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CPQ Software 2024: Comprehensive Guide

CPQ helps your company generate quotes for orders quickly and accurately. CPQ software needs to be well integrated with CRM and ERP to ensure accurate data. CPQ software automates quotes according to a pre-defined set of rules that take a variety of factors, such as quantities, discounts, customizations, and product configurations, into account.
AI is playing a role in assessing a deal’s profitability when the deal becomes complex. AI is beginning to support more dynamic pricing models.

What is the right solution for you depends on your business context and needs. Let us help you firm up your needs and find you the right-fit solutions. Get your personalized assessment report now!

Updated By Cuspera

Last updated: Jan 31, 2024

Popular CPQ Software

Zuora CPQ

The only solution purpose built for subscription business

4.56

Read Reviews
Zuora CPQ Icon

Zuora CPQ

22.81
★★★★★
★★★★★
The only solution purpose built for subscription business

Zuora CPQ is a configure price quote solution built specifically for enterprises which are on a subscription based business model. It can be deployed in industries such as Healthcare, Education, Communication, B2C organizations, Media and other industries.

Zuora CPQ assists sales teams in closing complex deals that involve different charge models, contract durations, billing frequencies and more. Zuora provides all the configuration details on one screen, flexibility with swapping products and allowing variations in quantity or price.

Zuora CPQ comes with a configurable rules engine that can add, modify or remove products based on business needs. It also supports bundling, such as grouping of popular features and saving it as editions. Zuora enables sales reps with the tools and information that can be used for providing the correct advice to customers and support cross-sell and up-sell opportunities. The customer behaviour data is synced up with Salesforce enabling sales reps to be aware of customer requirements in advance. Zuora also provides tools for measuring sales and cash flow dynamics, revenues - billed and unbilled, valuation of customer commitments, to enable accuracy in booking forecast and sales performance analysis.

Testimonials



Kelly Steckelberg

CFO

Zoom

Zuora CPQ Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Products & pricelist management
Top Features : Personalization,Recording

Vendor: Zuora

Founded: 2007

Company Size: 501-1000

HQ Location: 3050 South Delaware Street, Suite 301,San Mateo, CA 94403

Financials: IPO

Responsive, formerly RFPIO

RFP software to simplify responses to RFPs, DDQs

4.80

Read Reviews
Responsive, formerly RFPIO Icon

Responsive, formerly RFPIO

23.98
★★★★★
★★★★★
RFP software to simplify responses to RFPs, DDQs

Responsive, formerly RFPIO is a Request for Proposal (RFP) software that organizes content and provides powerful collaboration, delivering what teams need to craft their best response, every time. It is designed to streamline the response process for requirements documents like security questionnaires.

Its cloud-based software utilizes a patented document import process, an Artificial Intelligence (AI) enabled content library and export templates for consistent formatting, enabling users to make workflow more efficient. It supports RFP and security questionnaire responses, creates and manages sales proposals, and resolves inefficiencies rooted in decentralized and inaccessible content and knowledge. Its robust and bi-directional integrations, along with an open API, allow teams to digitally transform response management processes and harness the power of the knowledge and content across their teams.

Key features include dashboards, proprietary import and export technology, RFP progress tracking, intelligent and adaptive knowledge base, collaboration, custom auto-respond, and more. RFPIO supports response management for growing organizations of all sizes including Google, Adobe, Atlassian, Microsoft, Tenable, Zoom Video and others.

Testimonials

Gregory Saive

global director of sales support and tender management

IBA

Responsive, formerly RFPIO Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Collaboration
Top Features : Templates,Personalization,Dashboard

Vendor: Responsive

Founded: 2015

Company Size: 251-500

HQ Location: 4145 SW Watson Ave, Suite#450, Beaverton,OR 97005

Financials: SERIES A

Loopio RFP

RFP Software | Respond to RFPs with Loopio

4.69

Read Reviews
Loopio RFP Icon

Loopio RFP

23.45
★★★★★
★★★★★
RFP Software | Respond to RFPs with Loopio

Loopia RFP is a Response Management Software that helps businesses grow and measure their response process for RFPs, RFIs, Security Questionnaires, and more. It is widely used by sales, proposal and security teams. It helps to improve ROI, sales and revenue.

The unique approach to content management provides the team on-demand access to the information required and keeps it up-to-date, organized, and built to scale with the business.

Loopia creates a centralized library with up to date and accurate contents that can be accessed, reviewed and updated effortlessly. It collaborates seamlessly by building projects, assigning questions, commenting and setting deadlines to make team aware about what needs to be done next. Its intelligent RFP response automation and workflow tools save team time to focus on what matters.

Loopio RFP Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Collaboration
Top Features : Templates,Alerts: popups & Notifications,Personalization

Vendor: Loopio

Founded: 2014

Company Size: 201-500

HQ Location: 310 Spadina Ave, Toronto, Ontario M5T, CA

Financials: SERIES B

CobbleStone Contract Insight

Enterprise Contract Management Software that easily scales with the evolving needs.

4.70

Read Reviews
CobbleStone Contract Insight Icon

CobbleStone Contract Insight

23.52
★★★★★
★★★★★
Enterprise Contract Management Software that easily scales with the evolving needs.

CobbleStone Contract Insight Enterprise Software is a contract management solution used by leading professionals and Fortune 500 companies. Invested years in industry research and development, and customer feedback, to create an award-winning platform that meets the needs and requirements of all industries including IT, Financial, Retail, Energy, Healthcare, Education, Pharma/Life Sciences, Manufacturing, and Distribution, Government, and more. It is an easy-to-navigate contract management system backed by artificial intelligence to fully optimize the organization's contracts. It helps to enhance customer relationships and improve ROI.

