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Moz Local: Product updates, Customer stories, and Insights | 2026 Cuspera

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Product and Vendor News

Moz Local - Your All-In-One local SEO tool and software - Moz 20/08/2025
Moz Pro Review: How Good Is This SEO Tool in 2024? - Gizmodo 19/11/2024

Customer stories

Moz and DashThis helped LeadLogic grow organic visibility for their clients. LeadLogic used Moz Link Explorer and Keyword Explorer to find SEO opportunities and DashThis to simplify reporting. In eight months, LeadLogic achieved a 366% increase in inbound links and 87% more site traffic for a B2B LED lighting client. They saved 10 hours per month on reporting. The client now gets 50 high-value leads each month.
STAT helped an online auto retailer improve local SEO across the USA. The retailer faced challenges with slow data and no location-based tracking. STAT provided unlimited geo-segmented tracking and daily SERP data. The team quickly found issues with Google location mismatches. STAT enabled faster SEO experiments and better recommendations for the UX team. The retailer saw improved control and insight into keyword performance nationwide.
Wall Street Oasis used Moz's on-page SEO tools to address stalled organic growth. They merged weaker forum URLs into stronger ones and improved user-generated content quality. These changes led to a 32% increase in organic traffic. The project involved consolidating over 200,000 URLs. Moz's SEO solutions helped Wall Street Oasis regain growth and improve user experience.
Mark Preston used an exact match domain for his freelance SEO consulting business. He set up Google My Business, created citations, and did basic on-page SEO. Without active link building, his site ranked on the first page for "Preston SEO" despite being based in Blackpool. The domain name and anchor text drove unexpected local SEO results. This case shows the impact of exact match domains on local search rankings.
STAT Search Analytics helped TELUS cut their SEO reporting time in half. TELUS had trouble automating reporting because their tools did not have integrated reporting features. They used STAT's GDS connectors to bring all SEO metrics into one place. This made it easier to build dashboards and see how ranking changes affected traffic. TELUS now spends less time on reporting and more time on building SEO strategies.
STAT helped Trusted Reviews track and analyze SERP changes during the iPhone 12 launch. The team used STAT to get daily keyword insights and monitor competitor performance. This allowed them to quickly update content and target new keywords. As a result, they saw an 18% increase in average position for 'Reviews'-related keywords and reached #1 for a key phrase. STAT's detailed data and reporting features saved time and improved SEO results.

Product Business Settings

Moz Local is popular in Marketing And Advertising, Information Technology And Services, and Hospital & Health Care industries and is widely used by Small Business, Mid Market, and Enterprise.

Integrations

Digital Analytics

Business Intelligence

Local Marketing

Marketing Automation

Moz Local Product Overview

Moz Local, backed by the largest community of SEOs, automates listing management and syncs location data to enhance search engine visibility. It monitors onsite issues, tracks rankings, and engages customers across social channels.

How satisfied the customers are with Moz Local use-cases

Reviews

"Compared to other competitors, Moz Local is easy to use and the Moz team we work with is extremely communicative — having a strategy and brainstorming is key. Moz is a great partner." - Rachael Zahn

"Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide." - Jackie Brown

Moz Local Customer Insights, Testimonials and Case Studies

What solutions does Moz Local provide for Content Management?

Moz Local provides a robust set of tools for content marketing teams, facilitating keyword research, campaign tracking, and link-building activities. The platform also offers valuable content resources and insights for content marketing strategy development. However, the system's ability to edit content on partner websites is limited, hindering its effectiveness in some areas.

"...You can invest in local listings management software like Moz Local, which automates creation of these listings and gives you a simple dashboard that helps you respond to reviews, post new content, and be alerted to any emerging inaccuracies across key listing platforms, all in one place...." 6 Local Search Marketing DIY Tips for the Crafting Industry

How does Moz Local address your Communication Management Challenges?

Moz Local simplifies the process of publishing consistent business information across online directories. It offers features such as dashboard reports, email tracking, and a browser extension for enhanced SEO analysis. Although effective, the tool may face delays in directory publishing times.

"...We had to get new business information published as quick as possible -..." Peer review by User

What benefits does Moz Local offer for Digital Marketing?

How does Moz Local address your Market Survey Challenges?

What is Moz Local?

