Unanet CRM by Cosential vs. Microsoft Dynamics 365 for Sales: Comparing Best CRM Solutions 2026

Overview: Unanet CRM by Cosential and Microsoft Dynamics 365 for Sales as CRM Category solutions.

Unanet CRM by Cosential: Unanet-CRM-by-Cosential allows project-based businesses to manage the entire customer lifecycle. Pursuit through final invoicing is streamlined effectively.

Microsoft Dynamics 365 for Sales: Microsoft Dynamics 365 for Sales utilizes AI and automation to enhance deal closures. Features include conversation intelligence, opportunity scoring, and collaboration tools.

This comparison of Unanet CRM by Cosential vs. Microsoft Dynamics 365 for Sales draws on 6770 Cuspera insights from customer stories. The use cases and topics below show where the two products overlap and where each one stands apart.

Unanet CRM by Cosential supports Proposal management automation, Opportunity tracking and evaluation, Accounts receivable automation, ERP and CRM system unification, etc.

Microsoft Dynamics 365 for Sales supports Website conversion rate optimization, Website user behavior analysis, User behavior analytics for SaaS, Website user experience optimization, etc.

Evidence shows that both products are used for Customer engagement.

Unanet CRM by Cosential also covers Project management, Customer relationship management, Proposal management, ERP implementation, etc.

Microsoft Dynamics 365 for Sales also covers Conversion rate optimization, User experience optimization, Customer acquisition, User experience analytics, etc.

What Unanet CRM by Cosential and Microsoft Dynamics 365 for Sales are used for

Unanet CRM by Cosential

Best known for
Stands out on

In common

Both are used for customer engagement and retention.

Microsoft Dynamics 365 for Sales

Best known for
Stands out on

Jobs compared

Job
Unanet CRM by Cosential
Microsoft Dynamics 365 for Sales

Other use cases

Seen in customer stories but not yet grouped under a job.

Unanet CRM by Cosential

All Unanet CRM by Cosential use cases →

Microsoft Dynamics 365 for Sales

All Microsoft Dynamics 365 for Sales use cases →

"Main focus" marks the two jobs a product is used for most often.

Top Capabilities: Unanet CRM by Cosential vs Microsoft Dynamics 365 for Sales

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

Unanet CRM by Cosential
Shared
Microsoft Dynamics 365 for Sales
Shared by both · Topics
Unanet CRM by Cosential only
Microsoft Dynamics 365 for Sales only

Deployed Industries: Unanet CRM by Cosential vs Microsoft Dynamics 365 for Sales

Share of each product's customer stories by industry. Click any industry for supporting evidence.

Unanet CRM by Cosential
Construction: 51% Design: 11% Management Consulting: 9% Information Technology And Services: 7% Government Administration: 7%
+ 3 more industries
Microsoft Dynamics 365 for Sales
Information Technology And Services: 37% Marketing And Advertising: 35% Retail: 13% Health, Wellness And Fitness: 5% Events Services: 4%
+ 3 more industries

Deployed Market Segments: Unanet CRM by Cosential vs Microsoft Dynamics 365 for Sales

Share of peer evidence by company size for Unanet CRM by Cosential and Microsoft Dynamics 365 for Sales. Each product segments add up to 100%. Click any segment for supporting evidence.

Unanet CRM by Cosential 100%
Microsoft Dynamics 365 for Sales 100%

Unanet CRM by Cosential and Microsoft Dynamics 365 for Sales: Best activities based on customer satisfaction

