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Compare Listrak vs dotDigital Engagement Cloud

Comparison Summary

This comparison report of Listrak vs. dotDigital Engagement Cloud is based on a specific set of business needs and context. The comparison uses 4312 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing Listrak and dotDigital Engagement Cloud

Listrak, dotDigital Engagement Cloud, Acoustic Campaign, ReSci, etc., belong to a category of solutions that help Marketing Automation. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

Listrak covers Engagement Management, Lead Analytics, Campaign Management with E-Mail, Helpdesk Management, etc.

dotDigital Engagement Cloud focuses on Engagement Management with E-Mail, Communication Management with E-Mail, Campaign Management with E-Mail, Training & Onboarding with Website, etc.

"Having worked with Listrak previously, I knew they would level us up quickly and provide an immediate ROI. " - Nicole Goldberg

"Emily has a phenomenal way of dealing with people, whether that is our customers or the internal team. She drives both herself and those around her to put the customer first, producing promotions and emails that are more segmented, more targeted, an...d delight our customers. Her ‘people person’ ability is seen as a sixth sense among the team and she really knows how to bring the best out in people. When she combines her knowledge of what makes customers tick into her experience in marketing automation and segmentation, it produces some fantastic emails that really offer customers more than they can get elsewhere. Whether she’s hosting a Facebook live quiz with Olympic athlete Iwan Thomas or designing a beautiful email, Emily just knows what our customers want and need. " - Tom Brown

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo Listrak

Focus area

Listrak is better than dotDigital Engagement Cloud for

Software Failure Risk

  • medium

logo dotDigital Engagement Cloud

Focus area

dotDigital Engagement Cloud is better than Listrak for

Software Failure Risk

  • medium

About

Marketing automation platform that delivers seamless, personalized cross-channel interactions

dotDigital Engagement Cloud | Omnichannel marketing automation for B2C, B2B, and NFP marketers

Age

1999

1999

Financials

PRIVATE

PRIVATE

Business Need

Total Processes
(we found evidences for)

67

65

Total Goals
(we found evidences for)

14

13

Top Processes

Evidences indicate better relative satisfaction


engagement management

engaging and following up

engaging with scheduling & cadence



campaign management

campaign analytics

campaign monitoring


communication management

sending & publishing communications

tracking & monitoring communications


helpdesk management


social media management

social media analytics

engaging on social media




contact list management

creating contact list


identify target customers



social media marketing


segmentation and targeting


promotion management


discount management


sales document management

contract management



lifetime value management



training & onboarding


customer feedback management

measuring customer satisfaction



lead qualification

lead qualification: behavioural


personalized marketing


workflow management


competitive intelligence


touchpoint management



conversion management


products & pricelist management


content management


generation of new leads



knowledge management





rating and review management





performance management


outbound marketing


database marketing


Top Goals

Goals Achieved

  • Increase sales & revenue

  • Improve ROI

  • Acquire customers

  • Enhance customer relationships

  • Scale best practices

  • Increase customer life time value

  • Improve digital and social presence

  • Grow market share

  • Improve efficiency

  • Enter new markets internationally or locally

  • Improve brand engagement

  • Improve consistency

  • Build brand awareness

  • Increase average basket value

  • See 11 more
  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Improve internal communications

  • Enter new markets internationally or locally

  • Grow market share

  • Scale best practices

  • Build brand awareness

  • Establish thought leadership

  • Improve digital and social presence

  • Improve efficiency

  • Increase customer life time value

  • See 10 more

Top Channels

Channels Used

  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more
  • e-mail

  • website

  • omnichannel

  • promotions

  • newsletter

  • text SMS

  • social media

  • phone calls

  • chat

  • offline

  • coupons

  • Facebook

  • point of sale

  • causes and charity

  • mobile

  • mass media

  • out of home

  • brochure

  • video

  • user generated content

  • blogs

  • See 18 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

medium

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

low

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medium

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Migration Risk

medium

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medium

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Business Setting