Salesloft and Gong, An In-Depth Comparison 2026

Comparison Summary

Salesloft: Salesloft is the leading sales engagement platform. It helps successful selling teams drive more revenue with its Modern Revenue Platform.

Gong: Gong captures customer interactions and delivers scalable insights. Teams are empowered to make data-driven decisions.

This comparison report of Salesloft vs. Gong is based on a specific set of business needs and context. The comparison uses 41980 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Salesloft and Gong

Salesloft, Outreach, Vanillasoft Inside Sales CRM, etc., belong to a category of solutions that help Sales Engagement, whereas Gong, Chorus by ZoomInfo, Salesken, etc., belong to a category of solutions that help Conversation Intelligence. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Salesloft covers Engagement Management with E-Mail, Communication Management with E-Mail, Sales Call Management with Phone Calls, Coaching with Phone Calls, etc.

Gong focuses on Sales Call Management with Phone Calls, Call Coaching with Phone Calls, Deal Analytics & Insights, Sales Rep Engagement with Phone Calls, etc.

"A personalized experience is going to outperform a generic experience every single time. What I love about SalesLoft is that it gives us the ability to personalize at scale. " - Shawn Cook

"Our biggest win has been getting struggling reps up to plan insanely quickly. They’re experiencing meaningful individual successes, and it’s a tremendous boost to the entire team’s numbers. " - Paul Snelson

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.

Salesloft and Gong: Best activities based on customer satisfaction


Salesloft in Action: Unique Activities

How does Salesloft address your Engagement Management Challenges?
Salesloft Engagement Management enables users to automate and personalize outreach through email, calls, and social media, facilitating a focused approach to lead engagement. This software allows users to define and execute targeted cadences, improving the efficiency and effectiveness of lead generation and follow-up efforts. However, the tool lacks comprehensive analytics capabilities, hindering the ability to fully assess the effectiveness of individual cadences.
"...I actually really liked the cadences and being able to loft emails directly from Salesforce...." Peer review by Verified Reviewer, Computer Software
What Are the key features of Salesloft for Communication Management?
Salesloft streamlines communication management for sales teams by providing email and call tracking, email templates, and cadence management. It also offers analytics to measure communication effectiveness. The effectiveness of the analytics is dependent on user diligence in logging activities.
"...I love how easy it is to go through all of your calls at once, then send all your emails...." Peer review by Hannah G, Senior Account Executive

Gong in Action: Unique Activities

What solutions does Gong provide for Sales Call Management?
Gong Sales Call Management software records sales and support calls, generates accurate transcripts for review, and analyzes calls to highlight key phrases and filler words. The software also enables users to search for specific information within transcripts and categorize calls by topic. However, the audio quality can be inconsistent and the search functionality could be improved.
"...As my team has grown, the recorded calls has saved time in training the new team members and reviewing their growth...." Peer review by Josh L, Marketing Operations Coordinator, Computer Software
How efficiently Does Gong manage your Call Coaching?
Gong Call Coaching capabilities facilitate call sharing, analysis, and feedback. The platform enables managers to review calls, identify themes, and provide coaching to individual sales representatives. Limitations include potential confusion with the coaching process.
"...With that, I am now able to use those recordings for 1:1 coaching calls...." Peer review by Jacob D, Manager, Sales Development, Computer Software
How can Gong optimize your Deal Analytics & Insights Workflow?
Gong provides insights into sales calls, helping users improve their performance. The software analyzes calls and identifies key trends, allowing users to track progress and optimize their sales strategies. Gong's Deal Intelligence capabilities offer a comprehensive view of deals, enabling teams to understand sales cycles and predict deal outcomes.
"...Deal Intelligence is fantastic...." Testimonial by Kara Martin, Mid-Market Sales Manager, Zenefits
What benefits does Gong offer for Training & Onboarding?
Gong Training and Onboarding capabilities include call recording and analysis for individual and team coaching. The software facilitates learning from successful calls and helps onboard new team members by providing access to a library of calls. Gong may offer more features than are necessary for some users.
"...often times we have customers who want to share our onboarding calls with other members who could not join...." Peer review by Akhila I, Senior Customer Success Manager, Information Technology and Services

Top Processes

Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.

Evidences indicate better relative satisfaction


engagement management

engaging with scheduling & cadence

engaging and following up


communication management

tracking & monitoring communications

sending & publishing communications


sales call management

meeting management

objection handling



training & onboarding





generation of new leads


business development


contact list management

creating contact list


social media management

social media analytics

engaging on social media

managing social media account

monitoring social media

scheduling post to social media



helpdesk management




campaign management

campaign monitoring

campaign analytics




conversion management


content management


sales document management

contract management

proposal & quote management


lead qualification: technographic

lead qualification: demographic

lead qualification: behavioural

lead qualification: firmographic


pipeline management


opportunity management


customer feedback management

measuring customer satisfaction




loyalty management

identify target customers



promotion management


discount management



sales review & feedback


knowledge management


competitive intelligence



performance management



products & pricelist management




follower management


outbound marketing



segmentation and targeting


lifetime value management


rating and review management



community building


trade show marketing



sales quota management


personalized marketing


relationship management



conference call management






revenue cycle management



customer case management


database marketing




advocacy management


touchpoint management


identify skill gaps


create learning path


track learning progress


courses & assessment

identify skill gaps

create learning path

track learning progress


renewal management



billing and invoice management


channel management


Top Goals

Goals Achieved

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Enhance customer relationships

  • Improve ROI

  • Establish thought leadership

  • Enter new markets internationally or locally

  • Improve efficiency

  • Shorten ramp up time

  • Improve internal communications

  • Build brand awareness

  • Launch new products

  • Grow market share

  • Improve visibility

  • Improve consistency

  • Improve stakeholder relations

  • Improve brand engagement

  • Manage risk

  • Improve navigation

  • See 16 more
  • Increase sales & revenue

  • Improve consistency

  • Improve visibility

  • Improve efficiency

  • Scale best practices

  • Shorten ramp up time

  • See 3 more

Business Setting

Salesloft Gong
Peer score 4.4 4.7
Peer insights 18102 23878
Top industries
Computer Software 44.0%
Information Technology And Services 20.0%
Marketing And Advertising 8.0%
Computer Software 45.0%
Internet 15.0%
Information Technology And Services 12.0%
SMB and Mid-Market 78.0% 77.0%
Enterprise 22.0% 23.0%
Pricing Salesloft Gong

News

Latest Salesloft news

Salesloft Moves Forward as One Company, Unveiling New Brand Identity for Next Chapter

Salesloft has unveiled a new global brand identity, marking a significant milestone following its merger with Clari. The rebranding reflects Salesloft's focus on sales engagement, revenue intelligence, and forecasting under a unified strategy. This change aims to simplify customer experiences and enhance the company's Predictive Revenue System, which connects buyer signals with actionable insights for revenue teams.

01/09/2026 - source

Latest Gong news

Gong Unveils Industry-First Revenue Harness, Mission Big Dipper

Gong has launched Mission Big Dipper, an execution layer within its Revenue AI OS, designed to enhance AI agents' governance across the revenue cycle. This includes the Gong Revenue Harness and new Custom Agents for RevOps leaders. The update expands AI-powered sales enablement features, such as Gong Assistant and Gong Enable, to improve workflow automation, deal analysis, and sales coaching.

07/07/2026 - source