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SmartSurvey: Use-Cases, Insights and Reviews | 2025 Cuspera

Name: SmartSurvey
Brand: SmartSurvey
Rating: 4.59 (3729 reviews)

4.59 5

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(3729)

Feedback Management Tool to create online surveys and forms

SmartSurvey Overview

SmartSurvey offers a sophisticated online survey tool designed for creating, distributing, and analyzing surveys with ease. This UK-based platform provides graphical analysis of survey results, enabling businesses to gain actionable insights efficiently. SmartSurvey's competitive edge lies in its user-friendly interface combined with advanced features, catering to enterprises seeking comprehensive feedback management solutions. The platform supports a wide range of survey types, making it adaptable for various industry needs. A notable aspect of SmartSurvey is its localized support team, ensuring personalized assistance for UK users. This combination of advanced functionality and local expertise positions SmartSurvey as a valuable asset for businesses aiming to enhance customer feedback strategies.

Use Cases

Customers recommend Collecting Feedback, Engaging Conversational Surveys, Social Media Management, as the business use cases that they have been most satisfied with while using SmartSurvey.

Other use cases:

Communication Management
Market Research
White-Labeled Surveys
Contact List Management
Helpdesk Management
Collaboration
Lead Engagement

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Business Priorities

Improve Customer Satisfaction and Build Brand Awareness are the most popular business priorities that customers and associates have achieved using SmartSurvey.

Other priorities:

Acquire Customers
Improve Efficiency
Scale Best Practices
Increase Sales & Revenue
Improve Employee Experience
Grow Market Share
Improve Brand Engagement
Improve Stakeholder Relations
Improve ROI
Improve Digital And Social Presence
Enter New Markets Internationally Or Locally
Improve Product Experience

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SmartSurvey Use-Cases and Business Priorities: Customer Satisfaction Data

SmartSurvey works with different mediums / channels such as Social Media. Website. E-Mail etc.

SmartSurvey's features include Embedded Survey Forms, Personalization, Alerts: Popups & Notifications, etc. and SmartSurvey support capabilities include Email Support, Phone Support, Chat Support, etc. also SmartSurvey analytics capabilities include Analytics, and Custom Reports.

Reviews

"Often as a group, we set up project teams for larger assignments such as our annual Scarefest and the launch of new attractions. One of the main objectives during seasonal events is gathering instant feedback from customers to understand what aspect...s they enjoyed or would like to see improved." - Alton Towers

SmartSurvey, Opinion Stage, SmileBack, SurveyMethods, Medallia Agent Connect, etc., all belong to a category of solutions that help Customer Feedback Management. Each of them excels in different abilities. Therefore, determining the best platform for your business will depend on your specific needs and requirements.

SmartSurvey offers an advanced, user-friendly online survey tool for creating and distributing surveys. Results can be analyzed graphically by a UK-based team.

Popular Business Setting

for SmartSurvey

Top Industries

Government Administration
Transportation/Trucking/Railroad
Education

Popular in

Enterprise
Small Business
Mid Market

SmartSurvey is popular in Government Administration, Transportation/Trucking/Railroad, and Education and is widely used by Enterprise, Small Business, and Mid Market.

Comprehensive Insights on SmartSurvey Use Cases

Why is SmartSurvey the best choice for Collecting Feedback?

SmartSurvey provides a variety of question types, allowing users to create diverse surveys. The platform is user-friendly, enabling rapid survey creation. SmartSurvey facilitates collecting feedback from customers and potential customers, enabling businesses to gather insights and improve products and services.

"...Customer satisfaction surveys will let you find customer pain points at each stage of the buyer s journey...." Customer Satisfaction Surveys

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What benefits does SmartSurvey offer for Engaging Conversational Surveys?

Smartsurvey's Engaging Conversational Surveys enable users to distribute surveys across various channels, including email, social media, and SMS. The tool facilitates automated follow-up emails, personalized responses, and targeted reminders, enhancing engagement and data collection. However, automatic data extraction functionality for scheduled reporting is not currently available.

"...In some situations, you could even follow up your customer effort score question example with an open-ended question...." Customer Effort Score (CES) Survey

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What makes SmartSurvey ideal for Communication Management?

How does SmartSurvey address your Market Research Challenges?

11 buyers and buying teams have used Cuspera to assess how well SmartSurvey solved their Customer Feedback Management needs. Cuspera uses 3729 insights from these buyers along with peer reviews, customer case studies, testimonials, expert blogs and vendor provided installation data to help you assess the fit for your specific Customer Feedback Management needs.