Moz Local is a Local Marketing Software. Moz Local is an automated listing management tool, with active and continuous syncing of location data to partners. The primary purpose of Moz Local is to positively affect users visibility on search engines by making it easy to publish consistent location data.

Moz Local features include owning data at the source with active and continuous syncing of location data to Moz's partner network. It updates location data on partner sites instantly, to ensure customers are seeing the most accurate information. It ensures location data is cleaned. It helps to eliminate confusion with a fully automated process for identifying, confirming, and deleting duplicate listings.

With Moz it will be easier to monitor onsite issues, track ranking, improve onsite SEO, monitor traffic performance, monitor social growth, copy competitors’ best backlinks, benchmark against the competition, and much more. Moz Local engages with customers to share news, offers, and updates across all of your social channels, the moment it matters most.

What is Moz Local used for?

Moz Local is a Local Marketing Software mainly used by its customers to Acquire Customers and Enter New Markets Internationally Or Locally by Content Management, Communication Management and Social Media Management .

What are the top features of Moz Local?

SEO, Dashboard and Alerts: popups & Notifications are some of the top features of Moz Local.

Who uses Moz Local?

Moz Local is used by Marketing And Advertising, Information Technology And Services and Hospital & Health Care among other industries.

What are Moz Local alternatives?

BrightLocal, Store Locator Platforms, StoreRocket and Uberall are popular alternatives for Moz Local.

Where is Moz Local located?

Moz Local is headquartered at 1100 2nd Avenue Suite 500 Seattle, WA 98101.

11 buyers and buying teams have used Cuspera to assess how well Moz Local solved their Local Marketing needs. Cuspera uses 3883 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Local Marketing needs.

CUSTOMERS	TESTIMONIALS
Rachael Zahn SVP, Client Services Investis Digital	Compared to other competitors, Moz Local is easy to use and the Moz team we work with is extremely communicative — having a strategy and brainstorming is key. Moz is a great partner. Testimonial By Rachael Zahn
Jackie Brown Website Support Coordinator GPM	Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide. Testimonial By Jackie Brown
Jorge Fimbres SEO Manager Designory	When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres

CUSTOMERS	TESTIMONIALS
Rachael Zahn SVP, Client Services Investis Digital	Compared to other competitors, Moz Local is easy to use and the Moz team we work with is extremely communicative — having a strategy and brainstorming is key. Moz is a great partner. Testimonial By Rachael Zahn
Jackie Brown Website Support Coordinator GPM	Moz Local helps show immediate value for our customers. The dashboard is easy to use, and we can quickly monitor listing performance for our clients - it fits perfectly with the other services we provide. Testimonial By Jackie Brown
Jorge Fimbres SEO Manager Designory	When we launched Moz Local in February, we saw significant growth every single month. By August, we were hitting our highest organic traffic numbers since we began working with the client. Testimonial By Jorge Fimbres

More Moz Local Customer Stories...

Get Your Local SEO Recipe Right with Content & Schema

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Peers used Moz Local for content management and communication management

Moz Local Competitors

More Moz Local Alternatives...

Moz Local Features

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Medium
High

FEATURE	RATINGS AND REVIEWS
Analytics	4.30/5 ★ Read Reviews (151)
Custom Reports	3.75/5 ★ Read Reviews (438)

CAPABILITIES	RATINGS AND REVIEWS
Analytics	4.30/5 ★ Read Reviews (151)
Custom Reports	3.75/5 ★ Read Reviews (438)

Moz Local Integrations

Moz Local integrates with a wide range of software applications through its robust data import and export capabilities.

Data Export

4.31/5 ★

Read Reviews (243)

Data Import

3.66/5 ★

Read Reviews (381)

Klipfolio

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Supermetrics

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

DashThis

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Cyfe Business Dashboard

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Devhub

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

AgencyAnalytics

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Few API Integrations for Moz Local

Lessonly

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Lucidchart

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Pastel

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Tremendous

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Copper

★ ★ ★ ★ ★ ☆ ☆ ☆ ☆ ☆

Software Failure Risk Guidance

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for Moz Local

Overall Risk Meter

Low Medium High

Top Failure Risks for Moz Local

Moz News

Moz Profile

Company Name

Moz

Company Website

https://moz.com/

Year Founded

2004

HQ Location

1100 2nd Avenue Suite 500 Seattle, WA 98101

Employees

101-250

Social

Financials

SERIES C