Moz Local: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: Moz Local
Brand: Moz Local
Rating: 4.38 (3883 reviews)

4.38 5

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(3883)

Moz - SEO Software, Tools & Resources for Smarter Marketing

Moz Local Overview

Moz Local, backed by the largest community of SEOs, automates listing management and syncs location data to enhance search engine visibility. It monitors onsite issues, tracks rankings, and engages customers across social channels.

Use Cases

Customers recommend Content Management, Communication Management, Social Media Management, as the business use cases that they have been most satisfied with while using Moz Local.

Other use cases:

Digital Marketing
Market Survey
Competitive Intelligence
Rating And Review Management
Helpdesk Management
Engagement Management
Reputation Management

See all use cases See less use cases

Business Priorities

Acquire Customers and Enter New Markets Internationally Or Locally are the most popular business priorities that customers and associates have achieved using Moz Local.

Other priorities:

Improve Digital And Social Presence
Grow Market Share
Improve Consistency
Build Brand Awareness
Establish Thought Leadership
Scale Best Practices
Improve ROI
Enhance Customer Relationships
Increase Sales & Revenue
Improve Stakeholder Relations
Improve Brand Engagement
Improve Efficiency
Improve Visibility
Improve Internal Communications
Launch New Products

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Moz Local Use-Cases and Business Priorities: Customer Satisfaction Data

Moz Local works with different mediums / channels such as Social Media. E-Mail. and Offline.

Moz Local's features include SEO, Dashboard, Alerts: Popups & Notifications, etc. and Moz Local support capabilities include Chat Support, Phone Support, Email Support, etc. also Moz Local analytics capabilities include Analytics, and Custom Reports.

Reviews

"Moz Local helped increase our client's footprint in the local search ecosphere which ultimately led to higher brand authority in Google. Moz Local took our location data and put it in all of the right places." - Brian Rutledge

Moz Local, BrightLocal, Store Locator Platforms, StoreRocket, uberall, etc., all belong to a category of solutions that help Local Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Popular Business Setting

for Moz Local

Top Industries

Marketing and Advertising
Information Technology and Services
Hospital & Health Care

Popular in

Small Business
Mid Market
Enterprise

Moz Local is popular in Marketing And Advertising, Information Technology And Services, and Hospital & Health Care and is widely used by Small Business, Mid Market, and Enterprise.

Comprehensive Insights on Moz Local Use Cases

How does Moz Local facilitate Content Management?

Moz Local provides a robust set of tools for content marketing teams, facilitating keyword research, campaign tracking, and link-building activities. The platform also offers valuable content resources and insights for content marketing strategy development. However, the system's ability to edit content on partner websites is limited, hindering its effectiveness in some areas.

"...When deciding what to write about content marketing, knowing how you stand up against competitors or learning your SEO quality, Moz Pro really helps out...." Peer review by Chris H., Director of Communications, Health, Wellness and Fitness

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What benefits does Moz Local offer for Communication Management?

Moz Local simplifies the process of publishing consistent business information across online directories. It offers features such as dashboard reports, email tracking, and a browser extension for enhanced SEO analysis. Although effective, the tool may face delays in directory publishing times.

"...They simply publish thoughts and ideas rather then facts...." Peer review by Verified Reviewer, Marketing and Advertising

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How efficiently Does Moz Local manage your Digital Marketing?

How efficiently Does Moz Local manage your Market Survey?

40+ more Business Use Cases

11 buyers and buying teams have used Cuspera to assess how well Moz Local solved their Local Marketing needs. Cuspera uses 3883 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Brian Rutledge Founder GPO	Moz Local helped increase our client's footprint in the local search ecosphere which ultimately led to higher brand authority in Google. Moz Local took our location data and put it in all of the right places. Testimonial By Brian Rutledge
Rachael Zahn SVP, Client Services Investis Digital	Compared to other competitors, Moz Local is easy to use and the Moz team we work with is extremely communicative — having a strategy and brainstorming is key. Moz is a great partner. Testimonial By Rachael Zahn
Jorge Fimbres SEO Manager Designory	When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres

