Real-World Case Studies and Customer Success Stories with Quantcast

Wickes used Brand Lift Live by Quantcast to boost brand awareness. They wanted to stand out in a crowded home... improvement market. Quantcast's platform measured and optimized brand lift in real time. Wickes used video wraps to reach more people. The campaign delivered a 9% overall lift in brand awareness. Tablet users saw a 62% increase, showing strong impact on larger screens.
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Quantcast helped Toolstation boost brand consideration by 44% with targeted digital ads. Toolstation used cookieless advertising to reach new trade... customers and drive sign-ups for Toolstation Club. The campaign used predictive modelling and live insights to find and engage in-market audiences. Video ads designed by Quantcast creative services delivered a 53% lift in consideration. Toolstation saw strong results in both cookie-based and cookieless environments.
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Quantcast's programmatic advertising helped Tire Agent achieve a 12% lift in conversions. The platform enabled real-time incrementality testing and in-campaign... optimization. Tire Agent doubled its target iROAS and saw a 26% boost from native ads. The team shifted budget to top-performing formats and targeted higher-income audiences. These changes drove clear, measurable growth for the online tire retailer.
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Quantcast's cookieless advertising platform helped The Container Store reach new customers online. The company ran campaigns in both cookie-based and... cookieless environments to expand audience reach. Using lookalike modeling, they targeted users similar to existing site visitors. The campaigns delivered 37% more purchases and a 1.43x higher ROI. Cost per site visitor was 4.2x more efficient than before.
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Quantcast's cookieless solutions helped Tesco boost online grocery delivery sign-ups by 63%. Tesco used the Quantcast Platform to reach Apple... users who were previously unaddressable due to third-party cookie restrictions. An A/B test showed a 106% increase in delivery to iOS and an 80% increase to all Apple devices. Tesco now uses integrated cookieless activation for all future campaigns. The campaign drove strong incremental growth for Tesco's brand.
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Quantcast helped Tatcha reach new customers during their annual friends and family event. Tatcha used Quantcast’s advertising platform to find... high-value skincare shoppers. Shoppers prospected by Quantcast were 4.8x more likely to convert. Tatcha achieved 1.5x better than their ROAS goal. Quantcast influenced 25% of new shopper revenue for the event.
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Quantcast’s cookieless solution helped Symprove reach new audiences online. The brand saw a 58% increase in conversions using cookieless prospecting.... Symprove also achieved a 78% more efficient CPM in cookieless environments. The platform made it easy for Symprove to measure and share campaign results. Symprove now uses cookieless activation as part of its ongoing marketing strategy.
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Quantcast Advertising Platform helped Structube boost online revenue during Q4. Structube used a three-tier campaign to reach buyers early and... deliver targeted holiday ads. The strategy included 'search powered audiences' and always-on campaigns. Site visits increased by 65%. Structube exceeded its ROAS goal by 4x for direct response media.
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Quantcast helped Starbucks and Arla Foods improve ad recall for Starbucks Doubleshot Espresso. They used Quantcast’s Brand Lift Live and... CTV advertising to measure and optimize campaign performance. The first campaign showed low recall for the specific product. After creative adjustments, the second campaign achieved a 17% lift in ad recall and a 20% improvement. The campaign focused on clear product messaging for plant-based chilled coffee drinks.
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Quantcast Advertising Platform helped Sockwell boost weekly online sales by 75%. Sockwell used real-time data to find new audiences like... healthcare workers and pregnant women. The company ran targeted campaigns, including "Honor Our Heroes" for Nurses Week. Quantcast delivered a 3.5x return on ad spend. Sockwell now reaches younger buyers and expects to double online sales this year.
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Quantcast helped Reitmans launch a rich media campaign for their Hyba athleisure line. The campaign used Quantcast’s lightbox ad unit... to reach their target audience with interactive ads. Reitmans achieved a 139% higher engagement rate than their goal. The engaged click-through rate was 7 times higher than their benchmark. Interaction rate and dwell time also exceeded industry standards.
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Quantcast's AI-powered platform helped PUMA Southeast Asia reenter the running market. The campaign used real-time data to target high-intent audiences... in Singapore, Malaysia, and Indonesia. PUMA saw a 9x return on ad spend and a 200% increase in organic search volume. The campaign boosted visibility for the Deviate Nitro shoe and reignited brand relevance. PUMA achieved strong digital performance and sustained growth in engagement.
