Reltio: Reltio unifies and cleanses multi-source data into a single source of trusted information. Insight-ready, real-time data is provided at scale by their cloud-native MDM solution.
Tubular: Tubular tracks shifting values, interests, and consumer behaviors across platforms. It provides a unified view of social video audiences' interests and behaviors.
Introducing Reltio and Tubular
Reltio, Amperity Customer Data Management, Treasure AI, etc., belong to a category of solutions that help Customer Data Platform, whereas Tubular, Lotame, Rapidminer Monarch, etc., belong to a category of solutions that help Data Management Platform. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.
Reltio covers Customer Engagement, Segmentation And Targeting, Customer Experience Management, Enrichment Of Customer Profiles with Social Media, etc.
Tubular focuses on Social Media Management with Social Media, Engagement Management with Video, Communication Management with Video, Advertisement with Mass Media, etc.
Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.
Reltio and Tubular: Best activities based on customer satisfaction
Reltio in Action: Unique Activities
How can Reltio optimize your Customer Engagement Workflow?
"...Personalized Engagement is Difficult without Connected Customer Data. ..." Master Data Management in Financial Services, MDM
How can Reltio enhance your Segmentation And Targeting process?
"...Based on complete, current insights, you can do more granular, targeted segmentation and deliver hyper-personalized customers interactions, messages, promotions and more. ..." Customer Experience Master Data Management
How does Reltio address your Enrichment Of Customer Profiles Challenges?
"...Our vision is to power all our enterprise systems with not just a global customer ID, but customer profiles enriched with transactions, interactions and relationship information...." MDM in Retail Industry, Master Data Management
How does Reltio facilitate Workflow Management?
"...Frost & Sullivan believes that Reltio’s platform effectively addresses industry needs through a unique combination of MDM, advanced predictive analytics (based on Spark) and machine learning (ML), a self-learning graph model, workflow, collaboration, and data-as-a-service (DaaS), all with Big Data scalability and performance...." Testimonial from Frost & Sullivan
Tubular in Action: Unique Activities
What solutions does Tubular provide for Advertisement?
"...These ads went viral by accumulating millions of interactions (including likes and shares), which ultimately underscored the unmatched value of video for connecting with viewers through the power of inspirational storytelling. ..." Three Things the Women s World Cup Reveals about Social Media Marketing
What benefits does Tubular offer for Competitive Intelligence?
"...Tubular is a fantastic discovery platform and we use it a lot for benchmarking...." Brands Tubular Labs
Top Processes
Customer evidence for the processes each product supports. Click Read Reviews to open peer feedback.
Evidences indicate better relative satisfaction
Top Goals
Goals Achieved
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Increase customer life time value
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Increase sales & revenue
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Enhance customer relationships
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Launch new products
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Grow market share
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Improve ROI
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Improve digital and social presence
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Acquire customers
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Establish thought leadership
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Improve consistency
- See 7 more
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Increase sales & revenue
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Improve ROI
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Acquire customers
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Enhance customer relationships
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Improve digital and social presence
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Enter new markets internationally or locally
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Improve brand engagement
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Scale best practices
- See 5 more
IT and Other Capabilities
- Low
- Medium
- High
Data
Support
Others
Business Setting
| Reltio | Tubular | |
|---|---|---|
| Peer score | 4.4 | 4.8 |
| Peer insights | 1541 | 578 |
| Top industries |
Computer Software 39.0%
Internet 17.0%
Financial Services 15.0%
|
Research 28.0%
Marketing And Advertising 15.0%
Insurance 15.0%
|
| SMB and Mid-Market | 72.0% | 100.0% |
| Enterprise | 28.0% | 0.0% |
Integrations
Ecosystem partners each product commonly connects with.
Reltio
News
Latest Reltio news
SAP Reltio in SAP Business Data Cloud
SAP Reltio, part of SAP Business Data Cloud, unifies SAP and non-SAP data into trusted multidomain views, enhancing master data management. It offers real-time, unified data products, AI-augmented entity resolution, and continuous data quality monitoring. This integration supports operational applications, analytics, and AI agents by providing comprehensive entity views and relationships.
Latest Tubular news
Tubular Labs: How Brands Won on YouTube with AI-Centered ...
Tubular Labs released its March 2026 viewership trends data, highlighting significant growth in social video engagement driven by AI-generated content and women-centered sports campaigns. Brands like Gatorade and Microsoft leveraged these strategies for substantial increases in YouTube viewership. Tubular Labs, now part of Chartbeat, continues to lead in social video intelligence, offering insights across major platforms.