CUSTOMERS	TESTIMONIALS
Brian Rutledge Founder GPO	Moz Local helped increase our client's footprint in the local search ecosphere which ultimately led to higher brand authority in Google. Moz Local took our location data and put it in all of the right places. Testimonial By Brian Rutledge
Rachael Zahn SVP, Client Services Investis Digital	Compared to other competitors, Moz Local is easy to use and the Moz team we work with is extremely communicative — having a strategy and brainstorming is key. Moz is a great partner. Testimonial By Rachael Zahn
Jorge Fimbres SEO Manager Designory	When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres

Case Studies

Hospital & Health Care

CASE STUDY Chesapeake Regional Healthcare

Moz Local helped Chesapeake Regional Healthcare fix incorrect directory data. The company had problems with lost traffic and revenue due to inaccurate local listings. Moz Local made it easy to update... and manage listings at scale. The solution saved time for the digital media specialist. It improved local search visibility and made listing management simple.

Media Production

CASE STUDY Trusted Reviews

STAT helped Trusted Reviews track and analyze SERP changes during the iPhone 12 launch. The team used STAT to get daily keyword insights and monitor competitor performance. This allowed them to quick...ly update content and target new keywords. As a result, they saw an 18% increase in average position for 'Reviews'-related keywords and reached #1 for a key phrase. STAT's detailed data and reporting features saved time and improved SEO results.

Telecommunications

CASE STUDY TELUS

STAT Search Analytics helped TELUS cut their SEO reporting time in half. TELUS had trouble automating reporting because their tools did not have integrated reporting features. They used STAT's GDS co...nnectors to bring all SEO metrics into one place. This made it easier to build dashboards and see how ranking changes affected traffic. TELUS now spends less time on reporting and more time on building SEO strategies.

Marketing and Advertising

CASE STUDY Tinuiti

Moz Pro helped Tinuiti improve their SEO services. Tinuiti needed better data to help clients grow. Before Moz Pro, they used many tools but lacked deep, unified insights. With Moz Pro, they gained a...ctionable data for link building, keyword research, and site optimization. As a result, Tinuiti saw a 1,143% increase in keyword rankings, a 44% rise in organic traffic year-over-year, 95% of target keywords on page 1, and 625+ new backlinks in two months.

Marketing and Advertising

CASE STUDY Wpromote

Moz Local helped Wpromote improve local SEO for their client, PAPYRUS. PAPYRUS had 400 stores but struggled with local search and listing management. Wpromote used Moz Local to manage business listin...gs and track engagement. PAPYRUS saw an 82% increase in listing views, a 42% rise in direction requests, and a 26% growth in click-to-call requests. Moz Local helped drive 90,000 more potential in-store shoppers each year.

Marketing and Advertising

CASE STUDY Brainlabs

STAT Search Analytics helped Brainlabs automate their SEO reporting. Before STAT, Brainlabs spent long hours on manual reports that were often boring and had errors. With STAT’s API, they integrated ...data into Google Data Studio and BigQuery. This made reports more accurate and saved time. As a result, Brainlabs improved client trust and increased client retention.

Get Your Local SEO Recipe Right with Content & Schema

Frequently Asked Questions(FAQ)

for Moz Local

What is Moz Local?

Moz Local is a Local Marketing Software. Moz Local is an automated listing management tool, with active and continuous syncing of location data to partners. The primary purpose of Moz Local is to positively affect users visibility on search engines by making it easy to publish consistent location data.

Moz Local features include owning data at the source with active and continuous syncing of location data to Moz's partner network. It updates location data on partner sites instantly, to ensure customers are seeing the most accurate information. It ensures location data is cleaned. It helps to eliminate confusion with a fully automated process for identifying, confirming, and deleting duplicate listings.

With Moz it will be easier to monitor onsite issues, track ranking, improve onsite SEO, monitor traffic performance, monitor social growth, copy competitors’ best backlinks, benchmark against the competition, and much more. Moz Local engages with customers to share news, offers, and updates across all of your social channels, the moment it matters most.

What is Moz Local used for?

Moz Local is a Local Marketing Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Content Management, Communication Management and Social Media Management .