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Qualtrics: Use-Cases, Insights and Reviews | 2026 Cuspera

Name: Qualtrics
Brand: Qualtrics
Rating: 4.65 (9784 reviews)

4.65 5

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(9784)

Survey, Research & Experience Management Software | Qualtrics

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Qualtrics Overview

Qualtrics XM helps deliver exceptional frontline experiences and build high-performing teams. Products people love can be created with this leading experience management software.

Use Cases

Customers recommend Customer Feedback Management, Engagement Management, Helpdesk Management, as the business use cases that they have been most satisfied with while using Qualtrics.

Other use cases:

Market Research
Onboarding
Collaboration
Communication Management
Loyalty Management
Products & Pricelist Management
Social Media Management

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Business Priorities

Enhance Customer Relationships and Acquire Customers are the most popular business priorities that customers and associates have achieved using Qualtrics.

Other priorities:

Build Brand Awareness
Grow Market Share
Establish Thought Leadership
Scale Best Practices
Increase Sales & Revenue
Improve ROI
Improve Brand Engagement
Enter New Markets Internationally Or Locally
Increase Customer Life Time Value
Launch New Products
Improve Stakeholder Relations
Improve Digital And Social Presence
Improve Internal Communications
Manage Risk
Improve Consistency
Improve Efficiency

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Qualtrics Use-Cases and Business Priorities: Customer Satisfaction Data

Qualtrics's features include Feedback Surveys, Personalization, Dashboard, etc. and Qualtrics support capabilities include Phone Support, AI Powered, Email Support, etc. also Qualtrics analytics capabilities include Analytics, and Custom Reports.

Reviews

"Our core business is listening to our guests - listen to what they want and act on it and you’ll deliver a better business, it’s that simple" - Ed Pyke

Qualtrics, SmileBack, SurveyMethods, Medallia Agent Connect, Zenloop, etc., all belong to a category of solutions that help Customer Feedback Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Qualtrics

Top Industries

Education
Research
Management Consulting

Popular in

Enterprise
Large Enterprise
Small Business

Qualtrics is popular in Education, Research, and Management Consulting and is widely used by Enterprise, Large Enterprise, and Small Business.

Qualtrics Customer wins, Customer success stories, Case studies

What benefits does Qualtrics offer for Customer Feedback Management?

Qualtrics helps companies collect customer feedback and create surveys to measure satisfaction. It can be used to improve customer experiences and track progress over time. While Qualtrics is a robust tool, it currently lacks the ability to manage employee surveys from an administrative perspective.

"...We're using Qualtrics across the organisation to gauge customer satisfaction and also as a vehicle for online forms...." Peer review by Administrative Assistant in Other

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What makes Qualtrics ideal for Engagement Management?

Qualtrics Engagement Management helps companies understand employee and customer perceptions. The platform provides tools to collect feedback, analyze data, and generate reports. The platform allows organizations to track engagement, improve workflows, and identify areas for growth. Qualtrics does not provide real-time feedback on individual responses.

"...This tool allows faculty to create adaptive and engaging quizzes in Qualtrics...." Peer review by Jason Hill, Manager of Academic Enterprise Systems, Utah Valley University

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What benefits does Qualtrics offer for Helpdesk Management?

Qualtrics provides helpful support staff who can assist with advanced features and survey setup. Users can access information through various channels, including phone, social media, and email. The online help resources are not comprehensive, which may lead users to contact customer support more often. The company's user-friendly interface and readily available support contribute to its widespread use.

"...Qualtrics also is SUPER user friendly and the staff on the phone are super helpful when you call and ask questions...." Peer review by Sydni C. Warner, Project Coordinator, University of Michigan School of Social Work

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Why is Qualtrics the best choice for Market Research?

Qualtrics is a widely used market research program that helps businesses gather and analyze data from surveys. It allows users to create diverse types of questions and structure surveys for various research purposes. However, the program is more geared towards academic researchers than specifically towards market research needs.

"...These are billion-dollar companies who use market research companies like SurveyMonkey and Qualtrics to get honest feedback from their audience...." 3 Signs You Are Practicing Ego Marketing and How to Stop It

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How does Qualtrics facilitate Onboarding?

Qualtrics offers training and onboarding capabilities that are easy to use and require minimal training. Users can create interactive training modules and surveys to quickly onboard new employees. However, Qualtrics lacks dedicated onboarding videos or training materials.

"...Additionally, HR leaders can leverage Qualtrics leadership content developed by its team of industrial and organisational psychologists to align with specific questions asked...." Qualtrics EmployeeXM now includes new solutions to improve workforces

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314 buyers and buying teams have used Cuspera to assess how well Qualtrics solved their Customer Feedback Management needs. Cuspera uses 9784 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.

CUSTOMERS	TESTIMONIALS
Ed Pyke Operations Director Simpson Travel	Our core business is listening to our guests - listen to what they want and act on it and you’ll deliver a better business, it’s that simple Testimonial By Ed Pyke
Abdul Dezkam Lead Insights Specialist Grundfos	With our annual survey, we only find out about dissatisfied customers when it’s too late. This damages customer relationships and, over time, we risk losing them. Testimonial By Abdul Dezkam
Sebastian Mcclintock Customer Experience Director Delivery Hero	In just one year, Qualtrics has helped us to make huge improvements in customer satisfaction. Our NPS improvements are through the ceiling because now our customer service staff feel responsible for the customer's experience. Testimonial By Sebastian Mcclintock

CUSTOMERS	TESTIMONIALS
Ed Pyke Operations Director Simpson Travel	Our core business is listening to our guests - listen to what they want and act on it and you’ll deliver a better business, it’s that simple Testimonial By Ed Pyke
Abdul Dezkam Lead Insights Specialist Grundfos	With our annual survey, we only find out about dissatisfied customers when it’s too late. This damages customer relationships and, over time, we risk losing them. Testimonial By Abdul Dezkam
Sebastian Mcclintock Customer Experience Director Delivery Hero	In just one year, Qualtrics has helped us to make huge improvements in customer satisfaction. Our NPS improvements are through the ceiling because now our customer service staff feel responsible for the customer's experience. Testimonial By Sebastian Mcclintock

Qualtrics Consumer Trends 2024 Webinar Snippet

Frequently Asked Questions(FAQ)

for Qualtrics

What is Qualtrics?

Qualtrics is a Feedback Management platform that helps brands continually assess the quality of their four core experiences customers, brands, products, and employees experience insights in one place. It is designed to help businesses collect feedback from across multiple channels and improve the digital customer journey. It helps to decrease churn, increase customer lifetime value, attract and retain talent, increase engagement, improve productivity, reduce cost to serve, and more.

It captures and stores all experience data from customers and employees in a single system of record, the entire dataset proactively recommends the actions to take next, intelligent, customizable workflows automatically alert the right people, and trigger actions in every part of the organization. It uncovers the products, services, and experiences that customers and employees want, turns the brand into an icon, empowers organizations to take actions that put people first, and accelerates the product development cycle with all experience data on one platform.

Some of its feature include customer feedback, customized dashboard, role-based dashboard, closed-loop follow up, surveys, net promoter score (NPS), customer satisfaction (CSAT), customer effort score (CES), automated respondent management, statistical analysis, text analysis, key driver analysis, predictive analytics, and more.

What is Qualtrics used for?

Qualtrics is a Customer Feedback Management Software mainly used by its customers to Enhance Customer Relationships and Acquire Customers by Customer Feedback Management, Engagement Management and Helpdesk Management .