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Compare HubSpot CRM vs Salesforce CRM

Comparison Summary

This comparison report of HubSpot CRM vs. Salesforce CRM is based on a specific set of business needs and context. The comparison uses 143909 Cuspera insights based on peer reviews, case studies, testimonials, and expert opinions across 50+ sources.

Introducing HubSpot CRM and Salesforce CRM

HubSpot CRM, Salesforce CRM, Hubspot Sales Hub, Zoho CRM, etc., belong to a category of solutions that help CRM. Different products excel in different areas, so the best platform for your business will depend on your specific needs and requirements.

HubSpot CRM covers Communication Management with E-Mail, Engagement Management with E-Mail, Contact List Management with E-Mail, Lead Tracking with E-Mail, etc.

Salesforce CRM focuses on Engagement Management, Contact List Management, Communication Management with E-Mail, Sales Document Management, etc.

"Our brokers need to know everything we’re doing with every client—not just what we’re doing in our own backyard but what we’re doing globally, " - Mike Hart

"I have a new career and a new way of supporting my family that I probably would not have without Trailhead. " - Mark Tossell

Unsure which of these solutions is right for you? Our Cuspera AI engine can compare them based on your needs and specific to your industry and context. Get your personalized report today.


logo HubSpot CRM

Focus area

HubSpot CRM is better than Salesforce CRM for

Software Failure Risk

  • medium

logo Salesforce CRM

Focus area

Salesforce CRM is better than HubSpot CRM for

Software Failure Risk

  • medium

About

HubSpot CRM | For Sales Leaders

Salesforce CRM | Customer Relationship Management solution that brings companies and customers together

Age

2006

1999

Financials

IPO

IPO

Business Need

Total Processes
(we found evidences for)

145

168

Total Goals
(we found evidences for)

19

23

Top Processes

Evidences indicate better relative satisfaction


communication management

tracking & monitoring communications

sending & publishing communications


engaging and following up

engaging with scheduling & cadence


contact list management

creating contact list

enriching contact list



social media management

social media analytics

scheduling post to social media

engaging on social media

monitoring social media

managing social media account




sales call management

call transcription


generation of new leads


searching for content



training & onboarding





sales document management

proposal & quote management






conversion management


relationship management




promotion management



social media marketing


business development


lead qualification: behavioural

lead qualification: demographic

lead qualification: technographic

lead qualification: firmographic




knowledge management

creating knowledge base




customer feedback management

measuring customer satisfaction

measuring net promoter score




opportunity management


sales review & feedback



follower management


performance management



competitive intelligence


identify target customers

customise loyalty program


products & pricelist management




calendar management



segmentation and targeting


personalized marketing


courses & assessment

create learning path

track learning progress



rating and review management





trade show marketing



lifetime value management


outbound marketing


touchpoint management



revenue cycle management



conference call management


channel management



category management


advocacy management



motivation management




distribution management


community marketing



customer case management



international marketing





merger and acquisition




billing and invoice management


relationship marketing




sales quota management


influencer marketing




sales commission management


referral management



subscription management


bundling of products


license management


renewal management




compliance & governance


evangelist management


payment management


membership management


influencer management


sales incentive management


Top Goals

Goals Achieved

  • Acquire customers

  • Enhance customer relationships

  • Increase sales & revenue

  • Improve ROI

  • Scale best practices

  • Grow market share

  • Improve internal communications

  • Enter new markets internationally or locally

  • Improve digital and social presence

  • Improve stakeholder relations

  • Improve efficiency

  • Build brand awareness

  • Improve visibility

  • Launch new products

  • Shorten ramp up time

  • Establish thought leadership

  • Improve consistency

  • Improve brand engagement

  • Increase customer life time value

  • See 16 more
  • Enhance customer relationships

  • Acquire customers

  • Increase sales & revenue

  • Scale best practices

  • Improve ROI

  • Improve internal communications

  • Grow market share

  • Launch new products

  • Improve stakeholder relations

  • Enter new markets internationally or locally

  • Improve efficiency

  • Establish thought leadership

  • Improve brand engagement

  • Improve digital and social presence

  • Build brand awareness

  • Improve visibility

  • Manage risk

  • Increase customer life time value

  • Improve consistency

  • Shorten ramp up time

  • Improve navigation

  • Increase average basket value

  • Reduce bounce

  • See 20 more

Top Channels

Channels Used

  • e-mail

  • phone calls

  • social media

  • offline

  • mobile

  • website

  • point of sale

  • user generated content

  • blogs

  • mobile app

  • chat

  • promotions

  • on premises

  • video

  • trade shows

  • omnichannel

  • causes and charity

  • text SMS

  • Facebook

  • games

  • events

  • channel partners

  • review sites

  • LinkedIn

  • Amazon

  • Twitter

  • newsletter

  • support groups

  • mass media

  • display advertisement

  • coupons

  • Slack

  • Instagram

  • print media

  • magazine

  • Netflix

  • television

  • radio

  • Pinterest

  • movies

  • Whatsapp

  • out of home

  • Doubleclick

  • brochure

  • billboards

  • Glassdoor

  • eBay

  • Facebook page

  • Facebook at work

  • See 46 more
  • e-mail

  • phone calls

  • social media

  • offline

  • mobile

  • website

  • point of sale

  • user generated content

  • blogs

  • mobile app

  • chat

  • promotions

  • on premises

  • video

  • trade shows

  • omnichannel

  • causes and charity

  • text SMS

  • Facebook

  • games

  • events

  • channel partners

  • review sites

  • LinkedIn

  • Amazon

  • Twitter

  • newsletter

  • support groups

  • mass media

  • display advertisement

  • coupons

  • Slack

  • Instagram

  • print media

  • magazine

  • Netflix

  • television

  • radio

  • Pinterest

  • movies

  • Whatsapp

  • out of home

  • Doubleclick

  • brochure

  • billboards

  • Glassdoor

  • eBay

  • Facebook page

  • Facebook at work

  • See 46 more

Failure Risk Guidance Security Report?

Low Medium High
Low Medium High

Compliance Risk

low

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low

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Security & Privacy Risk

medium

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medium

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Integration Risk

medium

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medium

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Migration Risk

medium

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medium

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Business Setting