cuspera logo CUSPERA

Compare Moz Local vs Google My Business

Comparison Summary

For Moz Local vs Google My Business comparison, Our AI algorithm looked at 11484 peer reviews, testimonials and expert opinions across 50+ sources to understand how successful they were in using Moz Local and Google My Business to solve their respective business needs.

Pros and cons of Moz Local and Google My Business

Moz Local is more suited to businesses that require Content Management and Communication Management with Social Media where as Google My Business is focused towards Advertisement with Social Media and Rating And Review Management with Website .

Both Moz Local and Google My Business are Local Marketing software, peers recommend Moz Local for market survey where as Google My Business is more known for contact list management and content sharing .

logo Moz Local

Focus area

Moz Local is better than Google My Business for

Software Failure Risk

  • medium

logo Google My Business

Focus area

Google My Business is better than Moz Local for

Software Failure Risk

  • medium

About

Moz - SEO Software, Tools & Resources for Smarter Marketing

Google My Business – Drive Customer Engagement on Google

Age

2004

Financials

SERIES C

SERIES A

Business Need

Total Processes
(we found evidences for)

61

108

Total Goals
(we found evidences for)

17

18

Top Processes

Evidences indicate better relative satisfaction


searching for content


communication management

sending & publishing communications

tracking & monitoring communications


social media management

scheduling post to social media

engaging on social media

social media analytics

managing social media account

monitoring social media




competitive intelligence


rating and review management


helpdesk management


engagement management

engaging and following up


reputation management


generation of new leads


training & onboarding



conversion management


knowledge management


campaign management

campaign monitoring




opportunity management


lifetime value management


contact list management


customer feedback management

measuring customer satisfaction


products & pricelist management


sales document management

contract management



relationship management



personalized marketing


business development


workflow management




sales call management


lead qualification




category management



social media marketing


identify target customers


loyalty management

identify target customers


promotion management




sales review & feedback


create learning path


courses & assessment

create learning path



trade show marketing


segmentation and targeting


Top Goals

Goals Achieved

  • Acquire customers

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Grow market share

  • Improve consistency

  • Build brand awareness

  • Establish thought leadership

  • Scale best practices

  • Improve ROI

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve stakeholder relations

  • Improve brand engagement

  • Improve efficiency

  • Improve visibility

  • Improve internal communications

  • Launch new products

  • See 14 more
  • Acquire customers

  • Improve digital and social presence

  • Enter new markets internationally or locally

  • Enhance customer relationships

  • Scale best practices

  • Build brand awareness

  • Increase sales & revenue

  • Grow market share

  • Launch new products

  • Improve ROI

  • Improve efficiency

  • Improve brand engagement

  • Improve stakeholder relations

  • Manage risk

  • Establish thought leadership

  • Increase customer life time value

  • Improve internal communications

  • Reduce bounce

  • See 15 more

Top Channels

Channels Used

  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more
  • social media

  • website

  • phone calls

  • offline

  • promotions

  • on premises

  • Facebook

  • user generated content

  • e-mail

  • blogs

  • video

  • mobile

  • review sites

  • point of sale

  • Yelp

  • Instagram

  • text SMS

  • coupons

  • mobile app

  • print media

  • Twitter

  • magazine

  • LinkedIn

  • chat

  • display advertisement

  • Facebook page

  • Pinterest

  • Amazon

  • out of home

  • billboards

  • trade shows

  • mass media

  • Tripadvisor

  • games

  • Doubleclick

  • newsletter

  • events

  • television

  • mobile ads

  • newspaper

  • radio

  • brochure

  • causes and charity

  • Snapchat

  • Glassdoor

  • See 42 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Security & Privacy Risk

medium

{{{rsh_C_1}}}

high

{{{rsh_C_1}}}

Integration Risk

medium

{{{rsh_C_1}}}

low

{{{rsh_C_1}}}

Migration Risk

low

{{{rsh_C_1}}}

medium

{{{rsh_C_1}}}

Business Setting