It also offers data integration with API plug-ins, leading CRM, vendor management, supply chain, ERP, and other standards-based software.

Its features enable organizations to manage contracts easily, draft sell and buy-side contracts, mitigate risk, manage compliance, receive alerts, sign documents with e-signature, and reduce contract management costs and lost productivity attributed to inefficient contract administration processes.

Testimonials

Diane S.

Materials/Warehouse Manager

Brownsville Public Utilities Board (BPUB)

CobbleStone Contract Insight Icon
Highlights
Top Processes : Sales document management,Contract management,Digital signature
Top Features : Alerts: popups & Notifications,Recording,Templates

Vendor: CobbleStone Software

Company Size: 101-250

HQ Location: Princeton, NJ

Financials: PRIVATE

BlueSnap AR automation

AR Automation & Revenue Lifecycle Management Software

4.69

Read Reviews
BlueSnap AR automation Icon

BlueSnap AR automation

23.47
★★★★★
★★★★★
AR Automation & Revenue Lifecycle Management Software

BlueSnap AR automation is an All-in-one Accounts Receivable software built for supporting Sales teams with contract and order processing, and Finance teams with the tools for managing accounts receivables, billing and payments.

BlueSnap AR automation provides automated billing accounting and payment processes and integrates with the ERP and CRM software for reconciliation and reporting.

BlueSnap AR automation module manages the Accounts Receivable process by enabling sync up with the existing accounting system for creating invoices, or price table look-up for subscriptions and such info. Templates are provided for automated reminders to customers for payment reminders and along with simple payment options. There is also a customer portal available for customers to download invoices and make payments

BlueSnap AR automation Icon
Highlights
Top Processes : Sales document management,Engagement management,Customer feedback management
Top Features : Feedback surveys,Dashboard,Recording

Vendor: BlueSnap

Company Size: 101-250

HQ Location: Boston, MA

Financials: PRIVATE

Conga CPQ

CPQ tools to empower sales, partners, and customers to configure complex products

4.72

Read Reviews
Conga CPQ Icon

Conga CPQ

23.61
★★★★★
★★★★★
CPQ tools to empower sales, partners, and customers to configure complex products

Conga CPQ (Configure Price Quote) is the multi-channel sales tool designed to help companies configure, price and quote deals accurately, quickly, and easily. This process helps customers increase sales, save time and increase revenue yield.

AConga CPQ uses artificial intelligence (AI) and machine learning to measure the actions of the sales reps across the entire sales organization. With Apttus CPQ, sales reps quote complex products and services faster and more accurately, ultimately closing bigger deals at a higher win rate and impacting companies’ revenue growth rates.

Conga CPQ provides ability to add hundreds of line items without adding to quote complexity and user controlled split of large quotes. It supports synchronized processes for complex pricing, guided selling wizards for complex products. It provides product visibility and availability rules based on location, channel and user. It supports extending product catalog to to e-commerce users, partners and direct sales channels. It comes with CPQ intelligence with predictive CPQ. It can provide separate quotes for product and service combinations. It provides intelligent and collaborative solution built on single data model that helps in end-to-end quote to cash process.

Testimonials

Mike Kelly

CIO

Red Hat

Conga CPQ Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Contract management
Top Features : Recording,Templates

Vendor: Conga

Company Size: 51-100

HQ Location: 1400 Fashion Island Blvd, Suite 100, San Mateo, California 94404, US

Financials: PRIVATE

Yagna iQ

Revenue Acceleration and channel CPQ platform

4.58

Read Reviews
Yagna iQ Icon

Yagna iQ

22.92
★★★★★
★★★★★
Revenue Acceleration and channel CPQ platform

Yagna iQ is an Install Base Driven Sales Acceleration and configure price quote platform that allows users to generate quotes and proposals. It also provides a lead generation platform that uses historical sales transactions data for lead generation of new cross-sell and upsell leads. It helps product manufacturers (vendors), distributors, channel partners, and service providers to generate new sales opportunities through contract management and renewal automation, and also reduce their time-to-proposal, which increases revenue and profitability.

With Yagna’s Smart Renewals and Smart XSUS products, tap into huge recurring and incremental revenue from existing customers’ installed base. Yagna identifies these renewal opportunities and sends automatic quotes to the customers with the payment links. Yana Chatbot leverages chat mediums from various social messaging platforms like Facebook and Slack to receive and respond to messages. With Yagna’s unique Predictive Site Survey predicts the actual number of Access Points, location and expected heatmap in customer’s location.

Some of its features include identifying new cross-sell/ upsell opportunities, multi vendor support, identifying dormant customer accounts, zero touch renewal, renewal aided by machine learning and AI, quick and cost effective solution, deal registration with vendors, and more.

Testimonials



Christopher Revilla

Technology Lead

Trends & Technologies, Inc

Yagna iQ Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Cross selling
Top Features : Feedback surveys,Auto update,Dashboard

Vendor: Yagna iQ

Founded: 2005

Company Size: 51-100

HQ Location: 7300 Lone Star Drive, Suite C200, Plano, TX 75024, USA.

Financials: PRIVATE

Configure One

A CPQ SOLUTION BUILT WITH MANUFACTURERS IN MIND

4.52

Read Reviews
Configure One Icon

Configure One

22.61
★★★★★
★★★★★
A CPQ SOLUTION BUILT WITH MANUFACTURERS IN MIND

Configure One is a CPQ Software. Configure One, simplifies the process of selling complex products. It is an easy-to-implement configure price quote solution used by small and large manufacturing companies to efficiently sell and process orders for their configurable, multi-option, and customizable products and services.

