Comparison Summary
This comparison report of Salesforce Sales Cloud Einstein vs. Criteo Customer Acquisition is based on a specific set of business needs and context. The comparison uses 2321 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.
Introducing Salesforce Sales Cloud Einstein and Criteo Customer Acquisition
Salesforce Sales Cloud Einstein, and Criteo Customer Acquisition belong to a category of solutions that help Sales Engagement. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Salesforce Sales Cloud Einstein covers Engagement Management with Chat, Forecasting, Communication Management with Social Media, Social Media Marketing with Social Media, etc.
Criteo Customer Acquisition focuses on Advertisement, Engagement Management, Lifetime Value Management, Communication Management with Mobile, etc.
"Trailhead has made learning Salesforce so much more accessible for me and my colleagues. " - Tami Lau
"Criteo has been instrumental in helping us boost sales thanks to its unrivaled understanding of our customers’ journey and shopping patterns. Including Criteo Customer Acquisition in our marketing mix helped us get a head start in reaching our 2018 ...objective of increasing our brand awareness by boosting audience reach by more than 20 times already. This has had an instant impact on our revenue, with more than 11% of the total sales coming from Criteo Customer Acquisition. " - Michael O’Brien
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Criteo Customer Acquisition
Focus area
Criteo Customer Acquisition is better than Salesforce Sales Cloud Einstein for
Software Failure Risk
About
Analyses CRM data to learn what separates deals won from deals lost, highlights top leads and next steps to close increasing sales and customer engagement.
New Customer acquisition using Machine learning to identify from existing contacts based on shopping patterns, browsing journeys, and individual interests — maximizing sales and customer engagement.
Age
1999
2005
Financials
IPO
SERIES D
Business Need
Total Processes
(we found evidences for)
47
57
Total Goals
(we found evidences for)
9
16
Top Processes
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Acquire customers
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Scale best practices
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Enhance customer relationships
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Grow market share
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Increase sales & revenue
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Improve digital and social presence
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Improve ROI
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Improve internal communications
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Enter new markets internationally or locally
- See 6 more
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Acquire customers
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Increase sales & revenue
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Increase customer life time value
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Enhance customer relationships
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Improve ROI
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Build brand awareness
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Enter new markets internationally or locally
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Improve digital and social presence
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Improve efficiency
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Scale best practices
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Improve brand engagement
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Increase average basket value
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Improve stakeholder relations
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Grow market share
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Launch new products
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Improve consistency
- See 13 more
Top Channels
Channels Used
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mobile
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website
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video
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mobile app
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offline
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promotions
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user generated content
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point of sale
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display advertisement
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social media
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omnichannel
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blogs
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games
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coupons
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mass media
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television
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review sites
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eBay
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mobile ads
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channel partners
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Facebook
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e-mail
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newsletter
- See 20 more
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mobile
-
website
-
video
-
mobile app
-
offline
-
promotions
-
user generated content
-
point of sale
-
display advertisement
-
social media
-
omnichannel
-
blogs
-
games
-
coupons
-
mass media
-
television
-
review sites
-
eBay
-
mobile ads
-
channel partners
-
Facebook
-
e-mail
-
newsletter
- See 20 more
Failure Risk Guidance Security Report?
Compliance Risk
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Security & Privacy Risk
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Integration Risk
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Migration Risk
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IT and Other Capabilities
- Low
- Medium
- High
