Improvado Overview

This is a summary of the comprehensive capabilities and benefits of Improvado based on over 4012 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Improvado, Funnel, Voluum, Pathmatics, Adstage, etc., all belong to a category of solutions that help Marketing Data Intelligence. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Improvado is right for your needs? Our Cuspera AI engine can evaluate how Improvado fits your specific business needs, industry, and context. Get your personalized assessment report today.

Improvado supports business activities such as:

  • Advertisement
  • Competitive Intelligence
  • Campaign Management
  • Social Media Analytics
  • Training & Onboarding

Improvado can help you with many business goals, such as Improve ROI, Build Brand Awareness, Acquire Customers, Enter New Markets Internationally Or Locally, Increase Sales & Revenue, etc. It can help manage these activities if you use Social Media Facebook LinkedIn etc. for these needs. As a solution, Improvado's capabilities include Dashboard, Templates, Calculator, etc.

Improvado Marketing and Advertising Vertical is its biggest customer base.

Reviews

"Improvado saves about 90 hours per week and allows us to focus on data analysis, rather than routine data aggregation, normalization, and formatting. " - Jeff Lee

Cuspera Reviews

44 buyers and buying teams have used Cuspera to assess how well Improvado solved their Marketing Data Intelligence needs. Cuspera uses 4012 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Marketing Data Intelligence needs.

Business Priorities

Improve ROI and Build Brand Awareness are the most popular business priorities peers achieved using Improvado.

Other priorities:

  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Increase Sales & Revenue
  • Enhance Customer Relationships
  • Improve Efficiency
  • Grow Market Share
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Improve Visibility
See all business priorities See less business priorities

Use Cases

Peers recommend Advertisement , Competitive Intelligence , Campaign Management , as the business use cases that they have been most satisfied while using Improvado.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Advertisement with Social Media, Facebook and LinkedIn

4.96/5 ★

Read Reviews (338)

"...They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms. ..." Power BI - Connect Marketing Data to Build Data Pipelines Faster Explore Now
Competitive Intelligence

4.92/5 ★

Read Reviews (151)

"...You can use it directly with your favorite business intelligence tools, ingest it to econometric models, populate the enterprise data warehouse, manage your processes, or use it together with the Improvado Mapping Tool. ..." Integration with Google Ads in just a few clicks and without the need for developers. Simply connect the Google Ads API and start building data pipelines faster
Campaign Management

4.96/5 ★

Read Reviews (92)

"...We are more efficient with reporting our campaign results and have better ideas about what's going on easily. ..." ETL marketing data into your Google BigQuery explore now
campaign analytics

4.94/5 ★

Read Reviews (59)

"...We are more efficient with reporting our campaign results and have better ideas about what's going on easily. ..."
campaign monitoring

4.69/5 ★

Read Reviews (10)

"...By connecting Bing Ads to Improvado, marketers are now able to monitor their campaign performance and gain valuable insights at the deepest level...."
PEER EXPERIENCES
Advertisement with Social Media, Facebook and LinkedIn

4.96/5 ★

Read Reviews (338)

"...They are a solution to connect to most advertising platform and provide a multitude of metrics from these platforms. ..." Power BI - Connect Marketing Data to Build Data Pipelines Faster Explore Now
Competitive Intelligence

4.92/5 ★

Read Reviews (151)

"...You can use it directly with your favorite business intelligence tools, ingest it to econometric models, populate the enterprise data warehouse, manage your processes, or use it together with the Improvado Mapping Tool. ..." Integration with Google Ads in just a few clicks and without the need for developers. Simply connect the Google Ads API and start building data pipelines faster
Campaign Management

4.96/5 ★

Read Reviews (92)

"...We are more efficient with reporting our campaign results and have better ideas about what's going on easily. ..." ETL marketing data into your Google BigQuery explore now
campaign analytics

4.96/5 ★

Read Reviews (59)

campaign monitoring

4.96/5 ★

Read Reviews (10)

39+ more Business Use Cases

Our AI advisor, Wyz, harnessed 4012 insights from peers and experts to help you assess how these Improvado use cases fit your Marketing Data Intelligence needs.