Configure One covers from sale to production process. It guides the user through the configuration process and its visualization options allow the customer to see what their configuration looks like in real-time as each option is selected. Configure One provides seamless CPQ integration for Salesforce. Its integration ties directly into the Salesforce interface for opportunities and Salesforce customer data is sent to Configure One to automatically populate quote data. Configure One’s document creator also includes configured specification sheets and order invoices. Configure One provides all of the tools needed to move the entire sales process into a single application.

Configure One CPQ integrates seamlessly with the other business systems, preventing data synchronization issues, and eliminating double-entry and other manual processes.

Configure One Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Products & pricelist management
Top Features : Calculator,Personalization

Vendor: Configure One

Company Size: 51-100

HQ Location: Oak Brook, IL

Financials: PRIVATE

Ignition

Client Engagement, Proposals & Payments Software

4.67

Read Reviews
Ignition Icon

Ignition

23.37
★★★★★
★★★★★
Client Engagement, Proposals & Payments Software

Ignition is a sales proposal automation software solution that facilitates proposals, payments, insights, scope management, and integrations. It is designed to help the sale with a proposal that takes minutes to create and seconds for the client to electronically accept, no more print, sign and scan. It helps to improve cash flow and reduce debtors.

Ignition creates intelligent proposals that trigger workflows, automate back-office and increase conversions. It maximizes engagements with the enablement of the modern accounting practice for Xero, QBO, and WorkflowMax for the connected accountant.

Ignition features include proposals, client payments, recurring billing, client management, engagement letters, business dashboards, integration and more.

Ignition Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Engagement management
Top Features : Templates,Dashboard,Alerts: popups & Notifications

Vendor: Ignition

Founded: 2013

Company Size: 51-200

HQ Location: 37 Shepherd Street, Chippendale, NSW 2008, AU

Financials: SERIES C

Dealhub

A complete end-to-end Deal Acceleration Platform managing every sales engagement touchpoint.

4.73

Read Reviews
Dealhub Icon

Dealhub

23.67
★★★★★
★★★★★
A complete end-to-end Deal Acceleration Platform managing every sales engagement touchpoint.

Dealhub is a sales proposals and contract management platform for sales teams to close deals faster and increase revenue.

Dealhub helps teams to streamline quoting process by building and delivering accurate sales quote fast, it helps in engaging more effectively with intuitive digital proposals, it helps in seamlessly integrating with most of the CRMs to automate data flow. It streamlines sales process to maximize efficiency and dynamically generates personalized sales content.

Dealhub comes with intuitive and configurable wizard that walks

teams step-by-step through each customer engagement and content generation activity. It provides tools which helps in automating the workflows that streamline workflows and business processes, it comes with prebuilt templates, dynamic content and CRM integrated data for automating document creation process.

Testimonials



Sarah Fuqua?

Business Analyst?

Asure Software

Dealhub Icon
Highlights
Top Processes : Sales document management,Proposal & quote management,Contract management
Top Features : Personalization,Templates,Interactive content

Vendor: Dealhub

Company Size: 11-50

HQ Location: 815-A Brazos Street, Suite 705, Austin, Texas, 78701

Financials: PRIVATE

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What is CPQ - Configure-Price-Quote?

CPQ

Sales, as a function, has been changing for over a century, evolving from mere widget-selling to increasingly sophisticated versions of consultative selling. Customers have come to expect solutions closely tailored to their specific requirements. Businesses, on their part, have been responding to this by progressively enhancing their product and service portfolios.

Naturally, this means that salespersons have to deal with a lot more complexity when trying to put together an optimal product-service configuration from all of the possible options. Without software assistance, the solution configurations they draw up can be arbitrary, incomplete, overly simplified, and/or suboptimal to customer needs.

Sales folks are also known to struggle with complex pricing and T&C sheets while trying to get together the correct quote to accompany a particular solution configuration. So, wrong pricing, incorrect discount rates, other inappropriate terms that the company is in no position to support, all tend to creep into quote documents due to paucity of time, bad understanding of the company’s capabilities, or because a salesperson unduly sweetens a deal in their eagerness to close it. All this can lead to much money being left on the table, besides the risk of needlessly dissatisfying customers.

What is CPQ Software?

A software solution designed to assist businesses in Configuring, Pricing, and creating Quotes is called a CPQ Software.

CPQ Software draws upon information on all the product and service options offered by an organization, applies relevant business rules in all their complexity, and synthesizes these to:

  • Configure solutions that are highly optimized to each customer’s business needs,
  • Draw up accurate Pricing based on the finalized configuration,

Produce a Quote document complete with relevant and accurate technical and commercial information

In human terms, a CPQ software protects its users from the effect of combinatorial explosion arising from the sheer variety of options in the company’s products and services, and their configurable terms and business rules. Complex product details, pricing, discounting, commercial terms, other business rules - CPQ Software makes all of these available instantly to all parts of the organization alike, helps configure them into valid, optimized combinations, and helps create comprehensive quote documents. This kind of instant support vastly simplifies salespersons’ lives. They can respond very quickly to prospects with their organization’s best solution configurations at the best pricing and delivery terms, no matter how complex the prospect’s requirement or the proposed solution may be. The agility and accuracy that the Software lends its users pay off in terms of customer satisfaction even before the sale is made and could last right through the whole relationship.

