Media Production Case Studies and Success Stories with Bulbshare
CASE STUDY BBC Three
Bulbshare helped BBC Three create digital-first content with young UK creatives. BBC Three wanted to connect with their audience as the channel moved online. Bulbshare built and managed a community o...f top emerging creatives who shared insights and content. This led to a 7% increase in iPlayer views and a 92% engagement rate. BBC Three continues to collaborate with the Bulbshare community.
Consumer Electronics Case Studies and Success Stories with Bulbshare
CASE STUDY Samsung
Bulbshare helped Samsung co-create new mobile audio experiences. Samsung used Bulbshare to build a 10,000-person community in the UK and US. They gathered over 2,000 pieces of feedback on concept tes...ting. The project received more than 7,000 responses in eight weeks. This feedback informed product innovation and new features. Samsung gained real-time consumer insights for product development.
Bulbshare helped Prudential Financial build an online insight community of 1,000 high-net-worth individuals in the US. The platform enabled quick-turnaround insight, content, and advocacy from a hard...-to-reach segment. Prudential used Bulbshare for feedback on advertising, brand positioning, and product development. The solution delivered tens of thousands of real-time consumer interactions. Remote virtual workshops provided fast and cost-effective research.
Publishing Case Studies and Success Stories with Bulbshare
Case Study The Big Issue
Bringing together a community of millennials involved in journalism and activism to inform the digital and youth engagement strategy for The Big Issue magazine.
Bringing together a community of millennials involved in journalism and activism to inform the digital and youth engagement strategy for The Big Issue magazine.
Bringing together a community of millennials involved in journalism and activism to inform the digital and youth engagement strategy for The Big Issue magazine.
Bringing together a community of millennials involved in journalism and activism to inform the digital and youth engagement strategy for The Big Issue magazine.
Bulbshare helped Nestlé Cereals build a global insight community. The goal was to get fast, targeted feedback from consumers in 14 international markets. Bulbshare provided an always-on community for... co-creating brand positioning, advertising, and product ideas. Since 2019, Nestlé Cereals engaged tens of thousands of consumers and collected millions of data points each year. The solution delivered 7 times more value than previous insight tools.
Government Administration Case Studies and Success Stories with Bulbshare
CASE STUDY Change4Life
Bulbshare helped Change4Life gather citizen-led insights and content to promote healthy lifestyles in the UK. The challenge was to influence families to make better choices for children's snacking ha...bits. Bulbshare recruited a community to create content and increase awareness of Change4Life's digital resources. The project generated over 600 pieces of content and insight each month. Community feedback validated government campaigns and informed social media strategy.
Bulbshare helped Simple, a British skincare brand, connect with 1000 consumers in the UK and US. The goal was to gather insights and ideas about spreading kindness, Simple's core brand purpose. Over ...six weeks, the community provided 7000 responses through 21 briefs. These insights informed Simple's brand purpose and future activations. The project focused on real-time consumer feedback and co-creation.
Bulbshare helped Reckitt improve in-store performance at Tesco Express. Reckitt used Bulbshare to gather real-time customer insights and feedback. Shoppers shared low awareness of healthcare products... and suggested changes to store signage. Reckitt trialed and rolled out new in-store executions during the winter meds season. This led to a 16% category RSV growth and outperformance in the Tesco market.
Durex achieved enhanced product development and marketing with Bulbshare, gaining thousands of customer insights in hours and authentic user reviews syndicated to millions.
Bulbshare helped ABInBev run a campaign to boost in-pub presence and demand. Over 250 brand ambassadors joined the in-app campaign. They convinced pub owners to install Budweiser on tap. The campaign... collected ideas and feedback to shape future launches. Ongoing insights informed product development, pricing, and marketing. ABInBev used customer collaboration to improve results.
Bulbshare helped Kimberly-Clark improve product design by gathering feedback from 600 Russian women. The community tested new feminine hygiene products and shared insights through video testimonials ...and in-app concept testing. Kimberly-Clark used remote workshops to speed-test design concepts. This approach provided fast, deep insights to inform product development and brand positioning.
Bulbshare helped NYX Professional Makeup build a 5,000-member community of makeup artists, customers, and micro-influencers. The goal was to create brand advocates who share content, reviews, and rec...ommendations on social media. Bulbshare created a branded app and onboarded the community. The community produced over 1,000 pieces of content and product reviews. Their content reached millions across social media platforms.
Kimberly-Clark used Bulbshare for customer feedback, gaining thousands of responses rapidly, enhancing product development and real-time customer insights.
Essie used Bulbshare to gather 1000s of customer insights quickly, driving product innovation, real-time data, and authentic reviews syndicated to millions.
Bulbshare helped AB InBev run a campaign to boost demand for Budweiser in pubs. Over 250 brand ambassadors joined the in-app campaign. They gave ideas and feedback to shape future launch campaigns. O...ngoing insights informed product development, pricing, and marketing. AB InBev used customer collaboration to improve in-pub presence and demand.
Bulbshare helped Kimberly-Clark test product designs with 600 Russian consumers. Kimberly-Clark wanted to understand young Russian women's attitudes toward feminine hygiene products. Bulbshare built ...a community for product testing and used in-app heatmapping for feedback. They also ran online workshops to speed-test design concepts. Kimberly-Clark received hundreds of video testimonials and fast insights to inform product development.
Bulbshare helped Voxi by Vodafone build a community of young creatives for their marketing. The goal was to create a new brand that connects with UK youth aged 16-24. Bulbshare recruited 200 young cr...eators and used its platform to engage them in real time. The campaign reached 90% of all UK 16-24 year-olds. It delivered 43 million views and 650 pieces of community-generated content.
Bulbshare helped eBay run word-of-mouth campaigns using a network of UK micro-influencers. The goal was to drive conversations about eBay's product verticals and boost platform traffic. Bulbshare bui...lt a community of 100 micro-influencers to create engaging content. The campaign delivered 95% positive sentiment and produced 446 pieces of social content. Ongoing co-creation with the Bulbshare influencer network continues to support eBay's marketing efforts.
