Moz Local Overview

Moz Local, backed by the largest community of SEOs, automates listing management and syncs location data to enhance search engine visibility. It monitors onsite issues, tracks rankings, and engages customers across social channels.

Use Cases

Customers recommend Content Management, Communication Management, Social Media Management, as the business use cases that they have been most satisfied with while using Moz Local.

Other use cases:

  • Digital Marketing
  • Market Survey
  • Competitive Intelligence
  • Rating And Review Management
  • Helpdesk Management
  • Engagement Management
  • Reputation Management
See all use cases See less use cases

Business Priorities

Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Moz Local.

Other priorities:

  • Improve Digital And Social Presence
  • Grow Market Share
  • Improve Consistency
  • Build Brand Awareness
  • Establish Thought Leadership
  • Scale Best Practices
  • Improve ROI
  • Enhance Customer Relationships
  • Increase Sales & Revenue
  • Improve Stakeholder Relations
  • Improve Brand Engagement
  • Improve Efficiency
  • Improve Visibility
  • Improve Internal Communications
  • Launch New Products
See all business priorities See less business priorities

Moz Local Use-Cases and Business Priorities: Customer Satisfaction Data

Moz Local works with different mediums / channels such as Social Media. E-Mail. and Offline.

Moz Local's features include SEO, Dashboard, Alerts: Popups & Notifications, etc. and Moz Local support capabilities include Chat Support, Phone Support, Email Support, etc. also Moz Local analytics capabilities include Analytics, and Custom Reports.

Reviews

"Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide." - Jackie Brown

Peer review evidence (same sources as the product rating summary)

"...You can invest in local listings management software like Moz Local, which automates creation of these listings and gives you a simple dashboard that helps you respond to reviews, post new content, and be alerted to any emerging inaccuracies across key listing platforms, all in one place...." " Posted by MiriamEllis Think crafting is kids stuff? Think again. The owners of quilting,..."
"...Social media posts are a big piece of SEO...." What is SEO? How to Use Google to Grow Your Business
"...Make sure you create any relevant social network accounts and add relevant information to the profiles, including a link to your site. ..." Local SEO Checklist

Moz Local, BrightLocal, Store Locator Platforms, StoreRocket, uberall, etc., all belong to a category of solutions that help Local Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Moz Local

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Hospital & Health Care

Popular in

  • Small Business
  • Mid Market
  • Enterprise

Moz Local is popular in Marketing And Advertising, Information Technology And Services, and Hospital & Health Care and is widely used by Small Business, Mid Market, and Enterprise.

Moz Local Customer wins, Customer success stories, Case studies

How does Moz Local facilitate Content Management?

What makes Moz Local ideal for Communication Management?

What Are the key features of Moz Local for Social Media Management?

How can Moz Local enhance your Digital Marketing process?

How can Moz Local enhance your Market Survey process?

11 buyers and buying teams have used Cuspera to assess how well Moz Local solved their Local Marketing needs. Cuspera uses 3883 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.

CUSTOMERS TESTIMONIALS
Moz Local testimonial

Jackie Brown

Website Support Coordinator

GPM

Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide. Testimonial By Jackie Brown
Moz Local testimonial

Rachel Bucey

Director of SEO

Wpromote

Moz Local closed the loop on our integrated local search strategy. Standardizing our store information was vital for local success Testimonial By Rachel Bucey
Moz Local testimonial

Jorge Fimbres

SEO Manager

Designory

When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres
CUSTOMERS TESTIMONIALS
Moz Local testimonial

Jackie Brown

Website Support Coordinator

GPM

Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide. Testimonial By Jackie Brown
Moz Local testimonial

Rachel Bucey

Director of SEO

Wpromote

Moz Local closed the loop on our integrated local search strategy. Standardizing our store information was vital for local success Testimonial By Rachel Bucey
Moz Local testimonial

Jorge Fimbres

SEO Manager

Designory

When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres
 

A multi-location residential cleaning franchise - Consumer Services - Medium

USA

A multi-location residential cleaning franchise in the USA had a slow website with 580 pages. RicketyRoo focused only on speed optimization for the client. After the changes, the client saw a 32% inc...rease in new users and a 47% rise in phone calls. Free quote requests went up by 63%. Revenue increased by over 55% compared to 2019 and over 60% compared to 2020. Scheduled appointments grew by 49%.

 

iProspect - Marketing And Advertising - Large

London, UK

iProspect analyzed over 1,000 top finance keywords in the UK to assess Google's People Also Ask (PAA) results. They found that 55.1% of financial PAAs returned non-UK content, with US sites dominatin...g 50.5% of the time. Personal finance and insurance queries often showed few UK-specific results, even for highly local terms. The study highlights a major geo-skew in Google's PAA for UK finance searches. iProspect recommends focusing on Featured Snippets for better local SEO impact.

 

Pipedrive - Computer Software - Medium

New York, USA

Pipedrive wanted to rank #1 for the high-volume keyword "sales management" (9,900 searches/month). The team used a detailed 8-step SEO strategy, including content creation, on-page optimization, inte...rnal linking, and outreach. They focused on keyword research, writing in-depth content, and building links through guest posting. Within three months, Pipedrive reached the top spot in Google search results for their target keyword. This approach helped them attract thousands of visitors and potential leads each month.