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Pandora used the Quantcast Advertising Platform and connected TV (CTV) to reach new streaming audiences. The campaign targeted viewers of... popular reality and awards shows on smart TVs and gaming devices. Pandora achieved a 27% brand lift and identified 3.47 times more relevant consumers. The campaign also doubled target engagement and beat cost per completed view benchmarks by 50%. This helped Pandora grow its market share among younger buyers.
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Quantcast helped Manettas Seafood boost return on ad spend by 5x and grow revenue 6x. The online seafood retailer used... AI-powered real-time audience insights to reach 4.74 million more high-value customers. Manettas increased average basket size to $165 and generated $1.2 million in programmatic revenue. The campaign raised customer lifetime value and allowed for higher marketing budgets. Quantcast enabled precise targeting and improved ad efficiency for Manettas.
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Quantcast helped Lancôme move its brand online with programmatic advertising. Lancôme launched its first virtual event to reach customers during... COVID-19. Quantcast built awareness and drove traffic to the event microsite. The campaign led to a 6.2% increase in brand and product awareness. Lancôme saw an 11.3% engagement rate and over 9,600 visits to the virtual event.
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Quantcast helped IKEA double its customer acquisition efficiency. IKEA used Quantcast custom audiences to target shoppers by specific room needs.... Prospects reached by Quantcast were 16 times more likely to buy than the site average. Automated campaign delivery increased online sales. IKEA expanded its conversion pool and exceeded performance benchmarks.
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Quantcast helped Ga. Ma Italy Professional grow brand awareness by 53% in the US. The company used an omnichannel campaign...with CTV, web video, rich media, and display ads. Brand Lift Live enabled real-time optimization during the campaign. Site visit rates rose by 1.5% for users exposed to both awareness and performance ads. Ga.Ma Italy Professional reached more people interested in beauty and haircare.
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Quantcast Advertising Platform helped Everlane launch their new sneaker line, Tread. Everlane used digital ads to reach over 26 million... potential customers. Quantcast identified key audiences like "Young Urbans" and "Fashionistas." The campaign drove a 9x increase in return on ad spend. Cost per ad dropped by 41%. Everlane saw strong conversion rates from targeted display advertising.
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Quantcast helped Crate & Kids reach expecting parents shopping for nursery products. Using search-powered audiences, they targeted people most likely... to buy. Crate & Kids saw a 10x increase in ad engagement. They achieved 99% incremental reach and doubled their return on ad spend. The campaign brought many new shoppers to their site.
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Quantcast's CTV platform helped Co-op boost ad recall by 15%. Co-op wanted to reach more people and increase brand awareness... with connected TV ads. They used interest-based audiences and targeted family-oriented shoppers who value community. The campaign used Brand Lift Live to measure results. Co-op achieved mass reach and gained insights into audience behavior across seasons.
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Quantcast helped Co-op boost membership signups with a full-funnel video strategy. Using first-party data and lookalike modeling, Quantcast targeted new... audiences across the open web. The campaign delivered a 3x increase in site visitor and converter rates. Co-op also saw a 37% higher video completion rate than their goal. The strategy included cookieless and upper funnel brand activity.
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Quantcast helped Clearlight Infrared Saunas boost brand awareness by 50% with a CTV and display ad campaign. The campaign used... lookalike modeling and creative services to reach new audiences. Clearlight saw an 18x increase in conversion rate for users exposed to both CTV and display ads. Awareness and familiarity with the brand rose sharply after the campaign. The strategy included retargeting, native prospecting, and flexible creative testing.
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Quantcast helped Bellissima Imetec boost brand awareness for its Prodigy air styler. Using real-time data and contextual targeting, Bellissima ran... omnichannel campaigns across CTV and online video. The campaign achieved a 33% better cost per completed view and a 90% higher click-through rate than benchmarks. Real-time insights allowed Bellissima to optimize mid-campaign. The audience reached matched Bellissima’s target and revealed new segments interested in wellness and special occasions.
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Quantcast Advertising Platform helped the San Antonio Spurs boost ticket sales. The team used Quantcast to find new fans and... retarget website visitors. They learned fans buy tickets most on Friday afternoons. The campaign delivered 8.5x return on ad spend, beating goals by 3x. Ticket buyers converted 5x more than the site average.
