Traackr Overview

This is a summary of the comprehensive capabilities and benefits of Traackr based on over 1156 insights from peer reviews, customer testimonials, and expert opinions. We included citations from these sources so you can read the full content at the original source if you wish.

Traackr, Onalytica, CreatorIQ, Grin, AspireIQ, etc., all belong to a category of solutions that help Influencer Marketing. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

Do you need to check if Traackr is right for your needs? Our Cuspera AI engine can evaluate how Traackr fits your specific business needs, industry, and context. Get your personalized assessment report today.

Traackr supports business activities such as:

  • Influencer Marketing
  • Campaign Management
  • Engagement Management
  • Influencer Management
  • Relationship Management

Traackr can help you with many business goals, such as Improve ROI, Build Brand Awareness, Improve Brand Engagement, Grow Market Share, Acquire Customers, etc. It can help manage these activities if you use Social Media for these needs. As a solution, Traackr's capabilities include Personalization, Dashboard, and Recording.

Traackr Marketing and Advertising Vertical is its biggest customer base.

Reviews

"...Being a global market it was important to be able to manage and analyze all the influencers from each market...." Peer review by Fabiola B, Global Digital Influencer Marketing Associate Manager

Cuspera Reviews

11 buyers and buying teams have used Cuspera to assess how well Traackr solved their Influencer Marketing needs. Cuspera uses 1156 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Influencer Marketing needs.

Business Priorities

Improve ROI and Build Brand Awareness are the most popular business priorities peers achieved using Traackr.

Other priorities:

  • Improve Brand Engagement
  • Grow Market Share
  • Acquire Customers
  • Enter New Markets Internationally Or Locally
  • Establish Thought Leadership
  • Launch New Products
  • Enhance Customer Relationships
  • Scale Best Practices
  • Improve Efficiency
  • Improve Digital And Social Presence
  • Improve Visibility
  • Increase Sales & Revenue
See all business priorities See less business priorities

Use Cases

Peers recommend Influencer Marketing , Campaign Management , Engagement Management , as the business use cases that they have been most satisfied while using Traackr.

Read Peer Reviews and Expert Experience for Business Use Cases

BUSINESS USE CASES RATINGS CUSTOMER AND EXPERT EXPERIENCES
Influencer Marketing

4.96/5 ★

Read Reviews (231)

"...Being a global market it was important to be able to manage and analyze all the influencers from each market...."
Campaign Management

4.97/5 ★

Read Reviews (52)

"...Beginning in 2017, Michelin began integrating influencers into its marketing campaigns, inviting influencers to events and assessing activations on a case-by-case basis...." Michelin I Traackr
campaign analytics

4.84/5 ★

Read Reviews (14)

"...It also provides detailed analytics on campaign performance...."
campaign monitoring

4.39/5 ★

Read Reviews (4)

"...From audience score, to campaign tracking, and even how well specific content is performing, Traackr is really a 360 view of all things influencer marketing related. . ...."
Engagement Management with Social Media

4.91/5 ★

Read Reviews (49)

"...You can see how many influencers you are working with, how many video views you got, your engagements, and more. ..." 5 Best Pitchbox Alternatives
engaging and following up

4.91/5 ★

Read Reviews (46)

"...Using an Influencer Marketing platform like Traackr and Social Media Management tool such as Later, we found trusted, highly engaging agave fans, like the Tequila Wanderer, who help curate collections and socialize them with their audiences...."
PEER EXPERIENCES
Influencer Marketing

4.96/5 ★

Read Reviews (231)

"...Being a global market it was important to be able to manage and analyze all the influencers from each market...." Peer review by Fabiola B, Global Digital Influencer Marketing Associate Manager
Campaign Management

4.97/5 ★

Read Reviews (52)

"...Beginning in 2017, Michelin began integrating influencers into its marketing campaigns, inviting influencers to events and assessing activations on a case-by-case basis...." Michelin I Traackr
campaign analytics

4.97/5 ★

Read Reviews (14)

campaign monitoring

4.97/5 ★

Read Reviews (4)

Engagement Management with Social Media

4.91/5 ★

Read Reviews (49)

"...You can see how many influencers you are working with, how many video views you got, your engagements, and more. ..." 5 Best Pitchbox Alternatives
engaging and following up

4.91/5 ★

Read Reviews (46)

29+ more Business Use Cases

Our AI advisor, Wyz, harnessed 1156 insights from peers and experts to help you assess how these Traackr use cases fit your Influencer Marketing needs.