 

ADT - Security - Very Large

Boca Raton, USA

ADT used Moz's content marketing and digital PR strategies to launch an interactive crime map tool. The campaign focused on data-driven content and personalized outreach to local news publishers. The... project earned links from 127 unique domains and was featured on a major local news affiliate, reaching over 25,000 viewers. The new content ranked for 2,600 keywords and drove 30,000 monthly searches. This approach boosted ADT's search visibility and brand authority.

 

Abodo - Real Estate - Small

Madison, USA

Abodo used a controversial content campaign to boost their link building. The campaign analyzed Twitter data to rank states and cities by prejudiced and tolerant tweets. This approach led to over 620... media placements and 67,000 social shares. Abodo gained features on major sites like CNET and Slate. The campaign also opened new partnership opportunities for Abodo.

 

Ginger Software - Computer Software - Medium

Tel Aviv, Israel

Ginger Software lost 94% of its organic traffic after a Google manual penalty for unnatural inbound links. The SEO team at yellowHEAD found spammy backlinks targeting Ginger, likely from unrelated sp...ammers. They quickly removed or disavowed bad links and filed a reconsideration request. Within a month, Google revoked the penalty and Ginger's traffic rebounded to 82% of pre-penalty levels. The case highlights the risks of negative SEO and the importance of regular backlink audits.

Get Your Local SEO Recipe Right with Content & Schema

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Frequently Asked Questions(FAQ)

for Moz Local

What is Moz Local?

Moz Local is a Local Marketing Software. Moz Local is an automated listing management tool, with active and continuous syncing of location data to partners. The primary purpose of Moz Local is to positively affect users visibility on search engines by making it easy to publish consistent location data.

Moz Local features include owning data at the source with active and continuous syncing of location data to Moz's partner network. It updates location data on partner sites instantly, to ensure customers are seeing the most accurate information. It ensures location data is cleaned. It helps to eliminate confusion with a fully automated process for identifying, confirming, and deleting duplicate listings.

With Moz it will be easier to monitor onsite issues, track ranking, improve onsite SEO, monitor traffic performance, monitor social growth, copy competitors’ best backlinks, benchmark against the competition, and much more. Moz Local engages with customers to share news, offers, and updates across all of your social channels, the moment it matters most.

What is Moz Local used for?

Moz Local is a Local Marketing Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Content Management, Communication Management and Social Media Management .

What are the top features of Moz Local?

SEO, Dashboard and Alerts: popups & Notifications are some of the top features of Moz Local.

Who uses Moz Local?

Moz Local is used by Marketing And Advertising, Information Technology And Services and Hospital & Health Care among other industries.

What are Moz Local alternatives?

BrightLocal, Store Locator Platforms, StoreRocket and Uberall are popular alternatives for Moz Local.

Where is Moz Local located?

Moz Local is headquartered at 1100 2nd Avenue Suite 500 Seattle, WA 98101.
lightning

Peers used Moz Local for content management and communication management

Moz Local Features

  • Low
  • Medium
  • High
FEATURE RATINGS AND REVIEWS
Analytics

4.30/5

Read Reviews (151)
Custom Reports

3.75/5

Read Reviews (438)
CAPABILITIES RATINGS AND REVIEWS
Analytics

4.30/5

Read Reviews (151)
Custom Reports

3.75/5

Read Reviews (438)

Software Failure Risk Guidance

?

for Moz Local

Overall Risk Meter

Low Medium High

Top Failure Risks for Moz Local

Moz News

Partnership

Studio 1119 and Moz Expand Strategic Partnership to Advance AI-Powered SEO and GEO for E-Commerce Businesses Worldwide

Moz and Studio 1119 have expanded their strategic partnership to enhance AI-powered SEO and GEO capabilities for e-commerce businesses. This collaboration deepens the integration of Moz's search intelligence with Studio 1119's CataSEO platform, offering advanced SEO reporting and insights. CataSEO customers will benefit from improved SEO metrics and a 20% discount on Moz Pro subscriptions, aiming to boost product discoverability across traditional and AI-driven platforms.

Partnership

Studio 1119 Expands Moz Partnership for E-Commerce SEO

Studio 1119 and Moz have expanded their strategic partnership to enhance e-commerce SEO capabilities. This collaboration deepens the integration between Moz's search intelligence platform and Studio 1119's CataSEO solution, offering merchants improved SEO performance reporting. CataSEO customers who subscribe to Moz Pro will receive a 20% discount, enhancing the value proposition for e-commerce operators.

Product

Moz Local - Your All-In-One local SEO tool and software - Moz

Moz has enhanced its Moz Local SEO tool, offering new features for centralized listing and reputation management. The tool now supports auto-syncing of listings across platforms, streamlined review management, and social media integration. It aims to improve local business visibility and engagement, providing insights into Google Business Profile performance and customer sentiment analysis. Moz Local is designed for businesses managing multiple locations, offering tools to track local rankings and manage social content.

Product

Moz Pro Review: How Good Is This SEO Tool in 2024? - Gizmodo

Moz Pro is an SEO tool reviewed for its effectiveness in 2024 by Gizmodo.

Moz Profile

Company Name

Moz

Company Website

https://moz.com/

Year Founded

2004

HQ Location

1100 2nd Avenue Suite 500 Seattle, WA 98101

Employees

101-250

Social

Financials

SERIES C