Real-World Case Studies and Customer Success Stories with Iterable

Iterable helped ResortPass boost customer engagement by 30% using personalized, location-based marketing. ResortPass unified messy location data and activated it... in Iterable without engineering support. The marketing team built a dynamic location engine, targeting users with relevant offers. This led to a 2x increase in audience coverage and higher click-through rates. ResortPass saw more revenue from CRM channels thanks to real-time, moments-based messaging.
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Iterable’s Predictive Goals helped BIG4 Holiday Parks boost conversion rates by 156-500%. The team used Iterable’s AI Suite to send... targeted, cross-channel messages. Adding SMS increased click rates by 20-70%. BIG4 now delivers timely, relevant communications that drive bookings. Iterable’s platform made campaign creation faster and easier for the marketing team.
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Iterable’s Embedded Messaging helped Prosper increase conversions by 15%. The marketing team saw a 5% boost in personal loan originations.... With Iterable, Prosper’s marketers gained control over cross-channel messaging and targeting. Copy Assist reduced campaign copywriting time from a day to minutes. The team now delivers timely, personalized messages without engineering help. This led to faster campaigns and better customer engagement.
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Brigit used Iterable to personalize user communications and boost engagement. Personalized hero headers in emails led to a 208% increase... in click rates and a 4x higher activation rate. Optimized SMS copy improved conversions by 63% and cut SMS costs by $60,000 a year. Channel optimization helped retain about 500 users per newsletter send. Brigit scaled these strategies across all user journeys for lasting impact.
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Iterable helped Cinemark save over 200 hours each year by streamlining campaign management. Cinemark used Iterable’s Catalog to manage movie... data and personalize recommendations for millions of customers. The marketing team no longer relies on engineers for data updates, speeding up approvals. Campaigns are now more relevant and targeted, improving customer engagement. Iterable’s support and tools made Cinemark’s marketing more efficient and productive.
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Iterable helped ATG Entertainment double click-through rates in the UK with personalized newsletters. In the US, ATG saw a 50%... increase in CTR during initial testing. One dynamic newsletter test generated $36,000 in extra ticket sales compared to manual campaigns. ATG doubled US email volume to 11 million for Black Friday, raising open rates from 38% to 54% and boosting incremental orders by 34%. ATG now delivers personalized, AI-driven communications across channels.
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Iterable helped Morning Brew Inc. save over $100,000 in acquisition costs by unifying marketing data and automating campaigns. The platform... enabled dynamic newsletter content, driving 15,000 new subscriptions in six months. Iterable’s AI tools targeted event messaging, resulting in nearly 20% of registrations from just 10% of the audience. The intuitive interface made onboarding easy for all team members. Morning Brew now delivers more personalized, data-driven campaigns across channels.
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Iterable helped Morning Brew Inc. save over $100,000 in acquisition costs by unifying marketing data and automating campaigns. The platform... enabled dynamic newsletter content, driving 15,000 new subscriptions in six months. Iterable’s AI tools identified high-engagement audiences and optimized campaign timing, resulting in nearly 20% of event registrations from just 10% of the audience. The intuitive interface made onboarding easy for both new and experienced marketers. Morning Brew now delivers more personalized, data-driven campaigns across channels.
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Iterable helped Tandem boost subscription revenue by 10%. Tandem used embedded messaging to create upgrade prompts based on user actions.... This approach led to a 10x increase in conversion rates for high-intent users. Production time for campaigns dropped by over 10x. The new system made marketing feel like a natural part of the app, not an interruption.
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Iterable helped Guild Education migrate over 50 campaigns in just four and a half months with no service interruption. Using Iterable’s Catalog,... Guild achieved a 3% increase in application submissions and doubled their click-to-open rate. Send-time optimization boosted open rates by 2.25% and click rates by 0.7% within six weeks. Guild’s marketing team now delivers more personalized, timely messages to millions of members. Iterable’s support team provided fast, responsive help throughout the transition.
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Iterable helped The Zebra increase policy purchase conversions by 25%. The Zebra used Iterable, Snowflake, and Hightouch to recover abandoned... quotes and deliver personalized rate updates. Campaign creation time dropped from over 3 months to just days. Using Iterable’s Copy Assist for subject lines raised open rates by 15%. The Zebra now guides users from quote to purchase with targeted, timely messages.