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Quantcast Advertising Platform helped Secret Cinema boost ticket sales for a Stranger Things event. MFUSE, their agency, used Quantcast’s audience... insights to target a high-income segment. The campaign ran for 31 days and required only 52 minutes in the platform. Ticket sales outperformed the goal by 46%. Secret Cinema saw a 20% improvement in performance.
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Quantcast helped Rootz grow its Wildz online casino game. Rootz used Quantcast’s AI and cookieless solutions to find new paying... customers. The campaign focused on lookalike audience modeling and adapting to local compliance rules. Rootz saw a 30% increase in net gaming profit. They now use these strategies as an always-on solution.
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Quantcast Advertising Platform helped People's Postcode Lottery boost conversions by 204%. The campaign used both brand and direct response ads... to reach new players. Site visits increased by 75%. The cost per action improved by 44%. Video engagement beat targets by 9%. The lottery raised over £1.1 billion for charity.
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Quantcast Advertising Platform helped Palmerbet boost new customer registrations by 31%. Palmerbet saw an 8x return on ad spend and... a 44% drop in cost per acquisition. The platform enabled fast campaign setup and daily performance checks. Palmerbet reached new audiences and improved brand consideration by 16%. Quantcast's real-time insights and machine learning drove these results.
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Quantcast helped Global Creatures boost ticket sales for Moulin Rouge! The Musical. Using AI-powered programmatic advertising, they reached new and... returning audiences. The campaign achieved a 348x return on ad spend and a 55% more efficient CPA than their goal. Real-time buyer insights allowed for precise targeting and retargeting. This led to higher revenue and better marketing efficiency.
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Quantcast helped Lionsgate UK reach new moviegoers with a Connected TV campaign. The campaign targeted fans of action-comedy and specific... actors using AI-driven audience modeling. Lionsgate achieved double their target engagement for the film trailer. The campaign reached cord-cutting audiences on streaming platforms. Quantcast's solution delivered strong video engagement and expanded Lionsgate's moviegoing audience.
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Quantcast helped Funcom promote Dune: Awakening with a targeted video campaign. Funcom aimed to reach gamers after announcing the game... at gamescom. Quantcast built custom audiences and used premium gaming sites to boost reach. The campaign delivered 2.5x more video views than the goal. Cost per view was 10% lower than benchmarks.
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Quantcast helped Escapology boost online bookings across franchise locations. Real-time AI and interest-based targeting drove a 314% ROAS, with top... campaigns reaching 512%. Cookieless campaigns delivered 3.5X higher ROAS than cookies and a 587% higher likelihood to convert. Escapology saw an 11% increase in organic conversions after launch. The company now uses cookieless performance as a key marketing strategy.
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Quantcast helped Capcom promote Dragon’s Dogma 2 with an omnichannel, cookieless ad strategy. Capcom used Brand Lift Live to measure... audience engagement and optimize media spend. The campaign drove a 133% lift in purchase consideration and a 200% increase in site traffic. Site visitor conversion rate rose by 142%. Capcom also achieved a 97% more efficient cost per incremental visit compared to competitors.
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Audacy used the Quantcast Platform to improve media planning for over 200 broadcast stations. They integrated first-party data to measure... unknown audiences and provide better insights to advertisers. Quantcast helped Audacy combine data from both digital and broadcast listeners. This closed a major gap in audience measurement. Audacy reduced waste and maximized ROI with more accurate, data-driven media plans.
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Quantcast helped the Anaheim Ducks boost ticket sales with targeted ad campaigns. The team used Quantcast's audience insights and Ticketmaster... integration to understand which ads drove sales. Quantcast delivered a 3x return on ad spend. The Ducks chose Quantcast as their main display partner after a successful preseason test. Quantcast met all performance goals and provided fast, agile service.
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Quantcast helped Allwyn boost awareness for The National Lottery’s EuroMillions by 26%. The campaign used Quantcast’s affinity audiences and real-time... brand measurement. Creative formats included online video and interactive banners. Site visitations increased by 24% and ROAS rose by 144%. Allwyn reached more players and improved ticket sales with targeted digital advertising.
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Quantcast helped United Airlines boost awareness for its San Francisco to Brisbane route. The campaign used connected TV ads and... Brand Lift Live to target international travelers. United Airlines saw a 14% lift in route awareness and a 77% more efficient cost per acquisition. The campaign was most effective after 1-2 exposures and worked best with larger ad formats. Insights from the campaign helped optimize future marketing efforts.
