SmartSurvey vs. Simplesat: Comparing Best Customer Feedback Management Solutions 2026

Overview: SmartSurvey and Simplesat as Customer Feedback Management Category solutions.

SmartSurvey and Simplesat both excel in customer feedback management but cater to different user needs. SmartSurvey focuses on mid-market and large enterprises with advanced survey features and analytics, ideal for industries like government and education. Simplesat targets IT and software sectors, emphasizing customer satisfaction and seamless integration. Users valuing 24/7 support will favor Simplesat, while those prioritizing comprehensive reporting and a wide user base may prefer SmartSurvey.

SmartSurvey: SmartSurvey offers an advanced, user-friendly online survey tool for creating and distributing surveys. Results can be analyzed graphically by a UK-based team.

Simplesat: Simplesat offers easy-to-use, one-click CSAT and NPS surveys for MSPs and service professionals. It supports integrations with ConnectWise, Autotask, Zendesk, and more.

Top use cases: SmartSurvey vs Simplesat

Use cases tied to SmartSurvey and Simplesat from verified data sources. Click any use case for supporting evidences.

SmartSurvey
Simplesat
Shared by both · Use cases
SmartSurvey Simplesat

Top Capabilities: SmartSurvey vs Simplesat

Lengths: relative topic prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

SmartSurvey
Shared
Simplesat
Shared by both · Topics
SmartSurvey only
Simplesat only

Deployed Industries: SmartSurvey vs Simplesat

Lengths: relative industry prominence (square-root scale) · Labels: comparison split. Click any item for supporting evidences.

SmartSurvey
Shared
Simplesat
Shared by both · Industries
SmartSurvey only
Simplesat only

Deployed Market Segments: SmartSurvey vs Simplesat

Share of peer evidence by company size for SmartSurvey and Simplesat. Each product segments add up to 100%. Click any segment for supporting evidence.

SmartSurvey 100%
Simplesat 100%
SmartSurvey Simplesat
Key Capabilities Supported SmartSurvey enables collecting feedback and delivering engaging conversational surveys, aligning with needs in measuring CSAT and promoting on social media. → Simplesat facilitates efficient feedback collection and CSAT measurement, with strong features for helpdesk management and conversational surveys. →
Business Goals SmartSurvey helps in improving customer satisfaction, building brand awareness, and acquiring customers, catering well to strategic growth activities. → Simplesat improves customer satisfaction while focusing on customer acquisition, a key goal for enterprises in IT services. →
Core Features SmartSurvey offers comprehensive analytics and reporting, favored by extensive data support and security features as well as data exports. → Simplesat’s integration capabilities and ease of migration stand out, alongside efficient data handling and custom reporting. →
Vendor Support SmartSurvey provides robust 24/7 support complemented by email, phone, and chat options, catering to diverse user preferences. → Simplesat offers strong 24/7 support, with additional email support, giving assurance to users needing constant availability. →
Segments and Industries SmartSurvey fits mid-market and large enterprises across government, transportation, and education sectors, highlighting its versatility. → Simplesat serves large enterprise and IT-focused industries extensively, including software and computer security niches. →
Operational Alignment SmartSurvey is adept for operations in varied industries with a focus on large-scale data management and communication needs. → Simplesat aligns well with IT operational workflows, particularly for enterprises managing customer satisfaction and feedback efficiently. →
lightning