Unanet CRM by Cosential in Action: Unique Activities

What benefits does Unanet CRM by Cosential offer for Business Development?
Cosential Business Development streamlines business development processes for Architecture, Engineering, and Construction (AEC) firms by providing a centralized platform for managing customer relationships, tracking project lifecycles, and automating proposal development. The solution is tailored to AEC best practices, enabling cross-functional teams to improve efficiency and productivity. The mobile app, however, has limitations that may hinder its use by some users.
"...Her background on construction business development and marketing made her extremely intuitive about our needs...." Peer review by Carolyn A
What benefits does Unanet CRM by Cosential offer for Workflow Management?
The system streamlines processes by automating workflows into a central information system. The system facilitates the creation of custom workflows and calculations, and can synchronize financial projects with project records. The system's report generation capabilities are limited.
"...Using the Opportunities and Workflows in Cosential, we have been able to automate our project job number request system with accounting...." Peer review by Crista R, Marketing Director
What solutions does Unanet CRM by Cosential provide for Training & Onboarding?
Cosential provides training and onboarding support for users to effectively implement and utilize the software. The platform offers online scheduling capabilities, allowing users to quickly access training sessions based on their availability. The training program focuses on business development and marketing functions, with a limited scope for commercial real estate specific modules.
"...They treat their clients like members of the development team, rather than as mere customers...." Peer review by Deborah B., Management Consulting

Microsoft Dynamics 365 for Sales in Action: Unique Activities

How efficiently Does Microsoft Dynamics 365 for Sales manage your Engagement Management?
Microsoft Dynamics 365 For Sales Engagement Management facilitates customer interaction tracking and follow-up procedures, providing insights into sales performance and customer engagement. The system assists with task management and lead nurturing while enabling sales and marketing teams to monitor progress through the sales funnel. Limitations include performance issues and a lack of automation for lead nurturing and follow-up activities.
"...Great fit for most organizations who are looking to manage sales, track marketing efforts and track customer interactions...." Peer review by Administrator
Why is Microsoft Dynamics 365 for Sales the best choice for Contact List Management?
Microsoft Dynamics 365 for Sales provides a centralized repository for managing client information, including contacts, roles, company notes, campaigns, and opportunities. It serves as a comprehensive contact hub for clients and prospects, enabling efficient account and contact management. However, the program's effectiveness is limited by the level of adoption and data input across the organization.
"...Also, the hug amount of information that can be added to the customers, contacts, opportunities and competitors...." Peer review by Angel Aneuris D, IT Administrator, Computer & Network Security
Why is Microsoft Dynamics 365 for Sales the best choice for Lead Tracking?
Microsoft Dynamics 365 For Sales provides comprehensive lead tracking capabilities. nThis includes managing contacts, tracking opportunities, and scheduling resources. nThe system facilitates lead distribution, conversion tracking, and sales deal tracking.
"...The tool has all of the necessary data objects to track sales leads, contacts, and quotes...." Peer review by Brent S, IT System Administrator
What makes Microsoft Dynamics 365 for Sales ideal for Sales Document Management?
Microsoft Dynamics 365 for Sales enables users to manage the sales lifecycle by creating and tracking quotes, orders, and contracts. It simplifies the process of generating quotes, searching for past interactions, and managing opportunities. nThis software has a limitation as it does not allow users to attach multiple quotes to an opportunity.
"...Our CRM Online service providing instant-on anywhere access, predictable pay-as-you-go pricing, and a financially backed service level agreement (SLA)...." Peer review

News

Latest Unanet CRM by Cosential news

Unanet's GrowthStudioâ„¢ for GovCon Named AI-Powered Solution of the Year in the 2026 Tech Ascension Awards

Unanet's GrowthStudioâ„¢ for GovCon has been awarded the AI-Powered Solution of the Year at the 2026 Tech Ascension Awards. This recognition highlights GrowthStudio's ability to streamline growth for government contractors by providing intelligent market insights, proposal assistance, and pipeline management, powered by Champ AIâ„¢.

04/10/2026 - source

Latest Microsoft Dynamics 365 for Sales news

Microsoft's AI Chief Says It Built a Better Model Than OpenAI's With a Quarter of the ... - 24/7 Wall St.

Microsoft announced the pre-training of its AI model, MAI-Base-2, which reportedly surpasses OpenAI's GPT-5.6 in efficiency, using a quarter of the computing resources. The model, featuring 80 billion active parameters, is undergoing post-training and will be licensed through Foundry. This move enhances Microsoft's AI capabilities and reduces reliance on OpenAI, potentially impacting Azure's cloud services.

16/10/2026 - source