Supermetrics Overview

Supermetrics empowers marketing teams and agencies by transforming how they handle data. As a leading Marketing Intelligence Platform, Supermetrics enables users to seamlessly connect and manage data from various sources for comprehensive analysis and activation. This platform is instrumental for over 200,000 companies across 120 countries, showcasing its global reach and reliability. Users can analyze, visualize, and report data within their preferred applications, providing flexibility and customization. Supermetrics supports data-driven decision-making, offering insights that drive marketing strategies and enhance ROI. With its ability to optimize marketing efforts on user-defined terms, Supermetrics is a strategic asset for brands aiming to leverage data intelligence for accelerated growth.

Use Cases

Customers recommend Advertisement, Social Media Management, Digital Marketing, as the business use cases that they have been most satisfied with while using Supermetrics.

Other use cases:

  • Referral Management
  • Campaign Management
  • Content Management
  • Channel Marketing
  • Training & Onboarding
  • Account Management
  • Engaging And Following Up
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Business Priorities

Acquire Customers and Improve Internal Communications are the most popular business priorities that customers and associates have achieved using Supermetrics.

Other priorities:

  • Grow Market Share
  • Improve ROI
  • Improve Efficiency
  • Increase Sales & Revenue
  • Enter New Markets Internationally Or Locally
  • Enhance Customer Relationships
  • Launch New Products
  • Scale Best Practices
  • Improve Digital And Social Presence
  • Increase Customer Life Time Value
  • Build Brand Awareness
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Supermetrics Use-Cases and Business Priorities: Customer Satisfaction Data

Supermetrics works with different mediums / channels such as Social Media. Facebook. and LinkedIn.

Supermetrics's features include Dashboard, SEM, Templates, etc. and Supermetrics support capabilities include AI Powered, 24/7 Support, Chat Support, etc. also Supermetrics analytics capabilities include Analytics, and Custom Reports.

Reviews

"...Supermetrics has made it very easy to integrate my Facebook advertising data into my Google Data Studio reports...." Peer review by Hailee H., Account Supervisor, Marketing and Advertising

Supermetrics, TWIPLA, Klipfolio, Buildfire, Unity Platform, etc., all belong to a category of solutions that help Digital Analytics. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Supermetrics streamlines marketing data for better control and growth. A 14-day free trial is available without requiring a credit card.

Popular Business Setting

for Supermetrics

Top Industries

  • Marketing and Advertising
  • Internet
  • Education

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Supermetrics is popular in Marketing And Advertising, Internet, and Education and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Supermetrics Use Cases

Why is Supermetrics the best choice for Social Media Management?

How can Supermetrics enhance your Digital Marketing process?

What benefits does Supermetrics offer for Referral Management?

What Are the key features of Supermetrics for Campaign Management?

16 buyers and buying teams have used Cuspera to assess how well Supermetrics solved their Digital Analytics needs. Cuspera uses 3789 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Digital Analytics needs.

Case Studies

Consumer Goods

CASE STUDY FIFCO

Supermetrics helped FIFCO automate marketing reports and manage data from many sources. FIFCO built an in-house agency using Supermetrics for data ingestion and predictive models. The company saved 1...60 hours each month on data tasks. They also saved $70,000 in compensation and taxes. Supermetrics made it easier for FIFCO to scale their data operations and improve reporting.

Food & Beverages

CASE STUDY Vollrath

Supermetrics helped Vollrath improve B2B marketing reporting. Vollrath used Supermetrics to connect data sources and analyze competitor activity. The team built detailed reports in Looker Studio. Thi...s let them benchmark performance and create data-driven content. Vollrath moved from guesswork to informed decisions in social media marketing.