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Quantcast helped The Palace Company achieve 6x return on ad spend with a full-funnel digital strategy. The campaign targeted travelers... in the US, Canada, and Mexico during Black Friday and Cyber Monday. Quantcast used video, display, and lookalike modeling to boost awareness and drive conversions. Consumers exposed to both awareness and direct response ads were 50 times more likely to convert. The campaign also saw a 70% video completion rate and a 0.15% click-through rate.
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Quantcast helped Singapore Airlines boost ticket sales in Europe using cookieless advertising. The airline ran a six-month campaign targeting the... UK and Germany. With Quantcast, Singapore Airlines achieved 40% more conversions and 2.5x higher ROAS in Germany. In the UK, they saw 29% more conversions and 2.2x better ROAS. The results led Singapore Airlines to increase their investment in cookieless campaigns.
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Quantcast helped Premier Inn lower their blended CPM by 39%. The hotel brand used Quantcast's advertising platform for their 'Rest... Easy' campaign. They reached 62% more people than planned with a 50/50 budget split across CTV and online video. Premier Inn achieved an 89% blended video completion rate. The campaign targeted travel-intending audiences using real-time measurement insights.
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Quantcast helped Porter Airlines boost conversions by 6x with a full-funnel digital campaign. Porter Airlines used lookalike modeling and creative... display formats to reach new travel audiences. The campaign ran in both cookie-based and cookieless environments. Quantcast outperformed all other partners for the quarter. Porter Airlines saw a 5x increase in qualified site visitors and reached new audiences with cookieless targeting.
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Quantcast's full-funnel solutions helped P&O Cruises boost brand recognition by 52% in just 12 days. The campaign used connected TV... and retargeting to drive ticket sales and validate brand investment. Real-time optimization improved media spend. P&O Cruises saw 3.1x more conversions and 2.9x more site visits from CTV. The partnership proved CTV's impact on both awareness and sales.
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Quantcast helped Miléade promote holiday stays using a cross-channel campaign. They used connected TV and display ads to reach French... families and couples. The campaign achieved an 11x return on ad spend. 60% of conversions happened on the same day as the last ad touch. The strategy increased brand awareness and drove fast bookings. Miléade kept costs low while expanding their reach.
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Quantcast helped Meliá Hotels International target travelers for Black Friday and Cyber Monday. Using first-party data and cookieless solutions, Meliá... reached new audiences in the US and Spain. Quantcast’s platform enabled precise targeting and real-time budget adjustments. The campaign generated 208% more revenue and 40% better ROAS than the previous year. Click-through rates rose by 65% and costs dropped by 22%.
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Quantcast helped MANGIA'S boost site visits by 168% and bookings by 37%. MANGIA'S used CTV and display ads to reach... new audiences. They targeted millennial and Gen X travelers with real-time data and multi-channel campaigns. The campaign increased awareness and brought more visitors to their resorts. Quantcast's tools enabled precise audience targeting and strong results.
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Quantcast helped Adina Hotels achieve an 8x lift in conversion rate and 4x increase in site visits. Adina Hotels wanted... to reach German travelers and boost bookings. Quantcast used an omnichannel strategy with CTV and display ads. The campaign delivered 2x higher return on ad spend and 66% lower cost per site visit. Adina Hotels plans to use this full-funnel approach for future campaigns.
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Quantcast's cookieless solution helped Accor Hotels boost direct bookings. Accor ran a six-week campaign to reach new audiences and increase... revenue. Cookieless ads drove 15% of all incremental direct bookings. Each booking cost 63% less than those from cookied environments. Accor attributed 10% of a 7-figure revenue to cookieless advertising.
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Quantcast helped Premier Inn lower their blended CPM by 39%. The hotel brand used Quantcast's CTV and pre-roll ads to... reach more travelers. They achieved 62% better reach than planned and an 89% blended video completion rate. Premier Inn's campaign targeted lightweight TV viewers and boosted brand saliency. The always-on video strategy worked across both CTV and online video.
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Quantcast helped Yokohama Tire double its audience reach using cookieless advertising. The campaign led to a 46% lower cost per... action and a 356% increase in projected in-store visits. Yokohama used lookalike audience modeling to target new tire shoppers. The solution also cut cost per incremental visit by 55%. Yokohama achieved its most efficient quarter with Quantcast’s platform.