CPQ Software enables your internal sales team with sales-related information and its accurate configuration. The same advantage can be made available to all your sales channels using its differential rights feature. This ensures that each channel can access only those details and terms that are applicable to it. Your organization can control not only product configuration but also pricing and discounting, delivery terms, post-sale support terms, etc. for each channel. The Software empowers you to set the rules initially, but more importantly, it makes observing trends and course-correction much easier. Naturally, this information can readily feed into future strategies as well.

Many B2C businesses use the retail version of CPQ Software that allows retail customers to configure their desired combination of product and service features into the solution that they would like to purchase. B2C CPQ typically includes a visualizer so that the prospective customer can see what their chosen configuration would look like. Retail marketplaces like Amazon, automotive retail websites, luxury goods portals, garment, and accessory portals are some examples.

CPQ Software is available as on-premise and cloud-based applications, the latter dominating late innovations in this area.

5 Key Benefits of CPQ Software

Streamline CPQ Process

The solution configurations that CPQ Software proposes, the pricing details, and the final quote are comprehensive as the software includes in its consideration all the relevant product and pricing information. This helps to streamline the CPQ process. Most of the CPQ software incorporate industry best practices.

Increase in Sales

CPQ Software enables accurate, quick sales. Hence salespersons can handle more deals. It also makes it more likely that they would close deals.

CPQ Software produces configuration recommendations that incorporate all relevant information. So, recommendation engines for cross- and upselling allied solutions would be natural add-ons.

With the ability to produce more comprehensive, very accurate, extra-quick quotes, with the added advantage of recommendations for additional sale opportunities, sales cycles are faster and sale volumes are larger. Customer satisfaction too is boosted, and this seeds a virtuous feedback cycle of repeated business.

Higher Pricing Power

Pricing power, especially for highly competitive, mature markets, is determined by the perceived quality of sale. Customers value the promptness, completeness, and pleasantness of their purchase experience in addition to how the product/solution performs against their requirements. A good CPQ Software used intelligently can lend significant pricing power.

Dynamic Responsiveness to Business Changes

The platform makes it possible to instantly change any product, pricing, and policy information, and updates thus made are instantly effective organization-wide.

Improved Customer Satisfaction

The CPQ process is one of the key contributing factors to Total Customer Satisfaction. Organizations with complex product/solution offerings and pricing structure often struggle with their CPQ process and it results in bad customer experiences which in turn negatively impact customer satisfaction. Adopting a CPQ software greatly streamlines this process, reduces errors thereby greatly increasing customer satisfaction.

Industries that benefit from CPQ Software

CPQ Software originated in complex B2B manufacturing industries like aviation, where the sheer variety of components were beginning to overwhelm manual capacities, just as computing technology was maturing enough to take on some of the load. B2B industries with complex BOMs continue to be heavy users of CPQ Software.

Not limiting the power of this platform to internal teams, B2B customers also have been benefiting from the ability to directly configure their purchases on vendors’ CPQ platforms.

B2C customers also are now accustomed to the freedom of putting together their preferred version of the products on offer through B2C instances of CPQ software. It has become commonplace to pick out your choice of colors, accessories, and other specifications on company websites of consumer products from automobiles to gourmet coffee.

Users of CPQ Software

Especially in the B2B context, it is the salesperson’s job to put together a good product configuration, work out the best pricing, and draw up a quote document to present to the customer, but sales teams are not the only users of such a versatile software product as a CPQ platform.

CPQ works best when engineering, manufacturing, marketing, product management, and finance buy into it, and so, staff from all these departments are potential users at some point, although sales staff are likely to be the most frequent users.

In customer-facing CPQ implementations, the customer is a user too. In those cases, the user experience must be paid special attention, including its coherence with the brand’s identity.

Why CPQ is Important?

CPQ Software plays an important role in solving several key business problems.

Problem#1 - Pricing and Quote process are prone to human error

Businesses struggle with accuracy issues in product configuration and pricing data. These errors lead to bad customer experience. CPQ Software helps to eliminate human errors. The Software handles data complexity competently and the deliverables it creates are accurate.

Probem#2 - CPQ process is time-consuming

The CPQ process is time-consuming and often involves delays in reviews and approvals. Without software, the greater the variety of available options the slower the decision-making. Approvals and reconsiderations across the organization, and the sheer labor of drafting the documents, all make the CPQ process time-consuming without software. CPQ Software cuts down process time drastically.

Problem#3 - Pricing and Quote Proces are siloed

CPQ Software is typically designed to integrate with CRM and ERP tools, to ensure seamless information sharing, which enables those systems to serve their operational and strategic purposes much better than otherwise possible. Instant information also ensures a much quicker deal approval process, especially for large, complex deals. Rights attributes can be set differentially for different audiences so that each type of audience can access only the information relevant to them.

Key Features of CPQ Software

Configuration and Visualization

Configuration is a core function of CPQ Software. At its simplest, configuration draws upon product data to configure the best-fit solution per client requirements. More complex configuration modules will incorporate other relevant data such as the history of similar deals, client profiles, etc. The use of artificial intelligence allows for a particularly complex, pointedly targeted configuration. Visualization, more popularly used in B2C CPQ Software, is a dynamic feature that allows the prospective customer to actually see a 2D or 3D visual representation of the product they have configured.

Guided Selling

Especially relevant to B2C deployments of CPQ Software, guided selling refers to helping the consumers narrow down to the configuration that is the most appropriate fit to their requirements. Getting this right requires that the recommendations are not made too early so as to leave the consumer feeling boxed in, and yet are proposed soon enough to prevent feeling overwhelmed by choice. Guided selling can be used by sales reps too to zero in on the best configuration for a particular client.

