Real-World Case Studies and Customer Success Stories with Zuora CPQ

Zuora Revenue helped Gainsight cut month-end close time by 30% and audit completion time by 50%. Gainsight automated revenue recognition... and reporting, reducing manual work and errors. The finance team now has real-time data and improved forecasting. With Zuora Revenue, Gainsight shifted focus from manual tasks to strategic projects. The solution supports Gainsight’s growth and complex revenue needs.
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Zuora helped DocuSign manage billing for over 300,000 customers and 200 million users. DocuSign needed a platform to support rapid... growth and flexible pricing. Zuora provided seamless Salesforce integration and unified analytics. DocuSign expanded its services and markets using Zuora’s subscription management. The platform enabled easy upselling, cross-selling, and consolidated reporting. Integration with GoCardless improved payment options for global customers.
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BMC Software used Zuora to overhaul its quote-to-revenue process. The company unified 48 systems and automated order booking, cutting booking... time from 43 minutes to near real time. BMC reclaimed over $10 million in annual renewal revenue lost to contract mismatches. CPQ adoption among sales teams rose by 60%. The new platform gave BMC a single source of truth and enabled agile SaaS growth.
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Zuora Billing and Zuora CPQ helped Secureframe automate revenue recognition and streamline quoting. Secureframe replaced a rigid, manual billing system... with Zuora's flexible, codeless product catalog. The integration with Salesforce improved sales cycle control and reduced manual data entry errors. Employee efficiency increased as billing became automated, and the sales team gained better oversight. Secureframe now scales faster and supports global growth with Zuora's platform.
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AppFolio used Zuora CPQ, Billing, and Revenue to replace manual processes and unify quote-to-cash operations. Before Zuora, teams relied on... spreadsheets for pricing, billing, and revenue recognition, causing delays and errors. With Zuora, AppFolio automated workflows, improved data accuracy, and gave finance a proactive role in planning. Leadership now has better visibility into order-to-cash metrics. The unified system reduced manual work and improved team morale.
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Zuora Billing and Revenue helped Asana move from product-led growth to enterprise sales. Asana increased new product rate plans from... 10-15 to over 30 per year, launching in weeks instead of months. Audit burden dropped by 20-25% and billing errors decreased with automation. The platform enabled global expansion, complex pricing, and compliance. Asana's finance team now focuses on strategy, not manual tasks.
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Zuora used Zuora Revenue to cut revenue close time from 15 days to 4 days, a 70% improvement. The team reduced... manual work, audit risk, and costs, achieving a 7% drop in audit fees. Real-time data sharing improved forecasting and supported more complex revenue streams. No employee turnover occurred in 2023 due to lower stress and better job satisfaction. Zuora streamlined billing and revenue operations, enabling fast adaptation to new business models.
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Zuora helped Zoom scale 215% year-over-year growth by replacing their unscalable billing system. Zoom needed more customization, reporting, and flexible... pricing to support enterprise customers. Zuora enabled fast implementation, pricing flexibility, and deep customer insights. By 2017, over 650,000 businesses used Zoom. Zuora's platform supported Zoom's rapid expansion and strategic priorities.
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Zuora Revenue cut Zuora's revenue close process from 15 to 4 days, a 70% improvement. The team reduced manual work,... errors, and audit costs by 7%. Real-time data between Zuora Billing and Revenue enabled faster adaptation to new business models. Employee stress dropped, with zero turnover in 2023. Zuora now supports more contract types and complex revenue streams with better forecasting.
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Zuora Billing und Revenue half Asana beim Wechsel von Product-Led Growth zu Enterprise Sales. Die Lösung automatisierte komplexe Abrechnungen und... Umsatzrealisierung. Asana steigerte die Einführung neuer Produkt-Tarifpläne von 10–15 auf über 30 pro Jahr. Die Auditbelastung des Finanzteams sank um 20–25 %. Die Plattform verbesserte Rechnungsgenauigkeit, Preisflexibilität und globale Zahlungsabwicklung.
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Zuora Revenue cut Zuora's revenue close process from 15 to 4 days, a 70% improvement. The team reduced manual work... and audit costs by 7%. Real-time data sharing between Zuora Billing and Revenue improved forecasting and contract flexibility. Automation lowered risk and boosted employee satisfaction, with no staff turnover in 2023. Zuora now adapts faster to new business models and pricing strategies.