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Quantcast helped Polestar boost awareness for its new electric Coupe SUV. Polestar used Quantcast’s CTV and Brand Lift Live tools... to target the right audience. The campaign achieved a 25% awareness lift in the last week. Completion rates reached 93%. The best results came from frequent ad exposures to people aged 45-64 with children.
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Quantcast helped Mobile Tyre Shop reach new audiences with cookieless advertising. The campaign delivered a 21% lower CPA in third-party... cookie environments. In cookieless environments, CPA dropped by 65%. Mobile Tyre Shop saw better brand visibility and revenue growth. The results led them to rethink their media strategy. Quantcast's solution proved cost-efficient and effective for customer acquisition.
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Quantcast Advertising Platform helped Mazda Canada boost awareness for the Mazda CX-70. Mindshare Canada ran a video campaign using Quantcast’s... first-party and third-party audiences. They used Brand Lift Live to measure campaign impact in real time. After shifting focus to awareness, Mazda saw a 16% lift, beating the 11% industry benchmark. Quantcast’s data identified the most qualified audiences, improving campaign efficiency.
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Quantcast helped Hino Motors reach more customers in Australia using cookieless advertising. Hino wanted to get more people to find... their dealers and lower their cost per lead. Quantcast's cookieless solution and creative 3D ads led to a 23% lower CPL than Hino's goal. With just 30% of the budget, cookieless ads drove 42% of all conversions. Weekly insights from Quantcast helped Hino and their agency optimize the campaign and discover new audience segments.
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Quantcast Advertising Platform helped Cadillac boost awareness for the XT4 SUV in Germany. The campaign targeted affluent males aged 35-50... interested in luxury cars. Quantcast’s AI refined the audience using live first-party data. Cadillac saw a 69% increase in brand lift among key buyers. The campaign improved brand perception and consideration.
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Quantcast helped BYD boost brand awareness for its SEAL sedan using a cookieless ad campaign. The campaign delivered a 12%... lift in overall brand awareness. Among 18-34 year olds, awareness rose by 47%. Quantcast’s Brand Lift Measurement tracked the impact and guided future campaign strategies. BYD reached new audiences and learned which creatives worked best.
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Quantcast helped Auto Trader run a CTV campaign to boost reach beyond linear TV. The campaign achieved 51% incremental reach,... connecting with digital-only viewers. Auto Trader reached 0.9% of the UK population and saw strong engagement from 18-34 year olds. The campaign also drove significant site traffic at a low cost per visit. Auto Trader used Quantcast to expand their audience and improve digital marketing results.
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Quantcast Audio helped Auto Trader reach more people across devices. The campaign ran on Spotify, Spreaker, DAX, and Audioboom. Auto... Trader got a 94% listen-through rate. They reached hundreds of thousands of devices and households. The campaign kept costs low and brought strong value. Auto Trader grew their brand in both audio and video channels.
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Auto Trader used Quantcast's Brand Lift Live to improve their brand campaigns. They wanted to reach new car buyers and... measure the impact of video ads. With real-time insights, they optimized their audience and messaging. This led to a 15% increase in consideration and a 50% lift in conversions when video was added. Quantcast's tools helped Auto Trader validate their omnichannel strategy.
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Quantcast Advertising Platform helped Standard Chartered Bank Singapore boost personal loan conversions by 385%. The bank used smart targeting and... real-time optimisation to reach high-intent audiences. Quantcast drove 26% of all approved applications and 13% of total leads. The platform also reduced cost per approved application by 3%. This partnership improved both scale and quality of digital marketing results.
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Quantcast Advertising Platform helped Standard Chartered Bank gain 40% of new credit card customers. Dentsu Singapore used Quantcast’s AI and... audience intelligence to target rewards seekers. The campaign delivered a 65% lower cost per acquisition. Quantcast’s predictive model enabled real-time audience targeting. This drove strong ROI for Standard Chartered’s new credit card launch.
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Quantcast helped OpenSky double its conversion rate with a full omnichannel campaign. OpenSky used programmatic advertising across CTV, display, audio,... and social to boost brand awareness and trust. The campaign was timed for tax season and included influencer partnerships. OpenSky exceeded its secured card acquisition goals by 142%. An incrementality test showed an 11.7% lift from display ads alone.