Customer Testimonials

CUSTOMERS	TESTIMONIALS
Head of Product Excellence Alton Towers	Often as a group, we set up project teams for larger assignments such as our annual Scarefest and the launch of new attractions. One of the main objectives during seasonal events is gathering instant feedback from customers to understand what aspects they enjoyed or would like to see improved. Testimonial By Alton Towers
Aisha Abdullah Senior Patient Experience Coordinator Oxleas NHS Foundation Trust	“In our work to further improve patient care and the patient experience, it’s important for us to keep moving forward. It’s nice to now have a survey platform in place that’s really helping us to drive positive change. I really feel it’s made us even better as an organisation. In fact, so much so t...hat a growing number of departments outside the patient experience team, have started to use the SmartSurvey platform too, after being impressed by what they’ve seen. As for our own team, we’re looking forward to exploring further ways in which we can use and benefit from the solution in the future. Testimonial By Aisha Abdullah
Hayley Dunalley Primary School	We needed to work smarter and cut down on the time taken to do administrative tasks. I was aware of how powerful online surveys could be and believed using them could provide the solution we needed. Testimonial By Hayley

CUSTOMERS	TESTIMONIALS
Head of Product Excellence Alton Towers	Often as a group, we set up project teams for larger assignments such as our annual Scarefest and the launch of new attractions. One of the main objectives during seasonal events is gathering instant feedback from customers to understand what aspects they enjoyed or would like to see improved. Testimonial By Alton Towers
Aisha Abdullah Senior Patient Experience Coordinator Oxleas NHS Foundation Trust	“In our work to further improve patient care and the patient experience, it’s important for us to keep moving forward. It’s nice to now have a survey platform in place that’s really helping us to drive positive change. I really feel it’s made us even better as an organisation. In fact, so much so t...hat a growing number of departments outside the patient experience team, have started to use the SmartSurvey platform too, after being impressed by what they’ve seen. As for our own team, we’re looking forward to exploring further ways in which we can use and benefit from the solution in the future. Testimonial By Aisha Abdullah
Hayley Dunalley Primary School	We needed to work smarter and cut down on the time taken to do administrative tasks. I was aware of how powerful online surveys could be and believed using them could provide the solution we needed. Testimonial By Hayley

Case Studies

Education

CASE STUDY West Lothian College

SmartSurvey helped West Lothian College boost their annual Induction Survey response rate by 600% in under 6 months. The college needed a user-friendly survey tool with strong API support and secure ...data handling. SmartSurvey's Enterprise solution provided easy integration, reliable APIs, and clear documentation. The college solved data consistency and anonymous survey challenges. They also improved survey delivery and engagement using SmartSurvey's features.

Government Administration

CASE STUDY Home Office

SmartSurvey helped the Home Office collect employee feedback with its digital survey platform. The Home Office needed a better way to gather staff opinions on events, projects, and internal communica...tion. They switched from a custom-built system to SmartSurvey’s Enterprise plan. The platform made it easy to create, send, and analyze surveys. Teams could launch surveys in minutes and access real-time results. Ongoing updates and support from SmartSurvey improved reporting and data analysis for the Home Office.

Hospital & Health Care

CASE STUDY Oxleas NHS Foundation Trust

SmartSurvey helped Oxleas NHS Foundation Trust move from paper surveys to digital feedback. The trust needed faster, more reliable ways to collect patient feedback to improve care. SmartSurvey's surv...ey software, integrations, and SMS tools let Oxleas send surveys right after appointments. This led to a 600% increase in patient engagement and survey response rates. The trust now gets better feedback and can make more improvements in patient care.

Non-Profit Organization Management

CASE STUDY Anthony Nolan

SmartSurvey helps Anthony Nolan, a UK blood cancer charity, collect feedback from donors and support fundraising. The charity needed secure, UK-based data storage to protect sensitive information. Sm...artSurvey's online surveys replaced manual data collection, making it faster and easier to gather and review data. The platform allows real-time feedback, flexible access, and strong data protection. Staff find the features easy to use and recommend SmartSurvey for effective surveys.

CASE STUDY uSwitch

SmartSurvey helped uSwitch collect feedback on their webchat service. uSwitch used SmartSurvey to create a branded survey inside the chat window. The survey linked responses to specific chats. This m...ade it easy to find areas for improvement. SmartSurvey's features let uSwitch filter and export data for monthly reports. uSwitch now uses one survey tool across many parts of the business.

Entertainment

CASE STUDY Alton Towers

SmartSurvey helps Alton Towers collect feedback from visitors using custom surveys. The team uses surveys to gather insights for decision-making, benchmark performance, and improve customer service. ...Surveys are sent after visits, at events, and through tablets on site. Custom branding on surveys builds trust with guests. Project teams use the data to track progress and measure against targets. Alton Towers values SmartSurvey's attentive support and quick response to issues.

Video

Exploring your data - by SmartSurvey

Frequently Asked Questions(FAQ)

for SmartSurvey

What is SmartSurvey?

SmartSurvey is a feedback management platform that helps to create surveys, build questionnaires and analyze the results to gather the required information to make smart decisions. It helps to improve efficiency and build brand awareness.

SmartSurvey helps to get real-time feedback to retain business and build brand loyalty, increase employee productivity, engagement, and retention. It also identifies trends, validates research, and drives improvements.

Some of its features include providing customized features to create engaging smart surveys, delivering surveys across multiple platforms to engage with users anywhere, analyze data to reveal actionable insights to create opportunities and enable SSL encryption for safe and secure surveys.

What is SmartSurvey used for?

SmartSurvey is a Customer Feedback Management Software mainly used by its customers to Improve Customer Satisfaction and Build Brand Awareness by Collecting Feedback, Engaging Conversational Surveys and Social Media Management .