Automated Pricing and Discounting

CPQ Software can process complex pricing information and discounting rules to accurately calculate pricing options for the selected configuration. Some solutions can incorporate differential pricing and discounting locks as applicable to whichever channels/ direct sellers are logged in. With inbuilt AI capability, the software can include insights from historical data and contextual peculiarities into pricing and discounting.

Catalog Management

To access details about the company’s products/components, the Software can sync into an existing platform’s catalog database or provide its own catalog management support. Many offerings can also support rules on component bundling and exclusions, and of course, corresponding pricing and delivery specifications.

Recommendation Engine

Many CPQ solutions can make competent recommendations for cross-selling to the same audience, and/or selling a higher configuration that would be a more suitable solution for the prospect’s requirement than the one first considered. This enables sales reps to do more cross-selling and upselling.

CRM and ERP Integration

The ability to integrate the software into the company’s existing enterprise platforms transforms its potential value to the company. This overcomes the siloed problems enterprises face in their CPQ process. Many CPQ software come with out of the box integrations with popular ERP and CRM software.

Mobility Support

Sales personnel are significantly more empowered if they can utilize the full suite of features of the CPQ Software while on the move. The ability to support remote access and its usability through mobile platforms such as smartphones is an important feature.

Reporting and Audit

CPQ Software deals with data pertaining to the actual transactions where the value the company offers to its customers is transferred to the customer and its monetary value is realized by the company - clearly, prime strategic data. The facility to audit this data, perform analyses, and produce reports - these are featured in most advanced versions of CPQ Software.

Artificial Intelligence in CPQ Software

The forte of Artificial Intelligence is its ability to parse through huge amounts of disparate data to pluck insights out of them, which it can weave into actionable recommendations. Sure enough, vendors of CPQ Software are actively incorporating AI capabilities into the various modules of the software, especially, in configuration, guided selling, upselling and cross-selling, dynamic pricing, and such ergonomics as voice-activated workflows.

AI scores over conventional rules-based algorithms in such areas as pricing, as machine learning evolves more and more capable methods of optimizing price as it encounters larger quantities and a variety of relevant data. Such datasets as product costs, deal history, competitive landscape, client profile, sale context, etc. come into active play, with no leakages whatsoever, such that the pricing arrived at each time is actually better nuanced and more optimal than the previous instances.

Likewise, AI performs very well in configuration and selling guidance too, be it to recommend upselling opportunities on the current deal or for cross-selling other solutions. Highly aligned to customer requirements - expressed or tacit - as the recommended solutions are likely to be, customers appreciate the efficiency involved.

How to Choose the Right CPQ Software

Choosing the right CPQ Software for your business and implementing it well can have far-reaching positive implications well beyond the Sales function. CPQ would very much be a core component of your sales stack, but can also prove itself an indispensable cog of your enterprise system.

As discussed above, CPQ Software is available in a wide spectrum of applicability. So, fundamental questions about your own business environment and requirements should be the first ones to get answered:

  • What size is your business?
  • How many products/solutions do you offer?
  • In how many combinations?
  • Through which channels?
  • What variety of pricing and discounting rules apply?
  • Do you operate across several political and geographical boundaries, and if so, how many regulatory regimes apply?

Then, examine how you will use the software:

  • Do you want to use this software to address the whole spectrum of sales outlaid above, or only a portion of it? Why, and how will it work?
  • Do you want to use the software internally or have it face customers?
  • Do you want to own and host it entirely in-house, or would you prefer the more popular SaaS option?

More on the software and its vendor:

  • Does the vendor offer AI-based insights and recommendations, and how robust are they?
  • Is mobility support offered?
  • Does the solution integrate easily and thoroughly with your other enterprise platforms, especially CRM and ERP?
  • How customizable is the solution to your specific requirements?
  • Does the software scale as well as you grow?
  • What manner of support is offered post-purchase?

It would make sense to request demos and, where possible, use live use cases. It is also advisable to use professional assessment tools to complete this evaluation in adequate detail before plunging into the purchase.

Challenges in adopting CPQ Software

As with any other enterprise software, the smooth adoption of CPQ Software too is contingent on being cognizant of the following so that likely pitfalls are averted.

Requirement Assessment

An incomplete understanding of one’s business environment can lead to inadequate requirement documentation, which in turn, can lead to the purchase and implementation of a suboptimal solution. To avoid this, it would make sense to acquire professional assistance to map requirements.

Effective Cross Functionality

Although CPQ Software primarily automates significant sales function activities, it will succeed in its enormous potential only if its pan-organizational character is understood and planned for. The IT department’s technical involvement is obvious. CPQ works best when engineering, manufacturing, marketing, product management, and finance buy into it too.. Ensuring this kind of cross-functional effort usually involves a top-down approach in strategizing and operationalizing CPQ Software deployment.

Data Currency

Setting up new software would be pointless if processes aren’t in place to maintain and update its access to all relevant data, and responsibilities to ensure that this is done systematically haven’t been assigned. Bumpy integration with other enterprise software can have the same effect. While these problems are not peculiar to CPQ Software, the potential value that software of this sort can deliver would be grossly undermined by such lapses.

Team Readiness

Training and practice are key to getting the team to really milk the software’s promise. Too often, this is done half-heartedly, and the results are commensurately disappointing.

Which of these 155 CPQ software fit your needs?