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Quantcast helped mozzeno, a Belgian fintech, expand beyond Facebook and Google for customer acquisition. Using Quantcast’s advertising platform, mozzeno reached... new audiences and improved campaign performance. They achieved a return on ad spend 1.4 times higher than their goal. The partnership enabled mozzeno to efficiently acquire more customers across the open internet. Trust and transparency were key to the campaign’s success.
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Quantcast helped MBNA, a division of TD Bank, run its first cookieless campaign. MBNA wanted to reach people interested in... low interest rate or balance transfer credit cards. Quantcast’s platform used first-party data and AI to target and retarget in-market consumers. The campaign beat its goal by 88%. MBNA saw a 38% higher approval rate and a 53% lower CPA. Quantcast’s cookieless solution proved cost-efficient for MBNA.
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Quantcast helped Intesa Sanpaolo lower cost per lead by 28%. The bank used cookieless advertising to reach new customers. They... gained 49% more reach in digital campaigns without third-party cookies. Wavemaker and Quantcast enabled A/B testing between cookie-based and cookieless campaigns. Intesa Sanpaolo grew their customer base and improved digital sales efficiency.
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Quantcast helped Cathay and Standard Chartered Bank boost card applications. The campaign achieved 3x better performance than other DSPs. Quantcast... drove a 55% increase in display channel conversions. The cost per acquisition was 13% lower. Digitas used Quantcast’s audience planning and lookalike modeling. The campaign targeted frequent travelers and used first-party data for better results.
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Quantcast helped American Express reach new customers in the Netherlands, where credit card use is low. Using real-time data and... AI, the Quantcast Platform found high-quality audiences for American Express. The campaign delivered 57% more efficient ad delivery and a 12% lower CPA than the nearest competitor. American Express increased campaign size and found more in-market customers. The platform outperformed the legacy DSP quickly.
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Quantcast Advertising Platform helped yourtown boost conversions by 39%. GroupM Nexus and Wavemaker used Quantcast to target the right online... audiences. The campaign used both brand and performance ads to drive lottery ticket sales. yourtown saw a 39x return on ad spend. The platform’s insights made campaign setup and optimization fast and easy. Real-time data helped reach more new customers efficiently.
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RSPCA used the Quantcast Advertising Platform for their first connected TV campaign. They wanted to raise awareness about animal welfare... during a cost of living crisis. The campaign used interest-based audiences and targeted video ads to reach donors. RSPCA saw a 328% increase in site visits and a 217% rise in donations. The campaign also achieved a 25% lift in ad recall and a 19% boost in donation intent.
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Quantcast helped Doctors Without Borders break fundraising records. Their Holiday 2021 campaign used connected TV and performance display ads. The... campaign hit its donation goal in two weeks. Donations ended up more than three times the target. Quantcast’s platform reached younger donors who don’t watch traditional TV. This approach brought in record support for their humanitarian work.
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Quantcast Advertising Platform helped Heart & Stroke reach new, younger donors with video ads. The campaign drove a 20% brand... lift among younger audiences and 28% with traditional donors. Three or more video exposures led to a 33% brand lift. Heart & Stroke used real-time brand lift surveys to optimize their messaging. The results informed their holiday charity marketing strategy.
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Quantcast helped Crisis, a UK homelessness charity, run a cross-channel campaign. The campaign used CTV and display ads to boost... donations and awareness. Crisis saw an 11% increase in site visits and a 21% rise in conversions. The display campaign achieved a 47% lower CPA than the benchmark. Real-time data and conversion pixels enabled precise targeting and retargeting. The campaign reached the ideal audience and drove strong engagement.
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Quantcast's advertising platform helped Ad Council boost FinishYourDiploma. org site traffic by 47%. The campaign used predictive modeling to target...adults seeking education. Engagement time on site tripled compared to display benchmarks. Cookieless activation drove 35% of zip code searches. Mobile devices accounted for 72% of searches, with St. Louis leading in conversions.
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Quantcast's cookieless solution helped Vodafone boost sales conversions by 25%. Vodafone ran parallel campaigns, one with cookies and one cookieless,... to compare results. 40% of total sales came from cookieless advertising. The cost per sale dropped by over 20% in cookieless environments. Lead quality improved, with higher conversion rates from cookieless campaigns.