Frequently Asked Questions(FAQ)

for Traackr

What is Traackr?

Traackr is the data-driven influencer marketing platform that marketers use to optimize investments, streamline campaigns, and scale programs. It helps to improve brand engagement and ROI.

What is Traackr used for?

Traackr is a Influencer Marketing Software mainly used by its customers to Improve ROI and Build Brand Awareness by Influencer Marketing, Campaign Management and Engagement Management .

What are the top features of Traackr?

Personalization, Dashboard and Recording are some of the top features of Traackr.

Who uses Traackr?

Traackr is used by Marketing And Advertising, Information Technology And Services and Consumer Goods among other industries.

What are Traackr alternatives?

Onalytica, CreatorIQ, Grin and AspireIQ are popular alternatives for Traackr.

Where is Traackr located?

Traackr is headquartered at 211 Sutter St, San Francisco, California 94108, US.

Popular Business Setting

for Traackr

Top Industries

  • Marketing and Advertising
  • Information Technology and Services
  • Consumer Goods

Popular in

  • Large Enterprise
  • Small Business
  • Enterprise

Peers used Traackr to Improve ROI and Build brand awareness

Peer and Expert Opinion on Features

for Traackr

  • Low
  • Medium
  • High
FEATURES RATINGS AND REVIEWS
Personalization

4.15/5 ★

Read Reviews (23)
Dashboard

4.71/5 ★

Read Reviews (15)
Recording

3.84/5 ★

Read Reviews (5)
FEATURES RATINGS AND REVIEWS
Personalization

4.15/5 ★

Read Reviews (23)
Dashboard

4.71/5 ★

Read Reviews (15)
Recording

3.84/5 ★

Read Reviews (5)

IT and Other Capabilities

for Traackr

  • Low
  • Medium
  • High
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.24/5 ★

Read Reviews (123)
Data Export

3.47/5 ★

Read Reviews (39)
CAPABILITIES (DATA) RATINGS AND REVIEWS
Data Import

4.24/5 ★

Read Reviews (123)
Data Export

3.47/5 ★

Read Reviews (39)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.49/5 ★

Read Reviews (89)
Chat Support

3.77/5 ★

Read Reviews (6)
Email Support

3.20/5 ★

Read Reviews (4)
Phone Support

3.20/5 ★

Read Reviews (4)
CAPABILITIES (SUPPORT) RATINGS AND REVIEWS
24/7 Support

4.49/5 ★

Read Reviews (89)
Chat Support

3.77/5 ★

Read Reviews (6)
Email Support

3.20/5 ★

Read Reviews (4)
Phone Support

3.20/5 ★

Read Reviews (4)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.48/5 ★

Read Reviews (1)
Analytics

4.71/5 ★

Read Reviews (98)
Custom Reports

4.26/5 ★

Read Reviews (137)
CAPABILITIES (OTHER) RATINGS AND REVIEWS
AI Powered

3.48/5 ★

Read Reviews (1)
Analytics

4.71/5 ★

Read Reviews (98)
Custom Reports

4.26/5 ★

Read Reviews (137)

Software Failure Risk Guidance

?

for Traackr

Overall Risk Meter

Low Medium High

Top Failure Risks for Traackr

Vendor Profile Details

Company Name

Traackr

Company Website

https://www.traackr.com/

HQ Location

211 Sutter St, San Francisco, California 94108, US

Employees

11-50

Social

Financials

SERIES B