Overview: Zoho Survey and Qualtrics as Customer Feedback Management Category solutions.

Zoho Survey and Qualtrics are leaders in customer feedback management but cater to slightly different needs. Zoho Survey stands out with strong custom reporting and data integration features, appealing to larger corporations requiring comprehensive analytics. It supports activities like conversational surveys and market research. Qualtrics, on the other hand, excels in analytics and training, with features like AI-powered insights, making it ideal for education and mid-market segments aiming to enhance customer relationships through data-driven approaches and collaborative efforts. Both offer extensive support options, though Qualtrics provides more emphasis on training and onboarding.

Zoho Survey: Zoho Survey allows users to create free online surveys and questionnaires. It is used for collecting data on customer satisfaction, feedback, business, research, HR, and more.

Qualtrics: Qualtrics XM helps deliver exceptional frontline experiences and build high-performing teams. Products people love can be created with this leading experience management software.

Zoho Survey and Qualtrics: Best Use cases based on the customer satisfaction data

Key Capabilities Supported

Zoho Survey supports collecting feedback and engaging conversational surveys, aligning well with enterprises seeking insights and managing customer communication efficiently. read more →

Qualtrics offers customer feedback management and engagement management, especially useful for mid-market companies looking to streamline follow-ups and market research. read more →

Business Goals

Zoho Survey helps improve customer satisfaction and acquire customers, making it appealing for businesses looking to increase revenue and enter new markets. read more →

Qualtrics focuses on enhancing customer relationships and acquiring customers, which suits organizations aiming to grow market share and establish thought leadership. read more →

Core Features

Zoho Survey's standout features include data import and custom reports, providing extensive analytics and integration capabilities for strategic decision-making. read more →

Qualtrics emphasizes AI-powered insights and training, equipping users with robust analytics and onboarding facilities to optimize customer experiences. read more →

Vendor Support

Zoho Survey provides diverse support options including 24/7 support, ensuring responsiveness and reliability for large-scale operations. read more →

Qualtrics offers comprehensive support with a strong focus on training and 24/7 availability, catering to users who prioritize onboarding and technical assistance. read more →

Segments and Industries

Zoho Survey is predominantly used by large enterprises and the IT sector, indicating its suitability for complex and expansive environments. read more →

Qualtrics is popular among educational institutions and mid-market businesses, which reflects its adaptability to research-heavy and collaborative workflows. read more →

Operational Alignment

Zoho Survey fits into workflows that require robust data handling and reporting, tailored for large-scale enterprises and detailed market analysis. read more →

Qualtrics is designed to fit into dynamic operational environments, emphasizing collaboration and customer-centric strategies for agile markets. read more →

lightning

Applying your context and needs changes the comparison

Failure Risk Guidance?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

low

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low

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Integration Risk

low

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low

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Migration Risk

low

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low

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Zoho Survey in Action: Unique Use Cases

Why is Zoho Survey the best choice for Collecting Feedback?

What solutions does Zoho Survey provide for Engaging Conversational Surveys?

What Are the key features of Zoho Survey for Communication Management?

What solutions does Zoho Survey provide for Social Media Management?


Qualtrics in Action: Unique Use Cases

What makes Qualtrics ideal for Helpdesk Management?

How can Qualtrics optimize your Market Research Workflow?

How does Qualtrics address your Training & Onboarding Challenges?

News

Latest Zoho Survey News

Zoho WorkDrive 5.0: The evolution from a content collaboration app to an intelligent content management platform

Zoho has launched WorkDrive 5.0, evolving its platform from a content collaboration app to an intelligent content management solution. The update introduces AI, machine learning, and automation features to help businesses extract insights, automate workflows, and improve productivity and security.

07/05/2025 - source

Latest Qualtrics News

State Board of Education, Qualtrics partnering to transform K-12 education - Yahoo

The State Board of Education is partnering with Qualtrics to transform K-12 education.

19/03/2025 - source

Business Setting

Zoho Survey

Qualtrics