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155 CPQ Software

Competera

Pricing software for online and omnichannel retailers

4.80

Read Reviews
Competera Icon

Competera

4.80
★★★★★
★★★★★
Pricing software for online and omnichannel retailers
Highlights
Top Business Usecases : Products & pricelist management,Helpdesk management,Advertisement
Top Features : Dashboard,Calculator,Alerts: popups & Notifications
Competera Icon

Vendor: Competera

Company Size: 101-250

HQ Location: West Hollywood , California

Financials: SEED

Price Optimization

Price Optimization Software for Brick&Click retailers

4.79

Read Reviews
Price Optimization Icon

Price Optimization

4.79
★★★★★
★★★★★
Price Optimization Software for Brick&Click retailers
Highlights
Top Business Usecases : Products & pricelist management,Helpdesk management,Category management
Top Features : Dashboard
Price Optimization Icon

Vendor: Competera

Company Size: 101-250

HQ Location: West Hollywood , California

Financials: SEED

Dealhub

A complete end-to-end Deal Acceleration Platform managing every sales engagement touchpoint.

4.73

Read Reviews
Dealhub Icon

Dealhub

4.73
★★★★★
★★★★★
A complete end-to-end Deal Acceleration Platform managing every sales engagement touchpoint.

Dealhub is a sales proposals and contract management platform for sales teams to close deals faster and increase revenue.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Contract management
Top Features : Personalization,Templates,Interactive content
Dealhub Icon

Vendor: Dealhub

Company Size: 11-50

HQ Location: 815-A Brazos Street, Suite 705, Austin, Texas, 78701

Financials: PRIVATE

Conga CPQ

CPQ tools to empower sales, partners, and customers to configure complex products

4.72

Read Reviews
Conga CPQ Icon

Conga CPQ

4.72
★★★★★
★★★★★
CPQ tools to empower sales, partners, and customers to configure complex products

Conga CPQ (Configure Price Quote) is the multi-channel sales tool designed to help companies configure, price and quote deals accurately, quickly, and easily. This process helps customers increase sales, save time and increase revenue yield.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Contract management
Top Features : Recording,Templates
Conga CPQ Icon

Vendor: Conga

Company Size: 51-100

HQ Location: 1400 Fashion Island Blvd, Suite 100, San Mateo, California 94404, US

Financials: PRIVATE

ResponsiBid

The selling system for service companies.

4.69

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ResponsiBid

4.69
★★★★★
★★★★★
The selling system for service companies.

ResponsiBid is a bidding and sales tool including follow-up automation and keep the focus on making the best bidding and sales tool to maximize the profit and revenue and also acquire customers.

Highlights
Top Business Usecases : Engaging and following up,Engagement management,Proposal & quote management
Top Features : Personalization,Predictive scheduling
ResponsiBid Icon

Vendor: Symphosize

Company Size: 2-10

HQ Location: Arizona

Financials: PRIVATE

Expedite Commerce

CPQ, Recurring Billing, eCommerce Storefront Software for Sophisticated B2B Businesses

4.68

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Expedite Commerce

4.68
★★★★★
★★★★★
CPQ, Recurring Billing, eCommerce Storefront Software for Sophisticated B2B Businesses

Expedite Commerce is a Revenue Operations and Revenue Management platform company. Our cloud-based platform and its suite of applications enable sophisticated B2B businesses to manage their end-to-end buyer journey on a unified platform. The platform and its applications cater to all key industries such as SaaS, Manufacturing, IoT, XaaS (anything-as-a-service), Communications, and B2B subscriptions. Built with an agile philosophy, our solutions for - CPQ, eCommerce storefront, Digital Sales Room, Contract Lifecycle Management, Recurring Billing, Revenue Recognition, Revenue Forecast, and Subscription Management - enable leaders in sales operations, marketing operations, and subscription finance to make confident decisions faster and boost business outcomes for their organization and its customers.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Order management
Expedite Commerce Icon

Vendor: Expedite Commerce

Company Size: 11-50

HQ Location: 7700 Windrose Ave, 3rd Floor Plano, TX 75024

Financials: PRIVATE

Apparound

Electronic Signature Increase the speed of deal closure by using electronic signature

4.66

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Apparound Icon

Apparound

4.66
★★★★★
★★★★★
Electronic Signature Increase the speed of deal closure by using electronic signature

Apparound is a sales productivity improvement software. Apparound is a cloud-hosted application used to digitize sales content and boost the productivity of selling processes. The technology streamlines sales workflows so that sellers can accomplish more tasks, while simplifying and improving buying processes for customers.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Contract management
Top Features : Gamification,Personalization,Dashboard
Apparound Icon

Vendor: Apparound

Founded: 2008

Company Size: 11-50

HQ Location: Montacchiello 56121 Pisa, Via Umberto Forti 1

Financials: PRIVATE

Yagna iQ

Revenue Acceleration and channel CPQ platform

4.58

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Yagna iQ Icon

Yagna iQ

4.58
★★★★★
★★★★★
Revenue Acceleration and channel CPQ platform

Yagna iQ is an Install Base Driven Sales Acceleration and configure price quote platform that allows users to generate quotes and proposals. It also provides a lead generation platform that uses historical sales transactions data for lead generation of new cross-sell and upsell leads. It helps product manufacturers (vendors), distributors, channel partners, and service providers to generate new sales opportunities through contract management and renewal automation, and also reduce their time-to-proposal, which increases revenue and profitability.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Cross selling
Top Features : Feedback surveys,Auto update,Dashboard
Yagna iQ Icon

Vendor: Yagna iQ

Founded: 2005

Company Size: 51-100

HQ Location: 7300 Lone Star Drive, Suite C200, Plano, TX 75024, USA.