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Zuora Billing and Revenue helped Asana shift from a product-led growth model to enterprise sales. Asana replaced its old billing... system to handle complex contracts, multi-year pricing, and diverse payment methods. With Zuora, Asana increased new pricing plans from 10–15 to over 30 per year and reduced finance audit workload by 20–25%. Automation improved billing accuracy and productivity. The solution enabled fast launches of new AI-based offers and supported global expansion with multi-currency and payment options.
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Zuora helped Zoom scale as they expanded to new products and markets. Zoom's old billing system could not handle custom... pricing, reporting, or quoting. Zuora gave Zoom flexible pricing, better reporting, and online account management. Zoom saw 215% year-over-year growth in usage in 2016. By 2017, 650,000 businesses used Zoom. Zuora let Zoom deliver faster and support global growth.
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Hudl used Zuora Revenue and Zuora Billing to automate revenue recognition and billing processes. The company needed to comply with... ASC 606 and reduce manual accounting work during peak seasons. By integrating Zuora solutions, Hudl cut manual revenue recognition tasks by 25% and maintained a consistent close schedule. Automation saved IT, billing, and engineering teams over 100 hours per month. Hudl now spends more time on analysis and best practices, improving efficiency and work-life balance.
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Zuora faced a long revenue close process of at least 15 days, causing long hours and high costs. They upgraded to... Zuora Revenue for real-time data capabilities. This streamlined operations, reduced close time to 4 days, and minimized manual work. The upgrade improved forecasting and reduced audit fees by 7%. Employee stress decreased, with no turnover in 2023.
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Zuora Revenue helped Gainsight cut month-end close time by 30%. The software automated revenue processes, reducing manual work and errors.... Audit completion time was cut in half. Gainsight now has real-time data and better revenue forecasting. Teams spend less time on manual tasks and more on strategic projects. Gainsight relies on Zuora Revenue for accurate reporting and scaling as they grow.
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Zendesk needed a billing platform to handle subscriptions and analytics for their growing customer base. Their homegrown system couldn't manage... expansions and upgrades, causing delays. They chose Zuora for its flexibility and industry experience. With Zuora, Zendesk added over 30,000 subscribers in three years and improved their billing and analytics, allowing them to focus on innovation.
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Zuora Billing and Zuora Revenue helped Nutanix save 552 hours per year by automating revenue processes. Nutanix moved from a... manual, inflexible revenue management system to Zuora’s configurable platform. The new system improved reporting, reduced close time, and eliminated tedious manual tasks. Nutanix can now launch new subscription products faster and manage complex bundles with ease. The revenue team reports better work-life balance and increased efficiency.
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Box used Zuora to automate billing for over 100,000 subscriptions. The company scaled from $3 million to more than $500... million in revenue with Zuora’s subscription management platform. Box tested over 125 pricing strategies using Zuora Central. Zuora helped Box handle millions of transactions and manage complex subscription changes. The platform reduced back-office work and provided key subscription metrics.
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Zuora helped PagerDuty automate its billing and subscription management. PagerDuty switched from a manual, homegrown billing system to Zuora for... better scalability and less manual work. Zuora's platform enabled automated revenue recognition, faster sales cycles, and easier audits. PagerDuty's finance team saved time with automation and improved the customer experience with self-service features. The company can now experiment with pricing and expand within its customer base.
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Secureframe used Zuora Billing and CPQ to support rapid global growth and new product launches. The company replaced a rigid,... manual billing system with Zuora’s automated platform. This change removed manual data entry, improved revenue recognition, and integrated with Salesforce. Secureframe’s sales team now creates accurate quotes using a controlled product catalog. Employee efficiency increased, and billing errors dropped. Zuora’s solution also simplified partnership billing for Secureframe.
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Asana used Zuora Billing and Revenue to support its shift from product-led growth to enterprise sales. The company automated billing... for complex contracts, reducing manual errors and audit burden by 20-25%. Asana increased new product rate plans from 10-15 to over 30 annually, launching in weeks instead of months. The finance team now focuses on strategy, not manual tasks. Zuora enabled global expansion with multi-currency and diverse payment support.
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Zuora Billing and Zuora Revenue helped Nutanix save 552 hours per year by automating revenue management. Nutanix moved from a... manual, high-customization system to a streamlined subscription model. The Zuora platform enabled fast product launches and accurate revenue reporting. The revenue team reduced close time and eliminated tedious manual tasks. Team members now have more time to focus on business goals and automation.
