Location

Employees

101-250

Financials

PRIVATE