Financials: PRIVATE

Experlogix CPQ

Experlogix CPQ - Enterprise CPQ, Powerfully Simple

4.58

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Experlogix CPQ Icon

Experlogix CPQ

4.58
★★★★★
★★★★★
Experlogix CPQ - Enterprise CPQ, Powerfully Simple

Experlogix is an Enterprise CPQ platform which can be deployed in industries such as Hardware & Software, Telecom, Manufacturing, Heavy Equipment and so on. It can be integrated seamlessly with ERP and CRM solutions such as Microsoft Dynamics, Netsuite and Salesforce.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Helpdesk management
Top Features : Calculator,Alerts: popups & Notifications,Recording
Experlogix CPQ Icon

Vendor: Experlogix

Company Size: 11-50

HQ Location: 27 W. Anapamu St., Suite 310, Santa Barbara, CA 93101, US

Financials: PRIVATE

Zuora CPQ

The only solution purpose built for subscription business

4.56

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Zuora CPQ Icon

Zuora CPQ

4.56
★★★★★
★★★★★
The only solution purpose built for subscription business

Zuora CPQ is a configure price quote solution built specifically for enterprises which are on a subscription based business model. It can be deployed in industries such as Healthcare, Education, Communication, B2C organizations, Media and other industries.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Products & pricelist management
Top Features : Personalization,Recording
Zuora CPQ Icon

Vendor: Zuora

Founded: 2007

Company Size: 501-1000

HQ Location: 3050 South Delaware Street, Suite 301,San Mateo, CA 94403

Financials: IPO

Seller Republic

Amazon Repricing Made Easy | Seller Republic

4.56

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Seller Republic Icon

Seller Republic

4.56
★★★★★
★★★★★
Amazon Repricing Made Easy | Seller Republic
Highlights
Top Business Usecases : Forecasting,Social media analytics,Social media management
Top Features : Calculator
Seller Republic Icon

Vendor: Seller Republic

Company Size: NA

HQ Location: Aardvark Offices Pintail House Duck Island Lane Ringwood, BH24 3AA United Kingdom

Financials: NA

Configure One

A CPQ SOLUTION BUILT WITH MANUFACTURERS IN MIND

4.52

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Configure One Icon

Configure One

4.52
★★★★★
★★★★★
A CPQ SOLUTION BUILT WITH MANUFACTURERS IN MIND

Configure One is a CPQ Software. Configure One, simplifies the process of selling complex products. It is an easy-to-implement configure price quote solution used by small and large manufacturing companies to efficiently sell and process orders for their configurable, multi-option, and customizable products and services.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Products & pricelist management
Top Features : Calculator,Personalization
Configure One Icon

Vendor: Configure One

Company Size: 51-100

HQ Location: Oak Brook, IL

Financials: PRIVATE

Responsive, formerly RFPIO

RFP software to simplify responses to RFPs, DDQs

4.80

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Responsive, formerly RFPIO Icon

Responsive, formerly RFPIO

4.80
★★★★★
★★★★★
RFP software to simplify responses to RFPs, DDQs

Responsive, formerly RFPIO is a Request for Proposal (RFP) software that organizes content and provides powerful collaboration, delivering what teams need to craft their best response, every time. It is designed to streamline the response process for requirements documents like security questionnaires.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Collaboration
Top Features : Templates,Personalization,Dashboard
Responsive, formerly RFPIO Icon

Vendor: Responsive

Founded: 2015

Company Size: 251-500

HQ Location: 4145 SW Watson Ave, Suite#450, Beaverton,OR 97005

Financials: SERIES A

Better Proposals

Online Proposal Softwar

4.79

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Better Proposals

4.79
★★★★★
★★★★★
Online Proposal Softwar

Better Proposals is an online proposal builder software that enables users to craft professional-looking proposals with ease and speed. This tool is built with user-friendly features to simplify and speed up the proposal creation process while ensuring high quality and high impact both users and prospects will appreciate.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Digital signature
Top Features : Templates,Personalization,Alerts: popups & Notifications
Better Proposals Icon

Vendor: Better Proposals

Founded: 2009

Company Size: 1-10

HQ Location: Brighton, England

Financials: PRIVATE

Prisync

Pricing Software for E-Commerce | Prisync

4.78

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Prisync Icon

Prisync

4.78
★★★★★
★★★★★
Pricing Software for E-Commerce | Prisync
Highlights
Top Business Usecases : Products & pricelist management,Competitive intelligence,Helpdesk management
Top Features : Alerts: popups & Notifications,Live monitoring,Dashboard
Prisync Icon

Vendor: Prisync

Company Size: 11-50

HQ Location: Istanbul, Istanbul

Financials: SEED

Nusii

Proposal Software for Creative Businesses. | Nusii

4.74

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Nusii

4.74
★★★★★
★★★★★
Proposal Software for Creative Businesses. | Nusii

Nusii is a Proposal Software that helps to create deals. It is designed for creative agencies and online businesses.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Engagement management
Top Features : Templates,Alerts: popups & Notifications,Personalization
Nusii Icon

Vendor: Nusii

Founded: 2013

Company Size: 11-50

HQ Location: Avenida Palacios 23 28210 Valdemorillo Madrid, Spain

Financials: PRIVATE

Quotient

Quoting Software

4.74

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Quotient Icon

Quotient

4.74
★★★★★
★★★★★
Quoting Software

Quotient is an online quote creation and management application that enables to create quotes in a few simple steps. It provides solutions that caters to small businesses across various industry verticals and helps users to create, send and manage professional quotes.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Engagement management
Top Features : Templates,Dashboard,Alerts: popups & Notifications
Quotient Icon

Vendor: Quotient

Founded: 2011

Company Size: 1-10

HQ Location: PO Box 5383, Hamilton 3242, New Zealand

Financials: PRIVATE

CobbleStone Contract Insight

Enterprise Contract Management Software that easily scales with the evolving needs.