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Zuora helped PagerDuty automate its billing and subscription management. PagerDuty replaced a manual, homegrown billing system with Zuora’s platform. This... automation saved the finance team significant time and reduced manual tasks. PagerDuty now offers self-service and sales-assisted models for customers. The platform also enables easy online renewals and flexible pricing experiments. PagerDuty improved the customer experience and expanded within its customer base.
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Box used Zuora to automate billing for over 100,000 subscriptions. The company scaled from $3 million to more than $500... million in revenue with Zuora’s subscription management platform. Zuora enabled Box to test over 125 pricing strategies and process more than 6 million payments. Box reduced back-office work by automating finance operations. Zuora became the single source of truth for Box’s subscription business.
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Zuora's AI-driven paywall helped the Financial Times boost digital subscriptions. The solution increased conversion rates by 92% and improved progression... through the subscription funnel by 118%. Subscriber lifetime value rose by 78%. The Financial Times reduced manual work and freed up engineering resources. The company now uses AI to drive growth and improve customer engagement.
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Zuora replaced The Globe and Mail’s legacy subscription system with a SaaS platform. The new solution improved speed to market... for digital products and streamlined order to cash processes. The Globe and Mail could now offer free trials and manage gift subscriptions accurately. The team onboarded new payment providers quickly and reduced time spent on custom code. Zuora’s platform helped deepen subscriber relationships and increase revenue opportunities.
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Zuora Billing and Zephr replaced two-thirds of The Globe and Mail's subscription technology. The company needed to modernize its outdated... system to support digital product sales and subscriber growth. Zuora enabled faster launch of new B2C digital products and streamlined order-to-cash processes. The Globe and Mail now manages customer communications more easily and integrates new payment providers quickly. The team can focus on content creation instead of maintaining custom legacy code.
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Financial Times used Zuora's AI-powered paywall to boost subscription growth. The company wanted to offer more personalized and responsive subscription... experiences. Traditional manual paywall management limited their ability to experiment and customize offers. With Zuora, FT automated large-scale experiments and tailored offers to reader behavior. Results included a 92% increase in conversion rate, 118% more users moving through the subscription funnel, and a 78% rise in subscriber lifetime value. The solution also reduced manual work and freed up technical resources.
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Zephr helped Raconteur grow from 6,000 to 34,000 newsletter subscribers. Raconteur used customizable data capture forms to identify 100 new... user identities per day. The solution enabled A/B testing of registration forms and easy integration with their CRM. Raconteur's small data team could quickly implement and update forms without coding. The new system improved user insights and supported future digital growth.
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Zephr helped Highland News & Media double their subscriber and registered user acquisition rates. The company needed a fast, cost-effective... way to launch a digital subscription model as print sales declined. Zephr’s platform enabled them to set up a metered paywall without tech expertise. They integrated with their CMS, app, billing, and CRM to manage subscribers and test pricing strategies. Highland News & Media broke even on their investment in four months and now quickly adapts their paywall to business needs.
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Zuora helped Guardian News & Media launch a global membership program. The Guardian needed a new subscription platform to manage... members worldwide. Zuora provided tools for acquisition, billing, payments, and reporting. The platform enabled flexible pricing and packaging for both online and offline subscriptions. Over 100,000 members joined the program after launch. Guardian News & Media now offers a smooth, reliable experience for its readers.
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Zuora helped eMoney Advisor move from manual billing to a subscription-based model. In just six months, eMoney automated bill runs... and cut order-to-revenue time by 93%. Sales, billing, and contracts teams now use a streamlined quote-to-cash process. Invoicing is 100 times faster, and payment collection is 75 times faster. Customers can view contracts and update payments online, improving their experience.
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Zuora Fraud Protection helped MarketWise stop nearly 100% of typical card-testing fraud in just 5 months. The company saw a... 37% reduction in disputes and chargebacks compared to the previous year. MarketWise improved authorization rates and reduced involuntary churn. Seamless integration and advanced AI made fraud detection more effective. MarketWise now enjoys a healthier payments ecosystem and plans to expand with Zuora's payment orchestration tools.
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Zuora Fraud Protection helped MarketWise stop nearly 100% of card testing fraud in five months. MarketWise, a financial services platform,... needed better fraud prevention and fewer chargebacks. Zuora integrated easily with their systems and used advanced AI and Microsoft data. MarketWise saw a 37% drop in disputes and chargebacks year-over-year. The solution improved authorization rates and protected both customers and business.