Retail

CASE STUDY NocNoc

Supermetrics helped NocNoc, a fast-growing ecommerce brand, centralize and automate their marketing data. Before, NocNoc used slow, manual processes to gather campaign data. With Supermetrics, they b...uilt dashboards for real-time insights. They cut spend on underperforming ads by 50% and refreshed creative 2x faster. Budget efficiency improved by 25%. Campaign engagement rose by 20% with better audience segmentation. Trend detection became twice as fast, helping NocNoc spot new opportunities quickly.

CASE STUDY Shopee

Supermetrics helped Shopee centralize marketing data from platforms like Meta Ads, Google Ads, and TikTok Ads Manager. Shopee's marketing team faced challenges with scattered data, manual reporting, ...and limited cross-channel visibility. By using Supermetrics, they cut reporting time by up to 50% and improved data accuracy. The team gained unified dashboards and real-time access to reliable data. This shift enabled Shopee to make faster, insight-driven decisions and optimize campaigns more effectively.

CASE STUDY Ontario Lottery and Gaming Corporation (OLG)

Supermetrics helped OLG centralize and automate its marketing data reporting. OLG used Supermetrics and Looker Studio to combine data from many sources. This let them access 30% more metrics and auto...mate their reports. The team saved 35% of their time and increased reporting output by 75%. OLG gained deeper insights and improved their marketing campaigns.

Consumer Goods

CASE STUDY Manscaped

Supermetrics helped Manscaped bring all their marketing data into one place. Manscaped used Supermetrics to track campaigns, analyze customer feedback, and run A/B tests. This made it easier for them... to make decisions and improve their products. Supermetrics saved time, improved data accuracy, and helped Manscaped track customer lifetime value and acquisition costs. The company saw better campaign results and a stronger customer experience.

Video

10 Must-know Looker Studio Tips for Marketers

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Frequently Asked Questions(FAQ)

for Supermetrics

What is Supermetrics used for?

Supermetrics is a Digital Analytics Software mainly used by its customers to Acquire Customers and Improve Internal Communications by Advertisement, Social Media Management and Digital Marketing .

What are the top features of Supermetrics?

Dashboard, SEM and Templates are some of the top features of Supermetrics.

Who uses Supermetrics?

Supermetrics is used by Marketing And Advertising, Internet and Education among other industries.

What are Supermetrics alternatives?

TWIPLA, Klipfolio, Buildfire and Unity Platform are popular alternatives for Supermetrics.

Where is Supermetrics located?

Supermetrics is headquartered at Helsinki, Uusimaa.
lightning

Peers used Supermetrics for advertisement and social media management

Supermetrics Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
AI Powered

4.06/5

Read Reviews (3)
Analytics

4.44/5

Read Reviews (351)
Custom Reports

4.07/5

Read Reviews (997)
CAPABILITIES RATINGS AND REVIEWS
AI Powered

4.06/5

Read Reviews (3)
Analytics

4.44/5

Read Reviews (351)
Custom Reports

4.07/5

Read Reviews (997)

Software Failure Risk Guidance

?

for Supermetrics

Overall Risk Meter

Low Medium High

Top Failure Risks for Supermetrics

Supermetrics Group News

M&A

Supermetrics acquires Relay42 to power real-time marketing - - mediashotz.co.uk

Supermetrics has acquired Relay42, a real-time customer data platform. This move integrates Relay42s personalization technology with Supermetrics marketing intelligence tools, creating a unified platform for real-time data integration, analysis, and activation. The combined solution aims to deliver end-to-end marketing intelligence, connecting data performance, customer behavior, and revenue outcomes for marketers.

M&A

Supermetrics acquires real-time CDP Relay42 - MSN

Supermetrics has acquired Relay42, a real-time customer data platform (CDP). This move expands Supermetrics marketing intelligence capabilities with advanced real-time data activation and customer journey orchestration. The acquisition strengthens Supermetrics position in the marketing analytics and data integration space, enabling clients to unify, analyze, and act on customer data across channels for improved marketing performance.

Supermetrics Group Profile

Company Name

Supermetrics Group

Company Website

//supermetrics.com

HQ Location

Helsinki, Uusimaa

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