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Quantcast helped StarHub lower cost per acquisition by 81% for enterprise business group solutions. StarHub used first-party data and AI... to target new customers across mobile, home, and business lines. Quantcast pixels tracked website behavior and improved audience insights. StarHub gained 21% more new customers on average in six months. The campaign also reduced CPA by 57% for entertainment and smart life, and 38% for mobile solutions.
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Quantcast's cookieless solution helped Sky Mobile reach new audiences on iOS. Sky Mobile saw a 3.4x increase in incremental mobile... conversions. Website visits rose by 120%. The cost per visit dropped by 59%. Sky Mobile now uses cookieless strategies for all direct response campaigns.
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Quantcast CTV helped Sky boost brand familiarity for Sky Glass by 35%. Sky and MediaCom used real-time insights to optimize... their connected TV campaign mid-flight. The campaign explained Sky Glass benefits and drove more visits to product web pages. Brand Lift Live by Quantcast made it easy to measure and improve results. Sky validated their media investment and shifted customer understanding of Sky Glass.
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Simyo used the Quantcast Advertising Platform to run one of the first programmatic CTV campaigns in the Netherlands. The goal was... to reach a younger, tech-savvy audience for Black Friday deals. Simyo leveraged real-time data, AI, and cross-channel insights to optimize their campaign. The campaign exceeded KPIs and reached hard-to-find cord-cutting consumers. Simyo achieved high impact and control with a smaller budget than traditional TV.
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Quantcast helped Tassal run an omnichannel campaign to boost brand awareness. Tassal used cookieless ads and interactive creative to reach... new seafood consumers. The campaign drove a 26% lift in brand favorability and 39% incremental reach. Results were strongest among females and streaming viewers. Tassal gained insights to optimize future marketing.
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Quantcast helped Jack's Family Restaurants double their foot traffic using an omnichannel CTV campaign. The restaurant chain faced declining visits... during the pandemic and needed to boost digital orders. Quantcast Audience Planner built targeted personas and activated campaigns across display, native, video, and CTV. This strategy led to a 2x increase in foot traffic and a 5% rise in repeat purchases. Jack's Family Restaurants also increased their digital marketing budget and grew market share.
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Quantcast helped Domino's Pizza boost online orders through targeted display ads. The platform used real-time data and AI to find... customers likely to order pizza. During the pandemic, Quantcast adapted to changing habits, reaching value-focused families. Domino's saw a 45% lower cost per order and achieved 22x better return on ad spend than their goal. Personalized support and insights from Quantcast drove strong marketing results.
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Quantcast's Brand Lift Live helped Copalli Rum test ad creatives and measure real-time brand lift. The campaign targeted adults interested... in premium rum and cocktails. Using AI-driven audience targeting and creative testing, Copalli Rum saw a 23% increase in brand awareness. Some ads achieved up to 69% lift with specific audiences. Insights from the campaign will guide future launches.
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Add3 used the Quantcast Platform to drive rental leads for a home rental client. They needed to reach high-performing audiences... in cookieless environments. Quantcast’s AI and machine learning helped Add3 optimize campaigns and reduce manual work. Add3 saw an 80% lower CPA and a 50% increase in leads. They used lookalike modeling to find new customers as their client expanded to new cities.
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PMG used the Quantcast Advertising Platform to run a full-funnel campaign for an automotive services client. They used lookalike modeling... and interest-based audiences to target vehicle owners needing services. PMG achieved up to 7x more leads quarter over quarter. The campaign delivered a 27% lower CPA than the previous year. Quantcast’s retargeting was 44% more efficient than benchmark. PMG found audience insights and real-time data key to campaign optimization.
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Quantcast helped HainesAttract save 17% in operating expenses and 40 hours per week on digital advertising work. HainesAttract used Quantcast’s... AI-driven platform to reach passive job candidates with targeted programmatic ads. The agency improved campaign efficiency and brand visibility for its clients. Real-time optimization let them show ads to the right people at the right time. Quantcast’s managed service model gave HainesAttract the expertise and tools they needed for recruitment marketing success.
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Quantcast helped Crowd Louder Media boost media efficiency by 61% with cookieless advertising. The agency used Quantcast’s platform to run... display, video, and native campaigns for clients in retail, education, and hospitality. Quantcast’s AI-driven targeting and inventory selection improved key metrics like phone calls, in-store sales, and website inquiries. Crowd Louder spent 61% less on third-party data providers while maintaining strong campaign performance. The platform offered transparency and scale beyond other contextual targeting solutions.
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