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Zuora Fraud Protection helped MarketWise stop nearly 100% of card testing fraud in five months. MarketWise, a financial services platform,... needed a proactive way to prevent payment fraud and reduce chargebacks. Zuora integrated easily with their systems and used AI to block almost 2,000 fraudulent payment attempts in 30 days. The solution improved authorization rates and reduced chargebacks, protecting both MarketWise and its subscribers.
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MarketWise used Zuora Fraud Protection to stop nearly 2,000 fraudulent payment attempts in 30 days. The company saw a 37%... reduction in disputes and chargebacks after five months. Zuora integrated easily with MarketWise’s systems and offered strong customer support. MarketWise improved authorization rates and reduced involuntary churn. The solution helped protect both the business and its subscribers from payment fraud.
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Zuora's AI-powered paywall helped Financial Times boost subscription growth. The solution enabled automated, large-scale experiments and personalized offers. Financial Times... saw a 92% increase in conversion rate, a 118% rise in funnel progression, and a 78% lift in subscriber lifetime value. The platform reduced manual work and freed technical resources. Financial Times now uses AI to improve retention and manage the subscriber lifecycle.
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Zuora Billing and Zephr replaced The Globe and Mail's legacy subscription platform. The new SaaS solution improved time-to-market for digital... products and simplified order-to-cash processes. The Globe and Mail could now offer free trials, manage gift subscriptions accurately, and launch new products faster. The team integrated new payment providers quickly and focused on building intellectual property instead of maintaining old code. Zuora's platform helped deepen subscriber relationships and streamline revenue recognition.
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Zuora's AI-driven paywall helped the Financial Times boost digital subscriptions. The FT needed a faster, more flexible way to personalize... offers and manage paywalls. With Zuora, they ran automated experiments and tailored subscription journeys. Results included a 92% increase in conversion rate, 118% more users moving through the subscription funnel, and a 78% rise in subscriber lifetime value. The solution also reduced manual work and freed up engineering resources.
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The Seattle Times needed a new subscription management system to support its audience-centric business model. They chose Zuora's cloud-based solutions... to improve digital sign-up, payment processing, and subscriber management. As a result, new digital conversions improved by 30% and retention increased by 25%. The Seattle Times now has over 65,000 subscribers and saw a 35% increase in subscribers between March and June 2020.
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The Globe and Mail needed to replace their old subscription platform to support digital sales. They chose Zuora Billing and... Zephr to improve speed to market and streamline processes. This allowed them to focus on creating new products and managing customer communication. With Zuora, they could quickly onboard new payment providers and improve efficiency. The partnership helped them diversify product sales and enhance customer experiences.
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Zuora helps Ubisoft manage billing, accounting, and payments for Ubisoft+ and Rocksmith+ subscriptions. Ubisoft needed a partner to handle currency... conversions and tax calculations in many countries. Zuora enabled Ubisoft to scale for online traffic surges of up to 200% during new game releases. The platform supports international expansion and tailored subscription offers. Ubisoft now operates subscriptions in 184 countries with Zuora's automation and support.
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Zuora helps Ubisoft manage and automate billing, accounting, and payments for its subscription services Ubisoft+ and Rocksmith+. Ubisoft needed a... partner to handle currency conversion and tax calculations in many countries. Zuora enabled Ubisoft to scale its subscription business and handle up to 200% spikes in online traffic during new game launches. The platform also supported Ubisoft's international expansion and custom subscription offers. Ubisoft now operates subscriptions in 184 countries with Zuora.
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Zuora helps Ubisoft manage global subscription billing and payments for Ubisoft+ and Rocksmith+. Ubisoft needed a partner to handle currency... conversions and taxes in many countries. Zuora automated billing, accounting, and payments, supporting Ubisoft's international growth. The platform enabled Ubisoft to handle online traffic spikes up to 200% during new game launches. Ubisoft expanded its subscription business to 184 countries with Zuora's support.
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Ubisoft needed a partner to manage its subscription business for international expansion and peak volume surges. They chose Zuora to... automate billing, accounting, and payments for Ubisoft+ and Rocksmith+ services. Zuora helped Ubisoft handle online traffic increases of up to 200% during new game releases and expand to 184 countries. Ubisoft now uses Zuora to manage currency conversions and tax calculations across numerous countries.