4.70

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CobbleStone Contract Insight Icon

CobbleStone Contract Insight

4.70
★★★★★
★★★★★
Enterprise Contract Management Software that easily scales with the evolving needs.

CobbleStone Contract Insight Enterprise Software is a contract management solution used by leading professionals and Fortune 500 companies. Invested years in industry research and development, and customer feedback, to create an award-winning platform that meets the needs and requirements of all industries including IT, Financial, Retail, Energy, Healthcare, Education, Pharma/Life Sciences, Manufacturing, and Distribution, Government, and more. It is an easy-to-navigate contract management system backed by artificial intelligence to fully optimize the organization's contracts. It helps to enhance customer relationships and improve ROI.

Highlights
Top Business Usecases : Sales document management,Contract management,Digital signature
Top Features : Alerts: popups & Notifications,Recording,Templates
CobbleStone Contract Insight Icon

Vendor: CobbleStone Software

Company Size: 101-250

HQ Location: Princeton, NJ

Financials: PRIVATE

BlueSnap AR automation

AR Automation & Revenue Lifecycle Management Software

4.69

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BlueSnap AR automation Icon

BlueSnap AR automation

4.69
★★★★★
★★★★★
AR Automation & Revenue Lifecycle Management Software

BlueSnap AR automation is an All-in-one Accounts Receivable software built for supporting Sales teams with contract and order processing, and Finance teams with the tools for managing accounts receivables, billing and payments.

Highlights
Top Business Usecases : Sales document management,Engagement management,Customer feedback management
Top Features : Feedback surveys,Dashboard,Recording
BlueSnap AR automation Icon

Vendor: BlueSnap

Company Size: 101-250

HQ Location: Boston, MA

Financials: PRIVATE

Loopio RFP

RFP Software | Respond to RFPs with Loopio

4.69

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Loopio RFP Icon

Loopio RFP

4.69
★★★★★
★★★★★
RFP Software | Respond to RFPs with Loopio

Loopia RFP is a Response Management Software that helps businesses grow and measure their response process for RFPs, RFIs, Security Questionnaires, and more. It is widely used by sales, proposal and security teams. It helps to improve ROI, sales and revenue.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Collaboration
Top Features : Templates,Alerts: popups & Notifications,Personalization
Loopio RFP Icon

Vendor: Loopio

Founded: 2014

Company Size: 201-500

HQ Location: 310 Spadina Ave, Toronto, Ontario M5T, CA

Financials: SERIES B

Docflite

Online quoting Software

4.68

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Docflite

4.68
★★★★★
★★★★★
Online quoting Software
Highlights
Top Business Usecases : Proposal & quote management,Sales document management,Workflow management
Top Features : Dashboard,Templates,Personalization
Docflite Icon

Vendor: QuoteOnSite

Founded: 2016

Company Size: 1-10

HQ Location: Swansea, United Kingdom

Financials: SEED

Docsend

DocSend - Share business-critical documents with confidence

4.68

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Docsend Icon

Docsend

4.68
★★★★★
★★★★★
DocSend - Share business-critical documents with confidence

DocSend is a secure document sharing platform which enables sharing, tracking and managing important documents in a secure environment. It enables Sales Enablement, Investor Relations, Board Management, and FundRaising activities and can be used by Sales Leaders, startup founders, investment bankers, and consultants.

Highlights
Top Business Usecases : Sales document management,Content management,Content sharing
Top Features : Personalization,Alerts: popups & Notifications,White label
Docsend Icon

Vendor: Docsend

Founded: 2013

Company Size: 11-50

HQ Location: 351 California Street, Suite 1200, San Francisco, CA 94104

Financials: M&A

Ignition

Client Engagement, Proposals & Payments Software

4.67

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Ignition Icon

Ignition

4.67
★★★★★
★★★★★
Client Engagement, Proposals & Payments Software

Ignition is a sales proposal automation software solution that facilitates proposals, payments, insights, scope management, and integrations. It is designed to help the sale with a proposal that takes minutes to create and seconds for the client to electronically accept, no more print, sign and scan. It helps to improve cash flow and reduce debtors.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Engagement management
Top Features : Templates,Dashboard,Alerts: popups & Notifications
Ignition Icon

Vendor: Ignition

Founded: 2013

Company Size: 51-200

HQ Location: 37 Shepherd Street, Chippendale, NSW 2008, AU

Financials: SERIES C

Proposify

Proposal Software - Proposify

4.67

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Proposify Icon

Proposify

4.67
★★★★★
★★★★★
Proposal Software - Proposify

Proposify is a proposal software suitable for web design and marketing companies of all sizes. Its web platform that effectively streamlines the proposal writing process by addressing the usual issues that come with devising and writing proposals. It helps modern sales teams create, send, track, and e-sign winning proposals, contracts, and agreements.

Highlights
Top Business Usecases : Sales document management,Proposal & quote management,Contract management
Top Features : Templates,Alerts: popups & Notifications,Personalization
Proposify Icon

Vendor: Proposify

Company Size: 1-10

HQ Location: 1877 Hollis St, Halifax, Nova Scotia B3J, CA

Financials: SERIES A