Customer Testimonials

CUSTOMERS TESTIMONIALS

Jeff Lee

Head of Social & Marketing Data

ASUS

Improvado saves about 90 hours per week and allows us to focus on data analysis, rather than routine data aggregation, normalization, and formatting. Testimonial By Jeff Lee

Ryan Booth

COO

Chacka Marketing

Eliminated 90% of manual reporting hours per week. Testimonial By Ryan Booth

Austin W

Marketing VP and CMOs

Google, Bing, & Facebook Advertising

I liked how fast they finished projects and how well they communicated the status of those projects. Many problems were solved using Improvado. Testimonial By Austin W
CUSTOMERS TESTIMONIALS

Jeff Lee

Head of Social & Marketing Data

ASUS

Improvado saves about 90 hours per week and allows us to focus on data analysis, rather than routine data aggregation, normalization, and formatting. Testimonial By Jeff Lee

Ryan Booth

COO

Chacka Marketing

Eliminated 90% of manual reporting hours per week. Testimonial By Ryan Booth

Austin W

Marketing VP and CMOs

Google, Bing, & Facebook Advertising

I liked how fast they finished projects and how well they communicated the status of those projects. Many problems were solved using Improvado. Testimonial By Austin W

Case Studies

COMPANY CASE STUDIES
Case Study University of San Francisco

Learn How University of San Francisco save hundreds of hours of manual work each month compiling reports

Read More
Case Study Large Grocery Chain

Improvado helps a large grocery chain to transform its marketing

Read More
Case Study Illy

Find out How Illy's Management team finally gets the answers they need

Read More

Frequently Asked Questions(FAQ)

for Improvado

What is Improvado?

Improvado is a Marketing ETL (Extract Transform Load) Platform usable in Enterprises, Agencies, ECommerce & Retail, and Healthcare and Education. It helps revenue teams understand where to invest their dollars and how to multiply them. With the power of the modern data analytics stack, businesses can drive growth and increase customer loyalty by making decisions backed with actionable insights.

What is Improvado used for?

Improvado is a Marketing Data Intelligence Software mainly used by its customers to Improve ROI and Build Brand Awareness by Advertisement, Competitive Intelligence and Campaign Management .

What are the top features of Improvado?

Dashboard, Templates and Calculator are some of the top features of Improvado.

Who uses Improvado?

Improvado is used by Marketing And Advertising, Retail and Information Technology And Services among other industries.

What are Improvado alternatives?

Funnel, Voluum, Pathmatics and Adstage are popular alternatives for Improvado.

Where is Improvado located?

Improvado is headquartered at 1223 Cleveland Ave, San Diego, CA 92103.

Popular Business Setting

for Improvado

Top Industries

  • Marketing and Advertising
  • Retail
  • Information Technology and Services

Popular in

  • Enterprise
  • Mid Market
  • Small Business

Peers used Improvado to Improve ROI and Build brand awareness

Peer and Expert Opinion on Features

for Improvado

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Dashboard

4.41/5 ★

Read Reviews (216)
Templates

4.04/5 ★

Read Reviews (38)
Calculator

3.41/5 ★

Read Reviews (16)
SEM

4.56/5 ★

Read Reviews (12)
Auto update

3.93/5 ★

Read Reviews (9)
FEATURES RATINGS AND REVIEWS
Dashboard

4.41/5 ★

Read Reviews (216)
Templates

4.04/5 ★

Read Reviews (38)
Calculator

3.41/5 ★

Read Reviews (16)
SEM

4.56/5 ★

Read Reviews (12)
Auto update

3.93/5 ★

Read Reviews (9)

IT and Other Capabilities

for Improvado

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.34/5 ★

Read Reviews (268)
Data Import

4.24/5 ★

Read Reviews (765)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Export

4.34/5 ★

Read Reviews (268)
Data Import

4.24/5 ★

Read Reviews (765)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.55/5 ★

Read Reviews (19)
Phone Support

4.48/5 ★

Read Reviews (15)
Email Support

4.38/5 ★

Read Reviews (15)
24/7 Support

4.24/5 ★

Read Reviews (196)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
Chat Support

4.55/5 ★

Read Reviews (19)
Phone Support

4.48/5 ★

Read Reviews (15)
Email Support

4.38/5 ★

Read Reviews (15)
24/7 Support

4.24/5 ★

Read Reviews (196)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.14/5 ★

Read Reviews (18)
Analytics

4.42/5 ★

Read Reviews (540)
Custom Reports

4.26/5 ★

Read Reviews (933)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

4.14/5 ★

Read Reviews (18)
Analytics

4.42/5 ★

Read Reviews (540)
Custom Reports

4.26/5 ★

Read Reviews (933)

Software Failure Risk Guidance

?

for Improvado

Overall Risk Meter

Low Medium High

Top Failure Risks for Improvado

Vendor Profile Details

Company Name

Improvado

Company Website

https://improvado.io/

HQ Location

1223 Cleveland Ave, San Diego, CA 92103

Employees

11-50

Social

Financials

SEED