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Zuora Billing helped Enercare migrate over 1 million customers to a new direct billing platform after their legacy system ended. Enercare used Zuora’s... Order-to-Cash platform for integrated billing and revenue management. The migration finished in half the time estimated by other vendors. Enercare gained direct control over customer accounts and improved self-service features. The new system supports flexible pricing and future growth.
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Zuora Billing helped Enercare migrate over 1 million customers to a new direct billing platform after their old system ended. Enercare used Zuora's... order-to-cash solution for integrated billing and revenue management. The migration finished in half the time estimated by other vendors. Enercare gained direct control over customer accounts and improved self-service options. The new platform supports flexible pricing and future growth.
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Zuora helped Enercare migrate over one million customers to a new billing platform. Enercare needed to replace its legacy billing... system and manage direct billing for a large customer base. Zuora's Order-to-Cash platform enabled integrated billing and revenue management, reducing costs and improving customer experience. Enercare now manages billing in-house, supports growth, and delivers a seamless transition for both B2C and B2B clients.
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Zuora’s Order-to-Cash platform helped Enercare migrate over 1 million customers to a new billing system. Enercare needed to replace its... legacy billing program and enable direct billing for its large customer base. Zuora delivered an integrated billing and revenue management solution, supporting both B2C and B2B needs. The migration finished in half the time estimated by other vendors. Enercare now has direct control over customer accounts and can offer self-service features online.
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Zuora Billing and Revenue helped Hireology automate finance operations in just 7 weeks. Hireology replaced manual revenue recognition and offline... reconciliations with automated ASC 606 compliance. The finance team now closes month-end faster and spends less time on audits. Automation lets the team focus on strategic projects, not repetitive tasks. Zuora's flexible billing supports complex pricing and future growth.
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Zuora Billing und Revenue half Hireology, den Finanzbereich zu automatisieren und zu skalieren. Nach schnellem Wachstum und einer ERP-Migration brauchte... Hireology eine Lösung für komplexe Abrechnungsmodelle. Die Implementierung von Zuora Revenue und Orders + CPQ X modernisierte das Vertragsmanagement und automatisierte ASC-606-Compliance. Hireology erreichte einen reibungslosen Monatsabschluss, erhöhte Produktagilität und bereitete sich auf weiteres Wachstum vor. Die Transformation blieb im Budget und Zeitplan.
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Zuora Billing and Zuora Revenue gave Hireology the structure and automation needed to turn finance into a growth driver. Hireology moved from... a limiting finance process to one that supports ambitious goals. The solution improved their financial infrastructure for long-term growth. Leaders at Hireology say the change was not just about cost savings but about building for the future. Zuora's platform helped them prepare for expansion in the human resources technology sector.
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Hireology used Zuora Revenue to automate ASC 606 compliance and speed up month-end close. The company switched from NetSuite to... Sage Intacct and chose Zuora to handle complex billing for 6,000 customers. In just 7 weeks, Hireology transformed its order-to-cash process, reducing manual work and audit prep time. Automation freed the finance team to focus on strategic projects. The new system supports fast growth and flexible billing models.
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Zuora Billing helped 24 Hour Fitness move billing from a rigid legacy ERP to a flexible, daily billing system. The company faced... challenges with limited billing dates and operational complexity. With Zuora, they now bill members daily, reduce manual work, and improve customer satisfaction. The platform enabled new membership models like annual auto-renewal. 24 Hour Fitness streamlined operations and laid a foundation for future growth.
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Zuora Collections helped ZOLL Data Systems automate collections and improve cash flow. The finance team replaced manual spreadsheets with a... unified platform. Automated emails and AI-driven payment prediction increased overdue payment recovery. The team reduced manual work and improved visibility into customer commitments. Full deployment took just four weeks. ZOLL now manages relationships better and supports global growth in healthcare technology.
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Zuora helped 24 Hour Fitness move from a rigid, end-of-life ERP to a flexible billing platform. The company switched from... billing on six fixed days to daily billing, improving operational efficiency and customer experience. Zuora enabled new offerings like annual auto-renewal memberships and reduced manual billing errors. 24 Hour Fitness now adapts billing to new business models and supports millions of members with seamless payment operations.
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Zuora helped 24 Hour Fitness move from a rigid, legacy ERP to agile, automated billing. The company switched from billing... on six fixed dates to daily billing, improving flexibility and customer experience. Zuora reduced manual processes and errors, making operations smoother. 24 Hour Fitness now adapts billing to new business models and offers automatic annual renewals. The platform enabled a full digital transformation, including integration with Microsoft CRM.
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