Applying your context and needs changes the comparison

SmartSurvey and Simplesat: Best activities based on customer satisfaction

SmartSurvey in Action: Unique Activities

What makes SmartSurvey ideal for Collecting Feedback?
SmartSurvey provides a variety of question types, allowing users to create diverse surveys. The platform is user-friendly, enabling rapid survey creation. SmartSurvey facilitates collecting feedback from customers and potential customers, enabling businesses to gather insights and improve products and services.
"...Easy to use interface that created a relatively fulsome customer survey in minutes...." Peer review by Luke G., Bursar, Education
What makes SmartSurvey ideal for Engaging Conversational Surveys?
Smartsurvey's Engaging Conversational Surveys enable users to distribute surveys across various channels, including email, social media, and SMS. The tool facilitates automated follow-up emails, personalized responses, and targeted reminders, enhancing engagement and data collection. However, automatic data extraction functionality for scheduled reporting is not currently available.
"...The functionality and features provided by the SmartSurvey platform have enabled us to create some really engaging surveys, with the training we’ve received from the SmartSurvey team helping us to maximise the value we can obtain through the platform...." Testimonial by David Cooke, Head of corporate internal communications, Home Office
What makes SmartSurvey ideal for Social Media Management?
SmartSurvey allows users to share surveys on social media platforms. Users can also embed surveys on web pages and track survey links through social media. The platform facilitates analysis and reporting of survey responses, including text analysis and data export, enabling users to leverage social media for effective research and insights.
"...See why people use SmartSurvey to better engage respondents and reveal actionable insights. ..." How to Calculate Sample Size
How can SmartSurvey enhance your Communication Management process?
Smartsurvey offers various communication channels for distributing surveys, including email, SMS, and social media. The platform allows for tracking survey responses and sending email alerts upon completion. Additionally, Smartsurvey enables scheduling automated email distribution of exported data.
"...Good interface with attractive options for survey Very easy to set up and publish Give good information of analysis with good range of display and presentation options...." Peer review by Paul M., CEO Academy Trust, Education
How does SmartSurvey facilitate Market Research?
SmartSurvey offers robust survey tools for collecting data. The platform supports various market research methods, including surveys, interviews, and focus groups. SmartSurvey facilitates analyzing data for vital insights.
"...From event feedback to sophisticated market research, SmartSurvey is your best choice...." Case Study uSwitch

Simplesat in Action: Unique Activities

Why is Simplesat the best choice for Helpdesk Management?
Simplesat helps organizations measure customer satisfaction by integrating with helpdesk systems such as Zendesk, Freshdesk, and ConnectWise. It allows businesses to send surveys and gather customer feedback automatically through email or helpdesk integration. Simplesat also enables the setting of key performance indicators (KPIs) to track and improve customer support performance.
"...The support is helpful and responsive, they're still growing the platform, and it does what I need it to do. ...." Peer review by Cliff R., IT Manager, Information Technology and Services
What Are the key features of Simplesat for Rating And Review Management?
The software allows businesses to collect and manage customer feedback. It helps businesses understand customer satisfaction by analyzing reviews and ratings. The software integrates with other systems and allows businesses to share feedback with employees. nIt enables businesses to respond to reviews and use feedback to improve customer service. nThe software's limitations include the inability to remove reviews from ratings without deleting them.
"...Survey's are very configurable, branding looks sharp, easy to setup and for clients, and reviews are able to be integrated back to CW Manage so that feedback gets attached back to tickets/projects/orders etc...." Testimonial by Werner Baron, Smart Dolphins IT Solutions

News

Latest SmartSurvey news

New CSAT/eSAT Calculation Now Available - Product Update - SmartSurvey

SmartSurvey has launched a new CSAT/eSAT calculation feature for Enterprise Plus users, allowing them to measure satisfaction based on the percentage of satisfied responses rather than averages. This update provides a clearer view of customer or employee sentiment and simplifies reporting. The feature is available now and can be accessed when adding or editing satisfaction questions in surveys.

27/10/2025 - source

Latest Simplesat news

Simplesat opens express migration for Delighted users ahead of June 30 ...

Simplesat has launched an express migration program for Delighted users, whose service will shut down on June 30, 2026. The program offers a seamless transition, including data import, survey recreation, and integration setup, at no cost. Simplesat also covers remaining Delighted contract months for annual plan sign-ups. The platform offers AI-driven feedback summaries and integrations with Zendesk, Gladly, Gorgias, and Salesforce.

03/03/2026 - source