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Iterable helped Policygenius boost life insurance application conversions by 10% with personalized email content. The platform enabled dynamic messaging based... on user data, improving engagement. Personalized SMS from agents increased inbound calls by 20% and conversion to the next step by 25%. Policygenius used email, SMS, and direct mail to guide customers through a 4-6 week insurance journey. The solution focused on overcoming barriers and humanizing the process for better customer experience.
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Iterable helped Redfin achieve a 72% increase in active sellers and a 15% increase in active buyers using AI-driven Predictive Goals. Redfin used advanced... segmentation and personalized email campaigns to target inactive users. The solution led to a 9% lift in seller-to-agent meeting conversions. Redfin’s marketing team gained agility, reducing reliance on engineering and saving weeks of time. The company now delivers more relevant communications, boosting customer engagement and retention.
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Iterable helped Redfin achieve a 72% increase in active sellers and a 15% increase in active buyers. Redfin used Iterable's... Predictive Goals and advanced segmentation to target inactive users with personalized emails. The solution enabled Redfin to identify and convert high-potential buyers and sellers. Redfin also saw a 9% lift in seller-to-agent meeting conversions. The marketing team gained agility, reduced engineering dependency, and improved customer engagement.
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Stanley Black & Decker used Iterable Catalog to personalize emails for customers. This led to a 7% increase in clicks... to their e-commerce stores. The team reduced email templates by 80% using automation. They saved 5-10 hours per template and became less dependent on outside agencies. The solution helped them send more relevant messages and build trust with users.
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Stanley Black & Decker used Iterable Catalog to personalize emails and automate campaigns. They saw a 7% increase in clicks... to their e-commerce stores compared to non-customized emails. The team reduced the number of email templates by 80%. Automation saved 5-10 hours per template and cut reliance on external agencies. The solution helped deliver targeted product recommendations and improved customer satisfaction.
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Iterable helped Nextdoor send 1. 3 billion emails with a 99.9% deliverability rate. The team cut manual campaign setup time...by up to 75%. They re-engaged over 26 million lapsed users and tripled conversions in lifecycle campaigns. Automation increased from 20% to 70%, supporting global expansion and compliance. Nextdoor won awards for best data activation and marketing innovation.
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Sandboxx used Iterable’s Embedded Messaging to boost mobile app engagement. After implementation, Sandboxx saw a 538% increase in click rate,... jumping from 2.48% to 15.82%. The team achieved 5.7 million impressions and found the integration process quick, taking just 1-2 days. Marketers gained more control over messaging and could deliver real-time, personalized content. Sandboxx now reaches users with onboarding, training updates, targeted promotions, and partner ads.
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Iterable helped Melbourne Football Club automate data ingestion, saving each team member 5 hours per week. The club achieved a... 40% productivity improvement and lowered resource costs by 12.5%. A single campaign secured 756 new memberships, with a 66% unique open rate and a 7% unique click rate. The marketing team now manages segmentation and campaign execution without technical help. Personalized fan engagement increased, driving higher conversion rates and member satisfaction.
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Iterable helped Melbourne Football Club boost fan engagement and operational efficiency. The club automated data ingestion, saving each team member... 5 hours per week and improving productivity by 40%. A single year-end campaign secured 756 new memberships, with a 66% unique open rate and 7% click rate. Resource costs dropped by 12.5% through better data activation and reduced manual work. The marketing team now delivers highly personalized, timely communications to fans.
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Iterable SMS helped Thirty Madison boost conversions by over 20%. By moving SMS opt-in earlier in the patient intake, opt-in... rates rose and more than 50% of leads were likely to convert to subscription. Consultation completion rates increased by double digits. A/B testing improved payment capture for 6% more patients with failed payments. AI-powered features drove a 30% increase in open rates and a 7% lift in click-through rates. Thirty Madison now delivers more personalized, timely care to patients.
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Iterable helped Therabody boost its conversion rate by 45% using zero-party data for deeper personalization. The company saw a 34%... increase in new customer acquisition through cross-channel marketing. By shifting to a behavioral observation model, Therabody achieved a 12x increase in customers with defined interests. SMS click-through rates rose by 27% after optimizing channel and send times. These changes transformed Therabody’s lifecycle marketing and customer engagement.
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Iterable helped OneVision Resources fix a major data disconnect. Before, their CRM could not give real-time customer insights. This made... it hard to send targeted messages. With Iterable, they now sync data across all touchpoints. They use advanced audience segmentation to send the right content to each client. Dynamic content and personalization make their emails more relevant. This improved onboarding and client engagement for their smart home services.
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